7/29/2026

speaker
Operator
Conference Operator

Good morning, everyone, and welcome to Meridian Holdings' second quarter 2026 earnings call. On today's call are William Scott, Chairman and Interterm Chief Executive Officer of Meridian Holdings, Zoran Milosevic, Chief Executive Officer of Meridian Bet Group, a subsidiary of Meridian Holdings, and Rich Christensen, Chief Financial Officer of Meridian Holdings. Following management's prepared remarks, we will conduct a question and answer session. At the conclusion of the call, the recording and supporting materials will be available on the Meridian Holdings Investor Relations website at www.meridian-holdings.com. As a reminder, today's call will contain forward-looking statements within the meaning of applicable securities laws. These statements are based on various assumptions and subject to risks and uncertainties that could cause actual results to differ materially. For a complete discussion of these factors, please refer to our most recent 10-K and 10-Q filings and other public disclosures available at sec.gov. Non-GAAP financial measures will be discussed on today's call. Reconciliations to the nearest GAAP measures can be found on our earnings press release available on our Investor Relations website. I will now turn the call over to William Scott, Interterm Chief Executive Officer of Meridian Holdings.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

William Scott Thank you and good morning everyone. We appreciate you joining us for our second quarter 2026 earnings call. Let me start with a headline. We've delivered strong revenue, secured the second consecutive quarter of GAAP profitability, good adjusted EBITDA, and further strengthened our balance sheet. Furthermore, the first half of 2026 is the first in our company's history where revenue crossed $100 million. In the second quarter specifically, revenue was $15.2 million, and net income attributable to Meridian was $2.2 million, or $0.17 per diluted share, against a loss of $0.31 per share a year ago. Adjusted EBITDA grew 43% year-on-year to $5.9 million, and importantly, the balance sheet took another major step forward. Net debt fell 65% year-over-year to 9.4 million, marking our sixth consecutive quarter of deleveraging. I also want to be direct about one number that came in modestly below our own expectations. For a revenue of 50.2 million represented 60% year-over-year growth, the top line landed slightly below the range regarded to last quarter. in certain markets, the World Cup group stages can produce a run of results that are unusually favorable to bettors, embracing sports foot margins during that period. We'll discuss this in greater detail shortly, but the essential point is this. The shortfall came from sporting results, not customer demand. Wagering volume, deposits, and new customer registrations all set records in the quarter. When the volume is at record levels and margins temporarily below the trend, the business is getting stronger and the margin follows the transactional volume over time. Beyond the quarter itself, the progression we committed to is on track. A year ago, this business reported a quarterly loss. Today, it is profitable with the second quarter running, generating cash at more than three times last year's pace. This is the compounding effect of operational discipline, and it does not depend on any single quarter's sporting calendar. Interest expense is down roughly 80% due to the debt we have retired. With that, I'll walk through a bit more detail on the quarter as we speak to our operating segment results. Revenue for the second quarter was $50.2 million, an increase of $6.9 million or 16% compared to the $43.2 million in the second quarter of last year. Growth was led by Meridian Bet, which delivered $35.8 million, up 23% year-over-year, and accounted for 71% of the total company revenue. For the first half of 2026, revenue was $100.3 million, up 17% year-over-year. This marks the first time that half one revenue has exceeded $100 million in the company's history. Gross prop was $26.9 million, up 10% year-over-year. Gross margin was 53.5% compared to 56.4% in the prior year. The margin movement reflects two factors Zoran will expand on. Sportsbook margin compressed by the World Cup environment and casino holdings ran below its prior year rate, even as casino wagering volume grew 27%. both variance items tied to results and hold, not to pricing, competition, or cost structure. We've seen good progress with operating expenses. Selling, general, and administrative expenses were $24.4 million, down 8.5% from $26.7 million in the prior year quarter, even as revenue grew 16%. As a percentage of revenue, SG&A improved from approximately 62% to close to 49%. That is the operational leverage of this model becoming visible. Income from operations was 2.4 million compared to the operating loss of 2.3 million a year ago, a swing of 4.7 million. Interest spent was down to 0.3 million, down approximately 80% from 1.5 million in the prior year quarter, a direct result of the delivery actions taken over the past 18 months. Lower financing costs are now flowing through to the bottom line. net income attributed to Meridian Holdings was $2.2 million or $0.17 per diluted share, compared with a net loss of $2.6 million or a loss of $0.31 per diluted share in the prior year. This is the second consecutive quarter of GAAP profitability. adjusted EBITDA was $5.9 million, up 43% from $4.1 million, with margin expanding approximately 222 basis points to 11.8%. Turning to our segments, Meridian Vet Group delivered revenue of $35.8 billion, up 23% year-over-year, with segment operating income up 91% to $6.1 million. Zoran will cover the operational drivers in a moment. are archings and classics for a core segment delivered combined revenue of 10.8 million, up 4% year-over-year, representing 22% of company revenue. Our GMAG reporting segment contributed 3.6 million in revenue in line with the prior year period. The segment contains two distinct business. The first is our B2B aggregation platform, which deployed 2,382 new games in the quarter, up 13%, and added three new providers. The second is Nextplay, our consumer-facing online casino in Mexico, which is reported within the segment, but operates as a separate B2C growth business. Nextplay delivers another strong quarter with revenue up 31%, registrations up 50%, and first-time depositors up 53% year-over-year. With that, I'll pass over to Zoran to discuss Meridian Vet Group's operational performance and results in detail.

