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Amer Sports, Inc.
5/20/2025
Earlier this morning, we announced our financial results for the quarter ended March 31, 2025, and the release can be found on our IR website, .omersports.com. A quick reminder to everyone that today's call will contain forward-looking statements within the meaning of the federal securities laws. These forward-looking statements reflect our current expectations and beliefs only, and are subject to certain risks and uncertainties that could cause actual results to differ materially. Please see the safe harbor statement in our earnings release and SEC filings. We will also discuss certain non-IFRS financial measures. Please refer to our earnings release for important information regarding such non-IFRS financial measures, including reconciliations to the most comparable IFRS financial measures. We'll begin with prepared remarks from our CEO, James Zeng, and CFO, Andrew Page, followed by a Q&A session until approximately 9 a.m. Eastern. James will cover key operational and brand highlights, and Andrew will provide a financial review at both the group and segment level, and also walk through our guidance for the second quarter and full year 25. Our PEREC CEO, Stuart Hazelden, will also join for the Q&A session. With that, I'll turn the call over to James.
Thanks, Omar. AMER Sports began 2025 with a great performance in the first quarter, delivering sales at just the margin and EPS well above expectations. We generate 23% sales growth or 26% X currency, and we also expanded our adjust operating margin by nearly 500 basis points. Our performance was led by strong growth and profitability in both technical apparel and outdoor performance, as well as solid sales and margin results in ball and racket. In addition to the continued broad-based trends from our flagship, Friends Apparel, I'd like to highlight the glowing momentum behind the Salomon sneakers. We are really starting to see consumers all around the world respond to their unique performance and style attributes. Furthermore, our market-leading high-good equipment franchises delivered better than expected results for both winter sports equipment and the Wilson ball and racket. Although we are off to a great start in 2025, given macro uncertainty related to US tariffs, we are operating our business with discipline and flexibility. Andrew will provide a more detailed discussion of our tariff exposure, mitigation strategies, and the financial impacts. But I'd like to emphasize that I believe we are very well positioned to manage through a wide range of tariff scenarios, given our premium brands with pricing power, secular growth trends, and a relatively low US revenue exposure. Looking near and long term, we believe Amersports is a uniquely positioned company within the global sports and outdoor space. Several factors give me confidence for the rest of this year and well beyond. First, we own and operate a unique portfolio of premium outdoor and sports brands. Each one is empowered by our technical innovation and is positioned at the pinnacle of its segment. Our brands have high conversion and satisfaction, but are still small players we long to grow. Second, Octarix is a breakout growth story with great growth and profitability for the outdoor industry driven by its disruptive -to-consumer models and a unique competitive position. It's still very under-penetrated globally and still has a tremendous long-term growth opportunity. Third, we believe Salomon sneakers have unique performance and design attributes, and the brand is experiencing accelerating momentum globally, but still has small market share of the global sneaker market. Fourth, Wilson and our winter sports equipment brands have authentic heritage, premium positioning, higher performance products, and leading market positions. These high market share brands will deliver slower long-term growth in their core equipment businesses, but they still have large software potential, especially Wilson Tennis 360. And fifth, we believe we have a very strong differentiated platform in Great China, where we continue to deliver -in-class performance with great momentum across all three big brands. Before I turn over to Andrew, allow me to briefly recap key brand highlights from our three segments. Starting with technical apparel, which is led by our fastest-growing and largest brand, Arcterix. Arcterix delivers another great quarter with strong growth across all regions, channels, and categories, especially footwear and women's, which continue to grow faster than the brand overall. We are encouraged to see the technical apparel momentum continue in the -to-consumer channel, where we generate a plus 19 percent Omni-Con in quarter one. Importantly, our -to-consumer growth was driven by strong performance in both stores and online. We believe Arcterix stores are very differentiated from both our product and experience perspective, and they continue to be critical to our strategy, especially how we engage with local consumers and the community. Arcterix's net new store openings were frapped in quarter one, as four openings were offset by the closure of four legacy locations as part of our ongoing