10/30/2024

speaker
Operator

Good day, and thank you for standing by. Welcome to the Q3 2024 IMAX Corporation's earnings call. At this time, all participants are in a listen-only mode. After the speaker's presentation, there will be a question and answer session. To ask a question during the session, you will need to press star 1-1 on your telephone. You will then hear an automated message advising you that your hand is raised. To withdraw your question, please press star 1-1 again. Please be advised that today's conference is being recorded. I would now like to hand the call over to Jennifer Horsley, Head of Investor Relations for IMAX. Jennifer, you have the floor.

speaker
Jennifer Horsley

Good afternoon, and thank you for joining us for IMAX's third quarter 2024 earnings conference call. On the call today to review the financial results are Rich Gelfand, Chief Executive Officer, and Natasha Fernandez, our Chief Financial Officer. Rob Lister, Chief Legal Officer, is also joining us today. Today's conference call is being webcast in its entirety on our website. A replay of the webcast will be made available shortly after the call. In addition, the full text of our earnings press release and the slide presentation have been posted on the Investor Relations section of our site. Our historical Excel model is posted to the website as well. I would like to remind you of the following information regarding forward-looking statements. Today's call, as well as the accompanying slide deck, may include statements that are forward-looking and that pertain to future results or outcomes. These forward-looking statements are subject to risks and uncertainties that could cause our actual future results to not occur or occurrences to differ. Please refer to our SEC filings for a more detailed discussion of some of the factors that could affect our future results and outcomes. Any forward-looking statements that we make on this call are based on assumptions as of today, and we undertake no obligation to update these statements as a result of new information, future events, or otherwise. During today's call, references may be made to certain non-GAAP financial measures. Discussion of management's use of these measures and the definition of these measures, as well as the reconciliation to non-GAAP financial measures, are contained in this afternoon's press release and our earnings materials, which are available on the investor relations page of our website at imax.com. With that, let me now turn the call over to Mr. Richard Gelfand. Rich?