speaker
Zoran Milosevic
Chief Executive Officer of Meridian Bet Group

Zoran? Thank you, William. Good morning, everyone. Meridian Bet delivered a revenue of 35.8 million in the second quarter, up 23% year-over-year, with segment operating income up 91%. However, I would like to start with our customer metrics, which provide a clear indication of the trends this quarter. New customer registrations reached over 516,000, up 37% year-over-year. Additionally, first-time depositors grew 24% and total deposit volume grew 24% to a record level. Back-end gross gaming revenue grew 37% on record wagering activity and casino gross gaming revenue grew 10% on casino wagering volume that was up 27%. By every measure of customer demand, that was the strongest quarter in our history. As William mentioned, top-line revenue in the quarter was modestly below expectations. This was driven by better-friendly results during the World Cup group stage. This part of competition saw many favorites winning as well as high-scoring matches. That combination is the least favorable scenario for small book operators, and certain markets and geographies we operate within were particularly affected by these trends. In our casino operations, hold also ran below its prior year rate, including the impact of two major casino wins totaling over 1.2 million in the quarter. These were result-driven movements. They compress margin in a given period and they normalize over time. What they do not do is tell you anything negative about underlying business because the underlying business sets volume records. There is another important aspect of the World Cup that I would like to highlight. A tournament of this scale brings a wave of new players on the platform and our registration count increasing 37% is a part of that wave. Our job now is conversion and retention, turning tournament-driven signups into long-term customers. That is precisely what our platform is built to do. The cohort we acquired this quarter is an asset that pays back over the quarters ahead. Turning to Expense Studios, are proprietary game studio within Meridian Data Group. Expanse grew revenue 138% and Gross Gaming revenue 90% year-over-year. The studio now distributes nearly 90 proprietary titles across more than 1,800 active sites. During the quarter, we secured new market certifications in Latvia, Colombia, Portugal, and Slovenia. entered the North American Distribution Partnership with Break Gaming, went live with Maghreb Serbia that's part of Flutter Entertainment, one of the world's largest online gaming operators, and sealed new operator partnerships including Finotip and Joker LV. We also launched new player engagement tools during the quarter, including jackpots, tournaments, and our Archivo Gamification product. Every new title and every new operator connection compounds the value of this network at minimal incremental cost. Geographically, growth remained broad. Europe, excluding UK, grew 90%, Africa grew 55%, and Central and South America grew 10%. Africa continues to be a particular standout with first-half revenue up nearly 50% year-over-year. Our priorities for the second half are consistent. Convert and retain the customer cohorts we acquired this quarter, continue scaling the expanse distribution, maintain pricing and risk discipline in the sportsbook, and keep operating with the cost discipline that produced this quarter operating leverage. With that, I will turn the call to Rich to discuss our current financial position. Rich?

