Inuvo, Inc.

Q4 2021 Earnings Conference Call

3/17/2022

speaker
Operator
Ladies and gentlemen, and welcome to the Innovo fourth quarter and full year 2021 financial results conference call. Today's conference is being recorded. At this time, I would like to turn the conference over to Walter Pinto, Managing Director of KCSA Strategic Communication. Please go ahead, sir.
speaker
Walter Pinto
Thank you, operator, and good afternoon. I'd like to thank everyone for joining us today for the Innovo fourth quarter and full year 2021 shareholder update conference call. Today, Inuvo's Chief Executive Officer, Richard Howe, and Chief Financial Officer, Wally Ruiz, will be your presenters on the call. We'd like to remind our shareholders that we anticipate filing our 10-K with the Securities and Exchange Commission this evening, March 17, 2022. Before we begin, I'm going to review the company's safe harbor statement. The statements in this conference call that are not descriptions of historical facts are forward-looking statements relating to future events and as such, all forward-looking statements are made pursuant to the Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties, and actual results may differ materially. When used in this call, the words anticipate, could, enable, estimate, intend, expect, believe, potential, will, should, project, and similar expressions as they relate to a new vote are as such a forward-looking statement. Investors are cautioned that all forward-looking statements involve risks and uncertainties, which may cause actual results to differ from those anticipated by ANUVO at this time. In addition, other risks are more fully described in ANUVO's public filings with the U.S. Securities and Exchange Commission, which can be reviewed at sec.gov. With that, I'd now like to turn the call over to CEO Richard Howe.
speaker
Inuvo
Thanks, Walter, and thanks, everyone, for joining us today. We had another very strong fourth quarter. where for the three months ended December 31st, 2021, we delivered 19.7 million in revenue, which was up 53% year over year and up 17% sequentially. Revenue for the year was also up significantly at 34% to 59.8 million for the year. Now, what is particularly encouraging about revenue within the year 2021 is how it accelerated between Q2 and Q4, where the company's growth rates year over year were 66%, 83%, and as previously mentioned a second ago, 53% in the fourth quarter. Overall, gross margins remained strong at an average of roughly 73% for the year. On a revenue basis, both the valid click and the intent key platforms were up materially year over year. Additionally, and as we had been messaging throughout 2021, we were successful at delivering a positive adjusted EBITDA in the fourth quarter of 2021. And I'm pleased to report that that adjusted EBITDA was $466,000. The balance sheet remains strong as of December 31st, 2021, with no debt and over $13 million in cash and marketable securities. The company has access to an unused $5 million line of credit, and we are currently in the middle of renegotiating that with new terms and conditions with a number of different vendors who we're talking to, and we expect to be able to talk about that more probably on the Q1 conference call. The company is not currently in need of additional capital. Now, we had a number of significant firsts in the company's history in 2021, and I'd like to talk through a number of those with you here today. At the end of 2019 and just before the pandemic, Approximately 64% of our company revenue was concentrated in a single client. We had a strategy to reduce that risk, and I'm pleased to report for the first time in the company's history, revenue was more evenly distributed across clients. In fact, in the fourth quarter, the top five clients amounted to roughly 22%, 19%, 13%, 12%, and 8% respectively of the revenue in that fourth quarter. As was mentioned in my opening remarks, we also grew an impressive 66%, 83%, and 53% year over year in the second through fourth quarters. And this was in part because we also had an average cash balance of roughly $16 million in the year. Both of these growth rates and the availability of cash to fund those growth rates were firsts for Enuvo. Strategically, we've long recognized that the solutions provided by the ValidClick and IntentKey platforms were not all that dissimilar. As such, we knew we could command larger media budgets by packaging a media and technology service that included the social and search channels of ValidClick with the programmatic channels of the intent key. In 2021, the ValidClick team delivered over $3 million of revenue that was attributable to clients shared with the intent key. This was a first for our company. Additionally, and as part of serving these multi-channel solutions to several clients in 2021, we learned that many of those clients wanted to also place ads within traditional television. We saw this as an opportunity to ensure as traditional television continues to migrate to connected television, that we would be the company that could move that budget across those channels for that client. We delivered roughly two and a half million dollars of linear television for clients in 2021 using the power of the intent keys artificial intelligence to help us make decisions about program placements. This was a first for Anupo. Now, one of the consequences of