speaker
Richard Gelfand

Thanks, Jennifer, and thanks everyone for joining today. IMACS is setting the table what we believe to be a new sustained era of growth over the next several years. Movie-going has rebounded after the Hollywood strikes ahead of a phenomenal slate in 2025 and 2026. Exhibitor demand for IMACS is surging with system sales and installations significantly outpacing 2023. We expect 2025 to be our best year ever at the global box office with more than $1.2 billion in IMACS grosses worldwide. The fundamental measures of growth in our business, system installations, signings, and the content pipeline are all strong. And this came to the fore in the third quarter. We beat consensus estimates with adjusted EBITDA of $39 million at a 42% margin, an EPS of 35 cents, feeding the street by over 50%. We've already installed 100 systems worldwide year to date, including one of our best third quarters ever. We are now tracking to the high end of our installation guidance, which we raised last quarter to between 130 and 150 systems this year. We signed agreements for 119 IMACS systems worldwide year to day on track to deliver more than the 129 we completed in 2023. We delivered one of our best third quarters ever at the global box office, driven by domestic box office that exceeded 2019 by 45%. These results are noteworthy given the tough comp versus Oppenheimer in 2023, two, three. Network expansion offset box office softness, further demonstrating a diversified revenue base and flexible asset light business model. More than anything, we're focused on the future. The 25 and 26 slate look as strong as we've ever seen, with releases from the biggest filmmakers and most successful franchises, from Avatar to Avengers. 2025 alone, boasts at least 14 film for IMACS releases worldwide, Hollywood and local language films shot without cameras, specifically for our screens. We typically index much higher with these titles. And as reported, we're very excited to be working with our longstanding partners, Christopher Nolan and Emma Thomas on the release of their next film in July, 2026. I'm pleased to share that Chris will be utilizing new IMACS technology in the making of a film, never before used equipment that our teams have been developing throughout this past year. As filmmakers and studios lean into our technology, moviegoers worldwide drive our global box office and market share, and exhibitors install more of our systems to meet consumer demand. An influx of great content will only accelerate these trends, and we look forward to executing to deliver results for our business and our shareholders. Today, I'd like to offer updates on the opportunity we see ahead in our global network and our content slate. Then I'll hand it over to Natasha before we both take your questions. First, momentum continued to build in our global network with strong installations and sales activity in the third quarter. We completed 49 installations in the third quarter alone, the pair to 30 for the same period in 2023. And we made progress in priority markets around the world with signings in France, Australia and Saudi Arabia. Our recent agreement with MUVI, Saudi Arabia's largest exhibitor, puts us in business with the four top exhibitors in the kingdom. Saudi MUVI's always continue to embrace a variety of IMAX content, from Oppenheimer to Bad Boys 4, to Indian and Japanese titles. And we are pursuing our first local language project in Saudi, which will make the IMAX platform even more attractive to local exhibitors. We see an opportunity to expand IMAX's Saudi footprint from the 10 currently in operation to at least 50 in the years ahead. Around the world, conversations with existing and new exhibition partners are robust. Already in the fourth quarter, we've completed agreements with partners in Australia, Japan and Latin America. And in the wake of our landmark deal with Wanda Film, we're seeing encouraging signs of progress at the Chinese box office. China has led the rest of the world in 2024, but as we look ahead, we have reason for optimism. Next year's Hollywood slate is more consistent with the diversity of temples and franchises that have historically resonated with Chinese audiences. As demonstrated by this weekend's Venom, The Last Dance and Alien Romless, which delivered greater IMAX box office in China than it did in the US, there is still a market for distinctive Hollywood films there. Our local language slate next year looks promising, starting with Chinese New Year, which is set to feature big blockbuster titles initially slated for this year. And China is in the process of rolling out an economic stimulus package to bolster consumer confidence in the economy. We saw progress during the October national holiday, where our daily box office returns and market share grew year over year, despite a relatively soft slate. China also offers fertile testing ground as we open our aperture with new IMAX events and experiences. We are live streaming the 2024 League of Legends World Championship, an online multiplayer battle video game, which is among the world's largest e-sports across more than 70 IMAX locations in China. League of Legends is published by Tencent, owns Riot Games and Tencent is also a major investor in Rui Holdings, our partners that own Wanda Film. Our streaming and consumer technology division is testing a new proprietary technology with the potential to rapidly expand our connected live network without the considerable capex necessary to wire our locations. We successfully tested this technology with our sellout presentation of the NBA finals in Hong Kong and Taiwan earlier this year. And we see an opportunity to efficiently scale our global connected network and we'll continue to explore unique live events as we enter the new year. We're seeing strong momentum across our content portfolio and pipeline. While many initially paid 2024 as a recovery year, the global box office is showing encouraging signs of progress sooner than many anticipated. We delivered more than $83 million with Deadpool and Wolverine alone. That's more than a 50% better than any previous installment in the franchise and good for our fifth highest Marvel title of all time. Last weekend's venom, The Last Dance, a film for IMAX release, delivered a strong international opening led by China, resulting in one of our best ever October debuts globally. And we strategically managed our network to accommodate a diverse promising slate of temples this Thanksgiving and through the holidays, including Gladiator Two, Wicked, Milano Two and Mufasa the Lion King. It's a great on ramp for what looks set to be a very special year ahead. Every IMAX release currently scheduled from May through September is filmed with IMAX cameras. That includes Mission Impossible Eight, Marvel's Thunderbolts, F1 and Superman Legacy. The strong consistent slate concludes with Avatar Three, the follow up to our highest grossing films of all time. 2026 kicks off with Avatar Carryover and includes new installments of major franchises, including Avengers, Star Wars, The Batman, Super Mario Brothers and Toy Story alongside our expanding portfolio of local language, documentaries and events. IMAX powers all inspiring experiences. We are opening our content aperture to deliver new experiences for our audiences and drive capacity utilization of our network. We've recently hired our first chief content officer to coordinate our content portfolio across Hollywood, local language, docs, live and new events and experiences and fine tune our strategy as our portfolio grows to more than a hundred experiences per year. We've had successes this year with a more consistent pipeline of experiences beyond first run theatrical releases. Nearly quadruple the output of the previous year. That includes a balanced mix of music, including Queen Rock's Montageo and a recent concert hit in South Korea, I Am Hero, which is now our highest grossing local language title of any time in that market. Documentaries, both originals like Blue Angels and through distribution partnership with companies including Netflix and Nat Geo, as well as library content events, most notably our partnership with A24 to release one of their iconic films each month during an underutilized weekday. We also continue to push the envelope in experimentation with new experiences like the Paris Olympics opening ceremony and League of Legends. We remain in talks with NBC Universal on additional sports and entertainment events, as well as tonight's launch event of Amazon Prime's new concert film with hip hop artist, Megan Thee Stallion, which builds on a successful launch of Prime's hit series, Fall Out, earlier this year. To close, we are building momentum at the right time for our business with our system installations and sales activity ahead of expectations years to date and a 2024 slate that Unbalance has delivered. Consumers continue to prove that. When there are awe-inspiring events that fully capitalize on the IMAC's experience, they will show up and we have a fuller, more promising slate over the next two years and beyond than we've ever seen. We continue to believe we are entering a very exciting time for our business and we look forward to continuing to deliver results in our business and for our shareholders. Thank you again and with that, I'll turn it over to Natasha.

