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Operator
drove the acceleration in sales we experienced in the quarter. Now we'll walk through the performance of each of our six strategic growth initiatives. First, our consumer file continues to show strong sustained growth. Total target file growth was 11% in the quarter. Q1 2022 was our ninth straight quarter of double digit file growth driven by our digital marketing capabilities and compelling assortment. As we mentioned during our last call, We continue to achieve high ROI on market expense and have increased our marketing budget for 2022 by approximately 30%. Consumers are also responding well to our Lesley's Connect omnichannel capabilities. Buy online, pick up in store, ship from store, ship to store, and buy online, return in store. These capabilities allow us to utilize inventory in our location network to effectively fulfill consumer orders in whatever manner they choose. and to increase consumer retention. Lesley's Connect enabled more than 30% of Lesley's digital orders in the quarter. Next, we continued to deepen our relationship with our consumers. Our loyalty program, Lesley's Pool Perks, drove loyalty file growth of 7% in the quarter as consumers continue to be drawn to the program's key benefits. A 5% rewards earn rate and free shipping. Pool Perks In conjunction with our targeted and personalized marketing tactics, helped grow average revenue per consumer 14% in the quarter. Third, our pro initiatives are driving strong results. Our plan to convert 25 and build five new pro locations in 2022 remains on track. All 30 locations are scheduled to be operating by the start of the pool season. During our last call, I noted that we had executed more than 1,000 pro-affiliate agreements and had targeted 1,500 plus for 2022. I'm encouraged to say that as of last week, we have surpassed that target number and that our pro-affiliate partner sales doubled in the quarter. The new and converted pro locations, our expanding pro-affiliate program, and our dedicated Leslie's Pro e-commerce site helped grow our total pro business 40% in the quarter. Moving to M&A. In the quarter, we closed on the acquisition of B&L Pools, which operates seven locations in the greater Phoenix area. In addition, we have entered into an LOI for an additional pool and spa retailer, and we expect to close that acquisition this month. We continue to see a wealth of acquisition opportunities in the pool and spa industry, and we have staffed up to accelerate our ability to acquire and integrate businesses in 2022. With regard to our residential white space initiatives, We added two new locations in a quarter and remain on track to open at least 10 new residential locations in 2022. Finally, AccuBlue Home. Due to delays in required microchips, the exact number of devices that we will be able to produce for this pool season remains uncertain. However, we have confirmed that we'll have enough version 2.0 production devices to do a small pilot release with a limited number of customers. At this time, we are still not planning any significant sales, initiative in 2022. We are very pleased with how our strategic growth initiative and the teams leading them performed in the quarter. With regard to corporate governance, our inaugural proxy was published on January 31st, 2022, and we look forward to our inaugural shareholder meeting on March 17th, 2022. This meeting will be virtual, and you're all welcome to listen in. Now I'll turn it over to Steve to share more detail on our Q1 financial results and increased fiscal 2022 guidance. Steve?
Leslie 's Pro
Thank you, Mike, and good afternoon, everyone. Today, we're pleased to report record results for the quarter. Today, I'll review our first quarter of fiscal 2022 performance and our outlook for full year of fiscal 2022. Our first quarter results. Our first quarter included 13 weeks and ended on January 1, 2022. Total reported sales increased to $184.8 million, or 27.5% compared to first quarter of fiscal 2021. Our comparable sales growth increased 20.5%. This increase is on top of shifted comparable sales growth of 25.7% in the first quarter of fiscal 2021 and represents comparable sales growth on a two-year stack basis of 46.2%. We generated strong results across consumer types with particular strength with our pro pool and residential hot tub consumers. We also continue to see strong performance in the core sanitizer and equipment product categories during the quarter. Retail price inflation remained elevated and primarily related to chemical products and equipment. Also, as we mentioned last quarter, we've seen an increase in average cost per pound related to trichlor And as a result of our efforts to procure and convert more pounds of triachlor this year, we've factored these cost increases into our retail pricing for fiscal 2022. Gross profit increased 30.2% and gross margin rate increased by 70 basis points to 36.4% from 35.7% in the prior year, primarily due to product margin improvements across our businesses and occupancy leverage. Gross margin improvement was partially offset by business mix, including strong growth with both our pro pool and residential hot tub consumers. SG&A increased 3.0% over the prior year on a reported basis. In the first quarter of fiscal 2021, we reported non-cash equity-based compensation costs of $12.2 million and certain one-time contractual payments totaling $8.2 million. Approximately 19 million of these costs were non-recurring and primarily incurred in connection with our IPO. Excluding these non-recurring items in fiscal 2021, the year-over-year SG&A increase in the first quarter of fiscal 2022 was driven primarily by our sales increase, investments to support our growth, and expenses associated with acquisitions completed after the end of the first quarter of fiscal 2021. As a reminder, we continue to invest in the business throughout the