running multi-channel media solutions is the development and management of the various client-based data warehousing reporting and optimization technologies associated with reporting on the performance of these solutions for those clients. These capabilities were successfully deployed for our clients in 2021, and this in turn has given us the confidence that we can now scale these services. The deployment of systems necessary to support this level of media complexity was also a first for our company. in 2021. Larger media clients all have creative agencies they work with who provide us with the creative assets necessary to deliver our service using our artificial intelligence. As the intent key has grown, so too has our involvement with these creative agencies, where we are routinely being asked by our clients to present the insights from the intent key to these creative agencies so they can have ideas from which to develop those assets. This shift from creative assets focused on who people are to creative assets using the intent key based on why people are interested is having a meaningful effect on our clients' businesses and is another significant differentiator associated with our technology. This level of creative involvement was yet another first for Anuvo. As it relates to the marketing of our own company, we signed a deal in 2021 wherein Anuvo will be a premier sponsor for a new category of conference within advertising built specifically around artificial intelligence. We expect this event to occur around mid-year and in New York. This will be a first in our company's history. Shifting now to a few technical firsts. As you all know, the intent-key brain works much like a human brain in that our brains are giant libraries and the neurons in our brains are the books in that library. We make decisions by linking together these books. Now, while the human brain is limited to understanding only the things it has ever been taught, the intent key understands the collective knowledge contained within the internet because the internet was, in effect, its teacher. Updating the core intent key brain is not something that needs to happen frequently as it already possesses trillions of individual connections between known concepts. So while, for example, the intent key would be able to link an iPhone with Apple, it might only be able to indirectly link the newest iPhone 13 with Apple because that direct connection had not been trained. In 2021, we expanded the number of concepts understood by the intent key, and in so doing, also designed a framework for enhancing, yet again, the intent key in a way that would allow it to be able to understand some of the newer elements of our lexicon. I'm talking about things like hashtags and emojis, for example. This major revision to the brain behind the intent key was a first for us. In 2021, we also deployed and signed new clients for the SaaS version of the Intent Key. This product was primarily designed to serve the needs of the agency market, where media agencies typically want to run campaigns for their clients directly. This was a first for Enuvo, and it has provided the means to expand our markets and our gross profits. Within our ValidClick platform, We have recognized that media buying opportunities in search and social tend to be opportunistic and of limited duration. This meant that we needed to develop technologies that could adapt to these opportunities by automatically accelerating and decelerating media purchasing on behalf of clients so we could take advantage of these just-in-time changes. We implemented this technological capability in 2021, and it was a first for the ValidClicks platform. Now, we also had some client firsts in 2021. In the fourth quarter, we delivered an intent key driven multi-channel media program for a universal pictures adaptation of a successful book. This was particularly challenging because the marketing program itself required execution over a short period of time. It was a great test of the intent key's ability to deploy quickly and a testament to the AI's proficiency at identifying and marketing to prospective moviegoers in real time. This was another first for Renuvo. In addition to this movie client, We had several other wins in the year that included an electric vehicle manufacturer, a pet technology provider, an enterprise software vendor, universities, a bank, an online game manufacturer, a high-end gym, and many, many more. Across all these and other customers, the intent key continued to exceed expectations having delivered on average roughly 50% improvement over the goals these clients set for us within the year. What our performance and these first should signal is that we have a technology, we have the people, we have the services, and the market required to build a large company. When this readiness is complemented by a once-in-a-decade consumer privacy-driven catalyst for which our technology has a solution, we get excited about our potential. The use of consumer data has been the foundation of advertising for decades. Privacy concerns among consumers is going to eliminate the use of that consumer data for prospecting new clients. And when it takes hold, It will impact $200 billion of media spend. We have a solution to this industry challenge. With that, I'd like to now turn the call over to Wally for a more detailed assessment of our financial performance.