speaker
Megan Thee Stallion

Thanks, Rich, and good afternoon, everyone. Q3 demonstrated once again the resiliency in our business as we delivered strong results while managing through some top line headwinds, including the challenging compare to last year's record Oppenheimer performance. Adjusted EBITDA came in at 39 million and a margin of 42% above our high 30% full year guidance. System installations are accelerating and outpacing our normal seasonality with 49 systems in the quarter, an increase of 63% year over year. As a result, installations are now tracking to come in at the high end of our full year guidance range of 130 to 150 systems, as Rich highlighted. At the same time, profitability and cash flows remain strong. We delivered EPS of 26 cents, an increase of 18% year over year and operating cash flows of 35 million, an increase of 21% year over year. Overall, our results reflected our growing business momentum and management's continued focus on efficiencies and operating expense reductions. Looking forward, the table is set for accelerating revenue and profitability from the combination of our growing network footprint and an improving Hollywood and local language box office late. In addition to expecting over 1.2 billion in IMAX box office in 2025, we also expect our box office to continue this upward growth trajectory over the next several years, given our strong position in the industry, the promising Hollywood box office or the slate that we either have scheduled or have visibility into, as well as our expected network growth. The bottom line picture improves further as the operating leverage that comes with higher box office and scale increases. And we look to increase utilization by bringing other content onto our platform and deploying more digital marketing initiatives while also working to scale our streaming consumer and technology business. As Rich indicated, we are entering a very exciting time for our business, and I would add for our financial growth prospects. To recap our Q3 performance, results on most measures came in ahead of consensus expectations and reflect good execution by the team. We delivered revenue of 91.5 million. Within that, Content Solutions revenues of 30 million reflects our third highest Q3 box office of all time on various temple content. Both Deadpool and Wolverine and Alien Romulus delivered the highest IMAX opening weekend box office in their respective franchise history. And in China, while Hollywood film performance has been uneven, we have captured on average a 16% share of box office across Hollywood titles year to date, including Alien Romulus and Godzilla Kong, where both titles delivered more IMAX box office in China than in domestic or rest of the world. Year over year revenues from Content Solutions declined 32% driven by the mix of content and the compared to the prior year that was powered by the record setting box office from Oppenheimer. Turning to technology products and services, revenue of 58 million grew 3% driven by strong system installation growth that more than offset the lower box office related rental revenues resulting from the global content mix. Overall, system installations and signings both provide insight to the strong demand we are experiencing in advance of the highly anticipated 2025 and 2026 box office slates, which we anticipate will drive our network growth further. During the quarter, we completed 49 system installations up 63% over Q3 2023, which puts us at 88 installations year to date September, a growth of 49% year over year. As of today, we have completed over 100 system installations. Signings to date are up to 119 through yesterday on track to exceed the 129 of full year 2023. Within new system signings, the mix continues to lead towards rest of world comprising 67% of the Q3 year to date new system signings. Gross margin of 56% was below the prior year of 60% given the lower box office compared to the record setting Oppenheimer field quarter of 2023. However, we had good results across expense areas that offset this headwind or challenging compare. SG&A excluding stock based compensation was 26 million, a 16% improvement year over year, driven by benefits from our ongoing expense initiatives, as well as timing of expenses and other certain adjustments. R&D was also better year over year, reflecting the capitalization of the investment into our new state of the art film cameras, which have moved out of development upon achieving technical feasibility. In addition, bad debt provisions improved year over year reflecting improvements in working capital, specifically collections from exhibition customers, that also helped propel us to a good cashflow result. Overall, the third quarter total consolidated adjusted EBITDA of 39 million was at a strong 42% margin, particularly considering the mix of content in the quarter. Lastly, adjusted EPS for the quarter with 35 cents consistent with last year's same quarter record. Within that, Q3 adjusted tax rate was 13%, which is below our mid 20s statutory rate, driven by the jurisdictional mix of profits that led to a decrease in our evaluation allowance. This result reflects the benefits of the actions we took last quarter, which has led in part to an improvement in our effective tax rate in 2024 relative to prior years. Turning to cashflow in the balance sheet. We had strong operating cashflow in Q3 of 35 million, up 21% from the prior year, leading to 59 million through nine months, a growth of 9% year over year, and already equaling 2023 full year operating cashflow. I am pleased to see the continued progress and growth in our cashflow. The higher year over year operating cashflow reflects an improvement in working capital, including an increase in collections. Our capital position remains very strong at 105 million in cash and 280 million of debt, excluding deferred financing costs. As a reminder, 230 million of our debt comes from our convertible senior notes due in 2026 that bear an interest rate of .5% per annum with a capped call leading to a $37 per share conversion price. Our current available liquidity is over 410 million, which includes 309 million in available borrowing capacity under the company's various revolving facilities. While we are building up our cash and liquidity positions, we are also using our available capital to invest in the business, having spent 30 million on capex year to date, with 22 million of that in growth capex. This will continue in Q4, our historically highest growth capex period, given the higher weighting of system installations to the end of the year. We view this positively as it will strengthen our ability to achieve higher levels of box office and in turn revenue incrementality, particularly as we head into the next several years with good visibility into what is expected to be strong content slates. And we continue to focus on more direct shareholder returns, having done 18 million in IMAX share repurchases year to date, including IMAX China. Repurchases were weighted toward the first quarter when our share price was significantly pressured following the Hollywood strikes. To conclude, our mode has never been as wide or deep. Our global scale is unmatched and growing. Our relationships with studios and filmmakers have never been stronger, and the varied content available for distribution on our platform has never been greater and is expanding and our technology solution for exhibitors is unequaled. Our accelerating signings and installation growth driven by the demand for the IMAX experience by consumers reflects our position of strength as we enter this extremely promising box office period. At the same time, we continue to see opportunity in new revenue streams to contribute to our growth and drive greater capacity utilization of our global network, especially when you consider that one point of utilization can drive 75 to 100 million in additional box office. Given the strength of our business model, the tailwinds in the market, and our focus on executing on the opportunities before us, we continue to believe IMAX is poised to deliver strong growth, expanding margins, and increased cashflow for years to come. With that, I will turn the call over to the operator for Q&A.