year, and this does impact flow through in the first half of the fiscal year when SG&A as a percentage of sales is elevated. Adjusted EBITDA improved by 1.3 million to positive 1.1 million from a loss of 0.2 million in the first quarter of fiscal 2021. During the current year quarter, we converted the increase in sales at a higher gross margin and invested against our key strategic priorities. we generated a positive EBITDA quarter when historically the first quarter has represented approximately negative 5% of annual EBITDA. Adjusted net loss remained relatively flat at 10.9 million in the first quarter of fiscal 2022 compared to a net loss of 10.6 million in the prior year. Adjusted loss per share was six cents in both the first quarter of fiscal 2022 and in the prior year. Moving to the balance sheet. We finished the first quarter of fiscal 2022 with cash and cash equivalents of 53 million compared to 103 million at the end of the first quarter of fiscal 2021. We did not have any borrowings on a revolver at the end of either quarter. We expect inventory conditions in the industry to remain tight throughout fiscal 2022, particularly for chemicals and equipment. As a result of the tireless efforts of our team, we ended the first quarter of fiscal 2022 with inventory of 245 million up 40% compared to 175 million at the end of the prior year quarter. We have an always-on procurement strategy at Lesley's. Our team continues to proactively work with our vendor partners to manage the flow of inventory, and we continue to identify opportunities to strategically invest in inventory to meet heightened consumer demand and prepare for pool season. With regard to debt, At the end of the first quarter of fiscal 2022, total funded debt was $804 million compared to $809 million at the end of the prior year quarter. During the first quarter of fiscal 2022, we announced our first share repurchase program with a $300 million share repurchase authorization. We're in a unique position, a high growth company with strong and consistent cash flow generation. On December 16th, we completed the repurchase of 7.5 million shares for a total of 152 million. This action is consistent with our balanced and disciplined approach to capital allocation, our commitment to driving shareholder value, and demonstrates our confidence in our long-term growth prospects. Before I get to our outlook, I want to remind everyone of the natural seasonality of our business. Our primary selling season occurs during our fiscal third and fourth quarters, which span April through September. In fiscal 2021, the first half of the year accounted for approximately 25% of our annual sales, while the third quarter represented approximately 45%, and the fourth quarter represented approximately 30%. We generate substantially all of our full-year profits in the second half of our fiscal year. We are uniquely positioned to invest in our business throughout the year, including in talent, operating expenses, working capital, and capital expenditures. While these investments drive performance during our primary selling season, they reduce our earnings and cash flow during the first half of our fiscal year. We're pleased with our strong start to the fiscal year. We're firmly focused on driving our initiatives in preparing for pool season 2022. With regard to our outlook, today we're raising our full year fiscal 2022 outlook to reflect the first quarter beat to our expectations. We expect sales of $1,495 million to $1,520 million, representing an increase of 11% to 13% compared to the prior year. This is a $20 million increase compared to our outlook in December and the growth rates compared to our long term growth algorithm of mid to high single digits. We expect gross profit of $665 million to $675 million which implies a small improvement to gross margin compared to the prior year. This is a 10 million increase compared to our outlook in December, and the improvement in gross margin over the prior year is in line with our long-term growth algorithm of flat to positive 25 basis points per year. We expect adjusted EBITDA of 300 million to 310 million, representing an increase of 11 to 14% compared to the prior year. This is a $5 million increase compared to our outlook in December, and the growth rates compared to our long-term growth algorithm of low double digits. We expect net income of $170 million to $180 million and adjusted net income of $183 million to $193 million. We expect diluted adjusted earnings per share of $0.97 to $1.03, representing an increase of 14% to 21% compared to the prior year. This represents a three cent increase compared to our outlook in December and the growth rates compared to our long-term growth algorithm of mid to high teens earnings growth. As a result of our share repurchase completed in the first quarter, we now estimate a diluted share count of 187 million to 189 million shares. This range does not include the impact of any additional share repurchases that may be completed during fiscal 2022. We have a balanced and disciplined approach to capital allocation and our priorities are as follows. Our first priority is capital structure. Our second priority is to invest in growth through both capital expenditures and M&A. Our final priority is to return excess cash to shareholders. We have 148 million remaining under our share repurchase authorization and we will continue to evaluate opportunities to repurchase shares based on our financial position, investment opportunities to drive growth and market conditions. In summary, during the first quarter of fiscal 2022, we generated record sales, reported positive EBITDA, and continue to see strong results from our growth initiatives. And we're grateful for all the contributions of our entire team as they continue to execute at a high level in this environment of heightened consumer demand. And with that, I'll hand it back over to Mike. Thank you.
