3/24/2022

speaker
Operator

Ladies and gentlemen, thank you for standing by. And welcome to the CuriosityStream fourth quarter and full year 2021 earnings call. All lines have been placed on mute to prevent any background noise. After the speaker's remarks, there will be a question and answer session. If you would like to ask a question during this time, please press star followed by the number one on your telephone keypad. If you would like to withdraw your question, again, press star one. Thank you. Denise Garcia. With investor relations, you may begin your conference.

speaker
Denise Garcia

Thanks, Josh. Welcome to CuriosityStream's discussion of its fourth quarter and full year 2021 financial results. Leading the discussion today are Clint Stinchcomb, CuriosityStream's Chief Executive Officer, and Jason Eustace, CuriosityStream's Chief Financial Officer. Following management's prepared remarks, we will be happy to take your questions. But first, I'll review the Safe Harbor Statement. During this call, we may make statements related to our business that are forward-looking statements under the federal securities laws. These statements are not guarantees of future performance, but rather are subject to a variety of risks, uncertainties, and assumptions. Our actual results could differ materially from expectations reflected in any forward-looking statements. Please be aware that any forward-looking statements reflect management's current views only and the company undertakes no obligation to revise or update these statements nor to make additional forward-looking statements in the future. For a discussion of the material risks and other important factors that could affect our actual results, please refer to our SEC filings available on the SEC website and on our Investor Relations website, as well as the risks and other important factors discussed in today's press release. Additional information will also be set forth in our annual report on Form 10-K for the fiscal year ended December 31, 2021, when filed. In addition, reference will be made to non-GAAP financial measures. A reconciliation of these non-GAAP measures to comparable GAAP measures can be found on our website at investors.curiositystream.com. Now I'll turn the call over to Clint.

