11/13/2025

speaker
Operator
Conference Operator

Greetings. Welcome to Gambling.com Group Third Quarter 2025 Earnings Conference Call. At this time, all participants are in a listen-only mode. A question-and-answer session will follow the formal presentation. If anyone should require operator assistance during the conference, please press star zero on your telephone keypad. Please note this conference is being recorded. I will now turn the conference over to Peter McLaugh, Vice President, Investor Relations. Thank you. You may begin. Thank you.

speaker
Peter McGough
Senior VP of Investor Relations and Capital Markets

Hello, everyone, and welcome to Gambling.com Group's third quarter 2025 results call. I am Peter McGough, Senior VP of Investor Relations and Capital Markets, and I'm joined by Charles Gillespie, Gambling.com Group's co-founder and Chief Executive Officer and Elias Mark, Chief Financial Officer. This call is being webcast live through the Investor Relations section of our website at Gambling.com forward slash corporate forward slash investors. and a downloadable version of the presentation is available there as well. A webcast replay will be available on the website after the conclusion of this call. You may also contact investor relations support by emailing investors at gdcgroup.com. I would like to remind you that the information contained in this conference call, including any financial and related guidance to be provided, consists of forward-looking statements as defined by securities laws. These statements are based on information currently available to us and involve risks and uncertainties that could affect actual future results, performance, and business prospects and opportunities to differ materially from those expressed in or implied by these statements. Some factors that could cause such differences are discussed in the risk factors section of Gambling.com Group's filings with the Securities and Exchange Commission. Forward-looking statements speak only as of the date the statements are made and the company assumes no obligation to update forward-looking statements to reflect actual results, changes in assumptions, or changes in other factors affecting forward-looking information except to the extent required by applicable securities laws. During the call, There will also be a discussion of non-IFRS financial measures. A description of these non-IFRS financial measures is included in the press release issued earlier this morning, and reconciliations of these non-IFRS financial measures to their most directly comparable IFRS measures are included in the appendix to the presentation and press release, both of which are available in the Investors tab of our website. I'll now turn the call over to Charles.