speaker
Walter
Thank you, Rich. Good afternoon, everyone. I'll recap the financial results of our fourth quarter, the fourth quarter of 2021. As Rich mentioned, Inuva reported revenue of $19.7 million for the quarter ended December 31st, 2021. This compares to $12.9 million reported in the fourth quarter of the prior year. Both platforms, Valid Click and Intent Key, exceeded the prior year. Valid Click revenue exceeded the revenue in the fourth quarter of the prior year by 26%, and the Intent Key revenue for the three months that ended December 31st, 2021 exceeded the prior year quarter by approximately 121%, primarily due to the acquisition of new customers. Some of the customers that Rich referred to earlier. In 10 key revenue represented 41% of the total revenue in this year's quarter compared to 28% in the same quarter last year. We expect intent key revenue to continue to grow as a percent of the total revenue. Innuvo gross margins decreased in the fourth quarter to 57% compared to 83% in the same quarter last year. The intent key gross margins were 37% in the fourth quarter compared to 45% in the same quarter last year. Our new customers are requiring us to deliver ads in a multi-channel environment. The different channels have different gross margins. Though we attempt to optimize gross margins, we want to deliver to customers the multi-channel campaigns that they require. ValidClick's gross margins were 71% in the fourth quarter compared to 99% in the same quarter last year. As mentioned, we have now integrated the ValidClick services with the IntentKey services as part of delivering this multi-channel capability to clients. Whereas in the prior year, most of the valid click cost was traffic acquisition, and as such, not included in the cost of revenue. In 2021, for clients where we did deliver a multi-channel solution, the media expenses were considered cost of revenue. Operating expenses were $12.3 million in the fourth quarter of 2021 compared to $12.6 million in the prior year, a decrease of $300,000. The largest component of operating expense is marketing costs. Marketing costs are predominantly traffic acquisition costs associated with ValidClick. It is the largest expense associated with the ValidClick platform. Marketing costs were $7.4 million in the fourth quarter of this year compared to $8.3 million in the same quarter last year. Compensation expense was $2.9 million in the fourth quarter this year compared to $2.4 million in the prior year, primarily due to higher stock-based compensation expense and, to a lesser degree, higher employee salary costs. Our full-time employment was 75 on December 31st, 2021, compared to 71 on the same date in 2020. The majority of the increase in the headcount occurred within sales, sales support, and account management for the intent key. Selling, general, and administrative expense increased $50,000 in the fourth quarter this year as compared to the prior year due predominantly to depreciation and amortization expense. Net interest expense was $50,000 in the fourth quarter of 2021 compared to $2,000 expense in the same quarter of last year. This year's expense is approximately $11,000 that is associated with leasing of IT equipment and other ongoing commitments. Also, the larger component in this year's quarter is approximately $39,000 resulting from the reclass of marketable securities as available for sale and showing its fair market value change in other comprehensive income. We had other expense of $158,000 in the fourth quarter of this year due to an unrealized loss from marketable securities. This loss is partially offset by an unrealized gain of $54,000 that's associated with debt securities and is now included with the other comprehensive loss. We reported net loss of $1.2 million, or one cent per basic share, compared to a $715,000 net loss of one cent per basic share in the same quarter last year. Non-cash-based expenses totaled approximately $1.5 million in the quarter. Adjusted EBITDA for the quarter ended December 31st, 2021 was $466,000 compared to $347,000 last year. On December 31st of 2021, we had cash and cash equivalents and marketable securities of $13.3 million and a net working capital of $12.4 million. In addition, we have a $5 million working capital line of credit, which currently has no outstanding balance. We maintain a simple cap structure with 119.5 million common shares outstanding, approximately 4 million employee restricted stock units outstanding through an equity incentive plan, and about 300,000 warrants for the purchase of common stock. With that, I'd like to return the call to Rich for closing remarks.
speaker
Inuvo
Okay, yeah, thanks, Wally. We had a very strong year with a compounded quarterly growth rate between Q1 and Q4 of approximately 23%. We had a year-over-year overall growth rate of 34%, and we had accelerated growth rates between Q2 and Q4 of 66, 83, and 53% year-over-year. We had a positive adjusted EBITDA in the fourth quarter of $466,000. We expect year-over-year growth in the first quarter of 2022 to remain strong. With this once-in-a-decade opportunity associated with privacy, We plan to run the business as close to break even on an adjusted EBITDA basis for the year so we can optimize towards capturing market share over the next few years while enterprises are open to a change in service providers because of the challenges facing this industry. Our balance sheet is currently strong enough to accommodate the working capital needs of the growing business, and as a result, we have no immediate needs to raise capital. I will now turn the call over to the operator for questions. Kyle?