Operator
Thanks, Steve. Since it is the NFL playoff season, I'd like to end with a football analogy. The analogy is that, just like the best NFL teams, Leslie's has a strong offense and defense. I'll start with our defense and remind you of four key defensive attributes of our business. One, we are benefiting from strong secular macro trends that are driving durable consumer demand and are showing no signs of slowing. Two, We operate in an industry that is able to pass costs through to consumers. Three, 80% of our assortment is non-discretionary. And four, we have a long history of strong and consistent free cash flow generation that enables both continued investment in our business as well as opportunistic return of capital to shareholders in the form of share buyback. Leslie's also has a high-powered offense, which has resulted in nine consecutive quarters of record sales in EBITDA. Our offense also has four important components. One, we have six tangible strategic growth initiatives that are driving meaningful results and are still early stage in their development. Two, our multi-pronged pro initiative is accelerating rapidly. Three, we have set ourselves up to capitalize on the robust M&A opportunities that we continue to see in the pool and spa industry. And four, great execution by our merchandise team has put us in a favorable and advantaged inventory position. We don't have to rely on just a strong offense or defense. We have both. This is why, in a unique and advantaged industry, we believe Lesley's is uniquely positioned and advantaged to continue to win. With that, I'll hand it back to the operator, Q&A.
Steve
Thank you. We'll now be conducting a question and answer session. We ask that you please ask one question and one follow-up and return to the queue. If you'd like to be placed into question queue, please press star 1 on your telephone keypad. A confirmation tone will indicate your line is in the question queue. You may press star 2 if you'd like to remove your question from the queue. For participants using speaker equipment, it may be necessary to pick up your handset before pressing star 1. Once again, we ask you please ask one question, one follow-up, then return to the queue. Our first question today is coming from Stephen Forbes from Guggenheim Securities. Your line is now live.
Stephen Forbes
Good evening, Mike, Steve. I wanted to focus on gross margin if I can. So maybe this one for Steve. Can you update us on where occupancy costs are running on a quarterly basis, or maybe just tell us first quarter this year versus last? And then as we think about the gross margin performance in the quarter and the reiteration, rather than the full year performance, Maybe just speak to how the inflationary pressures are flowing through the P&L relative to expectations and just what you're seeing from a competitive standpoint on your behaviors around managing input cost pressures on an industry basis.
Leslie 's Pro
Sure. Thanks, Stephen. Happy to take that. So from an occupancy perspective, running just shy of about $25 million per quarter with some of the M&A addition of new stores, new locations, as well as Some of the new locations we're going to open this year, that may tick up a little bit, but not materially higher. So I think that addresses the occupancy point. And then from an inflation perspective, look, it's a great question. As we've talked a lot about in our business, we do have that ability to pass on costs. So the way it typically plays out is we get notifications from our vendor partners. We obviously have advanced notice if we have costs in the business that are rising as well. We're able to package those. increased pricing in the form of average resale prices to consumers, typically in advance of or in connection with the price increases as they come through. And so at a minimum, we can protect the profit dollars on an overall basis. And many times we have an opportunity to actually maintain margin rates as well. So I think it's fairly consistent. When you go back the last couple of years, we've talked through gross margin and We continually talk about our ability to improve margins in each of our businesses. We've done that again in the first quarter of 2022 and certainly have expectation to do that for the remainder of the year. We do expect to continue to get occupancy leverage as well, which we got in Q1 and we've seen over the last couple of years as well. And then again, we're going to see some offset with respect to business mix, right? So 66% growth in residential hot tub, 40% growth in pro pool. Those are areas of the business that typically are a larger percentage of the business in the first half of the year, and we saw tremendous growth in both of those consumers, with both of those consumers. So when you think about the mix in Q1, a little outsized of an impact relative to the full year, but again, playing out consistently with how we've seen it play out in the past.