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

Thank you, Pete. Good morning and thank you for joining our third quarter 2025 conference call. We generated record third quarter revenue and adjusted EBITDA with revenue rising 21% and adjusted EBITDA growing 3% year over year. Our sports data services business grew over 300% year on year in the third quarter. The marketing business was flat year on year as revenue was held back by best favorable search rankings As previously discussed, that persisted for the entire third quarter. As has been the case since July, Google search algorithms continue to generously favor low quality spam content in the gaming space, in particular outside the US. However, since late October, the search marketing dynamics have started to improve for us. Our sports data services business continues to outperform our expectations with another quarter of strong growth driven by enterprise sales. Sustained strong growth in sports data services is increasingly the future of GAM, given our attractive offering and the multi-billion dollar TAM in front of us. I will therefore start today's call by laying out the opportunity that we see within sports data services, our fastest growing segment. Through a combination of acquisitions and great execution, we have created a fast-growing sports data services business out of nothing, which delights both enterprise and consumer clients and is already responsible for 25% of our 2025 revenue. The tight product market fit we have gives us confidence that there is a straightforward path for sustainable and highly predictable growth for this business. Sports betting operators are increasingly reviewing the cost side of their businesses, particularly in markets which are not growing like they used to. Our next generation data platform delivers comprehensive premium data services at a competitive price point, enabling both startup and scaled operators to take costs out of their businesses while potentially improving their offerings. We expect this business to finish 2025 strong and to continue to grow organically at a healthy pace in 2026 and beyond. The fastest growing part of our sports data services business is OpticOdds, our enterprise solution for Sportsbook operators. OpticOdds' third quarter revenue doubled year over year, reflecting growth in both customers and revenue per customer. Optic Odds began by providing multi-operator odds data from around the world to the trading teams and sports betting operators to use as an input to their risk management processes. Like a bond trader would use a Bloomberg terminal to understand the bond market. We have expanded the products and now also provide bet settlement services, which is now live with multiple customers. Sports league operators can now rely on Optic Odds as an end-to-end solution to power both pricing and bet settlement. Included in our bet settlement services is support for the dynamic pricing of same-game parlays, and we are investigating adding on early cash-out functionality. Optic Odds has also partnered with specialist odds providers like RIMBL and Pro League Networks to plug into our open odds marketplace where our operator clients can easily subscribe to additional third-party data services and get delivery through the Optic Odds feed, creating additional value for our customers and enhancing our partners' distribution. Optic Odds was founded by Americans with an initial focus on American sports. We continue to rapidly expand the odds data offered on the platforms that cater to sports betting operators around the world, And year to date, we have added 10 sports, 350 leagues, and over 1,000 different betting markets to the Optic Odds offering. Optic Odds recently announced a deal with Pragmatic Play, a leading international platform provider. Optic Odds will expand Pragmatic Play's offering by enhancing U.S. player prop market coverage. In short, we are offering more odds, data, and trading tools to an expanding client base thanks to enhanced distribution. Another exciting aspect of the OpticOdds business is the clear value we can create for firms trading on prediction markets. This segment of the business is growing rapidly and currently includes a number of Wall Street's most well-known firms, as well as the market-making arms of Kalshi and Polymarket themselves. We expect the prediction market ecosystem to become significantly larger given the national addressable market and some advantages over state-regulated sports betting. Prediction markets are additive as a new category in the U.S., not a substitute for sports betting as we know it, which will no doubt still thrive given its simpler and more accessible products. We believe that our OptiGuide solution is uniquely well positioned to assist market makers and therefore monetize the growth of prediction markets as they expand options for sophisticated consumers who want to create risk exposure with better payouts and fewer gimmicks. Given the long runway we have for consistent growth in our source data services business, we believe that this exciting future will be the core of GAM. Having said that, we expect our sector-leading marketing business to grow in 2026 and beyond, which will throw off more than enough cash for us to continue to invest in our source data services offering and retain firepower to deploy capital to create shareholder value. I'd like to congratulate everyone working on our marketing business for winning the EGR Affiliate of the Year Award for an unprecedented third time in October. We are simply unequaled in our success in the online gambling affiliate industry. Having operated a search marketing business at the highest levels of success for nearly two decades, we remain confident that the recent underperformance of the marketing business is overwhelmingly driven by short-term temporary search dynamics, which will be addressed. Following Elias's review of the third quarter financial details, I will map out how we expect a return to growth in the marketing business.