strategy to optimize the quality and the productivity of our store fleet. Key new store locations this quarter include two stores in China, one in Georgetown, Washington, DC, as well as our new Chamonix location, which is our first mountain town store in Europe and has attracted great consumer interest since day one. Arcterix store expansion strategy includes a mix of different formats ranging from multi-level, large-scale, alpha flagship stores to small format, very distinct, mountain town shops. For 2025, we plan to open approximately 25 net new Arcterix stores globally, which incorporates a similar level of growth opening as in 2024, partially offset by the closure of certain outlets and other suboptimal locations. We are focused on positioning Arcterix for sustainable long duration growth, and developing a high quality store network is critical to our success and much more important, chasing fast-paced new store expansion. For example, in Great China, we will continue to focus on optimizing Arcterix retail footprint rather than pushing new store expansion. This year, we will have net store closure in China, including closing some legacy partner stores, but will grow our own store count, continue to open larger format, high quality locations. We expect to grow revenue strong double digits driven by comp store growth and replacing small, less productive stores with large format, high quality locations. In Beijing, we will soon open a branch store within the Peninsula Hotel, and we have plans to open two more shops at other Peninsula locations later this year. We are very excited that Arcterix will be the first sports brand to sit alongside traditional luxurious brands inside of this iconic hotel chain. We also recently opened another mountain town store in Ban, a popular mountain destination in Canada, and it's a great addition to our small but growing portfolio of authentic mountain town locations, including Chamonix, Shangri-La, and Weisler. Community engagement continues to be a key part of our strategy to raise brand awareness. In March, we host our first ever Arcterix Academy in California at Mammoth Mountain. The event draws thousands of participants, achieved record-breaking rebirth sales, created 6 million media impressions, and saw a direct lift in sales in Arcterix stores in the Los Angeles areas, as well as e-commerce. Shifted to product, footwear continues to be Arcterix's fastest growing category in As consumers continue to respond positively to what we believe is the best line of technical performance footwear designed for mountains. This spring, we launched the Northern LD4, an elevation of the popular silhouette made for long-distance mountain running. We also launched a Vertex Speed, which is a mountain running shoe designed to climb through technical vertical terrain. Looking forward, Arcterix has an exciting pipeline for shoe launch in the second half of 2025. We believe footwear will become a sizable and profitable growth avenue for Arcterix both in own retail, e-commerce, and in certain wholesale accounts over time. We have now structured footwear as a separate business unit with a dedicated P&L, and the team focused on the category.
Women's
also continues great momentum in court one with double-digit growth across all regions and channels, outperforming the rest of the brand in every region. We see a big opportunity to serve women in the outdoor differentries through pinnacle design and performance. A great example of our design focused on women is the Clarkia pen, which has been explosive clothes in court one, stocking out quickly. We are seeing rising brand awareness and affinity with women in the US and Europe as we have improved fit, style, and function. Reaver also continues to be one of our priority strategies, which we believe will truly separate us from the marketplace. Our products are long-lived and beautiful to repair. We experience especially strong consumer engagement in all of our locations with the Reaver Center. At the end of court one, we had 25 Reaver Service Centers globally. Lastly, on to valance, which we view as the city expression of Arc'teryx. Like footwear, valance also now has its own P&L and the manumentee. Our new valance leadership is sharply focused on developing the best product, merchandising, marketing, and -to-market strategies to drive valance long-term growth opportunity. For the first time, valance was presented at Fashion Week in Paris, where the brand was positioned alongside the luxury pairs and received very positive feedback from buyers, industry, and the media. Moving to the outdoor performance segment, which delivered an excellent quarter led by the Solomon Footwear and Artel. Winter sports equipment results were also better than expected. Global brand momentum behind the Solomon sneakers is accelerating. Not only is the Solomon Footwear franchise continuing to grow very well in China and the APEC, it's now also starting to impress in both the U.S. and Europe. Our brand awareness has doubled the past couple years, and we are now seeing very strong momentum in both sports style and our performance lines. Solomon sneakers surpassed $1 billion of sales in 2024, but it is still tiny relatively to the $180 billion U.S. dollar global sneak market. We believe Solomon sneakers have an authentic and unique market position with technical features designed for athletes on a variety of terrains, but also great for everyday use. Our unique style and the technical attributes are resonating with consumers at a time when they are more receptive than ever to wearing new sneaker brands. Long term, we expect Solomon soft goods to grow strong double digits annually. In Q1, Solomon Footwear and Artel continue its very strong growth in Great China and APEC, while America accelerates and E-mail continues its solid growth. Direct to consumers remained the fastest growing channel for the brand, and the sports style offering continues to lead to footwear growth. In addition to shoes, Solomon apparel, bags, and socks are also experiencing great momentum. A key brand highlight in Q1 was our first ever global footwear launch with XT Whisper, a new addition to our sports style offering. This global synchronized launch has been a massive success and was welcomed with excitement by customers around the globe. We did XT Whisper collaborations with KISS and Sandy Liang in the U.S. and have been great results from our Whisper Go campaign in China. On the performance side, we have been very pleased with the launch of the low-running shoe AeroGlide 3, one of the best footwear launch in Solomon history. AeroGlide 3 uses a form called OptumForm Evo, which we believe represents disruptive new generation materials offering the runner a new level of rebound and comfort for running on load or trail. We are also very excited by the global launch this month. A new line that offers consumers a more versatile than ever running shoe that performs great on various types of terrain from pavement to parks and trails. Originally, Solomon Softgoods continues to experience great sales through and solid auto books in Europe, both for sports style and performance. Sales rule for retailers continues to be strong, which is translating to healthy clothes in our art books. In Asia, direct consumer continue to be the critical growth channel for Solomon. Our Solomon Contact Shop format developed in China works very well, and we believe these stores generate significantly higher sales per square foot versus industry average and continues to improve. We are continuing to expand our contact shop in Great China, opening 22 new Solomon shops in quarter one, including both owned store and partner stores, bringing our total count to 218. We are on track to reach near 300 Solomon shops in Great China this year. We believe Solomon has the opportunity to grow to several hundreds location over time in just one and two cities from only eight stores four years ago. Our new Solomon flagships in Shanghai has continued to perform very well in the first few months. We will open a second Shanghai flagship in August, which will be located in the former French department of concession district, known for its boutique shopping. In the U.S., we continue to lay the groundwork to support significant future growth, and we are seeing more and more signals that the brand is gaining momentum in the world's largest sneak market. Our first U.S. store in New York City continues to show incredible traction with our consumers, and the brand is seeing strong buzz with key sneak retailers across the city. We plan to open three to four more Solomon shops in the Great New York area this year, as well as continue to expand our presence in key wholesale accounts. Beyond New York, we also focus on San Francisco and Los Angeles as epicenter markets for Solomon sneakers. In addition to the success of Solomon sneakers, our winter sports equipment brand deliver better than expected end of the ski season with strong sales through at retail, leading to bad advance reorders. Moving to ball and racket highlights, we are pleased that the ball and racket's growth trends continue to be solid in quarter one, with 12% growth driven by strength in sportswear, racket, and golf. Our tennis 360 continues to resonate very well with consumers, from performance rackets to soft goods, especially in Great China. Wilson's performance racket business continues to shine, including the January launch of the Clash V3, which is off to a solid start. And in pickball, we are experiencing strong response to our Vesper pedal launch. Wilson tennis 360 soft goods also continues its excellent growth, nearly doubling in Q1 2025. We have seen very strong response to the entry women's tennis shoes. We also continue to excel in China, and we'll open approximately 50 more Wilson tennis 360 shops in China this year, including both owned and partner stores, bringing the total to almost 100. In North America, the new tennis 360 concept store in the Dallas North Park Mall is off to a very good start. This is also true of our tennis footwear and apparel tests in 50 dig sporting goods locations, where we are sailing through better than our competitors. Lastly, we were pleased to see Wilson Golf have a solid improvement in sales and margins in quarter one, led by the Dendepal launch this spring, which has received positive reviews in the golf influencer community. With that, I will turn it over to Andrew.