speaker
Josh

Thank you, Denise. And I'd like to thank everyone for joining our fourth quarter call and full 2021 earnings call. I'm delighted to have with us today our COO and General Counsel, Tia Cudahy. our CFO, Jason Eustace, and our Chief Product Officer and EVP of Content Strategy, Devin Emery. After my comments, I'll turn the call over to Jason to review the financials. At the close of Jason's remarks, we will open up the call for questions. First, I'm pleased to report another strong quarter with year-over-year revenue growth of 140% and approximately 23 million global subscribers. International revenues grew at their highest rate on record as our investments paid off with wider audience reach, Revenues also grew rapidly across every layer of our revenue stack, from streaming to licensing to sponsorship. In our core DTC streaming business, we continued to grow our subscriber base while maintaining an industry-leading low churn rate. I'm also thrilled to announce that we delivered 71.3 million of revenue for the full year, up 80% year-over-year and ahead of our $71 million target. To put our full 2021 performance in perspective, Our year-over-year revenue increase of $32 million exceeded our combined revenues for the first five years of our company's existence. An extraordinary team effort. I'm often asked by other industry participants and observers how we've been able to grow our business so successfully. I'd point to three primary factors. First and foremost, we've assembled the leading factual content library in the industry. Compelling titles across the science, history, technology, nature, society, and lifestyle categories. No other streaming service offers the breadth and depth of factual content available on CuriosityStream, including our wide array of kid-friendly titles. Second, we've grown as a result of innovative leadership and execution. For example, we were the first streaming service of consequence to eliminate free trials, and our recently introduced Smart Bundle has gained significant traction as we leverage bundle economics in an audience-first approach. Third, We've built a unique, multifaceted revenue stack with streaming at its core, which has served us well over the past three years, including in 2021. And 2021 underscores what makes us unique. Curiosity is the entertainment brand for people who want to know more. Our flagship subscription video-on-demand service, available in more than 175 countries, is the premier factual streaming destination worldwide. We continue to bring additional value to all our subscribers through award-winning content, We're thrilled to be introducing more originals in 2022 than in any previous year. Let me dive a bit deeper into the quarter. Revenue growth in the fourth quarter was broad-based, with each of our major revenue lines growing rapidly year over year. We had another better quarter in our licensing business, which is a testament to the global appeal of Curiosity Studios Productions and the factual entertainment category more broadly. As a result, international revenues grew at a record pace during the quarter. In our direct consumer streaming business, net subscriber additions accelerated year over year with strong gross additions complemented by continued low single-digit churn. Fourth quarter ARPU benefited from the continued uptake of our smart bundle, which offers six streaming services for the incredibly low price of $69.99 per year. Subscriber retention remains a great story for us, and we continue to lead the streaming industry on this important metric. In an effort to build on the best quarter we've had in sponsorship sales, we announced last week the launch of our first fast channel, Curiosity Now, which will help enhance our advertising and brand partnership monetization and will also serve to promote to our DTC S5 tiers. While legacy linear TV channels and other streaming services chase the next big hit to retain their subscribers, we focus on delivering the unique content proposition and engaging user experience that makes our subscribers never want to leave. With all the noise in the market and the media about the streaming wars, we continue to believe our unique factual streaming service is complementary to, not competitive with, general entertainment streaming services. To be clear, we are playing on a different field. During this year's planning process, we spent a great deal of time reviewing the current state of the streaming industry. While this further review increased our confidence in the uniqueness of our value proposition, it also underlined how significantly our pricing has diverged from the rest of the industry. As such, we believe we are nearing the right time to better align the value we bring to our subscribers with the price of our subscription plans, including enhanced promotion of our six-service premium tier, which enables us to offer even more quality content on our platforms. Simply put, even if our most popular annual pricing plan were to increase to $30 per year, it would still represent tremendous value. While we have yet to finalize the exact magnitude or timing of any subscription pricing changes, we expect them to result in a substantial increase to pro forma revenue, EBITDA, and cash flow over time. Turning to content, we continue to grow the number of titles under ownership and license on our platform. As a factual streaming service, we were able to commission and acquire the visually stunning, globally appealing, and emotionally compelling series our subscribers love without the multi-billion dollar content spending of general entertainment streaming services. We're able to do this while delivering high-quality productions as evidenced by the 2022 slate of originals we announced last month. Our 2022 original slate is the largest in our history and includes new brand-defining titles showcasing compelling stories about everything from biomimicry, asteroids, true crime, and exotic wildlife rescue to great escapes in history, accidental inventions, tycoons that shaped the world, and much more. Our big year of originals kicked off in January when we showcased an electric new talent in natural history filmmaking, the biologist and adventurer Patrick Eyrie. In the six-part series Evolve, Eyrie takes viewers on a high-octane global adventure to reveal the emerging world of biomimicry and how the genius of evolution could hold the key to some of our biggest problems. We also premiered our eight-part landmark original series Titans the rise of Wall Street, a thrilling deep dive into the power, the opulence, and the rivalries of American finance that fueled the growth of entire industries and certainly shaped the course of global events. Other groundbreaking premieres included the feature doc Red Elvis, the Cold War cowboy, that probes the forgotten story of American pop icon Dean Reed, who defected from the US and rose to superstardom in the Soviet bloc before his mysterious death in East Berlin. And the six-part series, Inside the Mind of a Con Artist, an unprecedented production that literally attempts to psychoanalyze six of the most successful con artists of all time, leaving you wondering who you can really trust. We're also excited to be bringing back several fan favorites for second seasons this year, including Doug to the Rescue, which features drone pilot Doug Theron as he explores new ways to use next-gen drone technology, not only for animal rescues after natural disasters, but also for conservation as he travels to Africa on a tracking mission. Engineering the Future, narrated by award-winning actor David Ayala, which explores the cutting-edge technologies that could revolutionize life as we know it. And Rescue Chimpanzees of the Congo with Jane Goodall, which takes viewers behind the scenes of a groundbreaking effort to attempt the most ambitious chimpanzee releases in history. And returning for its fourth season, the acclaimed Curiosity original docuseries, Fourth and Forever, which returns to the heartland of high school football and the iconic birthplace of Friday Night Lights. Most recently, we began premiering Secrets of the Universe, a brand-new eight-part series which serves as the ultimate guide to the universe, as told by the individuals behind the biggest missions in space exploration, including the James Webb Telescope and NASA's Artemis Megarocket, Following Curiosity's Emmy-nominated hit, Secrets of the Solar System, this landmark series tells powerful tales of discovery, illustrated with stunning space imagery and unseen archives, from the race to image a black hole for the first time to searching for life on Mars. In the original series, Tycoons unpacks the stories of the world's richest entrepreneurs, names like Bezos, Gates, and, yes, Kardashian, who in some ways yield just as much power as any elected leader. Shifting gears, I'd like to provide an update on the exciting agreement we announced last year with Nebula, the world's largest creator-owned streaming and technology platform, whose creators collectively reached more than 130 million YouTube subscribers. Since we announced the agreement, which included a significant minority equity investment in the company, the disruptive nature of the creator economy has been on center stage. Tech giants like Facebook and TikTok compete to be the platform of choice for this highly prized segment. Nebula continues to add high-profile content creators and subscribers at a rapid clip and recently broke into the top 50 global streaming services by number of subscribers, currently over 450,000 paying subscribers, reinforcing its position as the go-to platform for creators in the edutainment space. Due to our shared values and the complementary nature of our streaming services, we were uniquely capable of making what we believe to have been an incredible, well-timed investment in Nebula last year. Further, we've built our relationship with Nebula into a marketing and retention engine powered by parasocial creator relationships that is unique in the streaming industry. We couldn't be more excited to build on our partnership with Nebula in the years ahead and to offer our shareholders the opportunity to capitalize on the growth of the creator economy. In summary, we delivered a strong quarter and exceeded our ambitious full-year revenue target for the second year in a row. Content Slate we are premiering this year, the biggest and the best in history, advances our mission to satisfy the curiosity of those who want to know more. And we plan to evolve our pricing to better reflect the value we bring to our loyal subscribers. Over the past 18 months, we have more than doubled the size of our content library through acquisitions, original content creation, Kentucky and M&A. We believe our content war chest today, with well over 10,000 title choices that includes over 5,000 premium video selections, represents a robust, critical mass for our streaming service. So with this heavy lifting in library content expenditures largely behind us, we now look forward to increasing our focus on the achievement of positive cash flow in the future. We plan to provide updates on this objective as our visibility into revenues for the second half of 2022 and beyond becomes clearer. I now want to personally thank each and every member of our incredibly talented team for keeping their shoulder to the wheel, for their dedication, their creativity, and for the focus they bring to work each and every day. I'd now like to turn the presentation over to our CFO, Jason Eustace, for some financial highlights and 2022 guidance.

