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PodcastOne, Inc.
2/12/2025
you for standing by. Welcome to the Podcast One Fiscal Third Quarter 2025 Business Update and Financial Results Conference Call and Webcast. During today's presentation, all parties will be in listen-only mode. Following the presentation, the conference will be open for questions. On our call today is Kit Gray, President and Founder of Podcast One, and myself, Aaron Sullivan, Chief Financial Officer. I would like to remind you that some of the statements made on today's call are forward-looking and are based on current expectations forecasts, and assumptions that involve various risks and uncertainties. These statements include but are not limited to statements regarding the future performance of the company, including expected future financial results and expected future growth in the business. Actual results may differ materially from those discussed on this call for a variety of reasons. Please refer to Podcast One's filings with the SEC for information about factors which could cause the company's actual results to differ materially from these forward-looking statements. including those described in Podcast One's Form 10-K for the year ended March 31, 2024, filed by the company with the SEC on July 1, 2024, and subsequent SEC filings made by the company. You will find reconciliations of non-GAAP financial measures to the most comparable GAAP financial measures discussed today in the company's earnings release, which is posted on its investor relations website. The company encourages you to periodically visit its investor relations website for important content. The following discussion, including responses to your questions, contains time-sensitive information and reflects management's view as of the day of this call, February 12, 2025. And except as required by law, the company does not undertake any obligation to update or revise this information after the date of this call. I'd like to highlight to investors that this call is being recorded. Podcast One is making it available to investors and the media via webcast, and a replay will be available on Podcast One's IR website in the events section shortly following the conclusion of the call. Additionally, it is the property of the company, and any redistribution, retransmission, or rebroadcast of the call or the webcast in any form without the company's express written consent is strictly prohibited. Now, I would like to turn the call over to Podcast One's president, Kit Gray.
Thank you and welcome to our fiscal third quarter 2025 earnings call. As a reminder, we are not on a calendar reporting year and our fiscal year 2025 ends on March 31. Today, we will provide a brief overview of Podcast One and the continuously growing podcast market and highlight our most recent successes before passing on to Aaron for the financial results. After his comments, I will close with an update on our strategic initiatives, including a recent partnership with R19, Amazon's podcast hosting service, and what we are looking forward to in the quarter to come. Lastly, we will open it up for Q&A. Podcast One is a premier podcasting network that has played a key role in the evolution of the podcast industry since its founding in 2012. As the only pure play publicly traded podcast company in the United States, Podcast One provides a platform for top tier content creators offering comprehensive support across production, marketing, sales, and distribution. Podcasting has become one of the most trusted and engaging media formats with over 4 million podcasts registered worldwide as of 2025. The industry continues to grow with advertisers projected to invest over $2.4 billion in podcast advertising this year. Podcast One is a sales network of over 500 of the largest advertisers to reach core demographics effectively and efficiently. Podcast One and its 196 shows are positioned at the center of its growth, capitalizing on both the increasing audience demand and the effectiveness of podcast advertising as a high ROI media channel. Podcast One has been ranked as a top 10 U.S. podcast publisher for the second consecutive month by PodTracks with monthly unique U.S. audiences of 5.2 million and 16.2 million U.S. downloads and streams. Podcasting continues to be a cultural relevant medium shaping conversations around major events. Previously, we saw its impact during U.S. elections, and more recently, it played a role in covering the recent California wildfires. As an L.A.