Thanks, James. Before I start, I want to take the time to thank our more than 13,000 Armour employees around the world. Our passionate teammates are critical to developing innovative products, engaging with consumers, and building our brand for the long term. And they've done an amazing job navigating the ever-changing macro environment with discipline and flexibility. I will discuss tariffs in detail when I provide guidance, but I want to start by saying that we are very confident that our fundamental business momentum, diverse global footprint, clean balance sheet, and strong brand portfolio with pricing power will give us significant flexibility and firepower to manage through a variety of tariffs scenarios. Let's go through Q1 results first. Armour Sports grew 23% in Q1 on a recorded basis and 26% in constant currency. The strong group sales performance was led by both technical apparel and outdoor performance, while Ball and Racket also delivered very solid growth in the quarter. By channel, the group continues to be led by D2C, which grew 39%, led by Solomon Footwear in Greater China and APAC. We also saw solid wholesale growth of 12% led by Arcterix. Regional growth was led by Asia Pacific, which increased 49%, followed by China, which grew 43%. Ameya accelerated to 12%, and the Americas also grew 12% in Q1. We continue to achieve very strong growth in Greater China, and there are several reasons why we are doing so well there and are also confident in our future growth in this important consumer market. Number one, our brands compete in one of the high quality and fastest growing consumer segments in China, the premium sports and outdoor market. The outdoor trend in China continues to be very robust, attracting younger consumers, female consumers, and luxury shoppers. Additionally, our still small specialized brands are known for their expertise, high quality, and technical innovation, which resonates with Chinese shoppers. Third and most important, we have a great team in China. Our deep expertise and unique scalable operating platform gives us a significant competitive advantage across the portfolio. Turning to profitability, adjusted gross margin increased 330 basis points to 58% in Q1, primarily driven by favorable channel, geographic, and product mix, as well as lower discounts compared to prior year. Going forward, we expect our highest gross margin franchise, Arc'teryx, to continue to be the biggest underlining driver of our ongoing gross margin expansion. Adjusted SG&A expense as a percentage of revenues leveraged by 160 basis points, represented .6% of revenues in Q1. Both the technical apparel and outdoor performance segments achieved SG&A leverage on very strong growth. This was partially offset by slight deleverage at ball and racket due to the ongoing investment in Tennis 360 and D2C growth. Driven by both gross margin expansion and SG&A leverage, we generated 490 basis points increase in our adjusted operating margin from .9% last year to .8% in Q1 of the current year. Adjusted corporate expenses were $19 million, up from $17 million in Q1 of last year. Depreciation and amortization was $78 million, which includes $36 million of ROU depreciation. Adjusted net finance cost in the quarter was $17 million, which comprised of $22 million of interest expense partially offset by $5 million of FX gains and other items related to the weakening US dollar. In the quarter, our adjusted income tax expense was $64 million, which equates to an adjusted effective tax rate of 30%, better than expected, primarily due to our over delivery of operating income. Adjusted net income in Q1 was $148 million, compared to $50 million in the prior year period. Adjusted diluted earnings per share was $0.27, compared to adjusted diluted earnings per share of $0.11 last year. Turning to segment results. Technical apparel revenues increased 28% to $664 million, led by Arterics. Growth was fueled by a 31% D2C expansion, including a 19% Omni Comp, a very good result comparing against a 36% Omni Comp in the first quarter of last year. Arterics D2C momentum continues to be fueled by both new and existing consumers across all regions, channels, and product categories. Technical apparel wholesale revenues grew 22% driven by Arterics. Although it is a small part of the technical apparel segment, it is worth noting that we are making good progress with Peak Performance Brand and cleaning up the marketplace in EMEA and the Nordics, shifting to a more full price D2C oriented brand. Peak's healthier core franchise is a solid base for the new president, Stefano Saccone, to lead the brand through the next phase of its journey. Regionally, technical apparel growth was led by Asia Pacific, followed by Greater China, the Americas, and EMEA. All regions grew strong double digits fueled by Arterics. Technical apparel adjusted operating margin expanded 110 basis points to 23.8%, driven by SG&A leverage thanks to strong