speaker
Operator

Thank you. At this time, we will conduct a question and answer session. As a reminder, to ask a question, you will need to press star 11 on your telephone and wait for your name to be announced. To withdraw your question, please press star 11 again. Please stand by while we compile the Q&A roster. Our first question comes from Eric Handler with Ross Capital. Eric, please go ahead with your question.

speaker
Eric

Thank you very much and good afternoon. Rich, look, it's no surprise, at least to theater operators, that the content cycle looks really good for the next two years. But even with that being known, as we get closer to the next year, are you starting to hear, are you starting to get more phone calls from these theater operators that they'd like to maybe accelerate the installation pace for your systems?

speaker
Richard Gelfand

Well, I mean, Eric, I think you could look at the empirical data, where this last quarter, we had significantly more installs than a year ago, and even our guidance on the call today, where we guided to the upper end of the range. So, you know, I wouldn't get the phone calls, but I certainly read the data, and the data shows that that's true. And on the other hand, as you saw, our signings are likely to run higher than last year. So also, there seems to be an increased pickup in signings. So I think just based on the results we reported today, that's true.

speaker
Eric

Okay, and then, I'm sure you saw in the news earlier this week, a comment, I think it was Bloomberg had it, that you're talking to Netflix about maybe doing an exclusive with the Narnia movie that's being made there. Is there anything you could say with regards to that movie, or just maybe, you know, how your conversations are going these days with streamers, and what they're trying to do?

speaker
Richard Gelfand

I must have missed that story, Eric. Sorry, I didn't see it. In fact, as you know, directors, filmmakers, studios, are all leaning into the IMAX experience, and kind of another level than we've seen before. And as you know as well, we've tried different models in the past, whether it's early release, or exclusive content, or all kinds of things. So I won't comment on that specific story in any way, but I would say that you know we're always innovating, and always looking for new approaches to event to size and content. Thank you.

speaker
Operator

Thank you. Standby for our next question. Our next question comes from Chad Binion with McGuire. Chad,

speaker
Chad Binion

go ahead. Yep, thank you very much. Thanks for taking my question, nice results. You've noted the healthy number of films for 25 with IMAX DNA, and obviously your global box office outlook. Can you talk a little bit more about the spacing of 25 given that IMAX DNA have a slightly longer runtime, and then also related, how does the slate look in China in 25, anything worthwhile to note there? Thank you.