-based company, we witnessed the devastation firsthand. Members of our own team saw their communities destroyed and lives upended in a matter of moments. While much of the country watched the tragedy unfold on television, others turned to podcasting for unfiltered perspectives. Podcast One host Adam Carolla was among those directly impacted. Displaced from his home, he turned to his podcast to share his experience in almost real time. Broadcasting from my hotel room, he recounted the timeline of events leading to his evacuation, the uncertainty surrounding the status of his condo, and the mixed reports he received. Despite the circumstances, Carolla used his platform to provide a raw and personal firsthand account of the disaster while blending his sharp, observational, and often sarcastic style of storytelling and social commentary into the situation. With millions of impressions, this moment reinforced podcasting's unique ability to inform, engage, and mobilize audiences in real time, turning personal stories into powerful conversations that drive awareness, empathy, and action. With our industry-leading platform, we empower podcast hosts to reach their full potential by providing comprehensive, world-class support. Our 360-degree marketing capabilities drive growth and exposure. enabling talent to focus on what they do best, creating great content. This support includes access to studio space, marketing, production, editing, distribution, and public relations. Additionally, our experienced direct sales team leverages longstanding relationships with advertisers and brands seeking to connect with the highly engaged audience of podcasts on our platform. As a result, during the quarter, we were thrilled to sign Stassi Schroeder to the Podcast One platform in a multi-year, seven-figure deal. Along with being a New York Times bestselling author and reality television personality, Stassi has a captivated podcast audience for over nine years, consistently ranking among the highest rated podcasts across platforms. The acquisition reinforces Podcast One's mission to champion female voices in the podcasting space. As part of this collaboration, Stassi will also be integrated into the Podcast One extensive promotional and marketing initiatives spanning multiple genres with plans to expand into live shows, merchandising, and adaptations. The majority of our revenue continues to be generated via our direct sales team with advertisers who want access to the unique audiences that we can reach on our platform. In addition to our direct sales team and programmatic ads, the strategic partnership with Amazon's ART19 announced in January creates a third core revenue channel for the monetization of our library of shows. More on ART19 in a moment. To complement our core revenue channels, we also diversified our emerging revenue streams that provide additional avenues for high margin growth while diversifying our revenue mix and service offering to the entire Podcast One ecosystem. We officially launched Podcast One Pro in conjunction with our new state-of-the-art podcast production studio in Beverly Hills. We have seen great success from major brands such as Boost Mobile and Microsoft, who want to harness the power of podcasting and rely on our technology and talent to make it happen. Podcast One Pro offers customizable services with a la carte options to meet exact production needs or a full 360 solution. The new studio enables creators to seamlessly produce, record, and broadcast their shows with unmatched clarity and precision. Another way Podcast One and its talent generate additional revenue is through live shows. Stacey Schroeder was among the first to expand her podcast into a live event format in 2019, quickly selling out subsequent tours in 2020 and 2023. We look forward to supporting Stacey and our other hosts in exploring live show opportunities in 2025. Now, before going further, I'd like to turn the call over to Aaron, our CFO, to walk through the financial results for the financial third quarter. Aaron.
Thank you, Keith. As Kit mentioned at the beginning of the call, I want to remind listeners that our fiscal year ends on March 31st. Revenue in the fiscal third quarter of 2025 increased 22% to $12.7 million compared to $10.4 million in the same year-ago quarter. Operating loss in the fiscal third quarter of 2025 was $1.6 million compared to an operating loss of $2.6 million in the same year-ago quarter. This was primarily driven by lower non-cash stock compensation expense. Net loss in the fiscal third quarter of 2025 was $1.6 million or $0.06 a share per basic and diluted share compared to a net loss of $2.6 million or $0.11 per basic and diluted share in the same year-ago quarter. Adjusted EBITDA in the fiscal third quarter of 2025 was negative $0.07 million compared to adjusted EBITDA of negative $0.04 million in the same year-ago quarter. The change in adjusted EBITDA was primarily due to timing of content acquisition costs. We ended the fiscal third quarter with no debt on our balance sheet and $0.6 million of cash and cash equivalents as of December 31st, 2024. As we look ahead, I'd like to also briefly touch on guidance. We're pleased with the progress this quarter and given the revenue generating deals that are currently in place for fiscal Q4, Along with the equity-based revenue share deals with certain podcast talent also starting to be effective in fiscal Q4, we are comfortable reaffirming our fiscal 2025 guidance. We expect revenues for the full year to be at least $51 million, representing an increase of at least 17% when compared to revenues of $43.3 million in fiscal 2024. Given the continued strong double-digit revenue growth, we also project positive adjusted EBITDA for the full year of fiscal 2025. I'd like to turn the call back to Kit for some additional comments on the quarter before wrapping up with questions from the audience. Thanks, Aaron.