speaker
Denise

Thanks, Clint. I'm also excited to announce a strong close to the year with over 140% year-over-year revenue growth during the fourth quarter. Full-year revenue of $71.3 million exceeded the $71 million target we established before entering the public markets, which puts us in elite and rare company. Each of our major business lines grew rapidly during the fourth quarter, with content licensing revenue increasing more than five-fold year-over-year to $10 million. We expect content licensing revenue to moderate during the first quarter from this fourth quarter record level, which I'll describe in more detail during the guidance portion of my remarks. Now let's review our fourth quarter financials. CuriosityStream's fourth quarter revenues grew 140% year-over-year to $27.3 million, up from $11.4 million in the fourth quarter of 2020. Growth in direct revenues, which includes DTC, partner direct, and corporate and associations, was driven by a strong DTC subscriber growth, modestly higher DTC ARPU, and corporate and association growth related to our Redbox partnership. Fundal distribution revenue growth was driven largely by our Spiegel partnership. Content licensing revenue growth was primarily driven by higher pre-sales licensing revenue. And finally, sponsorship and advertising revenue grew rapidly year over year due to increased advertising with an affiliate on our platform. Advertising and marketing expenses were $19.1 million compared with $13.3 million in the fourth quarter of 2020. As we discussed last quarter, We allocated approximately $3 million of advertising and marketing expenses from the third quarter to the fourth quarter of 2021. We continued to invest in advertising and marketing during the fourth quarter to drive direct-to-consumer subscriber growth. Cost of revenue was $17.3 million, or 63% of revenue, compared to 41% of revenue in the fourth quarter of 2020. While lower on a year-over-year basis, gross margin exceeded our expectations due to favorable revenue mix. Total operating expenses were $27.8 million compared with $22.2 in the fourth quarter of 2020. Fourth quarter EBITDA loss was $17.8 million compared to an EBITDA loss of $15.5 last year due to lower gross margins as well as higher advertising and marketing investments with G&A expenses roughly flat on a year-over-year basis due to disciplined expense management. I will now provide first-half 2022 guidance. To be clear, the following estimates do not include any potential pricing adjustments. As Clint noted, we wanted to remain as solid on guidance in the future as we were for 2020 and for 2021. And to do so, we will only give guidance looking forward for periods when we have good visibility into our expected revenue and expense levels. as these performance expectations are adapted to new business initiatives and strategies and the overall market for streaming services. For the first half, we expect revenue will range between $36 and $40 million, up 50% year-over-year at the midpoint. We expect our EBITDA loss will range between a loss of $36 and a loss of $34 million. As a reminder, the fourth quarter has historically been our strongest revenue quarter of the year, we expect first quarter 2022 revenue to decline relative to the fourth quarter of 21 with approximately six to seven million of the sequential decline due to lower pre-sale licensing revenue. This decline is expected to be partially offset by continued growth in our direct-to-consumer business. We expect revenue to increase modestly between the first and the second quarters of 2022. Gross margin is expected to remain below historic levels during the first quarter, due in part to significantly higher content cost amortization. We expect first quarter operating expenses to decline roughly $2 million relative to the fourth quarter due to lower marketing expenses. And now I'll turn it back over to Clint to open the line for questions. Please open the line.