Stephen Forbes
It's super helpful. Thanks, Steven. And then for either Mike or yourself, again, a quick follow-up on advertising expenses. You mentioned up 30% in terms of planning for the year. Any sort of comments or thoughts as it relates to cadence of that spend?
Operator
Yeah, Steven, the 30% increase will be focused in quarters three and four, where our volume is. We're not expecting to do anything out of the ordinary or out of sync with the percent of business in the first half.
Stephen Forbes
Thank you. Best of luck.
Operator
Thanks.
Steve
Thank you. Our next question today is coming from Simeon Gutman from Morgan Stanley. Your line is now live.
Simeon Gutman
Hi, everyone. I'm going to follow up on the gross margin question for my first question. Uh, I think, right, the occupancy was, was helpful, but it seems like gross in general, uh, was much better and the implied run rate, um, for the rest of the year is maybe, you know, flattish or up a little like 10 to 20 bits for the full year. Besides occupancy leverage. And I think Steve, you just gave a product mix example. Is, is, is it feels like the risk to gross should be to the upside. Obviously it depends on where sales come in, et cetera. So it, it seems like, you know, you're getting pricing. Are there any other big buckets of offsets? Because it feels like where the business is running versus where you've guided, there's still a pretty big delta.
Leslie 's Pro
Yeah, so when you look at the guidance originally back in December, we talked about being up kind of flat to positive 10 basis points. The guidance today is kind of 10 to 15. So it did pick it up. When you look at the flow through, again, $16 million increase in gross profit on a $40 million increase in sales. flowing through at a 40% rate when overall gross margin is in the 36, 37 range. So certainly saw some improvement. When you think about for the full year, some of the areas that we're focused on is certainly from cost perspective for products. We've talked about trichlor. In fact, on Q4, we talked about our ability to procure more, serve more consumers, gain market share. Some of that product would come in at a higher price. Certainly have seen that in the first quarter and would expect it through the remainder of the year. Again, overall, we think we have an ability to protect profit-dollar flow-through, an opportunity to potentially go out and get margin consistency, but that's a unique headwind this year relative to last year.
Simeon Gutman
Okay, and then a follow-up. Can you talk about how much Q1 helps you inform the rest of the year, granted it's very small? And you've caveated that there's a lot left. I don't think you'll talk about January. I don't know if you talk about the next quarter, but there was volatility with retail. Curious if you're seeing that continued stability as any measure that you can talk about. And yeah, I'll leave it at that. So just how Q1 could inform the rest of the year.
Operator
Yes, Simeon, this is Mike. Look, Q1 is small, and it's a long ways from – the heart of the pool season. So last year we said that really for us to get a good feel for where we will be, uh, both from a pricing situation and a supply situation in the industry, you know, we talked about may and getting closer to the Memorial day weekend. So Q1 is important and we're certainly encouraged by the start and the pricing actions we've taken, uh, have stuck with the consumers. And like we said, we've seen no slowdown in demand, but, uh, It's awfully early. I mean, it's just awfully early for us to comment. And, you know, as you might suspect, we're not going to comment any on Q2 at this time.
Simeon Gutman
Thank you. Good luck.
Operator
Thanks.
Steve
Thank you. Our next question today is coming from Jonathan Matuszewski from Jefferies. Your line is now live.
Jonathan Matuszewski
Great. Thanks for taking my question. Nice start to the fiscal year, guys. First one is on – If you could share some perspective on how the business has performed historically during periods of rising interest rates, then I guess relatedly, you know, have you been hearing anything recently from pool builders or your pro customers regarding, you know, higher financing costs, maybe negatively impacting their pipelines for pool builds and things like that? That's my first question. Thanks.
Operator
Yeah, thanks, Jonathan. Good question. And I was curious about that myself, being newer to the business. So we had the team go back and look at that. And we were founded in 1963. And it's not new news that we've grown every year. But since 1963, there's been nine periods where the federal funds rate has grown in the 40% plus range, so rising interest rate environment. We grew every year. But we averaged double digit growth during those periods. And our low period of growth was high single digit. So it gave us a lot of comfort that in a high interest rate environment, the company has historically performed very well. With regard to interest rates on pool builds, I think in a typical situation, it could potentially slow pool builds down. But there's still a very healthy backlog of people waiting to have pools built. And there's been some labor constraints on that, as you know. Those seem to be maybe getting a little bit better, but still a very healthy backlog. And we haven't heard anything from builders or consumers about any slowdown associated with rising rates.