growth. Moving to our outdoor performance segment, which saw revenues increase 25% to $502 million, driven by strong performance in Solomon Soft Goods and good results in winter sports equipment. The D2C channel grew very healthy double digits driven by new storage openings in Asia Pacific and Greater China, as well as solid comps from existing Solomon stores. Outdoor performance growth also benefited from a solid performance in winter sports equipment in Q1, following a slow start to the winter season. By channel, outdoor performance D2C grew 68% led by Greater China and APAC, and wholesale grew 9% from the prior year period. The wholesale results were driven by both Solomon Winter Sports Equipment and Solomon Soft Goods. Regionally, outdoor performance growth was led by Greater China and APAC, followed by accelerating growth in EMEA. The Americas was roughly flat, but only because of the Envy divestiture in 2024. Solomon Soft Goods saw very good growth in the Americas. As James alluded to, the popularity of Solomon's footwear is inflecting globally, and we are well positioned to appropriately and fully develop this unique opportunity over time. We believe we have very significant growth in all three major consumer regions and have the right talent and team structures in place to take a more meaningful share of the global sneaker market over time. Our winter sports equipment business finished on a high note, as a good end of season snow helped boost retailers sell through and reorders. The Nordic or cross country market remains more challenged, but we were able to move a significant amount of inventory at reasonable discounts, leaving us in a very clean position at the end of the winter. Our assumption is that the winter sports equipment market will grow low single digits in 2025 and over the long term. The ski and snowboard industry is healthy and given advanced snowmaking capabilities industry wide, as well as the growing attraction of winter mountain vacations, demand for on-piece skiing is strong. Winter sports equipment now represents one third of the outdoor performance segment and the share is shrinking as Solomon's Soft Goods grows faster. Outdoor performance adjusted operating profit margin expanded 990 basis points from last year to .7% in Q1, driven by strong gross margin expansion thanks to channel, region, and product mix, as well as favorable product costs. This margin expansion was also driven by SG&A leverage on high growth. Moving to ball and racket, revenue increased 12% to $306 million, driven by Soft Goods, racket sports, and golf. The strong growth was also helped by easier comparisons from Q1 last year when Wilson was still going through some liquidations normalized inventory levels. We are pleased with the continued rebound, but we would caution that double digit growth is not sustainable long term and we continue to expect ball and racket to grow low to mid single digits long term. By category, the growth was led by Soft Goods, which now represents 10% of ball and racket sales in our marquee racket sports franchises. We continue to see very strong momentum in tennis 360, especially in North America, Greater China, and APAC. Golf achieved positive growth thanks to a successful DynaPower product launch, as well as improving sales in pro golf clubs. Inflatables and baseball were both roughly flat as baseball bats returned to growth offset by softer ball glove sales. Ball and racket segment adjusted operating profit margin increased 270 basis points to 6.6%, primarily driven by higher growth margin thanks to favorable product mix, channel, and region mix. We had slight SG&A deleverage due to the continued investment in tennis 360 and D2C. Turning to the balance sheet, we ended the quarter with $515 million of net debt, down from $591 million at the end of Q4. Using the midpoint of our 2025 adjusted operating profit guidance, our net debt to adjusted EBITDA ratio was approximately 0.5 times at the end of Q1. Following our $1 billion equity raise and debt pay down last December, our balance sheet is in a healthy position to support our company as we navigate tar and other external uncertainties. Looking forward, using excess cash to pay down debt, which carries non-deductible interest, remains a high return usage of excess cash. We also exited the quarter in a solid inventory position, up 15% year over year, well below our 23% sales growth. Driven by strong profit growth and disciplined working capital management, we generated $164 million of operating cash flow in the first quarter of 2025. And for the full year of 2025, we expect to generate solid operating cash flow growth from the 2024 levels. Now moving to tariffs and guidance. There are several factors that give me confidence that we are well positioned to manage through a variety of tariff scenarios, both near and long term. First, we have low exposure to the U.S., only 26% of revenues, and we enjoy meaningful exposure to