speaker
Operator

At this time, I would like to remind everyone, in order to ask a question, please press star, followed by the number one on your telephone keypad. Your first question comes from Peter Henderson with Bank of America. Your line is open.

speaker
Peter Henderson

Hi, guys. Thank you for taking my question. So, I mean, I guess just curious on the pricing plan and plans to increase later this year. Can you just sort of discuss the reasons for not implementing that now and sort of what steps you need to take now before you do implement that price increase?

speaker
Peter

And just trying to get a better sense of the timing on that.

speaker
Josh

So there's a lot to consider. I mean, obviously, we think we have a lot of pricing power in light of our low churn rates. At the same time, we want to make sure that we appropriately A-B test. We want to make sure that we take into consideration other objectives and initiatives that we have around that time. So I don't have a lot to say about it, Peter, today, because as you can imagine, it's something that we're working really hard on. And for competitive reasons and other reasons, we want to keep that strategy and approach close to the vest. But we did want to give some indication that we feel like we're nearing a time where we need to better align the value with the price.

speaker
Peter

Great. Thank you.

speaker
Operator

Your next question comes from the line of Tom Forte with DA Davidson. Your line is open.

speaker
Tom Forte

Great. Thanks for taking my question. So I have two longer-term questions and one shorter-term one. I'll go one question at a time. So the first longer-term question is, how, if at all, is the vision of CuriosityStream different today than it was one or two years ago?

speaker
Josh

Sure. Well, I would say that our vision and priorities today are to continue to grow subscribers and grow revenue. We want to continue to build our core streaming service. DTC grows consistently every month. We are focused on engagement, increasing engagement through continued UI and UX improvements, among other initiatives. We still believe that we can grow bundled subscribers as the world hopefully opens up. You know, one thing that obviously is a little bit different is that we are now, you know, kind of nearing a time to potentially reprice our service. And, you know, we have enhanced sponsorship growth. It's admittedly off a small base, but, you know, will be relatively meaningful this year. And we just launched a fast channel to complement our efforts here. So if you go back two years, I think our objectives and priorities are similar. At the same time, with the market being where it is, we are taking a, you know, we're focused on profitability. And as I mentioned in the call, we've built this massive library. I mean, I think, you know, one thing that's changed is we didn't think that we would, you know, build it to this scope and scale as early as we have. So, you know, in light of that, we feel really good about our hand. We feel like we have a, you know, kind of a robust critical mass. We're going to bring hundreds and hundreds of new titles to the service this year. But with this heavy lifting in library content expenditures largely behind us, we're now increasing our focus on the achievement of positive cash flow. All right, excellent.

speaker
Tom Forte

All right, so second longer-term question. So how is the U.S. and how is the international SVOD landscape different today than it was one or two years ago?

speaker
Josh

Yeah, well, I would say as it relates to the U.S., you know, the consumption of SVOD content is still kind of in the early endings, but the window for any new full category SVOD services, with the exception of the Univision Televisa VIX Plus, is probably closed for the foreseeable future. So the U.S., it's mature in the sense that the media companies of scale now offer streaming services. Two years ago, that wasn't true, but it's still relatively early in regard to consumer consumption and the opportunity to grow market share. Now, I think this dynamic will likely create consolidation among some of the largest players, and within that, the absorption of the independents with at least a few million subscribers, which in turn will result in something in the neighborhood of eight to 10 large video streaming services that offer the key genres of content. I mean, we've seen that with HBO Max and Warner. Movies, sports, general entertainment, factual, with lots of pricing and packaging schemes. I also think that we'll start to see the emergence of some sticky subscription bundles other than Amazon where video is but one component of a broader consumer offering. Internationally, it's not quite as mature yet. It's been difficult for the biggest U.S. players to move aggressively internationally because of fractured rights issues. But I think as you look out into the future, certainly Netflix, Prime, Warner Brothers Discovery, Disney, Paramount, Apple. There will be large players, and then there will be a handful of specialized services focused on categories underneath them, and then there will just be hundreds and hundreds of ultra subscale services.

