Sow Good Inc.

Good morning, everyone, and thank you for participating in today's conference call to discuss SoGood's financial results for fourth quarter and the full year ended December 3rd. Joining us today are SoGood's co-founder and CEO, Chief Financial Officer Brendan Fisher. Following their remarks, we'll open the call for analyst questions. Before we go further, I would like to turn the call over to Mr slaw as he reads the company safe harbor statement within the meeting of the private securities litigation reform act of 1995 that provides important cautions regarding for looking statements cody please go ahead.

Hello, everyone, and thank you for joining us in today's conference call to discuss SoGood's financial results for the fourth quarter and full year ended December 31, 2024. Certain statements made during this call are forward-looking statements, including those concerning our financial outlook, competitive landscape, market opportunities, and the impact of the global economic environment on our business. These statements are based on currently available information and assumptions, and we undertake no duty to update this information except as required by law. These statements are also subject to a number of risks and uncertainties, including those highlighted in today's earnings release and our filings with the SEC. Additional information concerning these statements and the risks and uncertainties associated with them is highlighted in today's earnings release and in our filings with the SEC. Copies are available on the SEC's website or on our investor relations website. Furthermore, we will discuss adjusted EBITDA, a non-GAAP financial measure, on today's call. The reconciliation of adjusted EBITDA to net income or loss, the nearest comparable non-gap financial measure discussed on today's call, is available in our earnings press release at our investor relations website. With that, I will turn the call over to Claudia.

Thank you, Cody. Good afternoon, everyone. We appreciate you joining us today. 2024 was a defining year for SoGood. We experienced explosive growth in the first half, followed by a sharp slowdown in the second. Building an entirely new category and product line from the ground up comes with inherent challenges, and like many entrepreneurial, innovation-driven companies, we had to navigate the growing pains of bringing something truly new to market. The two most significant challenges we faced, which heavily impacted the second half of the year, were product melting issues and increased competitive pressures. We have addressed the melting issue by enhancing our packaging to improve product integrity and implementing temperature-controlled shipping where necessary. As for the competitive landscape, the market saw an influx of low-quality, cheap imports from China, which negatively impacted consumer trial and slowed adoption. At the same time, competition escalated with the entry of major global candy companies, as Mars entered the category in Q4 and Hershey followed in Q1 of this year. We are tackling this new reality head on with a proactive and aggressive strategy, expanding our retail footprint, opening new doors, strengthening our presence in key markets, and continuously innovating and expanding our product portfolio to keep our assortment fresh and exciting. Despite these obstacles, our team remains incredibly proud of what we've built in such a short time, and we are fully committed to navigating these headwinds. Fortunately, we are seeing early signs of recovery in our sales pipeline for candy in Q1 of 2025. While the rebound is gradual, we have a clear and strategic path forward in the freeze-dried candy market. The challenges of the past nine months, while difficult, have also created opportunities to think outside the box and drive innovative solutions for both sales growth and cost optimization. At SoGood's core, we are innovators and manufacturers with deep expertise in food production. We are leveraging that experience to expand into adjacent categories with significant growth potential, which I will discuss further during my closing comments. We are excited to return to our innovative roots But the next six months will require focused execution and discipline. Our priorities remain clear, expanding candy distribution, reducing costs, optimizing our manufacturing footprint, and successfully launching new product categories. Each of these initiatives plays a crucial role in our long-term strategy. While significant challenges remain, we are confident and steadfast in our ability to navigate them successfully. I'll turn it over to Brendan to review our Q4 and year-end 2024 financials.