high-end consumers. Also, the high functional nature of our products creates personal engagement and a strong value equation for consumers. Thirdly, we believe the brands in our portfolio have significant untapped pricing power. The vast majority of our growth the last several years has come from more units and not higher prices. Lastly, our clean balance sheet and strong cash flow dynamics give us the financial flexibility to weather macro challenges as they arise. Given the upside in the first quarter and our continued operating and financial momentum, and despite higher tariffs, we are raising our full year revenue and EPS expectations. This updated guidance assumes the current 30% tariff on goods arriving to the U.S. from China and 10% tariffs on goods coming in from rest of the world will stay in place for the remainder of 2025. Given the mitigation strategies we already have underway, we expect the impact to our P&L from higher tariffs to be negligible this year. Our updated guidance implies slower growth in the second half than in the first half. However, as we said before, should strong trends continue and better than anticipated demand materialize, we believe we will be well positioned to deliver financial performance ahead of these expectations. Looking beyond 2025, we are confident in our ability to offset the vast majority of higher import tariffs under a wide range of scenarios through pricing, vendor renegotiations, and supply chain maneuvers. Since the ultimate tariff outcome is still unknown, we thought it would be helpful to frame our U.S. sourcing exposure. In 2024, U.S. revenues represented 26% of group revenues. Sourcing from China to the U.S. was approximately 8 points of the 26. Vietnam was also 8. The rest of Asia was 6, Europe 3, and the rest of the world 1. By brand, slightly more than half of the tariff exposure is in the ball and racket segment, around 30% in technical apparel, and the remainder in outdoor performance. All three segments, including ball and racket, are already implementing and executing measures to offset higher tariffs. In addition to partnering with vendors, retailers also understand the landscape and price increases are being accepted and implemented in the second half for those product categories most affected. One last perspective I want to share on tariffs. Even if the higher tariffs had remained in effect for the rest of the year, or if they do return, i.e. China at 145% and the rest of the world at the higher rates from before the 90 they caused, we were only anticipating a 5-cent impact from tariffs for the full year 2025 EPS after mitigation, or approximately 100 basis points annualized. And over time, we believe we will be able to mitigate the majority of even the higher tariff rates. For the full year of 2025, we are raising our expectations for reported group revenue growth from 13 to 15% to 15 to 17%. We are now assuming 150 basis point drag from unfavorable FX impact at current exchange rates compared to the 250 point drag incorporated in our prior guidance. We are raising our technical apparel revenue growth guidance from approximately 20% to 20 to 22%. We are also increasing outdoor performance from low double digits to now mid teens and ball and racket from low to mid single digits previously to mid single digits currently. We are keeping our adjusted gross margin expectations at 56.5 to 57% for the full year. We are maintaining our adjusted operating margin guidance of 11.5 to 12%. We continue to expect an adjusted operating margin of approximately 21% for technical apparel, approximately .5% for outdoor performance, and 3 to 4% for ball and racket. You should assume full year net finance costs of approximately $120 million and an effective tax rate of 30 to 32%. Other operating income and non-controlling interest will be approximately $10 million each. We now expect adjusted diluted EPS of 67 cents to 72 cents versus our prior guidance of 64 cents to 69 cents, which is based on approximately 560 million fully diluted shares. Also, we are assuming DNA of approximately $350 million, including approximately $180 million of ROU depreciation. CAPEX is expected to be approximately $300 million, primarily to support new store expansion, ERP optimization, and distribution and logistics investments. Turning to the second quarter, we expect reported revenue growth for the group in the range of 16 to 18%. We expect adjusted gross margin to be approximately 57 to 58% in Q2 and adjusted operating profit between 3 and 4%. Our net finance costs for the quarter should fall between $25 and $30 million and the effective tax rate should be 30 to 32%. We expect adjusted diluted EPS of 0 to 2 cents per share. As we said in the past, should strong trends continue and higher than expected demand materialize, we will be well positioned to deliver financial performance ahead of these expectations. With that, I'll turn it back to the operator for questions.