As highlighted, the momentum we're building continues to drive meaningful financial results, which is a direct result of our extremely scalable platform and the execution by our team at Podcast One. One of the biggest strategic and financial partnerships took place in January with the move of our library of shows to Amazon's podcast hosting service, R19. This move underscores our commitment to innovation and delivering exceptional value to our talent, advertisers, listeners, and shareholders. By partnering with Amazon's Art19, we are not only future-proofing our hosting needs, but unlocking new growth opportunities by leveraging their cutting-edge technology and advertising opportunities. For the listener, there will be no change. They will still be able to access Podcast Ones, hit shows wherever they choose, including Spotify, Apple Podcasts, or YouTube. But for Podcast One, it's a big change, and I would like to review some of the key benefits. As an overview, Amazon has already invested heavily in podcasting, acquiring both Wondery and Art19 in the last few years. While Podcast One is now using Art19's hosting service, Art19 is paying us for access to our library of shows. Secondly, there are operational and technological advantages. ART19's advanced CMS content management system will improve efficiency, reducing the time and resources spent on backend technology, allowing us to sunset most of our technology used for hosting, leading to cost-effective savings and increased efficiency on our staff. ART19 can provide enhanced analytics, including geotargeting and audience insights and targeting. Amazon's ongoing investment in podcasting technology should bring future advancements to ART19's capabilities. On top of that, we will see revenue growth and stability. Podcast One will receive a minimum guarantee revenue stream of $15 million over three years, and as Podcast One scales its network and impressions, the minimum guarantee increases, ensuring upside potential. This will allow us to better forecast the value of shows and improve cashflow predictability. Art19 acts as a compliment to our current sales team and programmatic ad sales leading to an increase in revenue through Art19's integration with Amazon's advertising ecosystem. Amazon can package Podcast One's inventory with their premium ad offerings across podcasts and Amazon Prime TV, creating additional revenue streams beyond our reach previously. We also have a competitive edge and M&A potential. The deal strengthens Podcast One's position as a top 10 podcast network, aiding in talent acquisition by providing vendor monetization forecasting. It has the potential to open Podcast One up for future partnerships with Amazon's ecosystem as podcast hosts flock towards video and consumer preferences move towards watching their favorite hosts, not just listening. Overall, the partnership with Amazon's R19 provides immediate financial security, multiple revenue growth opportunities, better technology, and a stronger competitive position, making it a significant milestone for Podcast One, all while aligning with Podcast One's long-term growth strategy and reinforcing our leadership role in the evolving podcasting industry. In closing... We delivered a strong fiscal third calendar fourth quarter, achieving double-digit revenue growth once again. In fact, this was Podcast One's largest revenue result for the period. The momentum continued into the start of calendar 2025, marked by major accomplishments, including the collaboration with Amazon, the retention and extension of flagship podcasts from Adam Carolla, Brendan Schaub, and Caitlin Bristow. Outcast One now hosts 196 shows, having added 64 new programs in 2024 and 10 exciting new shows in last quarter alone. Outcast One's talent roster continues to expand, supported by a debt-free balance sheet and a multiple accretive growth opportunities. We are actively evaluating M&A prospects, not only to acquire top content networks, but also to enhance our platform with production, sales, and technology acquisitions that strengthen our offerings for hosts and advertisers. Podcast One remains the only pure play publicly traded podcast company in the U.S. Our expanding content portfolio, strategic partnerships, and revenue diversification efforts continue to create long-term shareholder value. Thank you for joining us. And at this time, I'd like to turn the call over to the operator for Q&A. Operator.
Thank you. We will now begin the question and answer session. If you would like to ask a question, please press star one on your telephone keypad to raise your hand and join the queue. If you would like to withdraw your question, simply press star one again. Your first question comes from a line of Sean McGowan from Roth Capital Partners. Your line is open.
Good morning, guys. Can you hear me okay?
Yes.
Hey, Sean. Good morning. Okay. Hey, Aaron. Yeah, a couple of questions. So, you know, you've talked in the past about cost of sales reflecting, you know, content acquisition costs. So I gather from you reaffirming the guidance that you're comfortable that that's going to go down a lot in the fourth quarter. So what drives that? Is it simply the timing or is there something else behind that?
Hey, Sean, Aaron, I'll take this one, Kit. Yeah, correct, Sean. It's timing. You know, we had a few... Revenue deals we were expecting in Q3 that kind of moved into Q4. We had the kind of the content cost or the minimum guarantee in Q3 that we had to expand some pay to our talent without that revenue coming in the same quarter. So it's really a timing thing.