speaker
Elias Mark
Chief Financial Officer

Thank you, Charles. Third quarter revenue grew 21% year-over-year to a Q3 record of $39 million. Sports data services revenue quadrupled to $9.2 million in the seasonally slower third quarter. Subscription revenue was 24% of total revenue. Inclusive of revenue share arrangements in our marketing business, recurring revenue was 49% of total third-quarter revenue. Our marketing business continues to be impacted by low-quality search results in the gaming space, primarily outside of the US, as we have discussed. As a result, marketing revenue was flat, and NDCs of 101,000 were down 13% year-over-year. Gross profit increased 17% to $35.6 million. Cost of sales of $3.4 million, comparison cost of sales of $1.7 million in the year-ago period, reflecting costs associated with the acceleration of our traffic sources diversification strategy for the marketing business and cost of sales from the acquired OTSGEM and Optic OTS businesses. Gross profit margin was 91.2 percent compared to 94.7 percent in the year-ago period. Operating expenses adjusted for fair value movements and acquisition and restructuring related expenses grew 30 percent to 25.7 million. This growth is primarily associated with added headcount from this year's acquisitions, higher marketing costs associated with traffic source diversification, and increased share-based payment expense. Headcount outside the acquired businesses is flat year-to-date. While keeping a very keen eye on cost control by optimizing our operating teams and adopting AI in our work processes, we continue to invest in product development and diversification strategies that we believe will power growth in coming years. Adjusted EBITDA grew 3% to 13 million. Adjacency with a margin of 33% compared to 39% in the year-ago period, reflecting the higher cost of sales and marketing expenses associated with our traffic diversification strategy. Adjusted net income and adjusted net income per share for the third quarter fell 16% from the year-ago period to $9.3 million and $0.26 respectively, primarily because of increased interest expense. Free cash flow was $9.6 million, reflecting strong cash conversion from adjusted EBITDA of 74%. Free cash flow was down from $14.2 million in the year-ago period as a result of timing differences in 2024, where we saw an atypically strong Q3 following an atypically weak Q2. At the end of the quarter, we had total cash of $7.4 million, and we had $70.5 million of undrawn capacity in our credit facility. During the quarter, we acquired Spotlight Las Vegas, which included a payment of $8 million before working capital adjustments. We also made interest and term loan repayments of $3.4 million and $5.6 million respectively in the quarter, and we repurchased approximately 562,000 shares for a total consideration of $4.7 million. Year to date, we have acquired 672,000 shares for total consideration of 5.6 million, and we have 14.4 million remaining with our share buyback authorization. We continue to generate strong free cash flow, which together with our healthy balance sheet and undrawn credit facilities continues to provide us with the flexibility to optimize our capital structure and shareholder value. This morning, we revised our full year guidance to revenue of approximately 165 million and adjusted EBITDA of approximately 58 million. The change in guidance reflects the continued headwind of poor search dynamics, which affected all of Q3 and, while recently somewhat recovering, persists in Q4. During our Q2 call, we expected Google's anti-spam team to make more progress against bad actors than we have seen to date. When Google addresses these quite objectively and frankly serious quality problems with their search results, we will immediately see meaningful revenue improvements, which flows straight through to adjusted EBITDA. Our revised guidance also includes approximately 1 million in the higher cost of sales than previously anticipated related to the successful acceleration of our traffic diversification strategy. The midpoint of the revised guidance represents 30 percent year-over-year growth. The midpoint of the revised adjusted EBITDA guidance reflects 19 percent year-over-year growth. Our guidance assumes an average Euro to USD exchange rate of 1.15 per year. I will now turn the call back to Charles for a review of the work we're doing to diversify and expand our marketing business.

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

Thank you, Elias. We continue to see tremendous value in our marketing business that far exceeds the value currently being ascribed to it by the public markets. The perception gap is due to the fact that the marketing business has already been transformed from a pure SEO business into a diversified marketing engine, which is less reliant on SEO than ever before. Our push into non-SEO channels has succeeded and is already evident in our year-to-date results. In Q4, we expect to generate more revenue from non-SEO channels than SEO for the first time as a public company. And as these non-SEO channels scale further, the economics become increasingly attractive. I think the best is yet to come as our marketing business is uniquely well positioned to drive growth and an exciting new line of business we plan to launch in Q1, which will further diversify our offerings. My positive tone today reflects the fact that my senior leaders and I are genuinely excited about both our fast-growing sports data services business and the future of the marketing business. On the marketing side, we are, however, behind where we and our analysts thought we would be this year, and as a result, the share price has come under substantial pressure. This recent price action seems to suggest that the marketing business is dead or dying, a position which is simply unsupported by the facts as we produced $13 million in adjusted EBITDA and nearly $10 million in free cash flow in the quarter, despite having one hand tied behind our back from short-term search dynamics. Furthermore, our business is now more resilient than ever thanks to two years of successful execution against our plan to diversify away from SEO. While the full SEO recovery remains in front of us, we are now past the worst of the short-term challenges and off the low point of the last several months. Even though SEO is a smaller part of our future, there is still substantial upside to the current run rate of the SEO side of our marketing business. We consider the company's current market valuation simply wrong and have a sizable authorization for share repurchases in effect, which we are using. All in all, our diversification initiatives have already resulted in both a new, fast-growing sports data services business and a more resilient marketing business that we expect will grow in 2026 and continue to throw out strong free cash flow for years to come. Operator, we will open up the floor for questions.

speaker
Operator
Conference Operator

Thank you. If you would like to ask a question, please press star 1 on your telephone keypad. A confirmation tone will indicate your line is in the question queue. You may press star 2 if you would like to remove your question from the queue. For participants using speaker equipment, it may be necessary to pick up your handset before pressing the star keys. One moment while we pull for questions. Our first question is from Ryan Segal with Craig Hallam Capital Group. Please proceed.

speaker
Ryan Segal
Analyst, Craig Hallum Capital Group

Hey, good morning, guys. I want to say on Google search, just given the impact results and kind of the transitory impact of the business right now, what gives you confidence to step out on a ledge with confidence in your position to grow that business in 2026? Specifically, I know you gave some comments, but I guess secondly to that or more specifically, has Google changed their algorithm where you've actually seen rankings start to change or have you guys refined internally to to make things better, but what exactly has happened in recent weeks that gives you that confidence?