speaker
Rich Christensen
Chief Financial Officer of Meridian Holdings

Thank you, Zoran, and good morning, everyone. During the second quarter, we greatly strengthened our balance sheet. At quarter end, cash and cash equivalents were 17.3 million, and total debt was 26.7 million, down 45% year over year, and down 62% from the end of 2024. Net debt was $9.4 million, down 65% year-over-year, and net debt leverage now stands at 0.39 times annual adjusted EBITDA, down from 0.53 times last quarter. This is the sixth consecutive quarter in which we've reduced debt. Our operating cash flow was $7.8 million in the quarter, more than tripled the $2.4 million generated in the prior year period. for the first half operating cash flow was 13 million, up 28% year over year. That cash generation funded 2.8 million of debt repayment in the quarter and continued investment in our technology and operations without any capital raises. One further point on capital structure, shares outstanding were essentially flat in the quarter, increasing 0.23% entirely from the vesting of previously granted employee awards No new equity awards were granted, no shares were sold, and no repurchases were required. We intend to report these share count metrics to you every quarter as a standing part of our disclosure. As our balance sheet continues to strengthen, we are actively evaluating the right mix of capital allocation from high return growth investments to further strengthening our balance sheet. and we intend to make that decision with the same discipline that has guided every dollar we have deployed to date. Turning to our outlook for the balance of the year, for the second half of 2026, we expect a constant currency revenue growth of approximately eight to 10% year over year. Consistent with our historical seasonality, we expect the fourth quarter to be our strongest of the year, reflecting the concentration of major sporting events and holiday period wagering activity. With that, I'll turn the call back to William for closing remarks.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

Thank you, Rich.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

Before we open the line for questions, let me summarize the quarter plainly. We delivered a second consecutive quarter of gap profitability, saw first-half revenue above $100 million for the first time in our company's history, and drove a 43% increase in adjusted EBITDA. Furthermore, operating cash flow has more than tripled and we're able to reduce debt by 65%, help bringing our net leverage down to 0.39 times and marking six consecutive quarters deep leveraging as the board interest expense down 80%. Our focus for 2026 has not changed. We remain focused on operational discipline in every market, converting the customer growth as auto-delivered, continuing the balance sheet trajectory and communicating with you clearly and consistently every quarter. for every shareholder and as a partner on this call. Thank you for continued support.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

With that, we'll call for questions. Operator.

speaker
Operator
Conference Operator

Thank you. At this time, if you would like to ask a question, it is the star and one on your touchtone telephone. If at any point you find your question has been answered, you may remove yourself from the queue by pressing star two. Again, that is the star and one to ask a question. and we'll take our first question from M. Marin with Zax. Please go ahead. Your line is open.

speaker
M. Marin
Analyst, Zax

Thank you. So, I think that, you know, the new customer registrations represents a very strong metric and I think going into the quarter, it's consistent with what you had sort of laid out in terms of what you were hoping for from the World Cup Games. And as you said earlier in your scripted remarks, now your goal is conversion and retention of a large number of those new customers, new customer registrations. Can you give us a little bit more color on how the platform basically approaches that and also whether recent promotional events such as your, you know, new brand ambassador in Brazil ahead of the FIFA games and the upcoming UFC event in Serbia, whether those also play into the goal of conversion and retention. Thank you.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

I think I'm going to hand this question to Zoran because he knows the system and the best.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

So, Zoran.

speaker
Zoran Milosevic
Chief Executive Officer of Meridian Bet Group

Thank you, William, and thank you for the question. As we predicted, obviously, that World Cup was by far the biggest sport event we ever experienced in terms of customers' activities, so in every single segment, so from the number of the bets that have been placed, turnovers which we achieved, customer registrations, and so on. In terms of profitability, as we said, we were neutral and mildly positive, so that was our and the rest of the world. The forecast was from 2% to 4% margin. That was like the best outcome. Actually, we achieved over 6%. It was 6.2% margin overall, which we are really happy. It is, of course, below what is regular football betting. Regular football betting is approximately 10% to 11%, but it's actually for the World Cup better than we expected. In terms of customers acquisition, this is the record number of customers we ever registered. Actually, the record number of accounts we ever registered, it's like 519,000. So now we are busy turning them into customers. And if there was not a World Cup, we would probably register like 350,000, a little bit around that. and more than 520,000 approximately. This is additional value that we got from World Cup. So you can count that 170,000 customers were registered because of the marketing surrounding World Cup. And World Cup is by far the biggest when it comes to marketing. So what we are like doing, we are trying to get integrated marketing approach. because we operate in many countries we try to use some marketing opportunities in one country to try to replicate this into another country making this excitement much bigger and of course lowering our marketing expenses and that is what we did with UFC and with our new ambassador in Brazil which is a very famous Brazilian football star but actually he is Serbian origin and he was playing for Red Star Belgrade, that is the biggest football club in the region. And that approach made big impact in the region of Southeast Europe and in Brazil as well. And also when it comes to UFC, UFC in terms of sports currently may be the biggest brand by far. And we use this opportunity to become sponsor of this event, which will happen on Saturday in Belgrade. This is the first time when a UFC is coming to Belgrade. And can you imagine that all tickets have been sold in 22 minutes? So it's like in arena is like 18,000 visitors. So you can imagine what kind of excitement that brings. And also, this is very important for our team's in the region because this is actually a regional event. Even this is happening in Serbia. People that will come to this event will come from all over Southeast Europe. So this kind of marketing approach we are undertaking so as much as possible to have integrated approach to marketing.

