S4 Capital plc

good morning everybody uh good afternoon uh to others but good morning to those of you who are dialing in from the uh the us this is uh s4 capital's q1 trading update we did a presentation to uk and european and probably asian investors Early today, now we're doing one for the Americas, basically. So we'll firstly do Mary Basterfield, Jean-Benoît Berti with us in London, and Scott Spirit in Singapore, myself in Chicago. So we'll do a trading update. Mary will take us through the numbers, and then Scott will take us through market momentum and client analysis. And then I'll come back on and just a brief summary and outlook. And we'll take any Q&A that anybody has. So firstly, over to Mary.

Thank you, Martin. Hello and thank you for joining us today. Our first quarter performance was in line with expectations. Net revenue of £186 million decreased 15% reported or 12% like for like. Operational EBITDA for the quarter was also in line with our expectations, reflecting both lower activity levels and the benefits of cost reductions made in 2023. We maintain our full year guidance and clients remain cautious in the near term as market uncertainty remains, but we are managing through this. At a practice level for the full year, we continue to expect... Content to deliver an improvement in EBITDA and margin, driven by cost reductions made last year. And data and digital media to perform in line with 2023 on both top and bottom line, with some margin improvement. Technology services has a more challenging outlook, and we expect both lower revenue and EBITDA following a reduction in activity with some key clients. We continue to maintain a disciplined approach to cost management, including headcount and discretionary costs, and a focus on utilisation, billing and pricing. Given the outlook for technology services, we continue to target a decrease in like-for-like group net revenue versus 2023, with a broadly similar level of operational EBITDA. The comparatives with 2023 will be tougher in the first half and ease in the second. We also expect 2024 to be heavily weighted to the second half, given our natural seasonality and expected improvement in end markets. Net debt at the end of March was 206 million, or 2.2 times operational EBITDA. This is after 10 million of contingent consideration payments in the first quarter. We maintain our full year net debt guidance of 150 to 190 million. Moving to the next slide, let's take a look at first quarter net revenue by practice and region. My comments here are all on a like-for-like basis. Content's net revenue was down 9% at $116 million, with some growth within our scaled and portfolio clients, but ongoing lower demand from some technology clients. Content's margin for the first quarter improved year on year as a result of the actions we took in 2023 to reduce costs. Changes to the leadership structure are now well established. Data and digital media net revenue was 9% lower at 47 million, with less activity, especially in the activation and performance business lines. In technology services, net revenue decreased 28% due to lower activity from some key clients, as expected. From a regional perspective, net revenue in the Americas declined 12%, driven by technology services. The Americas accounted for 79% of the mix. EMEA was down 8%, reflecting lower activity in the Middle East. and APAC reduced 13% with slower demand in Australia. Overall, there has been a pick-up in momentum compared to our 2023 exit rate. Net revenue in the first quarter was down 12%, versus 15% for the fourth quarter. This is despite the slowdown in technology services and is most evident in content, where the first quarter was down 9% compared to a decrease of 17% in the fourth. We have included information in the appendix on expected share count and invested capital, and we are happy to take any questions on these at your convenience. So thank you very much. I'll now hand over to Scott for the client and market update.

Hello, everybody. Thank you for joining. So for our two addressable markets, it is a contrasting picture. The digital media market is healthy with a strong end to 2023 and a good start to 2024. Growth is expected to moderate over the course of 24, but the major platforms will still grow by double digits. Obviously, that contrasts with our own performance so far, but we are still seeing caution from our clients, particularly those in the technology sector. If you look at Meta's Q1 results, for example, their revenues were up 27%, very healthy, but their sales and marketing expenses were down 16%. And we're seeing similar patterns across the industry. For tech services, this is a more difficult market which slowed in 2023 and is flat in 2024. We actually had a very strong 2023. So the negative market trends have caught up with us in 2024. Onto the next slide. Most of our client categories were stable in Q1 with technology still by far the main category and representing 43% of our revenue. We saw a decline in financial services category, and that was largely driven by the decline in spend with one of our clients in our tech services practice. We saw strong growth from our existing clients in auto and fashion, which saw us gain traction in those two categories. Next slide. Whilst the majority of our top 10 and top 50 clients did in fact show growth, we saw declines overall in the average size of our clients, driven largely by continued softness in technology clients. And as I mentioned, that specific large financial service client in our tech services practice, which has reduced spend. Given our overall revenue decline, our top 10 clients declined slightly less than overall, our top 20 in line, and our top 50 slightly more. When we look at the distribution of our clients via spend, you'll see that we have seven clients spending above £5 million versus eight last year, with Mondelez being the one which dropped down below that threshold. On a positive note, over the course of 2023, we did see a significant decline in the number of clients in the 0.1 to £1 million category, which tend to be project-based clients, local client relationships, and new business. This is stabilized in Q1 and we do see a healthy pipeline of pitches and wins, including Burger King, Panasonic, FanDuel, AliExpress, Decathlon, Santander and ICBC, which should support our H2 weighted outlook. We're also excited to welcome Justin Billingsley as our new chief growth officer, who will be focused on driving new business with existing and new clients. And with that, I'll hand back to Martin for the summary slide.