speaker
Operator
Thank you, ladies and gentlemen. If you would like to ask a question, please signal by pressing star 1 on your telephone keypad. If you're using a speakerphone, please make sure your mute function is turned off to allow your signal to reach our equipment. Again, press star 1 to ask a question. We pause for just a moment to allow everyone an opportunity to signal for questions. We take our first question from Brian Kinslinger with Alliance Global Partner. Your line is open. Please go ahead.
speaker
Brian Kinslinger
Hi, this is Madden for Brian. So, first of all, how many active logos did you have running campaigns with Intenki during the December quarter compared to the end of 2020?
speaker
Inuvo
I don't know the answer. I think we had roughly 90 or so different ones. I don't know how that compares against the prior year, Matt. It's around 90 now.
speaker
Brian Kinslinger
Yeah, understood. And a second part of that question is, can you possibly quantify how much of IntentKey's growth is related to these new logos compared to larger campaigns or increased usage from existing customers?
speaker
Inuvo
A lot of the growth is on the back of new clients, not existing clients. By the way, existing clients are growing as well, but yes, we, you know, the growth rate has been accelerated in large part by, you know, signing up bigger clients with bigger media budgets.
speaker
Brian Kinslinger
Understood. Thank you. And what's the average size of campaign that like in 10 key would be running today? And have you seen growth in the average size of a campaign from six or 12 months ago?
speaker
Inuvo
I don't know what the average size is, but it's definitely bigger now than it was 12 months ago.
speaker
Brian Kinslinger
Okay. And with the changes that prohibit cookies, how are the prospective brands responding to the AI ad tech that uses first-party data, and what does the company have to do to accelerate that?
speaker
Inuvo
Yeah, so I'm going to rephrase the question. We don't use any data at all, and that's part of the significant advantage of our technology. When you refer to first party, there's somehow a misnomer that just because the data is yours, you have free reign to use the consumer's data. And technically, there are workarounds for doing that, and some companies may be designing solutions for that. But we think strongly that you're going to be opposing the desires of the actual consumers themselves, so that's not a path we ever wanted to go to. So our technology does not require any consumer data, whether it's first party, second party, third party, nobody's party. It doesn't use any, and that is the advantage of it. And I'd say the answer is, as a result of the growth rate that you're seeing, our message is responding and resounding with clients. you know, and prospects because they, you know, they recognize, one, that there's this privacy issue, and two, you know, there's a solution here that, you know, works and works better than actually using consumer data. So you might ask yourself, why wouldn't, you know, why wouldn't everybody want to give it a role?
speaker
Brian Kinslinger
Great. Thanks so much.
speaker
spk00
Bet.
speaker
Operator
Again, just a reminder, Presto wants to ask a question. We take our next question from Jack van der Aert with Maxim Group. Your line is open. Please go ahead.
speaker
Jack van der Aert
Great. Hi, Rich. Hi, Wally. Congrats on the strong results.
speaker
Inuvo
Thanks for taking the questions.
speaker
Jack van der Aert
So last quarter, you announced 10 million plus of new and 10 key orders. During the third quarter, I think that was new customer orders received, which were expected to be delivered over the next nine months or so. Just a couple things on that. Can you provide what new and 10 key orders were for this fourth quarter? And then of the 10 million from last quarter, how much of that was recognized during the fourth quarter?
speaker
Inuvo
I don't know how much of it was in the first quarter. Wally, you might know that. I don't know. Can you answer some of these questions of the 10 million we signed? How much of it was two, four, and one? I don't know the answer to that question.
speaker
Walter
Yeah, so a small portion was actually recognized in December. But it was a small percentage of the 10 million. And probably less than 50% by February. So there's still... 50 to 60% to go on to 10 million.
speaker
Jack van der Aert
Got it.