speaker
Richard Gelfand

Sure, so you're quite right, it's a little bit of an embarrassment of riches. Between May and September, the end of September, we don't have any slots available. Every single slot is filled, and for the year, it's as tight as I've ever seen it in terms of available times. That's a high class problem. As you mentioned, a lot of the films were made with IMAX cameras, with IMAX DNA. As a matter of fact, next year 14 of our films were shot with IMAX cameras, and a number internationally too, not just domestically. Also, when you look at 26, to the extent a number have been announced already, it's incredibly encouraging. I think if you wanted to look at a trend that I've seen develop in the last six months or a year, it's that people are discussing movies way farther out than they did years ago. As a matter of fact, for 27 and even 28, we've been approached about a lot of high profile films. I think studios and filmmakers are understanding that IMAX release is kind of like beachfront property. If you want to reserve a place, you've really got to do it very early. We talk a lot about our theater backlog and what that means about future earnings. We don't talk as much about our film backlog as we do about our theater backlog. and what that means for future earnings. But I think as you look out into the future and you talk about discounting future cash flows, to the extent there's more certainty in terms of our theater backlog and our film backlog, you should imply a lower discount rate, and that's a very good thing for our business. So I think that's one reason that we're so optimistic. And in China, we've just heard about a number of films that have been approved to get in. As a matter of fact, right before this call, Natasha was mentioning some of them to me, so I'm gonna turn it over to her to see if she has some of those names.

speaker
Megan Thee Stallion

Hi, Chad. Yeah, so we actually, in addition to the Hollywood, so you think about the strength of the Hollywood slate and those getting in, which this year, most of them got into China. On top of that, Creation of the Gods, part two, has been approved for Chinese New Year as well. A writer's odyssey, which is filmed for IMAX into the summer section of the year. And so, and there's a few more also that have been announced. So I think that that's good visibility. I mean, it's pretty early for Chinese New Year titles to get announced, and I think that gives us essentially the confidence that China will provide a more balanced genre slate next year.

speaker
Chad Binion

Great, thank you very much both. And then thinking about higher box office revenues in 25, Natasha, I know you've given some margin targets for the overall business, I think in the high 30s, year to date, you're at 39.2. Can you just kind of help us think about the operating leverage in the content, solutions, business, or both businesses for that matter, if the box office delivers as expected for 25? Thank you.

speaker
Megan Thee Stallion

Sure, Chad, I mean, you're very familiar with our model. So you know that when we start to hit very high levels of box office, anywhere 250 plus, then you start to experience incrementality into our model. And so that box office, not only are we receiving payment from the studios, but then obviously from exhibitors as well for the performance of our locations. And so that creates things, mentality in the model. And then you couple that with the mix of our installations that we do throughout the year, which as we mentioned in our prepared remarks, our installations are tracking stronger this year, and we're guiding towards the higher end of the range. And so a larger system footprint also will give us that higher box office performance as well. And I think you couple that together with the way that we've been managing the business from an operational perspective, and that's where you start to think about how the EBITDA margins can continue to grow and exceed over the 40% mark.

speaker
Chad Binion

Thank you very much.

speaker
Operator

Stand by for our next question. Our next question comes from David Karnofsky of JP Morgan. David, go ahead with your question.

speaker
David Karnofsky

All right, thank you. Rich, I wanted to see if you could expand a bit on the recent performance of IMAX in China, and maybe there's just the exhibition there generally. It looks like your numbers and maybe the wider industry was down over 40% in the recent quarter over the summer. Is this economic, is this film quality, or are there other kind of factors? I don't know, what are you hearing from your staff on the ground there?

speaker
Richard Gelfand

Yes, I think we think it's a combination of things, David. So obviously the economy overall has been pretty weak this year in China, and you noticed recently the new government measures that have taken effect, monetary policy, policy towards the real estate sector, fiscal policy, and again, it's hard enough to predict a company, let alone a country. But it looks like some of these things you'll certainly design to focus on the consumer. As you know, box office and the movie business is very important to the Chinese government because almost all of the 80,000 screens or a lot of them anchor big real estate developments. And I think one of the focuses of the government is to get people to go to malls and to do shopping and help the domestic economy. So clearly that was one part of it, as I think Natasha said before, that the kinds of films being released and how close they were or weren't to the IMAX genre played a role, I still think there's a little bit of a COVID hangover because a lot of the films were released in 23, but less films were released in 24. On the bright side, a lot of films that you wouldn't have expected to get into China, like Deadpool and like Joker, which I just don't fit the typically more conservative profile I've gotten in. So I think that's a signal that the government wants more films in and it's part of their overall policy. And as Natasha just said a minute ago, they've dated a lot of local language films for next year, which they don't typically do that far out. So predicting movies like predicting stocks, not a very exact science, but when we, and we're just in the process of going through our budget, but when we look at next year compared to this year, we think it will be significantly better than this year.

speaker
David Karnofsky

And then Natasha, the SG&A has noted down 16% on the quarter, I think you called out some timing benefits, I don't know if you can quantify those so we can get a sense of more of the underlying rate. And then just any guidance, try to think about that R&D line kind of going forward, I wouldn't expect it to be negative on a go-forward basis.