Thanks. Thanks, Scott. Just so on the summary and outlook. Q1 trading came out as anticipated, as our guidance indicated, and it reflected continuing client caution and a reduction activity with some key technology services clients, as we pointed out. Q1 net revenue fell by almost 12% on a like-for-like basis, but there was sequential improvement within the quarter in the content practice, which is about two-thirds of the business. We do maintain or continue to maintain a disciplined approach to managing our costs, with an increased focus on driving efficiency across the company, as well as with utilization and pricing and billability. The number of months in the company is now at 7,600. That's down about 13% versus the first quarter last year, and 1% lower than our end-of-year figure of around 7,700. Net debt, as Mary pointed out, was $206 million at the end of the first quarter, but that's after $10 million of combination payments which were settled in the first quarter. And our targeted range for the year end remains 150 million to 190 million. As Scott just mentioned, Justin Billingsley has been appointed chief growth officer, focusing on both content and DDM, but across the business as a whole. Now, we've continued to make progress in the three areas of our ESG strategy on people fulfillment, on our responsibility to the world and on our one brand. We're also capitalizing on our prominent AI positioning as clients start to experiment with and implement the applications that we see across the five areas that we have identified. Given the current outlook for technology services and the wider market uncertainty, we maintain our targets or our guidance targets. of like-for-like net revenue growth down on the previous year, on 2023, and a broadly similar level of operational EBITDA as in last year, as in 2023. Finally, we remain very confident on our strategy, on our business model, and in our talent, together with our scaled client relationships, and these position us well for growth in the longer term with an emphasis on deploying our free cash flow to share owner returns, especially now that all significant merger payments are well behind us. So with that, I can turn it over for any questions, if there are any operator from those online.

Thank you. If you would like to ask a question or make a contribution on today's call, please press star 1 on your telephone keypad. If you change your mind and want to withdraw your question, please press star 2. Please ensure your lines are unmuted locally as you'll be prompted when to ask your question. Our first question comes from a line of Joe Spooner from HSBC. Please go ahead.

Good afternoon. Just a few questions, if I can. Firstly, on the headcount, that's declined since the end of last year. Can you just give a sense on, is that kind of just natural attrition now that's feeding through the business, or is the group still kind of managing that headcount lower? Secondly, I think when you look at the first quarter numbers, it feels like net revenues are a fuller percentage of total revenues, particularly in the content division. Is there any significance behind that in terms of the way that you're operating that business? And then just finally, on the comments around the second half waiting, I think one of the underlying assumptions that you have in there is some improvement in market conditions. Can you just give a sense of how dependent your outlook is on those market conditions improving? Thanks. Okay.

Mary, do you want to deal with the second one on difference between revenue and net revenue growth?

Yes, of course. Hi, Joe. Thanks for joining. So we have a difference in terms of the rates on revenue and net revenue, which is really driven by the mix of the type of business that we are doing. So we are seeing less direct costs on some areas of business than we had seen in 2023. And it's that mix combined with the fact that there are some instances where we're trying to do more work in-house rather than using third parties, which is driving the difference. So it's a mixed piece, really, and nothing directional to call out there. Do you want me to take the headcount one as well, Martin?

Yeah, sure.

So from a headcount perspective, as we've said, we obviously took 13% of the headcount out during 2023 and we're down 1% in the first quarter of 2024. What's the priority for us now as we go through 2024 is to manage the headcount appropriately against the top line. that we see coming in and so we're trying to operate in a very agile way to flex our resource base both to support new revenue opportunities but also to manage in areas where we see we have greater efficiency to achieve so it's very much a tactical agile game as we go through 2024.

I just point out, Joe, also that our budget increase in headcount by the end of the year. And obviously that will depend to some extent on what's happening on the new business area. But there is a fair amount of activity and significant activity at the moment. So we'll see. how that plays out. So I would say in summary on headcount, it's bottomed or we're at the better efficiency level. Although the question was asked in our previous call and JB pointed out that we are embarked on or have embarked on a hubbing strategy. So in many cases, it's a realignment between primary markets and the hubs. On the final question you asked about the second half, I mean, there are two things going on here. First is we think end markets will improve. For example, tech clients will improve having bottomed out their cuts in spend. But also the comparatives get easier, as you know, as we get into the second half. So it's a mixture of those two things. Does that cover what you wanted to ask?

That's great. Thank you very much.

Thank you.

Any other questions?

As a reminder, if you would like to ask a question, please press star one on your telephone keypad. There are no further questions, so I hand you back to Sir Martin for closing remarks.

Thanks very much, operator. So thanks, everybody, for joining. Any further questions, please let JB or Mary or myself or Scott know. And we look forward to hearing from you and indeed seeing you when we report the first half later in the year. Thank you very much. Thank you, Operator.