speaker
M. Marin
Analyst, Zax

Okay, thank you. And I have one. follow-up housekeeping question on that event, the UFC event. So I think in the press release, you talked about what some of the promotional benefits will be for the brand. And I think one thing is signage and also logo placement within the octagon. Now, that event will be broadcast internationally or pay-per-view, available via pay-per-view. will the logo and the brand be visible internationally as well when that event is shown in other markets?

speaker
Zoran Milosevic
Chief Executive Officer of Meridian Bet Group

Yes, that is per our contract. And also to add to that, it's also two things. two fighters that are participating are also even before USC events they were like our ambassadors as well and one of the fighters is from Brazil the only Brazilian participant is actually sponsored by Meridian and that sponsorship was made before the event and also one of the most famous fighters from Montenegro is also sponsored by Meridian so this brings that situation as I said come to the point of integrated marketing so it's not event only it's also the fighters which are coming which are sponsored by us and basically Meridian is very well known to be early supporter of MMA despite this situation with the UFC we started sponsoring MMA fights 10 years ago even more than 10 years ago and at some point Meridian before Thank you very much.

speaker
M. Marin
Analyst, Zax

and then one last question from me. I guess this would be foolish in terms of the balance sheet. So leverage went down and your debt ratios went down. Is the strategy to continue to reduce debt in absolute terms or as EBITDA grows and relative asked, as leverage ratios go down, is that where you feel more comfortable?

speaker
Rich Christensen
Chief Financial Officer of Meridian Holdings

Thanks for the question, Marla. Yeah, we're really pleased with the debt and how it's come off over the past, say, 18 months. We're down 62% since year-end 2024, and what you're seeing with the leverage ratio is really that the two things. In absolute terms, debt's coming down, net debt's down to 9.4 million. And then our adjusted EBITDA. The current calculation is effectively year-to-date times two adjusted EBITDA. And seasonality, the last half of the year is much more profitable than the first half of the year. And so as we see EBITDA continue to expand, we'll see that that ratio to continue to come off. and from how we view debt is we don't like it, right? And so we'll continue to pay down debt because we're opportunistic. In the future, as we see opportunities, debt, we can re-leverage for exciting opportunities, but it's not something that we want to carry just for the sake of carrying. We're down to a level that we're extremely comfortable. I mean, a quarter, excuse me, 40 basis points on a turn is pretty negligible. And we're happy with the deleveraging that we've done. And we have a fortress balance sheet at this point. And so we can be opportunistic when we need to. So that's kind of how we look at it.

speaker
M. Marin
Analyst, Zax

All right. Thank you.

speaker
Operator
Conference Operator

Thank you. And we'll go next to Jack Verandered with Maximum Group. Please go ahead.

speaker
Jack Verandered
Analyst, Maximum Group

Okay. Good morning, guys. Congrats on the profitable results and continued debt reduction. Thanks for taking my questions. So I guess William and Zoran, maybe for both of you, it sounds like the revenue is a little bit softer due to favorable player outcomes, which is a good thing in a grand scheme of things because the wagering was up, I believe. There's also the strongest revenue quarter, despite that, in your company history, as far as I can see. I guess, how much of a driver was the World Cup for 2Q? Kind of a two-part question here. How much of a driver was the World Cup in 2Q? And then do you expect that same kind of similar player outcomes for July World Cup betting when you're kind of in the final stages of the tournament, which should impact 3Q?