speaker
Tom Forte

All right. So, Clint and Jason, you're going to have to take my apologies in advance for my sports reference. So my shorter-term question, and I have to think of, Closest to the pin was the way I was thinking about it. So from a visibility standpoint, what's inspiring you to give a six-month outlook rather than a 12-month? And do you feel any difference? So it was my impression historically that you had a large percentage of subs that subscribe on an annual basis, and that historically is what gave you longer-term visibility. So maybe if you can include that in your comments, I'd appreciate it.

speaker
Josh

I'll take it first, and then I'll hand it over to Jason. So as Jason mentioned, first half growth, we're up 50% year over year with what Jason guided to. But our guidance philosophy is to do what we say we're going to do and hit our targets, like we did in 2020 and 2021. We want to remain as solid on guidance in the future as we were for 2020 and 2021. And so to do so, we're only giving guidance for periods where we have very clear visibility. As we've shared in the past, predicting the pacing of third-party agreements can be challenging to do with great precision. That said, the range of growth in H-222 as compared to H-1 can hinge on a number of factors, including timing of third-party content licensing agreements, timing of third-party bundled agreements, timing and magnitude of potential price increase, We're in several multimillion-dollar third-party conversations and negotiations that can drive considerable upside. So there's a wide range of outcomes. We just want to guide as thoughtfully as possible, Tom. There's nothing we're working on with third-party partners that we haven't done in the past. It's really simply execution. We have unique premium factual content that can help a lot of different partners. We just want to make sure we get full and proper value for it, whether that's through licensing, bulk distribution, or a brand partnership. I said a lot, Jason, but I don't know if you want to add anything.

speaker
Operator

Your next question comes from the line of Darren Atahi with Roth Capital Partners. Your line is open.

speaker
Darren Atahi

Hey, guys. Thanks for taking my questions. Just two, if I may. First, can you speak to... what your content spend is going to be in 2022. And then it looks like the sub number went up by about 3 million, plus or minus. I'm just kind of curious the mix of direct versus other channels. Thanks.

speaker
Josh

Yeah, so as far as the content spend is concerned, what I would go back to is we we really put our foot on the gas on content spending, you know, over the last 12 to 18 months. And we even pulled forward some of our planned content spending for 22 into 2021. And so we are, you know, we do feel really good, you know, about the library that we have today. Again, over 10,000 title choices, you know, well over 5,000 premium video selections. We think it's a critical mass for our streaming service. And so, you know, with a lot of this heavy lifting behind us and with the, you know, with the optionality that we have around our content spend, I think that, you know, we're going to take an opportunity to certainly increase, you know, our focus on the achievement of positive cash flow.

speaker
Denise

And on your subs question, again, continued growth on the DTC. I mean, quarter over quarter, we continue to see that part of our business continue to over deliver. But a majority of the subs that were added in fourth quarter were from the bundled distribution side. And largely the international side.

speaker
Darren Atahi

Great. If I could squeeze one more in. I know you're not talking about what price increases might be, but if you're just assuming that there was a dollar price increase on an annual plan, I'm curious to know how much of that would flow through to the bottom line, hypothetically.

speaker
Denise

I would say almost a majority of that would flow through the bottom line, Darren. There's very little. I mean, you pick up a little bit more. You give up a little bit on your cost of revenue, but the majority of that would flow through, which is part of the driver to kind of increase that profitability of that segment. And that, as you know, has the strongest ARPU within our revenue stacks. It only makes it a better piece for our revenue stacks.

speaker
Darren

That's helpful. Thank you.

speaker
Denise

Yep.

speaker
Operator

Our next question comes from the line of Dan Kernos with Benchmark Company. Your line is open.

speaker
Dan Kernos

Great. Thanks. Clint and a little bit for Jason here. Just first on the bundle itself, the smart bundle, can you just talk about either the economics as it relates to someone taking that versus someone taking just the traditional DTC and In terms of you guys growing that, you've obviously added a lot to that, partnerships, et cetera. You know, does that ultimately, you know, obviously already at $69.99, I think it is already pretty high up the value chain or food chain in terms of a price point. But could it grow from there to, you know, take on almost more of a library kind of feature of its own?