speaker
Inuvo
And maybe, Jack, if I could say something else about that. I mean, in at least one case that I'm aware of, we've already signed, you know, a renewal, if you will, right, for some added number of months, as is the case. So I don't think, you know, I don't want people to think we signed up these deals and they're going away you know, that's not how it works, right? We've done a pretty good job for these clients and we fully expect to just renew them. And as I said, in one case, I know we're, you know, we're renewing one right now.
speaker
Jack van der Aert
Gotcha. Understood. Understood. And then, um, as far as intent key SAS, I think you guys mentioned some comments on it. I didn't quite catch that. So can you just provide maybe a summary recap of what's going on with the intent key SAS from a revenue perspective, uh, client demand for it. And then, uh, how you see that growing in 10 key SAS going forward?
speaker
Inuvo
Yeah, it's very, it's a non-material component of our overall revenue at this point, but, um, but we've had a number of clients that we, you know, delivered the service for within the year, uh, to, you know, to basically understand, you know, what are the nuances associated with having to do that? So that is a bit of a different beast. Um, our primary, uh, Demand right now seems to be coming from direct clients who want us to run the service ourselves. And I think, candidly, over the next little while, that's probably the best idea for us because if we're in control of the deployment of our own technology and the running of the campaigns associated with our own technology, we're probably going to do better than turning it over to someone else to do that. So we will sell and continue to sell the SaaS version of the product, but that component won't be growing probably as fast as we might have thought earlier, simply because we think the demand right now is coming from the full service side.
speaker
Jack van der Aert
Okay, understood. And then just maybe, are you noticing any pickup in new clients, potential clients, knocking on your door because of this looming kind of upcoming cookie-less future with Google's 800-pound gorilla. Are you starting to get a sense, though, like there's any sort of panic or there's just confusion or any change in behavior from potential clients and existing clients and how they're going to run ad campaigns when they can't use third-party cookies?
speaker
Inuvo
I think the word you used, confusion, is probably the best word. you know, I don't know, most of the people that we deal with and the clients we deal with are pretty sophisticated. So, you know, panic is probably not, you know, a word that you see. But I do think there's a lot of confusion. And in part, I think that confusion is coming from, you know, the existing vendors who, you know, are, you know, telling them that, you know, maybe the problem is not as bad and, you know, they've got a pretty good solution for it and maybe that's reducing the panic. But confusion, yes. And an increased discussion, like an increasing amount of clients who want to have a discussion specifically about this, I would say absolutely on that. In fact, you know, it's kind of what we're leading with these days so that we lay it right out there on the table that we do have something that, you know, that can work here.
speaker
Jack van der Aert
Got it. And then just where would you say you are? This is my last question. In terms of the overall integration or merging of the technologies in 10Key and ValidClick, Maybe there's not a finite plan, but where would you say you are in terms of like if we were to do a baseball analogy in terms of merging the capabilities together and what you're starting to realize that they're capable of doing?
speaker
Inuvo
I hate to say we're there, but we're serving multiple clients now. with both sides and it's all working fine. And we just recently signed up another one where we're using both and it's like it's working. And both sides are doing what they're supposed to do. Like I said, I don't want to say we've got it all figured out because there's always things that come up. But I'm not worried anymore about that, which is why in my script I said we're now pretty confident that we can scale this and not have to worry about it. Meaning if I sign another one tomorrow, you know, or two tomorrow or 10 tomorrow, you know, the teams know how to do it short of the, you know, the people issues associated with that. So I think we're, we've got that figured out.
speaker
Jack van der Aert
Excellent. That's great to hear. That's it for me. I appreciate it. Congrats again on the results. Thanks. You bet, Jack.
speaker
Operator
Once again, ladies and gentlemen, please press star one to ask a question. It appears there are no further questions at this time. I'd like to turn the conference back to you, Richard, for any additional closing remarks.
speaker
Inuvo
Thanks, Kyle. And, of course, as always, I would like to thank everyone who joined us on the call today, and we appreciate your continued interest in our company.
speaker
Operator
This concludes today's conference. Thank you for your participation. You may now disconnect.
Disclaimer

This conference call transcript was computer generated and almost certianly contains errors. This transcript is provided for information purposes only.EarningsCall, LLC makes no representation about the accuracy of the aforementioned transcript, and you are cautioned not to place undue reliance on the information provided by the transcript.

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