Okay. And then the in GNA, the level of GNA spending seen in the third quarter, is that what we should expect, you know, around that level to continue? Or were there, you know, unusual positives and negatives in the quarter there?
It came in a little lower than we thought. It should be pretty consistent with that, Sean.
Yeah. Okay. And maybe a couple of questions from Kit. So where, and maybe you too, Aaron, so where in the P&L would we see the financial benefits of working with ART 19? Is it multiple places or is it primarily in the, you know, kind of cost side or where do you see that?
I can take this and you can, oh yeah, go ahead, go ahead.
Yeah, go ahead. Okay, sorry. Yeah, you're going to see it with some cost efficiencies on our operational side of things, right? So there'll be less cost for our teams to run tech and do some stuff there. So there's a lot of efficiencies there, and I'll have our team be working on some other projects, not as much on that, which would be great. And then you'll see, like I mentioned in the call, you know, revenue growth on a consistent basis. We'll have, you know, payments coming in from ART19 based on that minimum guarantee audience threshold that we'll have. as we scale up, there'll be more revenues on that. Uh, so those are the, uh, you know, I think you'll see that, you know, ancillary, which won't be as clear. I believe you'll see, um, pressure on our CPMs for, um, you know, more demand, right. If we have, uh, effectively three units, our direct sales team, uh, the R19 Amazon, um, team, and, you know, the programmatic channels monetizing our impressions, uh, you know, it all should work where all ships rise, right? So we'll see, hopefully, higher CPMs, you know, as we continue working with them. Aaron, I don't know if you want to add anything to that.
No, I think you covered it. Just maybe to clarify a little bit for you, Sean, there'll be a small impact in sales and marketing, right, because that's where some of the commission is. So... Yeah, obviously that's a variable expense. If we've got more revenue flowing through there, you'll see a little bit more expense there. But on the G&A side where the kind of the hosting and operational costs are, you'll see a drop in that particular line. But exactly what Kit said.
OK, thanks. And the last question for you, Kit. So I think everybody looking in this podcast world got a kind of a eyebrow raising positive surprise on the impact that podcasting seems to have had in, you know, these various events that you cited, the election, the fires. How has that changed the competitive landscape? Are you seeing, it seemed like last year, this time last year, there was maybe a retreat by some of the major players, you know, diminishing their commitment or not renewing at the same levels, you know, some of their content. Has that shifted now? And are you seeing competition kind of increase or get more aggressive?
Um, No, I mean, there's some activities out there, right? Like I think if you read the news, Red Sea Ventures did a deal with Fox over the last couple of days. So there's definitely still activity in the M&A space and will be a player in those type of deals as well moving forward. So you're not really seeing that. What you're seeing is just more people listening and the medium strengthening and more dollars being spent into it. more attention by advertisers, more attention to big brands, obviously Amazon, no one bigger than them, and investing in relationship with us and continuing their commitment to podcasting, I think is huge. So I only think it's really helping everybody, just keeping the medium exciting, keeping advertisers in there and just getting better based on you know, using technology and working with great talent to not only, you know, do audio like we have for years, but the video aspect of things and social media and events and things like that as well. Thank you very much. Appreciate that. Good to hear from you, Sean. Talk to you later.
Your next question comes from a line of Leo Carpio from Joseph Gunner. Your line is open.
Good morning, gentlemen. A couple of questions regarding the quarter. Can you tell us about sort of the quarter's revenues? Was it ad activity driven? Was there some sort of seasonality? I mean, thinking of the third quarter, people are coming back from the beach. There's new content being placed on a platform. And then how does that drive and think about for the fourth quarter in terms of the arc that you're projecting to hit your guidance?
You know, I can tell you this. You always are going to see seasonality. know in terms of consumption uh production and um and really ad spends they're all a little different in uh uh you know november and december where people are taking some time off to be with their families um maybe they're not as producing much content but we can we've got an advantage because we can bag content in advance um but as far as advertisers they go heavy because that's when people are spending money so Um, we had, you know, had some good pickup on sales and some of our new shows like Stassi, as we mentioned, um, did really well. Um, I'm looking, you know, at January and, and things are looking pretty good. You know, uh, we're, we're fighting through, um, you know, January is always a little slow based on, you know, people slowing down spends, but, um, we've seen some nice numbers and nice direct sales on that front. The transition to ART 19, Amazon's ART 19, is taking place right now. So we're in that phase, and we'll see how that starts to roll out in this quarter. But like we mentioned, we should be, you know, we're pretty comfortable hitting those numbers that we quoted for the quarter slash year.