speaker
Megan Thee Stallion

Hi, David, yeah, so the R&D, I'll address that first. You're correct, it wouldn't be negative on a go-forward basis. We typically do have R&D expense on each quarter. So for your run rates, if you think about them, I would be looking at an expense and essentially, we just did our annual assessments of technical feasibility on our film camera project and we achieved the milestones needed and that's why you saw the credit in the quarter. When you're looking at SG&A, we actually had year over year, we had, last year we had the over $3 million of the transaction costs related to the privatization and so China privatization, so that's really what you're seeing in most of the variance year over year. So when you're thinking through a run rate, I mean, our historical run rate is pretty predictive of the future, I wouldn't be thinking of it in any different manner, but I think we've gotten some real wins on the operational efficiency side and then timing of expenditures, there's still another quarter to go in the year and so timing of expenditures, sometimes we delay some of our expenditures on consultants or fees or marketing and see where we're landing for the year because we have the opportunity to make decisions that'll help us strengthen our financials as we look year over year.

speaker
Operator

Thank you. Standby for our next question. Our next question comes from Omar Mahias with Wells Fargo. Omar, go ahead with your question.

speaker
Omar Mahias

Good evening and thank you for taking my question. Rich, I noticed you just kept the 2024 IMAC box office change at flat year over year despite three Q being impacted by China weakness and four Q off to a slow start with Joker and Venom. Are you guys still confident in achieving this guidance and if there's any film that you're excited in four Q that could potentially offset the slower start?

speaker
Richard Gelfand

Yeah, I mean, this is the third time I've said it, it's a movie business, it's pretty hard to predict where things are gonna come out, but when you look at the year going forward, we're incredibly excited about the Thanksgiving period around that. We've got Gladiator and Wicked and Milano too and Wicked came out of the box really strong with pre-sales which is not surprising. There's a wide following for that IP, as you know, the show has played for a decade and it's a kind of property people had circled on their calendar and came out and bought a lot of tickets and then Gladiator has taken a little while to catch up but actually it's really come on strong recently and it starts Denzel Washington and it's big, the early buzz on it is extremely good, the subject matter is very conducive to IMAX and we're leaning in pretty hard on that as is Paramount, so the studio that's leaning into the IMAX of it all and then Milano, some people think that's gonna be one of the highest grossing movies of the year. So we have the ability around Thanksgiving and our programming to some extent with which movies are working and which aren't, you only commit typically for the first week or maybe two weeks, so I think that flexibility gives us a very good feeling about what's going on around the Thanksgiving time, all the time there are movies that don't work but this time out of that group I'm quite confident that that period's gonna be very strong for us and then at the end of the year you have Mufasa and we have precedent for that so we can see what the Lion King did and typically in IMAX they're pretty good numbers coming out of that, so with that said, you're just not sure where it's gonna end up but we feel pretty good about our slate for the rest of the year.

speaker
Omar Mahias

That's very helpful and Natasha, you mentioned improvements in capacity and utilization of your system. Can you elaborate some of the internal initiatives that you guys have put in place to drive utilization higher? What's the opportunity set from a percentage standpoint at IMAX over the next few years? Thanks.

speaker
Megan Thee Stallion

Sure Omar, so we've been talking about alternative content for quite some time and we've actually made a lot of traction this year over prior years and the team's been put together in a way that they are synergistically working among the organization and within the organization which I think earlier this year we talked about the fact that we made some restructurings and team changes in order to create that efficiency in the organization and so that team has been working really hard on not only saw the Blue Angels doc earlier this year but then we've done lots of alternative content between the concert films and moving into sports. This week we're doing League of Legends as well which is new and in China and actually China's in the finals against a Korean team and so I think we're looking at about the ability to do about 150 locations and so thinking about what are all those opportunities and when you pull them together coupled with different models so not everything will be straight box office, getting the ability to say okay do you do flat fee deals as well and other types of models to make sure in the end regardless of where box office is you're still strengthening your financials and giving yourself other opportunities to create returns and so using those initiatives I think that that's where we'll continue to spend time and then of course you would have heard in Richard's remarks as well that we've hired a chief content officer and that position is essentially to set the strategy for how do we create opportunities for ourselves on the content side and really make an impact on that side.

speaker
Richard Gelfand

Ulmer I'd also like to add we're out in LA now that it's hard for me to see people who don't say wow what about the Sphere, wow what about Cosm, isn't amazing all this alternative content coming out but as you know these things are really high capex kind of experiences and I think they're really good and I think there's a future for them but you know IMAX has 1800 theaters sitting throughout the world and not only do we show movies but we show awe inspiring experiences and alternative content and at a much lower capital cost and entry point so I think over time you'll see us really benefit in terms of utilization from that diversification in content.