Thank you. We will now begin the question and answer session. If you'd like to ask a question, please press star 1 in your telephone keypad. If you would like to withdraw your question, simply press star 1 again. Your first question comes from a line of Matthew Boss from JP Morgan. Your line is open. Thanks and congrats on another great quarter.
Thanks. So, James, on your broad-based strengths, as we think about the competitive advantages, could you walk through operating from a portfolio approach in this backdrop and just what that provides? And then brand-specific, could you elaborate on Momentum at Solomon and white space you see to scale this brand and Stuart on Arc'teryx? Any change as we think about the Omni Comp strength into the second quarter relative to high teams you saw in the first quarter?
Okay. Thanks, Matt. Okay. First of all, I will say Amherst Sports is really a unique portfolio company, sporting goods company, owned by very unique portfolio brands in the markets. So we are different from other sporting goods companies. So all the brands we own, they all got the distinguished proposition in the markets and with a very strong high technical product pipeline offered to the market to adjust the different level of the sports participants. Yes. So I think this kind of unique proposition gives us a very strong competitive edge in the markets and also especially on the premium segment in outdoor categories. We really see a strong demand in cross-border in the world, especially in Asia and China, and more and more consumers participating in outdoor activities. And our products, Arc'teryx and Solomon, really adjust the strong demand from the markets. So we feel very good on our overall proposition today in the markets. On the other side, really look at the Solomon in Q1 result. And we also really happy to see our soft goods business growing from Solomon brands and especially on our forewear. OK, so we created a new category we call the modern outdoor sneakers, which really adjust very special needs in the markets. This kind of a unique position help us to attract kind of new groups of outdoor lovers, I mean, especially for female younger female consumers groups. So we create a light bus and a very unique on our sneak markets and we receive a tremendous positive feedback, not only from Asia Pacific, but also in Europe and the US at the starting base. And the people are looking for the kind of kind of attractive offers to the markets. And they really enjoy the products we offer to them. We call it real technical products with very nice designs to address the kind of the needs for the for our consumers, for both on the sports activities and also the lifestyle environment. So I think it's a it's a quite unique position and we see a very we also see a very strong runway for that. Do it. You also can come on some.
Yeah, thanks, James. Yeah, Matt, the the comp in the quarter was was really solid, you know, plus 19 Omni comp that's comparing against a 36 percent last year. That is the highest comparison that we'll have in 25. The comp comparisons moderate for the balance of the year. And I would just add it was a traffic driven car. We had really strong, solid conversion, but the the upside is really driven from traffic increases, which we think reflects the momentum of the brand. And just the the investments we've made in community and brand marketing and the expansion of our store fleet and the brand stores continue to perform well. We're seeing expansion and productivity across every region. We're really pleased with how our stores are performing. Also pleased with the traction that we're seeing e-commerce. So the every every every signal from the market is positive. And yeah, and we're excited for what the balance of the year looks like. The only thing I would say is in in the first quarter, there was a drag on the Omni comp as it relates to our outlet sales. Our outlook sales were lower in both China and North America as we had a stronger full price business and we chose to pull back on how much inventory we're pushing through our outlets. So we do that as a very positive factor. You know, it speaks to the to the high quality, full price nature of our business that we want to continue to increase.
It's great color. Best of luck.
Your next question comes from the line of Brooke Roach from Goldman Sachs. Your line is open.