Jonathan Matuszewski
That's really helpful. And then second question, obviously still have pool season 22 to get through. But big picture, can you help us think about the potential impact of chlorine pricing on the business in fiscal 23? You know, not looking for numerical guidance, but just wanted your view on the likelihood of different scenarios playing out. I suppose one could be maybe a minor downward reversion in chlorine pricing from 2022 levels and Another could be maybe a more pronounced reversion, you know, maybe toward pre-pandemic levels as industry capacity ramps. How are you thinking about kind of the different scenarios that could play out in 23? Obviously a while's way out, but, you know, chlorine has been a tailwind for a number of years now.
Operator
Yeah, and I'll keep this very macro because we won't talk about our own 23 guidance until December. But what will happen is the factory that was taken down by the hurricane will come back online. The volume that comes out of that plant will replace the domestic import volume that had come in to make up the gap. It'll be at a lower price than the imports But I think most importantly what the industry has seen is that the current prices on chlorine have not decreased demand at all. So we're not expecting any kind of reversion to pre-2020 pricing. There's a potential that we might see some reduction in prices, but I think the most likely scenario is a stabilized price environment for the industry on chlorine at these new higher levels.
Jonathan Matuszewski
Very helpful. Thank you.
Steve
Thank you. Our next question today is coming from Ryan Merkle from William Blair. Your line is now live.
Ryan Merkle
Hey, guys. Great quarter. I want to unpack price a little bit more. So up 12% in the quarter, but you still think you're going to do 5% for the year. So is the one cue, is that just timing? And could there be upside anywhere?
Operator
Yeah, Ryan, I'll take that one. Look, we said we were a little bit surprised by inflation in the first quarter. It did run a little hotter than we thought. But if you look back at last year and how we reported inflation, the inflation in Q1 last year was less than half of that for the balance of the three quarters. And in the Q4 pricing that has circled around into Q1, yeah, we expected an increase bigger than the year. If you did it, you know, ran about 4% last Q1. We said five for the year, ran over nine for the last three quarters. You know, you do that correlation and we thought maybe 10 for first quarter. So we were surprised by the upside by, you know, one or 200 basis points.
Ryan Merkle
Got it. Okay. So just normalizes the rest of the way. And then I want to go back to gross margins again. So nice 1Q, but we're expecting sort of flat slightly up the rest of the way. Steve, maybe what changes in 2Q, 3Q, 4Q versus 1Q that would drive the smaller year-over-year increase? My guess is it's product margins since that's 75% of COGS.
Leslie 's Pro
Yeah, no, that's exactly right. And again, I think the primary selling season, so from a product perspective for trichlor, most of that product is going to get sold in the third and fourth quarter as well. So I think that'll be part of it. And then again, I think we will expect some of the business mix to kind of level out as we get into three and four. So I would expect that we'll have most of our opportunity in three and four to drive incremental margin. Occupancy won't be as large in three and four based on the guide from a sales perspective. Again, looking at overall sales increase at 28% for Q1 certainly helped. Got it.
Ryan Merkle
All right, thanks. Pass it on.
Steve
Thank you. Our next question today is coming from Peter Benedict from Baird. Your line is now live.
Peter Benedict
Oh, hey, guys. Thanks for taking the question. First, just on loyalty, just maybe talk a little bit more about the growth you're seeing in that. I think you said up 7%. Just the nature of that growth, any progress engaging with some of the larger spend customers? How do you feel about the growth in loyalty? What's your expectation for the year? That's my first question.
Operator
Yeah, thanks for the question, Peter. I'm going to say I was a little disappointed by only 7% growth in loyalty. You know, we've been running double digits to low teens there. You know, looking through the data, in a very small quarter, I'm going to chalk it up to timing, the growth was pulled down actually by new customer growth. But on the flip side of that, new customer spend was up 30%. So, again, I'm trying not to drive too many conclusions from the smallest quarter of the year or second smallest quarter of the year for us, but it's, yeah, I would have liked to have seen it at 10. More encouraged by the growth of the total file, you know, which was up 11%, and average revenue per consumer, which was up 14. Those are both very healthy and in line with what we've been seeing in prior quarters. Okay.
