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ZEAL Network SE
5/6/2026
Welcome to the earnings call of Sihl Network SE regarding the Q1 figures of 2026. The company's CEO Dr. Stefan Twerase and CFO Andrea Behrendt will guide you through the figures in a moment, followed by a Q&A session via audio line. Please make sure we can see your full names, ladies and gentlemen. And with that, I'm handing over to you Andrea.
Thanks a lot and good morning everybody and welcome to our earnings call for Q1. I'm happy that you're joining us today. With me is Stefan and we will present the Q1 results. I hope you see the presentation. If not, you can find it on our website on the IR section. So the agenda for today, we will begin with a brief update on our highlights for Q1, then dive into the financial details and have a look how we deliver against our strategic focus so far. And at the end, we will give the time to you and open up for questions. And with that, handing over to Stefan for a summary of Q1.
Andrea, thank you very much and also a warm welcome from my side to everyone on the call. As you know, our business is very much driven, especially on the top line, very much driven by the jackpot situation in Germany. And although we haven't seen a jackpot in Germany, neither in Lotto 6 out of 49, nor in Eurojackpot for more than seven months now, we are still on a very strong growth. growth trajectory. Revenue and customer acquisitions have increased in the first quarter of 2026. Our gross margin has improved once again, but EBITDA was a little bit lower than expected because of the focus on investments in marketing and other initiatives that we've taken to ensure our sustainable future growth. Speaking of growth, we are very proud that we have launched our third charity lottery home auto forelosing in April. to invest in diversification of our business model. I'll hand back to Andrea for more details.
Thanks. And now let's get into the details of the first quarter financials. As always, I will begin with the jackpot environment because that's crucial for us and it drives customer acquisition as well as reactivating our existing customers. As you most likely know, the first quarter of this year was a very weak jackpot environment. We had no peak jackpots and it was even worse than last year. because the averages, especially in Euro jackpot was below last year. And if you compare to last year, you see that we had 112 million Euro jackpot in Q1 and this year we had nothing relevant. So that's the jackpot environment. Fingers crossed that the jackpot builds up now in May. We are hoping for both products to reach a peak in May and drives Q1 top line growth. But despite this, we delivered a good performance in the first quarter. And on slide number seven, you will now see how this reflects in our financials. Here, I want to highlight three numbers to you and starting with the revenues. So we had a revenue growth of 6%, like I said, in a very weak jackpot environment. And this is driven by a slight increase on the top line on the billings, but combined with higher growth and higher number of monthly active users. So that's a good result for that environment that we have been in. Additionally, we have been able to increase our marketing activities by 13%, always within our boundary conditions, and we acquired a significant number of new customers. Again, a good achievement for this weak jackpot environment. And I want to really highlight here that this marketing investment and also the expansion in our personnel are targeted to our growth ambition and initiatives that will drive Ziel's future growth in the common years and also the long-term value for our shareholders. On the bottom line, we generated EBITDA of 50 million. And like I said, the investments into diversification of our offering, of course, reflect in this EBITDA. So let's look closer to the lottery billings. A good number, especially in this given challenging environment. But how did that come up? We increased our monthly active users by 5%. And on the other hand, these customers spent 57 euros on average. Both numbers actually as expected in this environment, even with some growth on the monthly active users. The second driver of our ZEAL growth is the customer acquisition. And here we acquired 270,000 new customers in the first quarter. And this is a clear sign that our diversification strategy works because we were able to acquire 11% more new registered customers compared to last year. And that's a success. We spent for this customer 53.8 euros. In the brokerage core business, it was actually just 46 euros. With that, looking into games, our other product category, here we generated still quite some momentum. We expanded our portfolio to over 740 games, and we improved further on with additional product features. And this results in an increase of miles of 34%. and decreased overall average revenues per user, what is driven by the overall increase on Maus. And with that, handing over to Stefan for an update on Traumhausverlosung and the new kit on the blog, Traumautoverlosung.
Yeah, before we talk about cars, let's talk about houses. We are very proud that we have now the eighth Traumhausverlosung raffle running. The 2026 performance of the two houses that we raffled off on Mallorca and Föhr has been very, very promising. The Mallorca house in particular has achieved double-digit numbers in billings, 10.5 million to be exact, and showed the very best retention performance of all houses so far, indicating how stable that business growth is already. The current house that we're raffling off is located in the south of Germany, near Lake Chiemsee. If we move on from houses to cars, we're super happy to have launched a new social lottery in Germany. We did that in April. It's our third charity lottery after Freiheit Plus and Traumhausverlosung. So the focus now is on cars. We will have a very exciting lineup on cars. The first season is focused on a very rare Porsche 911 GT3 RS. In that particular configuration, only five cars are available worldwide and it's actually one of the most followed cars on Instagram. What's new with this raffle is that we are limiting the number of tickets. Each ticket costs about 10 euros. Please understand that it's early days and we are unable to provide any further information regarding ticket sales or billings at this stage, but we're super happy with the launch and very proud that we now have a third social lottery in Germany that is attractive for a very a new and additional segment of customers. And with this, I'll hand over to Andrea again to take the progress on our strategic priorities.