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

Hey, Ryan. So toward the end of October, some of these spammy results started to get thinned out, rankings improved. We saw better rankings, we saw better traffic, and we immediately saw more revenue. So, you know, Google search is still working exactly in the way it has frankly always worked. I know we talked a lot about AI headwinds on the Q2 call. I think we maybe put a little too much emphasis on that. The reality of the situation right now is that this is absolutely a business as usual search situation. It's not anything to do with AI. It's just rankings at the end of the day. And as we've seen rankings come back, it is immediately translated to revenue as we would have expected it to. So that gives us, you know, great confidence that, you know, frankly it is business as usual with Google and, and, you know, we've always managed to get past any sort of ranking challenges in the past. And I don't have any, any doubt that this time will be different, but it is a little bit, what is different this time is it's a little bit more dependent on Google than us. You know, we're not, I'm not responsible for clearing the spam out of the search results. That's, obviously, the search engines job. And, you know, we think that there's possibly that Google, certain Google people have telegraphed that there could be a, you know, another update coming into the year in December, and the focus of that update could be on dealing with some of this, these sort of spam results. And, you know, therefore, we You know, in general, expect us to come back around and we have reason to believe, you know, it could meaningfully change in December, if not before December. You know, this has taken longer than it normally takes. Obviously, that's affected our results and guidance today, but we don't have any reason to believe that anything is fundamentally changed.

speaker
Ryan Segal
Analyst, Craig Hallum Capital Group

Helpful. Thanks, Charles. Data services, big focus, great growth, a lot of opportunity. Appreciate kind of the comments there. On the B2B side, certainly seems like a lot of momentum in core markets and predictions. I want to actually ask about the B2C side, which historically was the bigger part of that business, but has that continued to grow? Is that an emphasis? And then what are you guys working on specifically on the odds jam side? Thanks.

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

Yeah. Revenue year-on-year in the consumer data services, so that includes B2C Rotowire and B2C OzGen, grew marginally. Proforma growth on a like-for-like basis year-to-date is around 10%. The third quarter was affected by the launch of the refreshed Rotowire products, where we are optimizing for improved customer lifetime value at the expense of short-term revenue. which we have historically seen substantial spikes in revenue from that business at the very beginning of football season due to the way that they used to monetize the apps. Now we have subscriber numbers for Redwater up 20%, 21% year on year, and that's on a much better, much higher estimates of subscriber LTV. So we're well positioned with that business to to grow from this point forward. And also in October, OddsGen added some new features which analyzed the liquidity across prediction markets and betting exchanges to identify where the sharp money is and so that their users can kind of position themselves alongside that smart money. And that product has been an immediate hit. It's driving growth in ARPU and new users and is a perfect example of how where your We keep innovating with that product to drive growth through added features.

speaker
Ryan Segal
Analyst, Craig Hallum Capital Group

Thanks, Charles. I can attest. I've tried your shirt money product. It is fantastic. Good luck, guys.