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

Thank you for the question.

speaker
Zoran Milosevic
Chief Executive Officer of Meridian Bet Group

Basically, World Cup was approximately one quarter of total revenues. Split between casino and betting was like 53 for casino, 47 for sports betting, roughly. within sports betting, 56%, 57% was World Cup. So majority of money came from World Cup. And as I said, it is below what we usually achieve on football, 50% below, but far more, 50%, 60% more than we expected that we will achieve. So we achieved approximately 6.2% margin. Normally we achieve on football like 10%. But we expected 2-4% with this World Cup. So it had a huge impact when it comes to revenues. So a quarter of the revenue was basically stuck into the World Cup betting world. And June was particularly bad. So the margin in June was lower. It was like 4%. because many favorites were winning. And usually when you have qualifications, like any qualifications, there are many goals have been scored. Whenever you have many goals, that means that betting companies are losing. But everything improved in July. So in July, where a lot of teams that obviously were not on the level that they compete went out and more or less same strength teams remained, and that actually became much more exciting for us and improved a lot. And from our core countries, actually, almost not a single country where we operate actually had national team within quarterfinals, semifinals, and so on. So that made our life easier in that segment.

speaker
Jack Verandered
Analyst, Maximum Group

Okay, great. So it sounds like July was actually probably... and the rest of the world. as usual. Can you maybe speak to that year-over-year revenue growth trends at the segment level, just between the three segments you report? Are you expecting similar growth across all three segments year-over-year? Are some going to be more flat than others, maybe down? Any color would be helpful.

speaker
Rich Christensen
Chief Financial Officer of Meridian Holdings

Yeah, sure. And I'm going to kind of structure my answer around a constant currency look. just to take some of the FX noise out of it. We have seen the US dollar strengthen recently, weaken prior to that. It tends to have some of these more violent moves since it is a bit of a petro currency, at least acting as that currently. So if you look at the, if you kind of look pulled back the layers of this onion and you look underneath, what you're going to see is you're going to see Meridian continue to outpace the growth that we're expecting primarily in some of the smaller raffle ticket businesses. So when we talk about that 8% to 10% constant currency growth, our expectation is that Meridian is going to do roughly about 30% to 40% higher than that. And those other business will do about Thank you for joining us. and you just look at our historical performance on the income statement, Meridian was short roughly about call it 400 bits of gross profit due to all the reasons that Zoran has described to you. There was some favorable casino outcomes of about 1.2 million. There's about the same amount of headwinds that we saw because of the World Cup, those favorable outcomes that we mentioned. And then there was even some FX headwinds against our forecast of roughly about $700,000. If you move those back in and you get to more of a run rate gross profit for Meridian, we had a phenomenal quarter. We're really excited about the customer registrations being up 37%. and even seeing what that is doing for our Q3 results so far. So anyway, that's kind of what we're seeing in Q3, Q4, kind of that mix shift and kind of helping you kind of piece together what that means as far as the income statement moving forward. Anything else, Jack?

speaker
Jack Verandered
Analyst, Maximum Group

No, that was great. That's really helpful and I appreciate that. Sounds positive as well. and maybe one more question for the whole team, I guess, if there's just any comments because it has been a buzz topic in the space lately. It's just on the prediction side of the emerging vertical globally now. Any strategic comments on predictions market or the opportunity there and how Meridian fits in? And I know you've been involved with this for quite some time, but might as well ask you.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

Thanks. That is the most interesting question because everyone's got a very interesting debate with regards to it. and so, you know, what's the future? I think prediction markets, you know, Betfair was one of the first guys to do it and they just, Betfair unfortunately didn't come up with a great name called prediction markets and they made it more towards a sophisticated player. I remember meeting them years ago saying, you know, make it, called it something simpler, you know, say a lay and a, you know, et cetera, and you'll be more successful. So I think it's still, it's going to be there part of the mix coming out. And I know that, you know, we're obviously constantly looking at that. I know Zoran had some more complaints that, you know, clearly, you know, it's very difficult to guess How successful will it be outside of the U.S.? Because in the U.S., it's very successful because it's California and Texas where there's no sports betting. So firstly, it's interesting where it happens, but I think it does have a place. Everyone seems to think it has an interesting place in the market where it's going to be significant outside of the U.S. or not. And then from the U.S. perspective, one doesn't know. It's As it became a huge market with one individual at the CFC, the Futures Exchange, at the same time it would become totally irrelevant if someone changes the rules. So it would either be too big that it can't fail or it would get too big and someone would make sure it fails. It's very difficult to tell. Zoran, what's your view?