speaker
Josh

Great question, Ben. And since I have beside me, Devin Emery, our chief product officer and head of content strategy, who really architected this six-service bundle. I'm going to turn it over to him to better answer your question.

speaker
Ben

The way that it works is that the smart bundle is available through the premium tier of service on Curiosity. So if you're signing up for the smart bundle, you're signing up for a premium plan of CuriosityStream. So as you're saying, that costs $69.99 a year, and then you're getting access to all of the partner services. We have a tiered relationship, so we are paying those partners based on usage. But regardless, the amount that we are making on a premium tier subscriber, even after those fees, is significantly higher than the standard plan.

speaker
Dan Kernos

Got it. Awesome. That's helpful. And can you guys talk, because obviously there's been plenty in the news about sort of the reopening, et cetera, and what it means for partners you know, kind of time spent on VOD services. Is there anything you guys can talk to, whether it's with regards to that bundle plan or just with the service itself, just kind of the base service around KPIs, around engagements, as you mentioned, kind of time spent, you know, video hours, just anything that would help us kind of understand, you know, besides the low churn, some of the stickiness in terms of programming, what you're offering?

speaker
Josh

Well, what I would say broadly is, again, consumption is increasing. I mean, and that's due in large part to the fact that, you know, more people know about CuriosityStream and, you know, we have been populating the service with more and more content and great content. I mean, the good thing is, you know, we're not hit reliant. And so people subscribe and stay and, you know, typically don't want to leave real early because of the content and because of the experience. Now, we think there's a number of improvements that we can make around the platform that will enhance engagement even more. But as it relates to specific metrics, we're not there right now in terms of providing those.

speaker
Dan Kernos

Fair enough. And does your first-half guidance kind of housekeeping, does your first-half guidance assume any in-person stuff for one day you, or are we not there yet either?

speaker
Josh

Yeah, it doesn't. It doesn't. I would say that, you know, one day you, which features now about 600 lectures and talks from America's greatest professors, it's a terrific service. As Devin says, you know, everyone remembers that one professor, and we have them all. And so there are a lot of good things happening there on the virtual side, but as it relates to in-person events, that's not in the near-term horizon.

speaker
Peter

Got it. Thanks, guys. Appreciate the conversation. Thank you.

speaker
Operator

Your next question comes from Laura Martin with Needham & Company. Your line is open.

speaker
Laura Martin

Hi there, a couple. So could you remind us how the Fast Channel helps you guys strategically? And since Pluto has been around since 2014, why now? Why is it now we're launching Fast Channels for the first time?

speaker
Josh

Yeah, I mean, it's a great question, Laura. And I would say that, you know, we've been focused on building our direct service. I mean, that remains our core focus, and we will continue to do that. You know, we increased our number of grant partnerships last year and had certain partners ask us what we were doing in the fast space. And, look, it's not – with the content that we have, it's not a difficult business to get into. To be real clear, as you know, there's hundreds of fast channels today, and some are heavily consumed and some are not. But – It was not a hard lift for us, and we saw it and we see it going forward as a good opportunity to extend those monetization opportunities for our brand partners and also to promote to our direct service. We think we can reach new viewers there. We want to give people a taste of CuriosityStreams, not enough to satiate them, but a taste with the idea of getting them to subscribe to our full service.

speaker
Laura Martin

And just to stay on fast, historically fast, the A is advertising driven. Are you going to do that all – and you guys historically have been 100% subscription. Are you guys going to hire ad salesmen? Are you going to do it programmatically through Magnite or somebody? How are you going to generate the ad revenue?

speaker
Josh

It's a great question. So we have somebody on staff right now, and we have been – We've not talked a lot about it, but we have been building a presence in front of the paywall. I mean, Devin, who I referenced earlier, that's what he did. He was the architect of that for Cheddar, as an example. So it is not at the priority level of our direct service, but it is something that we are building, and we believe that gradually over time it will deliver meaningful revenue for us in concert with everything else that we're doing. That's fast.

speaker
Laura Martin

Okay, great. In the past four weeks, have you guys seen any impact on your EV business for the Russia-Ukraine hostilities? No. Okay. And then finally, just following up on the question about why first-half guidance, your answer to the question was because you wanted to make sure you have visibility and you could deliver what you promised. you're a week before Q1N. So it would have seemed safer to me if that was your logic to just give us Q1 guidance, which only has a week left in a subscription business. So I'm a little – I guess I just would like you to expand on, again, why did you give us first-half guidance? It can't be because that's higher visibility than the first quarter alone, which only has a week to go.