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

Great to hear. Thanks, Ryan.

speaker
Operator
Conference Operator

Our next question is from Jeff Stantonel with Stifel. Please proceed.

speaker
Jeff Stantonel
Analyst, Stifel

Hey, great. Thanks for taking our question this morning, Charles Elias. you know, hanging on Ryan's second question, but switching more to the, to the enterprise side of, of the data services business, you know, Charles, could you just give us a little bit more color on, um, you know, progress to date on optic odds, commercialization sort of what inning are you, in of having that new sales team um you know attack sort of some of the opportunity in europe bring more customers into trial you know what's what's been the conversion rate on on those trials just any sort of additional metrics or color that can help us think about sort of you know what point on the j curve you're at today would be would be helpful thanks yeah i mean as i said in the prepared remarks we've got you know tight product market fit with the offering we have today with optic odds

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

I think there's a very clear and long runway to grow the business just with that offering. Now having said that, you know, we've got a great team there. They're very ambitious and very keen to build additional features and expand the capability of the product as we all are. And, you know, so I think when you look out over 26, 27 years, there's a lot of opportunity there beyond just pure data and that settlement. You know, there's an entire kind of category of services called managed trading services. You know, some people call that sportsbook operations, but you've got, you know, personalization of content, player profiling, active risk management, bet acceptance. There's a whole kind of suite of problems that need to be solved before you get to being a platform provider uh you know we don't want to do that that i think operators need to do that themselves they need you know that last step where the ui touches the user i mean that's that's the critical place where an operator differentiates their offering um but everything kind of behind the scenes especially around risk management that acceptance is very interesting to us. And, you know, I think it was Bezos that said, your margin is my opportunity. There's quite a lot of margin out there between Sport Radar and Genius and others that are doing very well with this category. And, you know, I think we've just got the team, the tools, and the platform to be extremely competitive in more than just data and debt settlement. So that's where... our heads are at when you look at the next one to two years.

speaker
Jeff Stantonel
Analyst, Stifel

That's great. Thanks for that. And switching gears, Ellis, can you just help us think a little bit on, I know you're not providing formal guidance quite yet, but just on the margin side of things, just how to think about directionality here as we head into 2026, cost of sales starting to tick a little bit higher on some of these adjacencies in the marketing business. I think you touched on it in the prepared remarks. That's you know, going to be a bit of an investment mode before you start to realize the benefit of the leverage on that. But just can you give for us a sense of sort of puts and takes and how to think about margins maybe relative to your historical guidance as we start to look at the 2026?

speaker
Elias Mark
Chief Financial Officer

Yeah, I think before we look into 26, and you're right, we're not giving formal guidance here, but a few talking points I think would be helpful for everyone. But before we get into that, it's important to kind of highlight what Charles said earlier, that we think we are through the worst of the SEO challenges, and our non-SEO efforts are really bearing fruit faster than planned. So we have a high degree of confidence that we are bottom out and we're on the right path here. So this means that we expect to see kind of mid-teens growth in revenue and around 10% adjusted EBITDA growth or even mid-teens growth quarter on quarter from Q3 to Q4. Our updated guidance implies revenue of 46 million for Q4, which will be by far the biggest quarter in the company history, just to illustrate that, you know, we think that although we're not where we thought we would be at the beginning of the year, we're in a healthy place and we have bottom-outs. If we turn into 2026, we expect to see overall revenue growth in the low teens. Would a sports data services business continue to lead the way? We expect marketing to grow at a rate in the low teams and for sports data services to grow in the high teams with B2C in the high single digits and B2B about 20%. And if we look at our marketing business, our non-SEO marketing business continues to scale. The contribution margin becomes more attractive in the non-SEO channels and that also carries much fewer fixed costs compared to the traditional SEO business. All in all, we expect to maintain overall adjusted EBITDA margins in the mid as we see on the run rate basis. So in Q3, our EBITDA margin was 33%. Our Q4 guidance looks towards 33%, 34%. I think that's pretty indicative for our expectations for 2026. Thanks very much.

speaker
Operator
Conference Operator

Our next question is from Barry Jonas with Truist Securities. Please proceed.

speaker
Barry Jonas
Analyst, Truist Securities

Hey, guys. Some of the other data providers have said they're not ready yet to work with prediction markets. Curious to what extent that impacts your opportunity or strategy today. Thanks.