speaker
Omar Mahias

It was very helpful guys, thank you very much.

speaker
Operator

Our next question comes from David Joyce with Seaport Research Partners. David go ahead with your question.

speaker
David Joyce

Thank you, the system sales revenue was up very quickly in the quarter but system rentals were down. Do you still have basically an agnostic view as to when a strategy employee is, or one of them is quicker in the event of a loss that these theaters are looking to accelerate their being on the IMAX network?

speaker
Megan Thee Stallion

Hi David, I think a mix between the systems is still our strategy however as you look at the slate in the next few years I mean is there an opportunity to install more JVs and therefore get a higher return on the rental side, that is an opportunity before us and also when you're thinking about different countries and the operators that exist in those countries and their balance sheets, I mean as you know our balance sheet is very strong and we have the ability to put up the capital for that higher return and I think that's where we have some opportunity before us and yes you're gonna have ebbs and flows like this quarter where the rentals revenue was lower because box office was lower but then you have other quarters like last year's Oppenheimer, first quarter this year with Dune, of course we have Avatar next year and the film for IMAX slate next year and so I really think you gotta look at it in the full portfolio approach of an annual view and look at how strong the rentals revenue can perform for us and really give us that out performance and incrementality in the model.

speaker
David Joyce

Great, thank you.

speaker
Operator

Standby for our next question. Our next question comes from Patrick Shoal with Barrington Research. Patrick, please go ahead with your question.

speaker
David Karnofsky

Hi, good afternoon. I just had a question on like new screen installations. I was wondering if there's any sort of like lag between a new screen install and getting to like a ramp up in box office. I was wondering if there's like any differences across countries.

speaker
Richard Gelfand

There actually is, you know some, we've done some research into how quickly things ramp up, because obviously when you first open, there's some opening kind of publicity around it and there is a seasoning period for theaters between when they open and when they hit their point, but they're widely differentiated in parts of the world and you know even within territories, you know what the particular locations are. So we have it and we look at it, but frankly there are no meaningful trends that I can give you other than to say that, you know when things open, it takes a little while until they hit their peak performance.

speaker
David Karnofsky

Okay, have you noticed that timeframe shortening after the pandemic?

speaker
Richard Gelfand

We haven't really done research in that direction, so I can't say, but you know I could certainly say when people open around a major movie, you know at a time like that, so many people see it, that it really accelerates the word amount and shortens it, so I'm hoping as we're in the fourth quarter and next year all the promising content, that that period will get shorter, but I haven't studied it empirically.

speaker
Operator

Okay, thank you. Our next question comes from Steven Lazichik with Goldman Sachs. Steven go ahead with your question.

speaker
Steven Lazichik

Hey great, thanks for taking the questions too if I could. First on local language, maybe for Rich, could you update us on the medium term outlook for the local language film supply? What are you hearing from some of your key partners out in some of those key international markets in terms of their production plans? Where do you see film supply today in some of those markets and where do you think it can get to over the next few years? And then second, maybe on CapEx for Natasha, I think Growth CapEx came in around 12 million in the quarter. I think you mentioned the install calendar being a little back and weighted with 4Q. Any more context you could add on 4Q Growth CapEx and then perhaps anything on 25 as we think about you executing against the installation pipeline next year? Thank you.

speaker
Richard Gelfand

So Steven as you know, last year was around local language, was around 20% of our total box office. This year it's marginally lower but in the same kind of ballpark and I guess is the reason it's a little bit lower is because the Chinese box office was something more challenged this year and again as we go into next year will we expect a more robust Chinese box office I would think it would settle around that 20% level or higher. There's a lot of activity going on with studios and filmmakers from around the world and we continue to have new countries opening up. So I think I might have mentioned in my speech but we have this film called I Am Hero in Korea, concert film which was just did exceptionally well and I think when you have kind of those new territories and the new one offs they really boost the amount of inquiries that comes in. We're in France now, we're working on actually an original production that's likely to be released only in IMAX and then elsewhere. So I really don't feel better or worse for it. I think it'll continue its trend. So in 1919 I'm guessing but I think it was less than half what it was as a percentage. Steven as it was in 23 and I think that trend will continue.