speaker
Zoran Milosevic
Chief Executive Officer of Meridian Bet Group

Thank you, William. Basically, Meridian is involved in prediction markets for many years, and we run it currently in three countries where it's regularly allowed. We are currently improving our product, and we are quite bullish on it. And in terms of profitability and volumes, in our system, it's still quite low, but it's a great marketing tool. So basically, this is the most effective marketing tool that exists because it's customers-driven marketing content. So what kind of ideas customers have on what they want to bet, it's like something that actually cannot be made up by any of the best marketing teams by far. So that is... Thank you. Thank you.

speaker
Operator
Conference Operator

Thank you, and we'll take our next question from Steve Silver with Argus Research. Please go ahead.

speaker
Steve Silver
Analyst, Argus Research

Thanks, operator, and thanks for taking my questions, and congratulations on the continued delivery of the balance sheet and the operating cash flow expansion. So you guys mentioned the strong registration growth ahead of the World Cup. I'm just curious as to whether there were any standout markets that you view as really the key opportunities for cross-selling opportunities to casino moving forward. or whether their registration expansion was more broad-based.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

Okay, that went to Zoran.

speaker
Zoran Milosevic
Chief Executive Officer of Meridian Bet Group

Thank you for the question. We see the trends when it comes to cross-sell everywhere. So I couldn't basically take any market particularly which I would highlight. but what is happening is that there is some kind of delay in terms of market, in terms of revenue split between casino and sports betting. For example, Western Europe migrated, majority of customers migrated to casino, let's say maybe 10, not 10, but maybe 5 years ago since COVID happened, let's say. Eastern Europe is breaking even, I think, in one or two years from now. So it's still like 52 sports betting, 48 casino. Africa also is, let's say, 60% sports betting, 40% casino. And Central Latin America, we have a majority casino customers. They migrated already. So these trends are happening everywhere. So we can say that the trend percentage of migration is more or less similar but the only difference is the region where the position of sports betting is in certain region sometimes we see delays like we see delays in Eastern Europe or we see delays in Africa in terms that sports betting is still dominant but you see that it's losing battle and it's just a question in as I said in Eastern Europe it will happen in one, two years most in Africa two to three years most when casino will take over And that is basically with the influence of younger generations. Younger generations just want faster outcomes, and casino provides them that, and that's basically the whole theory behind it.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

And I think from an overall perspective, I think the World Cup, you know, through the significantly additional games of additional teams, but even the controversy amongst them, et cetera, made it quite exciting. Obviously, I was slightly biased, hit by more than most countries. I live in Spain, so Spain clearly were celebrating significantly with their results. But yeah, I think it's a lot of excitement from it. It got a lot of attention everywhere.

speaker
Steve Silver
Analyst, Argus Research

Great. And one more, if I may. So you guys have been investing to scale operations for some time, and then you increased investment leading into the World Cup. So now that the World Cup has passed and the company has been achieving GAAP profitability over the last couple of quarters, I'm curious as to where you see the company's position just in terms of the overall investment cycle and what are some of the key areas for ongoing investment?

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

I had the detail to Zoran where we were making the investment, but the reality is that this is a journey, not a destination. We constantly have to keep improving the product, A, to keep ahead of the competitors. Obviously, we've built the Atlas system, which is a significant investment, but we have to constantly continue to invest to deliver in a highly competitive environment where the competition is continuing to invest. So, Zoran can give you a greater feel where the actual investment in broad match will be. Obviously, he does speak about production prediction markets.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

Zoran?

speaker
Zoran Milosevic
Chief Executive Officer of Meridian Bet Group

Thank you for the question. I fully agree with William. Basically, on every single front we are investing. So, from improving our gaming systems and especially we have investments when it comes to marketing software so everything related to CRMs and of course we are also all the time looking for new opportunities to make some acquisitions of our B2B partners and so that is something what is always on the table. I cannot, of course, disclose anything, but we are constantly looking and investing into these areas.

speaker
Steve Silver
Analyst, Argus Research

Great. Thank you for taking the questions, and good luck in the second half.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

Thank you.

speaker
Operator
Conference Operator

As a reminder, if you'd like to ask a question, it is star and one. We'll take our next question from Danielle. Danielle, you're from Freedom Brokers. Please go ahead.

speaker
Danielle
Analyst, Freedom Brokers

Hey, guys. Hey, William, Zoran, Rich. Congrats again with greater than expected results in World Cup. Just, Zoran, you mentioned that you gained a big cohort of new customers, and how do you assess the retention rate? I mean, are these customers willing to stay more than the regular customers? from which country are these customers from? Are they from Brazil or Europe or Africa?