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

Hey, Barry. It definitely positively impacts us. I mean, you're right. I think some of the big names out there are taking an extremely cautious approach to the category. which means you know if you're a market maker you literally can't buy data from certain people at the moment um we've got as i said on the prepared remarks you know quite a quite an interesting business developing there a lot of the market makers both on wall street you know traditional kind of wall street market makers which are active on prediction markets and then the prediction market you know kind of native prediction market companies if you will you know are you know they're virtually all clients of the data services business, not necessarily marketing. But, you know, that data that we have is exactly what traders are looking for to make markets and reduce risk.

speaker
Barry Jonas
Analyst, Truist Securities

Great. And then just as a follow-up question, I wanted to talk more about trends in the affiliate business outside of sort of that transitory Google algo change. The larger U.S. operators have talked about heightened OSB promotions. Is that something you're seeing translate to your wider business? At the same time, I'm curious to get your thoughts on any implications from Penn shutting down ESPN VET. Thank you.

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

Yeah. Yeah, so if you look at our, you know, just to give you a little extra context there, if you look at North America for us, we grew 55% year on year in the third quarter. but that was driven mainly by sports data services. While the marketing business was flat globally, it was down a bit in North America, but that was actually driven by Canada. In the US itself, marketing grew year on year, and that's thanks to a lot of the non-SEO diversification that we've already done in the marketing business. I think operator demand is healthy on the sports betting side. We We haven't seen any meaningful change in the way we work with our operators. We do continue to send more players on a revenue share basis, which delays revenue recognition and suppresses like-for-like growth rates. But even with that, the U.S.-specific marketing business definitely grew year on year. In regard to Penn and ESPN, I think we were all watching with bated breath about what was going to happen there. We certainly had a few kind of ideas about what ESPN could have done if they were not working with Penn. One option, of course, is to go deeper with an individual operator like they've done with DraftKings, but it's not going to have a major effect on our business. We worked with Penn, of course, but not a not going to meaningfully move the needle. And, of course, we also work with DraftKings.

speaker
Barry Jonas
Analyst, Truist Securities

Helpful. Thank you very much.

speaker
Operator
Conference Operator

Our next question is from David Katz with Jefferies. Please proceed.

speaker
David Katz
Analyst, Jefferies

Hi. Good morning, everybody. Thanks for taking my question. Charles, I wanted to go just a little more strategic with respect to the odds data business and just talk through you know, what the sort of critical success factors are, you know, the barriers, right? I mean, you did mention some others that play in similar spaces, you know, that may be larger. You know, how important is scale, you know, bundling, you know, as part of, you know, offerings? What are the things you really need, you know, beyond just your obvious innovation capabilities?

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

Morning, Dave. Thanks for asking a longer-term question. You're welcome. I think, you know, as I said, I think we've got a clear path with what we've got, but, you know, there are these areas which I think are easy for us to move into. You know, there's a lot of people out there that provide these managed trading services. It's not just radar and genius, there's tons of private companies. But a lot of these companies are pretty old, you know, they've been around 2025 years. So they don't have state of the art technology, it just wasn't built in the last two or three years using native cloud services, data science, Python, low latency, everything. You know, it's just no matter how smart you were 25 years ago, it's very dusty when you bring that forward to today. So Um, you know, that creates real technology debt for some of these larger incumbents. And, you know, we, we've talked a lot about the, you know, ACE team we have with Optic Odds and Odds Gen. I mean, these guys are hungry and they move very fast and they start building stuff, you know, at the drop of a hat and, and are extremely effective. So, you know, I, I just, I think we've got the right people and the right platform to meaningfully go after some of these opportunities. And the other kind of big trend in the space is, you know, I think, you know, there's this big debate a couple of years ago, post-PASTA, about official data. And, you know, some of these, there were lobbyists that tried to, you know, get it into the statutes that you had to buy official data. And as far as I understand, I don't think that succeeded anywhere. And, but, you know, if you have the official data today, it's obviously very, it's great. And it gives you access to other things which are bundled along with the official data. But not everybody wants the official data. And this industry, while it's still a growth industry, it's not growing at the kind of furious clip that it was for the first 30 years, which causes a lot of operators to look at the cost side of their business. How can I, if I'm not gonna grow by 25% this year, I'm gonna grow by 10%, well, how can I take 5% in cost out and boost that EPS growth. Whereas I think everybody just kind of naturally gravitated to the official data for a long period of time, I think there's an increasing willingness from a variety of customers in the space to not start there and actually just look and say, okay, well, what else is out there? What can we do? And And, of course, that's just one thing that we do, but it is a gateway to get the door open and then sell other things to our operator clients. We have great relationships with them on the data services business. They trust us. They ask us if we can build things for them. There's a lot of back and forth in terms of communications and customer feedback, and I think we have operators' trust to solve more problems for them. So why would we not?