Okay. And speaking of ART 19, when are we going to see the real financial impact of the transition? Will it be like two quarters from now in the beginning of 2026 or more of a summer 2025 calendar effect?
No, you'll see it start to take place in the quarter that we're currently in. So we're transitioning all our shows right now over to there, but there's some guarantees that start up, and they're pushing hard to already – get that inventory out to their sales team and in their system as well. We talk to them almost on a daily basis, so that's ramping up nicely. Our connects with the programmatic channels are staying input too, so that should help. And as always, our direct sales team is, you know, doing their job too.
Okay. And in terms of the prior question, regarding competitive environment for talent, How does ART19 enhance your position versus, say, Spotify, Apple? Does having Amazon and ART19 behind you helpful in negotiations going forward? And if so, how?
Yeah, good question. It does help us because we're able to kind of forecast, like I mentioned, like three revenue-generating channels earlier. rather than two and we'll really have a more of a science on understanding the value of shows just based on pure numbers right how many downloads you have a month um we'll be able to kind of look at uh how that's valued from those three channels right not not just two which should help us um calculate that um it should uh effectively make shows more valuable to us so in turn that'll help us um hopefully get some more shows with better deals based on the ability to know we have cash coming in every month. We know the value better than we have before on what these shows could bring in. So that'll really help us on that front. As far as the technology and the use of their ad serving technology, it's great. I mean, the system that we were on... currently is, was, was good too. This is comparable. It's not better. Um, but that's where you'll start to see some advancements with Amazon over the next couple of years on their CMS and ad serving capabilities. Um, there are cool things that they can do, you know, like you can cap, uh, commercial loads to end users. You can, you can switch out copy. So if they've heard it and things like that, then we can offer advertisers, um, So that'll take place over the next couple months. But yeah, we're excited about that. I mean, you know, it's always easier saying you're hosted by a company like Amazon rather than your own thing. So that also will help. But yeah, we're excited about it. It's a huge deal. We, as a company, spent the better part of all last year analyzing all the major platforms and potential revenue-generating, cost-saving aspects of the deal. And we really felt comfortable with Art 19, Amazon's Art 19, and how they're, you know, structured their team, their services, their, you know, and how they're working with us. So a guy I did a deal with, Andy Slater, has been a good friend of mine for 25 years in the radio business. So he's great, and his team's great, and we're really excited about the deal.
Okay, and then last question. I don't know if you saw this. Netflix is exploring adding video podcasts to their platform. Any sense in terms of how you might respond or too early to tell?
Well, they should have gotten into this a while ago. If you look at all the video companies out there, YouTube is now the number one platform for consumption of podcasts listening, right? So Spotify is investing heavily in the video aspect as well. There are some issues with that, good and bad. Discovery is great. Some of the ad dynamics are tough. That's hard to control. But Netflix absolutely should be involved in this too. The fact that they haven't... gotten more into some of their shows having recap shows and um if you look at some of the the great podcasts out there whether it's seventh on apple i mean these are big big podcasts now that you know people watch the tv show and then want to get involved in the communities so amazon should be involved in that they also should be involved in the ip side of things right it's it's a very effective way to prove concepts on a on a potential movie or television show and um you know, so they should definitely be involved in the podcasting space. So I'm excited to see that they're in there, and hopefully we have some good talks with them moving forward. But I did, yeah, I saw that note just a day or two ago. That's exciting.
All right. Well, thank you, gentlemen, and I'll go back into queue. Thanks, Leo.
Your next question comes from a line of Tom White from DA Davidson. Your line is open.
Hey, this is Wyatt Swanson on for Tom. Thanks for taking our questions. Uh, could you talk a little bit about how art 19 helps to drive your programmatic advertising and maybe your expectations of how that ramps up over the next 12 to 18 months? Do you kind of expect programmatic ads to outpace direct sales or how should we think about that?