speaker
Zoran Milosevic
Chief Executive Officer of Meridian Bet Group

When we were talking about this 519,000, they came from all countries, so it's basically from all. Basically, our return rate and retention rate depends on the market. In the mature market where we are present for decades, our retention rate is higher and return rate is lower and vice versa. In the markets where we are new, basically, it's very hard. It's not actually hard to acquire a customer, but let's say to get new registrations, This is not a difficult thing. What is hard is to make first deposit and especially to make a second deposit in the countries where we are new, when there is no particular brand awareness and so on. So it's basically usual marketing headaches which we need to solve. So in the new countries, we need to develop a lot of brand awareness, which will enable us to have a high retention rate. So that is basically what we are busy with.

speaker
Danielle
Analyst, Freedom Brokers

Okay, thanks. And well, basically, most of the knockout games and the final games were in July. And just briefly, can you describe what was favorable on your side, or any expectation that

speaker
Zoran Milosevic
Chief Executive Officer of Meridian Bet Group

For us, this World Cup, when it reached the finals, it was easy because, as I said, we didn't have any national team from the countries where we operate participating. If Brazil won the World Cup, we would probably close the company. I'm joking, of course, but it would be a headache. So Spain, England, France, whoever was a participant, we don't operate there, so there was no emotional betting. So for us, it was easy. So when we reached the finals, we were very happy. Any outcome was good for us. So we didn't have that problem like companies operating in Spain. So companies that are operating in Spain are demolished in July.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

The very strange part is the Argentinians aren't very popular in Latin America. The only country supporting Argentina was Argentina. Their fellow continent didn't want to support them. They were supporting Spain.

speaker
Zoran Milosevic
Chief Executive Officer of Meridian Bet Group

Actually, that was the biggest headache we had was bets in Brazil against Argentina. So everyone was just like... I think 99% of all bets were against Argentina. But the good thing is that once your national team is out... Interest for World Cup decreases for 80-90%. So basically, even if in some country they bet against another country, if their national team is not involved, that's a relaxed situation for us. So the biggest problem if you have your national team participating and winning constantly, that's like losing the situation for every betting company, including us as well.

speaker
Danielle
Analyst, Freedom Brokers

Yeah, and just one more quick question. Well, in the U.S., soccer wasn't really popular before. Is there any expectations about U.S. clients you gain? Do you expect them to keep betting on soccer events in the future?

speaker
Zoran Milosevic
Chief Executive Officer of Meridian Bet Group

Look, we're not operating in the U.S., so I can just tell you my opinion about it, but it's opinion-based. So this was record-level attendance in the U.S. This is by far the biggest sporting event, and basically a lot of private companies are making major investments when it comes to soccer. So I expect soccer will be very, very popular in the U.S. in five, ten years. Already it's popular among female players. Female population, as you know, I think U.S. was fourth time consecutive world champions in FIFA World Cup because there is a FIFA World Cup for women as well. And U.S. were like four times consecutive champions. So it's actually quite popular in terms of female population, not yet there when it comes to male population, but it will get there. So I don't have a doubt.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

Okay, yeah.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

I agree with Zoran. I think that soccer is going to gain traction there from a betting perspective, but in the U.S., it's not like they needed another sport to follow. They've got big sports already, so it will gain in importance, but there's still NFL and hockey league and basketball, et cetera.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

Okay, yeah, thanks. Congrats again. Thank you very much. Thank you.

speaker
Operator
Conference Operator

At this time, we have no further questions in queue. I'd like to turn it back over to our speakers for any closing remarks.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

I think, first of all, I want to congratulate everyone who works for Meridian, for all the hard work they put in, and particularly, obviously, Zoran and Rich, who kind of helped us. But it's been, you know, We fight every single day to make sure that we're focused on delivery, delivery, delivery. That's all we think about every day.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

And thank you very much for being supportive shareholders.

speaker
Operator
Conference Operator

We'd like to thank everybody for their participation on today's conference. Please feel free to disconnect your line at any time and have a great day.

speaker
William Scott
Chairman and Interim Chief Executive Officer of Meridian Holdings

Thank you.

Disclaimer

This conference call transcript was computer generated and almost certianly contains errors. This transcript is provided for information purposes only.EarningsCall, LLC makes no representation about the accuracy of the aforementioned transcript, and you are cautioned not to place undue reliance on the information provided by the transcript.

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