speaker
David Katz
Analyst, Jefferies

Understood. I see clearly the upstart advantage. But the natural follow-up to that, and it's one that we get about this end of the business all the time, is if not for the official data and the scale and the length of tenure, would larger operators just be able to, why can't they do it themselves? I mean, that's the question we get all the time. So I'd love to sort of put that one out there too. Yeah.

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

I, you know, if you just think about the optic gods, uh, market data business, we spend upwards of a million dollars a year on compute to process that data. So if any individual operator wants to do it themselves, what's going to cost them at least that plus then, you know, obviously building all the software, the team and everything else. Uh, well we, it doesn't, we don't charge that much for a client for a year. So there's just, an obvious advantage to buy it from us instead of trying to do it yourself. You know, it's, it's a big complex industry, you can't do everything. Bobby, I think it's very helpful to break the operators down into tiers. Okay, like the tier one guys are always going to kind of try to do everything themselves, absolutely everything themselves. That's their whole stick. If they can't do it all themselves. Their equity story kind of doesn't make sense. So we're not going after tier ones. You know, I mean, we do work with tier ones on data services, but, you know, we're not trying to overhaul their businesses. But there's this very long list of tier two, tier three, tier four operators, which, you know, are very happy to give away substantial portions of their business to anyone that can do it better for them. You know, you think about the long list of online casino operators in Europe which offer sports betting. It's not the core product. It's just a tab on the website. They want to set it and forget it solution. They don't ever want to think about it. They just want to get a little bit of incremental extra revenue through. In cases like that, they're very happy to work with the most efficient provider that they can find. when I think about all this stuff, it gives us an opportunity to really invest and win on product. You know, we're a marketing company. So historically we've won by, you know, having great marketing, great distribution. Uh, but with our data services business, we can actually win on products. We can, you know, we can kind of do go Tesla style and say, okay, we're going to make something that's so good and so obviously better than everything else out there that it sells itself. And I think we have the team to build products like that. Helpful. Thank you very much.

speaker
Operator
Conference Operator

Our next question is from Chad Bayon with Macquarie. Please proceed.

speaker
Chad Bayon
Analyst, Macquarie

Hi. Good morning. Thanks for taking our question. Charles wanted to ask about the upcoming UK autumn budget and how this could affect the business. You know, you guys are obviously a leader in that market. So, you know, from what we've heard, it could hurt some of the smaller players, but anything you can help in terms of how you think this will change the affiliate business in that market and what you've learned in the past when taxes have been adjusted. Thank you.

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

Morning, Chad. To the extent that The next UK budget does raise gaming duty, does hold back player lifetime values in the market, and that does ultimately affect what we can charge our clients. But that doesn't happen instantly. The perceptions of the player lifetime value take time to evolve, and our commercial agreements take time to evolve. But in any event, if they raise gaming duty, it's obviously not helpful. I think our expectations for the UK and Ireland segment next year are very feet on the ground. I think we're actually planning, when we look at our budgeting for next year, we're not expecting it to grow. We're certainly not expecting it to fall apart either. But it's not going to be a growth driver next year for us like it has been in the past.

speaker
Chad Bayon
Analyst, Macquarie

Okay. Thank you. And then in terms of maybe a medium or longer term question, in terms of how you're thinking about running the company's leverage, you talked about it at the outset that you are active in terms of share repurchases and you're unhappy with the stock price. So that's obviously a use of capital. You know, you've made some recent acquisitions in the last couple of quarters. uh and then more importantly with optic odds and in the sports state of business there might be other tuck on tuck in acquisition so how are you thinking about you know running the company's leverage at this point if maybe this is a time to to lever up um create the best product for the future um or if you know you're going to run more conservative with just what you currently have in the tank thank you elias and i are always aiming to maximize