Uh, good, good question. Uh, thanks for jumping on and, uh, appreciate that the, uh, the time um so no uh amazon really doesn't have anything to do with the the programmatic side of things um and it basically goes like this so if you have three channels right how i mentioned our direct sales team you've got amazon's um deal their sales team basically and then you have the programmatic desk it's kind of a waterfall right so we have access to our inventory um you know, like no one else does. We have that first. And typically that's because we know our CPMs on direct sales deals would be higher. We're able to use the talent to voice ads, choose particular shows, particular programs, use the technology to get higher CPMs in terms of behavioral targeting or geotargeting or, you know, gender targeting, whatever that might be. That's our primary area where we'll make most of our revenue. I still think that's where it's going to be. That's where for at least the next 18 months, for sure, that'll still lead to lead the way. And I believe that'll still lead the way no matter what, but Amazon then will be the second, you know, funnel in terms of impressions they get to, to access. And then after that, it will be the programmatic side of things. Now, Amazon will be, Um, hopefully selling higher CPMs than programmatic, you know, programmatic, uh, revenues are, are, you know, CPMs are typically in that eight to $12 range. Um, Amazon's hopefully would be higher than that. Uh, why it will increase to your question, both on the, the, the Amazon side of things and programmatic and, and even the, the digital side of our sales team revenue channel is because every episode that goes out, um, you know, it stays and lives forever, right? So you can, we're now monetizing another year of Adam Farola's show and Annie's Cold Case Files and, you know, you know, Kelty and the Lady Gang are having another year. So we keep building our library and more and more people are finding out how great podcasting is and they're going back and consuming all these shows. So where we'll have an advantage is as our library and impressions grow, we'll be able to have those three channels and they're funneling in as much money as possible. Um, I hope that gave you kind of a, uh, an answer on the, on, on, um, your question or helped you out.
Got it. Yeah. That's very helpful. I appreciate it. And then I just have one follow up program.
Sorry. Once programmatically you're still going to see big money. I'm sorry. Just to add to it. Like you're still going to see, um, more money, you know, going in that space again, the brands, are really excited about the podcast end user, right? And, you know, I believe, you know, with the political change in our country, there's not going to be as much restrictions on, you know, who's saying what, where for these brands if they want to reach people. So I think that'll help. I also think you're going to just see more and more in the audio space as audio catches up with
video banner network programmatic capabilities and that's what we're seeing so i still think you'll see some great revenue growth on the programmatic channel as well got it that's super helpful i appreciate it and then i just had one follow-up i was reading about launch pad one uh it seems like a really interesting way to discover new talent as it relates to art 19 given that you're like sunsetting most tech used for hosting Would you maybe expect an uplift in users joining Launchpad to host their podcasts? Or do they host through ARC-19 now? Or just how should I think about that?
Yeah, we're still going to be working with our old company to still run Launchpad and grow Launchpad. And I agree with you. It's still a very exciting, you know, free ability to host podcasts and be We'll be doing some things this year. A couple of years ago, we did kind of a, you know, find your next great podcast show where, you know, some of our great podcasters were great, some of the shows and so forth. So we'll be doing some things like that to grow that and expand on the tech there too, right? So now that we don't have to spend as much time on all the other stuff that we're doing because ART19 is taking over some of it, we'll be able to still do those things. So yeah, Launchpad is definitely on our radar today. to focus more of our time and efforts and, uh, moving forward.
Great. Thank you very much.
Sure. Thank you. And your final question today comes from the line of Barry sign from Litchfield. Your line is open.
Uh, Hey, uh, good morning, uh, gentlemen. Um, actually good afternoon, I guess now. Um, I want to talk about, um, the content, um, kit, maybe you can talk about, What podcasts are, you know, really hot right now? What's up and coming? You know, what new podcasts have you added that you're really excited about? And, you know, what's on the runway for, you know, potentially give us a sneak preview of what you might be adding over the next month or two?