Peter Benedict
Now, that makes sense. And then I guess the next question, I mean, you've talked about you have not seen really any demand response to the higher prices. I mean, in aggregate, you haven't. Are there any pockets of the business where consumers have either, maybe the units haven't changed, but maybe they started to trade down, move to different products? Just trying to get a sense for the unit demand response as inflation continues, not just in your business, of course, but across most of the market.
Operator
Yeah, we really haven't seen any drop in demand. In fact, two of the higher inflation categories, equipment and basic sanitizers, showed the strongest growth. So we're encouraged by what we're seeing, the continuing very durable demand, I would say. There's a couple interesting things going on in the file dynamics. Our units per transaction are up quite a bit. I believe that's being driven by the AccuBlue water testing. ASP is only up a couple percent. So that would say, you know, with inflation running 12, we're actually trading down in some prices. And we have seen some evidence of people, you know, send a buyer a 50-pound tub, they're going to buy a 35 or a 20. But their need for sanitizers is going to be the same over a season. they could potentially put it into a little smaller purchase at any one time.
Peter Benedict
Excellent. That makes a lot of sense. Thanks so much. Yep.
Steve
Thank you. Our next question today is coming from Liz Suzuki from Bank of America. Your line is now live.
Liz
Great, thank you. Thanks for all the details on the growth rates between retail pool, hot tub, and pro. Could you talk about outperforming and underperforming categories within those channels? I know you just mentioned equipment and basic sanitizers, but any that were underperforming the average, and also any variation by region that's worth highlighting?
Operator
No, I would characterize it as... kind of standard deviation among our categories in terms of growth. They were all up. All regions were up. I have to say that's probably one of the most encouraging things about the results for the quarter. And it wasn't weather driven. Weather was actually a bit of a headwind for the quarter. So very nicely balanced geography and category performance.
Liz
Great. And just on that weather question, I mean, how much of your business is exposed to pools that are in seasonal markets where the pool itself is actually closed for the winter and then open again in the spring versus markets where pools are open year-round? Just thinking about the impact of, you know, a spring breaking early or late and how that could impact your costs in the third quarter in particular.
Operator
Yeah, Liz, I'm going to have to say I don't know that exact background off the top of my head. Steve, I don't know if you do.
Leslie 's Pro
No, you're thinking about the right way, though, Liz. It can impact around the margin, right? So maybe in April they get a little earlier start to season or in September, October towards the tail end of the season. What we've seen the last couple years, and I think probably a good indicator from the first quarter as well, is folks are trying to extend the season, trying to open earlier, trying to close later. You typically see that through uptake of heaters, heat pumps, solar covers. other things to kind of warm that water so that you can have earlier use of the pool or extend the use of the pool. So it's the right question to ask. I don't have the specifics either, but it's usually transitory and overall doesn't have a material impact on performance for the year, but certainly a beneficial trend to get pools open earlier and keep them open longer.
Liz
Great. Thank you.
Steve
Thank you. Our next question today is coming from Garrick Schmoe from Loop Capital. Your line is now live.
Garrick Schmoe
Hi, thanks. It sounds like the M&A environment is slowly picking up for you. I'm just curious how we should be thinking about if there's any margin impact as you make and integrate some of these acquisitions and recognize them that you're investing in staffing to help with that effort.
Operator
Yeah, Garrick, the staffing, you know, we've said we were going to add staff there to work on M&A. You know, it wasn't a big staff to start with. We've gone from what amounts to about two full times equivalent to five and probably add a couple more as we increase the pace. But we've done, you know, since March of 2021, March 15th, we've done four acquisitions. Like we said, we've got an LOI with another. We'll look to continue that kind of pace. And a little bit depends on what we're buying. You know, as Steve mentioned in the gross margin discussion, the hot tub businesses run a little lower margin, though are very, very profitable. And in the pool businesses, we may purchase them at a slightly lower margin, but one of the first things we do is put them on our purchase contracts and get their margins right up with the rest of the chain.
Garrick Schmoe
Got it. And then just wondering if you could Expand a little bit on the performance in the pro business, you know still in a pretty healthy growth over 40% You know, I think that's that's fairly consistent to what you delivered In the last fiscal year, so you know kind of curious if you're seeing any any change in trends They're just kind of steady consistent growth Yeah, we're seeing we're just seeing really steady consistent growth, I mean it's very we're very very encouraged to
Operator
You know, we had said we wanted to get to the 1,500 pro agreements in 2022, and we got over that in the first quarter. And I've stopped setting targets for the pro team. It's an aggressive team. They're on a good roll, and I'm confident they'll go out and optimize the opportunity. But for the quarter, when you look at the pro market, the pro initiative contribution to total growth, it was about 700 basis points of the 2,700.