speaker
Megan Thee Stallion

Hi Steven on the CapEx side, year to date we're about 20 million for growth CapEx and I think if you looked at historical pre-pandemic years we range somewhere between 30 to 40 million historically and I think that's where the opportunity is that we do have the strong balance sheet that I talked about earlier and the ability to get higher returns as well especially when you look at the slate as it stands right now and so we do have the ability to do that. The other part is we, as we look out towards next year if you looked at historical patterns of installations we generally have a historical mix of about 50-50. We've stayed pretty strong to that but there are years that could weigh more heavily to JV CapEx. It really depends on who we're rolling out with from an exhibitor side which locations or countries, geographic places in the world and the ability to look at where do we want to spend our dollars and I know we've had this conversation before but it's about where's the place you want to spend your dollar? Is it in a region that can give you a higher per screen average or a lower and what do you focus on? And so our teams and we've talked about our theater team they do a bi-weekly call, they really think through and plan it out as much as they can to be able to say what's gonna give us the most return and try and work with exhibitors to push those forward and I think that's where we've delivered and we continue to and I'm confident we'll continue.

speaker
Steven Lazichik

Great, thank you both.

speaker
Operator

Our next question comes from Mike Hickey with the Benchmark Company. Mike, go ahead with your question.

speaker
Mike Hickey

Hey, thank you. Hey Rich, Natasha, Jennifer, great quarter guys, thanks for taking our questions. Just Natasha, Rich, just clarification on your 25 guide. I think it's pretty much exactly the same but you threw in the 1.2 billion. Natasha, was that your original assumption when you guided revenue growth to be high single digit in 2025 or has that changed?

speaker
Megan Thee Stallion

Hi Mike, we actually didn't give out a guide for next year's box office. When we did the look through guidance earlier this year we just commented on high single digits for revenue growth and so that revenue growth was based on a holistic view of our entire P&L and I think that that's where we look at the different levers and right now we feel confident in giving out the 1.2 billion and I'm sure that at a later date we'll come back with other guidance metrics as we do each year.

speaker
Mike Hickey

Okay, great. I guess the next question Rich, more superhero fatigue I don't know how many times you've probably heard that but it sort of popped up here again recently and I know Avengers and other sort of superhero fanboy film experiences have been important and will be important when you think about growth in 26 and 27. So how are you thinking about that genre I guess in particular and what offsets you have if it is weaker than it has been historically?

speaker
Richard Gelfand

I mean when you look at our schedule for the next two years what's been announced so far you have Dune 3, you have the new Christopher Nolan movie, you have Formula One, none of those involve superheroes except for the directors who are all superheroes. But I just think you have our alternative content, local language, I don't think we're over emphasizing superheroes and I think the death of the superhero in fatigue has already been proven wrong. You look at Deadpool and how well that did. I think what caused the previous superhero fatigue was probably streaming which contributes so much content along with the movies that were coming out. At that time the market was flooded with content but I think the slate is really well balanced going forward and I've spent a lot of time with our studio partners and our filmmakers and going in to our forecast going forward and our optimism is I think these films are gonna perform extremely well. There's always one or two that don't work because it's the movie business and not everything works but I don't believe there's superhero fatigue right now. I mean as a matter of fact let's go in to Thanksgiving where I'm incredibly optimistic, where you have Wicked and Milana and you have Gladiator and none of those are superheroes and unless Mufasa flies or something I don't think he's a superhero either. So I just don't think that's, I don't think it's a real issue.

speaker
Mike Hickey

Nice, Rich real quick you mentioned Christopher Nolan is gonna get some new tech. Are those the new cameras that are now sort of going out into the field or is that something else?

speaker
Richard Gelfand

I think we're gonna have to wait until he wants to talk about it.

speaker
Mike Hickey

Okay, thanks Rich, take care guys.

speaker
Richard Gelfand

All right, thank you.

speaker
Operator

This concludes the question and answer session. I would now like to turn it over to Rich Dauphin for closing remarks.

speaker
Richard Gelfand

I don't have a lot to say other than I think the quarter really demonstrated something we talk about all the time which is revenue diversification. You know we diversified around the world in sources of revenues so you know China didn't have a great third quarter but North America had a really good third quarter. You know I think we talk about diversification in terms of different kinds of content coming in so some things that performed very well or in the mix or legal legends, the Olympics, all kinds of different music content, our documentary Blue Angels was very successful for us this year so I think you know that's another kind of diversification. And I think throughout that our brand continues to gain resonance and our market share generally keeps going up and our indexing does very well so I feel really good about it. As I've said too many times 25 and 26 look really strong so you know I think this quarter and it's the spotlight on diversification also, I'd say installs, high number of installs. You know there's lots of ways we're diversified so I think the more people understand about our company and the revenue sources the more people will understand our growth story. Anyway thank you.

speaker
Operator

Thank you for your participation in today's conference. This does conclude the program. You may now disconnect.

Disclaimer

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