These strategic priorities we shared with you in the March earnings call, and we want to give you an update how we delivered against it already in Q1. So let's look at it quickly. First of all, on the strengthening of the Lotto24 core business, We achieved a gross margin of 17.8%. And as already communicated, we acquired 274 new registered customers in a weak jackpot environment. So really a success. Additionally, we are further pushing on diversification and added Traumautoverlosung to our offering. The second part is Traumhausverlosung and here the two draws for 2026 are already done and we are working already on the third house and we are committed to deliver six draws in 2026. And on the game side, we increased our portfolio further and our billings growth is on track as well. And with that, on the overall guidance, our guidance for 2026 is unchanged, even with the weak jackpot environment that we faced in Q1. We expect the revenues to be in the range of 250 to 260 million euros and EBITDA to end up at 70 to 75 million euros. On the midterm guidance, also nothing changes, double-digit annual revenue growth in the mid-teens and a 30% EBITDA margin to be expected. And last but not least, the dividend proposal we shared already with you in March. It will be proposed together with the supervisory board dividend payment of €1.40 per share. This will refract the total payout of €30 million and the dividend payment date is planned for the 26th of May after the AGM approved. And like always in the past, we are looking, of course, to be an attractive investment for our shareholders and looking into capital allocation. And we'll come back with potential share buybacks or alternative growth initiative for the rest of the cash generated. And with that, we want to generate significant value for our shareholders. And with that, back to Stefan for the key takeaways for today.
Thank you, Andrea. So three messages that we want to leave you with is first, we continue to lay the foundation for our long-term growth strategy whilst consistently investing in diversification and the resilience of our business and the numbers that we delivered in the first quarter of 2026 clearly test them on that fact. resilience of our business model and our ability to effectively invest in strategic initiatives. Last but not least, we are strategically expanding our social lottery offering in Germany through Trauma Autophilosum, adding a very attractive product for a very attractive customer segment. With this, thanks for your questions. attention and we'll hand over to you for questions and answers.
Yes, thank you very much for your presentation. Ladies and gentlemen, now it is your turn. We are opening the Q&A session with questions via audio line. Therefore, please click on the raise hand button. And if you are dialing in by phone, please press star key nine to raise your hand and star key six to unmute yourself. And we already have two hands up. Mr. Tim Kruse, the stage is yours.
Yes, good morning. Thanks for taking my questions and thanks for the presentation. Two quick questions from my side. Looking at the marketing spending in Q1, we're quite a bit below the run rate for the full year, if you take it that by quarter. I'm assuming that obviously your marketing guidance also assumes a sort of normal jackpot environment. So would it be fair to assume that If this stays as muted as it is at the moment, then your marketing spending would probably also be lower than you initially guided. And then the second question would be on the Traumautoverlosung. um if uh the the the the the lotteries are kept to 250 000 tickets so that would um um imply two and a half million in in in billings can you maybe break that down to how that would um yeah how that would break down into sales um and also maybe how many cars you expect to um to raffle out this year thanks
Okay, let me start with the marketing question to take that. So you're totally right. Our guidance is of course on a standard jackpot environment. A standard jackpot environment for Zeal means we would expect in a full year, nine jackpots. So at least two in a quarter, we had now zero. So of course the marketing run rate from Q1 is lower than we guided on. We still expect jackpots to come up and therefore we still continue with our guidance. But of course, you're right, if no jackpot at all in the year will appear, then we might not be able to allocate the money within our boundary conditions and therefore not spend it.
and on the path. As I said, please bear with us. We just launched the first product and we are not going to share any additional numbers at that point in time.
Okay, thanks.
Thank you for your questions, Mr. Kruse. And we will move on to Simon Keller. This is your space, Mr. Keller.
Hello, everyone. Good morning. I want to question also or get some additional comments on the same topics that Tim was already looking at, Traumautoverlosung and also marketing. So on marketing, you mentioned that you had some tests for the charity lotteries. That also is the reason for the higher cost per lead above the corporate bridge. Can you explain how these tests have gone? When can we expect them to converge, or the cost per lead to converge to the historic average? Or do you think it's more structural that for social lotteries there's higher cost per lead going forward as well? And on Traumautoverlosen, can you share any indications on the ticket sales for season zero? Thank you.
Thanks a lot, Simon. I will take the marketing again. So the investments into the new products are not tests anymore. These are actually the consistent marketing investments that we are doing in this area. As the charity lotteries have a higher margin and higher CLVs from the customer side, we are able to also afford these higher CPLs. So while we are tracking that our core brokerage business is rather stable, we will always expect these CPLs. marketing investments into the other D2C offerings on the social lottery side to be higher because it's new product categories, it's brand investments that need to be established and also it's within our boundary condition because the CLV of these customers are better. And on cars, back to Stefan. Yeah, thank you.
I unfortunately have to repeat the message that I now sent twice. We are at very early stages and thus I'm not able to provide any additional information on cars. I can just tell you that we are super happy with the development. When you look at the activity that Traumautoverlosing has been able to generate on social media, you see early indications that this is really very, very well received. We are the first dedicated high-end car lottery in Germany. It's built on the same foundations that we have for Traumhausverlosung, so a very strong social engagement. With this, we have selected Johanniter as the charity partner for Traumauto. So bear with us in the next couple of calls. We definitely can provide more information, but we are super happy with the launch of the product.
Thank you for the additional insights.
Thank you, Simon, for your questions. And ladies and gentlemen, with no further questions, I will hold the room for another moment in case someone is thinking about raising their hand. What doesn't seem to be the case? Therefore, we come to the end of today's earnings call. Thank you very much for your interest in ZEAL Network SE. A big thank you also to you, Stefan and Andrea, for your presentation and your time. Should you have any further questions at a later date, please feel free to contact Senior Investor Relations Manager Frank Hoffmann. I wish you all a successful day around the world and handing back over to Andrea once again for your closing remarks.
Yes, thank you once again for joining and your interest at Zeal and we are looking forward to speak to you soon.