Steve
Thank you. Thank you. Next question today is coming from Andrew Carter from Seeple. Your line is now live.
Andrew Carter
Hey, thank you very much. I wanted to ask about, I think during December you said, a $30 million expectation for M&A. Between that and new store openings, what is that total contribution in your guidance? Thanks.
Operator
Yeah, we guided M&A as we did all the initiatives to be within 100 to 300 basis point range quality of the year.
Andrew Carter
Okay. Second question I wanted to ask, and I guess to ask the 100th question on gross margin, in the quarter, you probably had the worst mixed headwind you're going to have and did 76 basis points year over year. Balance of the year is 15 to 25 basis points. I mean, can you kind of – I mean, I would expect that over the course, you're still going to win on pricing net of inflation. Are inflation costs easing? Just wanted to ask about that, if there could be some pretty significant upside, or you're going to make some extra investment. Thanks.
Leslie 's Pro
Yeah, that's certainly the goal. I think we started off our conversation back in December when we talked about guidance being roughly flat. And again, that is the algorithm. But what we do every day, every period, is we look for opportunities to expand margins on both gross as well as get leverage on the SG&A side. So I think, as I mentioned earlier, we're going to see some moderation from an occupancy leverage perspective as the sales dollars get bigger and as percentage of sales occupancy becomes a smaller portion of it. But I think we're in a dynamic environment and one we're going to continue to manage kind of pricing aggressively. And we're very close with our vendor partners. So I think at this point through the first quarter, I think, like I said, we're pleased with the start. A lot more year left. And I think as we get into season, we'll provide updated guidance.
Steve
Thanks. I'll pass it on. Thank you. Our next question is coming from Peter Keith from Piper Sandler. Your line is now live.
Peter Keith
Thanks. Good afternoon. I want to dig a bit more into the pro and Mike specifically around the affiliate program. So you're pretty much rounding the corner on a full year. Maybe you could look back and talk to us about the ramp that you've seen with affiliates. Does the spend take some time to pick up? Are you still ramping? And similarly, if you're already at 1,500, I assume you're not stopping. Do you think you'll continue to grow that total number?
Operator
Yeah, we're pretty comfortable that we'll continue to grow that total number. You know, our pro partners comps doubled in the quarter. They've been running the, you know, 80% to doubling. So we think we can continue that trend as well. I have to say it's very encouraging the response from our target pro customers, which, you know, we've said in the past are really the sole operators or perhaps an operator of one or two trucks. to our value proposition, which is really predominantly on convenience. Our stores are where the pools are, and they work at the pools. So when they need something quick, they can go on their app, go to the pro website, see what store something's available in, pull up in the front, get in and out very quickly. We've compared it to fast food. And that convenience proposition, there's a lot of value in that, as is the referral programs. And then from a pricing standpoint, we're competitive. You know, we're not competing on price, but we're competitive with price. And that's, yeah, I'm going to say it's been very gratifying to see the response to that, and we don't see it slowing down.
Peter Keith
Okay. And just to verify, you were saying that pro partners comped up 80%. That's effectively your affiliate dollars?
Operator
Yes, that's the comp for pros that have joined the affiliate program pre-investment. Pre-affiliate program, post-affiliate program.
Peter Keith
Yeah. And then I guess just to understand like the spending ramp, because it's kind of exciting, you're going into this new season now with 1,500 affiliates. Is that 80%? Has that been an acceleration from prior quarters?
Operator
We've been running in about the 80% to 100% pretty consistently. You know, the agreements we sign have some purchase amounts in them. and those ramp up pretty quickly, and those have seemed to have been received very well by the affiliates.
Peter Keith
Okay. All right. Thanks so much for the feedback, and good luck.
Operator
Yep. Thanks.
Steve
Thank you. We reach the end of our question and answer session. I'd like to turn the floor back over to management for any further closing comments.
Operator
Thank you, your operator, and thank you, everybody, for joining us for the call today. I'd just like to end by saying stay safe, All of you out there in the storm landing, it doesn't look pretty, but I will say it's nice here in Arizona if you want to come visit. And most importantly, we look forward and hope you look forward to pool season 2022. Thank you.
Steve
Thank you. That does conclude today's teleconference and webcast. You may disconnect your line at this time and have a wonderful day. We thank you for your participation today.
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