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

shareholder value by continuously optimizing the capital allocation. We continue to see buybacks as a tactical tool to maximize shareholder value, but not as a means to return a specific amount of capital. At the moment, we've got about $89 million in interest-bearing debt outstanding, and we have about $70 million in undrawn credit facilities available to us. So as we generate cash, debt repayment is one of the options available to us. OZJAM and Optic Odds are going really well. They are in a good position to capture most, if not all, of the contingent consideration in respect of 2025. That means that we will owe them $40 million in April 26 and $20 million in April 27. So we do have those payments coming up. At this stage, I don't think we're looking at levering up beyond our existing credit facility. You know, I think we'd like to see a little more rebound in the marketing business, you know, a little more progress on growth and sports data services. And then, you know, I think we'd have some confidence to, to lean in harder and in terms of creating shareholder value through buybacks and other things, but we are Yeah, it's an everyday conversation every year and something we think about a lot.

speaker
Chad Bayon
Analyst, Macquarie

Thank you. Appreciate it, guys.

speaker
Operator
Conference Operator

Our next question is from Mike Hickey with the Benchmark Company. Please proceed.

speaker
Mike Hickey
Analyst, The Benchmark Company

Yeah, hey, Charles, Elias. Good morning, guys. Just two from us. On the predictions market, obviously, we can't stop talking about it, either can investors. Either can operators. It's obviously accelerating here. We've got Flutter last night saying they're going to launch in December. DraftKings would probably like to do the same. And part of that, Charles, is pretty meaningful investments in UA, as we heard last night. And of course, Cauchy and CoinMarket are there. So you've got a pretty vibrant ecosystem. So with that context, how are you thinking about the marketing services opportunity in this category? I know your data peer sport radar is already active. Just curious if you're active and how you see the opportunity unfolding, especially in 26 for growth.

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

Hey, Mike. Thanks for the question. I think, you know, the sports data services, as we've covered, is where prediction markets are very exciting. When you think about the marketing side of the business, one unique feature of the prediction markets in contrast to sports, traditionally regulated sports betting is that everybody has to be treated the same. It has to be a totally level playing field. So you can't have personalization. You can't have different bonuses. You know, there's frankly less marketing involved. Now people still need to find these services and sign up and we can obviously help with that, but I think we're taking more of a cautious approach with that, given our partnerships with all of our regulators in the United States. I think raw data services is fairly innocuous. But on the marketing side, I think there's also an opportunity there, but we're very focused on the data services side.

speaker
Mike Hickey
Analyst, The Benchmark Company

Thanks, Charles. On the data services, sounds like you might be constrained a little bit on M&A, just given your current leverage profile and your stock being down. How are you thinking about investment there? It sounds like you're adding layers, which is exciting, but how do you sort of balance, I guess, internal investment and capital allocation to sort of the organic development of data? versus M&A, which I imagine there's probably some nice tuck-in assets out there that could sort of round out your current offering.

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

That's a great question. Again, something we are talking about often these days. But I think if you come at it from a first principles perspective, you need to figure out what you want to buy and if it makes sense. true sense for the business if it literally ticks all the boxes and everybody has very high conviction then okay then you need to find a way to pay for it and and hopefully that'll come together you know at the current um you know share price virtually nothing's accretive you know it's certainly a headwind in terms of justifying m a um but that doesn't mean we're not still thinking about things but obviously it's front of mind and we're going to be as focused on capital efficiency as we've ever been. But there's different ways to skin the cat. Every one of these deals is unique and interesting, and there are ways to go about things which preserve our capital efficiency. Thanks, Charles.

speaker
Operator
Conference Operator

With no further questions, I would like to hand the conference back over to management for closing remarks.

speaker
Charles Gillespie
Co-founder and Chief Executive Officer

Thanks for joining us today. We do expect to finish the year strong here in Q4, subject to our updated guidance, and we look forward to updating everybody on that early next year. Thanks for joining. Bye-bye.

speaker
Operator
Conference Operator

This will conclude today's conference. You may disconnect your lines at this time, and thank you for your participation.

Disclaimer

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