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8/19/2026
Good morning and welcome to Link Mobility's second quarter 2026 presentation. Joining me today are CEO Thomas Dage and CFO Morten Advarsen. Following the presentation, we will open the floor for questions, which can be submitted through the audio cast at any time during the presentation. With that, Thomas, over to you.
Thank you, Christian, for the introduction and good morning to everybody listening in. Before going into the quarterly results, I would like to outline how Link is positioned to capture both today's messaging demand and the next generation of customer engagement. We're still in the early stages of a broader shift over mobile-first customer engagement. As consumers increasingly live their digital lives through their mobile devices, businesses are recognizing that the most effective way to engage the customers is through the mobile folk. At the same time, richer channels, improved technology and AI-enabled capabilities are significantly expanding what can be delivered through these interactions. As a result, the market for mobile engagement will become substantially larger and more valuable over time. With strong operator relationships, extensive channel connectivity, a solid customer base and a broad customer engagement platform already in place, Link is uniquely positioned to benefit from this evolution. AI is enabling more and new customer engagement solutions by automating conversations, personalized campaigns, and content creation, increasing the value of trusted communication infrastructure, channel connectivity, and orchestration capabilities. As businesses increasingly deploy AI-driven customer engagement solutions, we see a driver for higher volume of customer interactions and messaging traffic, creating additional growth for the industry. We continue to see strong demand for proven messaging channels today. SMS remains essential for critical communication, authentication, and notifications, and continues to be a highly relevant channel for enterprises across markets. At the same time, richer channels, such as WhatsApp and RCS, are becoming increasingly important for conversational customer engagement. Customers will not only want to send messages, but to create richer interactions with their end users, combining the right channel, the right content, and the right timing. This is where we see demand moving towards richer conversations, context-aware engagement, orchestrated journeys, AI-enabled interactions, and seamless human handover when needed. Link is already well-positioned to support this evolution through a broad product portfolio and AI-enabled technology platform. We provide customers with access to core messaging channels such as SMS, WhatsApp, Viber, and RCS, supported by by broader customer engagement solutions, including MyLink Engage, MyLink Marketing Platform, MyLink Studio, and MyLink Connect. These products address several of the key trends we see in the market, including context-aware engagement, channel orchestration, AI-enabled interactions, trust and compliance, all supported by Link's underlying platform and connectivity capabilities. These products are used by customers today. Later on in the presentation, we are going to go through a recently won contract with one of the world's largest fashion retailers, using its products to create an advanced customer engagement experience, validating Lynx's ability to meet the needs of some of the most advanced enterprises in the market today. We see multiple long-term tailwinds, supporting the continued evolution of mobile customer engagements, and we believe Link is well positioned to benefit from these threats. Link is uniquely positioned within the competitive landscape. Link occupies an attractive position between smaller local providers and larger global platforms. Rather than competing purely on local presence or purely on technology, our strategy is built around combining the strengths of both. Smaller local providers often have strong customer relationships and local market knowledge. However, they frequently lack the technology investments. Scalability and product breadth required by larger enterprise customers. On the other hand, large global platforms often have strong technology and scale, but typically lack the local presence, customer intimacy and market-specific expertise required in many of the countries we serve. We believe Link has a unique position in the middle. We combine local execution and deep understanding of market-specific requirements with an AI-enabled technology platform, broad channel connectivity, and increasingly sophisticated customer engagement capabilities. This allows us to help automate communication, orchestrate customer journey, and deliver more personalized engagement at scale, while maintaining the local expertise and trusted relationships that differentiate Link in our markets. We believe Link combines the strengths of both local providers and global platforms. Our AI-enabled technology platform, deep messaging expertise, local market presence, and trusted delivery create a unique position in the market. Link's competitive positioning is not only strategic, but also visible in the P&L. By combining advanced technology with strong local execution, we can create market demand and growth. Starting on the left-hand side, we see strong momentum on Link's advanced conversational solutions labeled CPaaS on the slide. CPaaS gross profit growth has a 39% failure from 2023 to Q2 this year, reaching 148 million on an LTM basis. As customers adopt richer and more advanced engagement solutions, LEAP benefits from both growth and improving margins. Conversations take place on other key channels, like RCS and WhatsApp.
In Q2,
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