speaker
Denise

Laura, it's Jason. So – The philosophy is it's still consistent with that because we do have good visibility into the first half. Yes, we were just going to get the first quarter, but then at that point we're like it's a week out. We have pretty good visibility, and that's why the range on the revenue is still $36 to $40 million, and we feel confident that we're going to hit that number, and the same on the bottom. So I think it's really the theme is that We have the best confidence that we're going to hit those numbers, and we want to kind of stay true to that. And if we go outside of that, then we kind of fall away from delivering the results that we have in the last couple of years.

speaker
Laura Martin

Okay, great. Thanks so much, guys. Thank you.

speaker
Operator

Thank you. Your next question comes from Jim Goss with Barrington Research. Your line is open.

speaker
Darren

Okay, thanks. You talked about sort of a lot of heavy lifting done in content creation. I'm just wondering how much new content you feel you need to attract and retain viewers versus spending your efforts on customer acquisition, and how does that work out with your content in terms of annual series, for example, versus shorter series or whatever else in that mix that would be more sustainable spent?

speaker
Josh

Yeah, I think, yeah, just come back to the point, Jim, that We feel like we have this library that we didn't think we would have at this point in time. And so anybody new coming to the service today is going to see thousands of titles that they've probably never seen before. With the content that we have that's not hit the air, I mean, hundreds and hundreds of titles that we can premiere this year and even after this year. We're planning this year to offer five to six new titles every week, and then some weeks even more than that. We feel good about what we have. As far as the composition, we want to build sustainable series because the economics are better there, and it also creates an opportunity for people to think about CuriosityStream and look forward to coming back for the next season. At the same time, We have a lot of feature docs that was an area that Devin identified when he first got here that we were underrepresented on. So I think we've got a good mix. We're continually refining the mix. We had a healthy amount of programming dedicated to Russia, including the Red Elvis feature doc that I referenced in my comments. That's been performing very well lately. We've got our finger on the pulse, and we have the ability to create a lot of content in-house or quickly out of house. But we really like what we have, and we'll be very measured in our content spending going forward.

speaker
Darren

Okay. And sort of on a related basis, given the intellectual nature of a lot of your content, does it tend to get second views from a lot of your users, or once it's done, probably don't go back?

speaker
Josh

I think that's a great point. Factual content has a long, long shelf life. Not only does it have a long shelf life, I mean, the history of Rome doesn't change. It travels well around the world. And we're also not hit reliant. So I think it's kind of the breadth and the depth and the evergreen value of it really gives us the opportunity to use it, reposition it in ways that others might not be able to.

speaker
Denise

And the other thing I'll add there, Jim, is that when you look at our amortization of those assets, that actually triggers on the viewership of that. And so the reason that it's kind of more of a little bit of an accelerated but essentially a flat line, that useful life is very long. So we do see that reflected in the financial, which is why we have a slightly accelerated amort on the front end. But for the most part, it's a very consistent, useful life.

speaker
Darren

One last one. Along the lines of the fast relationship, as you go through the effort of trying to create more customer relationships, could you talk about your own dealings with connected TV manufacturers, VMPV, VMPVs, and other distributor options, and how can you talk about the cost of these tie-ups?

speaker
Josh

I'm sorry, the cost of the, what was the last part?

speaker
Darren

Yeah, the cost of those sort of relationships and securing the viewers.

speaker
Josh

Well, you know, with the connected TV providers, we have agreements with virtually all of them. And, you know, those agreements that we have with them are similar to what we have with, you know, an Apple TV or Google Play, something like that. So, Those are excellent economics for us there. In regard to the advertising or sponsorship opportunities that they provide, it's part of our distributed network. We like those relationships. We'll continue to grow those. The nice thing about the connected TV relationships is obviously somebody is consuming the Curiosity app in all of its glory, which is a much more elegant and better experience than you might get on with another distributor who is running everything through their system. As far as the MVPDs are concerned, we have a few deals with MVPDs. To the extent that we can get a fair value exchange, we like working with them because they are typically a little bit more innovative than some of the traditional providers.

speaker
Peter

There are no further questions. This does conclude today's conference call. Thank you for joining. You may now disconnect.

Disclaimer

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