Yeah, sure. I highlighted Stassi and, you know, Vanderpump actually starts up again shortly. Vanderpump is like a phenomenon. We've had two shows that are focused on that, soon to be three, based on a partnership ending and doing their own shows with Jax and Brittany. So that's really killing it. And Kale Lowry, who does the Killer Network inside of Podcast One with her network of shows, they're also launching another show associated with that as well. So Those are, you know, that's our wheelhouse. When we look at female programming, moms, that's still what people are always asking for in terms of advertising, and the audience is really expanding there. So we will continue to, you know, focus our efforts on shows like that. We have over 100 shows that we're talking to right now. Many of them fit in that world, as well as True Crime. a ton of true crime shows out there that are really exciting and fun. We've got a great true crime network that a lot of them will fit into. We just launched this past week A&E's Ancient Aliens. It's actually the History Channel, which is under the A&E umbrella. We're part of that family now. We've worked with A&E for almost eight years. The Cold Case File, I Survived, and a couple others. But I'm really high on this show. I think that you know, the alien phenomenon is tremendous. There's some great stories and everybody has an opinion on these things. And, you know, recently there's some alien stuff coming up on the news. So I think that's a really good one. We've got the power of A&E and their TV and social media behind that as well. Those are some of the ones we're really excited about. We're going to be, you know, continuing the path of the Farnham towns of the world and owning IP and continuing to grow that library and reaching out and trying to sell more of those shows to networks for second window type opportunities. There's great focus on our company on that as well. So those are a couple of them. But we're really excited about the network and the opportunities coming forward. And I think we're positioned really well.
Okay, and just elaborating on some of the things you said in terms of some of the female programming, I know, for example, Lady Gang has a three-day weekend event coming up in September. I don't think you guys are actually running that, but presumably that has spillover effects in terms of popularity and advertising. Anything on that and any other special events in addition to just podcasts you may have in the works?
Yeah, we're going to be involved in that. That's actually, you guys know where I live in Florida. It's maybe 10 minutes from where I live here in Destin, Florida. And yeah, so we're going to be involved in that. I'm actually meeting with the Kelty Knights and Lady Gang next week about finalizing some deals and some ideas down here. That's a cool event. And we'll be doing more of those types of things with our talent. If you notice on the roster, you'll see Caitlin Brisseau, Lady Gang, and Saucy, right? So there's other great podcasts. There's an art podcast on The Office Ladies and a couple others. But those are three of our biggest, most powerful shows all here. So we're going to do some fun things and be involved in that. It's cool. I mean, that's what you can do when you have a podcast community or you have a social media community. You can drive things like that where... You know, there's going to be a weekend of content, music, a graph is coming down. There's going to be, you know, eating and yoga and paddleboarding and really just kind of a fun event. So podcast one will be, you know, involved in that as well.
And turning to emerging monetization, you know, things like movies and so on, is Where are we in terms of a composition of revenue? I assume, but 95% or more revenue is still traditional advertising sales and that, you know, the emerging streams are not that significant. And then on a forward looking basis, are there any negotiations in process? You know, I'm not asking specific which specifically, but what's the forward looking view on, you know, emerging monetization?
Yeah, so I think when you look at advertising, it's still going to be a big, big part of what we do. It's that 90-95 zone. It's more, you know, diversified. You know, now having Art19 Amazon involved in that with some, you know, you're hedging your bets a little bit if you look at that on the financial side of things. So that protects us a little bit. Podcast One Pro is ramping up. I mentioned, you know, Boost and Microsoft, but Love Sack, which is, I think, I believe I saw they had a TV commercial around the Super Bowl as a growing brand. We've got a great show with them. Motor Trend continues. They're now going to be in their fourth season with us. That's a really nice business. So we're focusing on that. And that'll help us with our margins quite a bit because we have the the talent booking and the infrastructure in terms of producers, video, audio. So when we charge people for that, it's, it's, it's our margins would be really nice. So that'll be something else that we'll continue in merch, you know, shows, you know, owning, you know, our parent company live on is doing stuff with, you know, a liquor brand and a coffee now. So we're going to be, doing more of that for some of our partnerships in the talent space. So over the next year, year and a half, you'll start to see that change a little bit. But again, you know, the advertising is really our core business.
Okay, great. Thank you.
Sure. Good to talk to you. Thank you, Barry.
And that concludes our question and answer session. I will now turn the call back over to management for closing remarks.
Hey guys, thank you so much. I really appreciate your time and interest in podcast one. We'll be at the Roth event in March and we'll be constantly updating everybody on things as they happen within the quarter. Again, we appreciate your time and look forward to hearing from you guys soon. Take care.
This concludes today's conference call. Thank you for your participation. You may now disconnect.