Good morning and thank you for taking our question. It sounds like your confidence in broad based growth for Solomon is growing. Are there any technical reasons that attributed to the outside growth in one queue or do you believe that the momentum observed in the quarter is sustainable? As you look on a multi-year horizon, what margin profile do you think that this business can achieve? Thank you.
Thanks, Andrew. Yeah, I mean, we are on track and doing what we had always set ourselves up to do. I mean, to your question around, do we believe it's sustainable? I mean, we've raised our guidance for the full year as it relates to the Solomon outdoor performance. So we're pretty excited about it. We always understood that we had great product. We obviously had to operationalize our commercial go to market strategy, get our teams in place. You saw the brand really driving momentum in Asia Pac and Greater China and it's continuing with both of those regions up over 60 percent. In Europe, you continue to see the brand picking up momentum there as well. And it's outside of not only our performance, but as well as our sports style. And we're doing more with our key strategic partners. We talked about this kind of in May of last year, signing up some key strategic partners that we're able to do more with. And then as you move regionally to North America, that continues to be our less mature market, but we definitely have the leadership team in place and we're starting to penetrate key accounts that we'd like to continue to see the brand. Continue to grow it. But as we talked about, I mean, our D to C is a leading indicator for what we think that brand can do and the conversion there and the attachment to the consumers is pretty strong. So we're excited about what we see to Solomon footwear.
Great.
Yeah.
Your next question comes from the line of Laron Vasilescu from BMP Paribas. Your line is open.
Oh, good morning. Thank you very much for taking my question. I'm going to be the third person to ask about Solomon. You've raised your outdoor performance category to grow mid-teens for FY 25. With winter goods, I think, Andrew, I think you said you're guided to grow low single digits for this year. Is it fair to assume that it implies that soft goods can grow 20% this year? And longer term, James, you called out that sneakers, Solomon sneakers reached one billion in sales last year. You mentioned it's still tiny relative to the market. Can Solomon sneakers double over the next five years?
Yeah, so great question. I appreciate it. We're not necessarily given specific long term growth targets. But what I will say is that we have a great product. You can see the margin profile of Solomon footwear. Solomon soft goods really starting to inflect. We talked about the fact that as soft goods within the outdoor performance grows, you're going to see margin accretion, which you saw a strong margin accretion, the gross margin in the first quarter and even operating margin and operating margin up almost a thousand points in outdoor performance. Two thirds of that was in gross margin, about a third of that SGMA continues to speak to the fact that as we over deliver top line, you have this really strong effect coming down to the bottom line. You know, the billion dollars that Solomon is, that's a billion dollars on a 180 billion dollar sneaker market. And we believe that we have the product, we have the team and that can disrupt and take meaningful share within this business. I mean, within this market, so we're excited about it again. You'll continue to, you know, you saw the margin inflection as we grow that soft goods business and we believe that that margin inflection reflects the longer term profile that we will continue to benefit from.
Very helpful. Maybe just a follow up question on housekeeping for the model. Andrew, you're maintaining your gross margin for the year. But underlying, I think you talked about a hundred basis points on an annualized basis, the impact from tariffs, maybe just unpacking a little bit like under the hood. Like, what are the moving pieces versus 90 days ago? Is it like 50 bits from tariffs and then 50 bits just better performance in the overall business?
Yeah, thanks for the question. You know, just let me just kind of reiterate some of my, some of my prepared remarks on Tara. Our assumptions in for twenty, twenty five guidance is that the 30% tariff on China and 10% rest of the world remain in place. The burden on our twenty, twenty five PML is that we have we have after our mitigation initiatives. I thought it would be prudent to kind of contextualize. It had the higher tariffs stated place or things go backwards. IE China at 145% rest of world at 30 and 40%. That would that was that's where the hundred basis point annualized drag would come from. So, and over time, we believe that we, you know, the leverage that I talked about, whether it be pricing re, resourcing vendor management that over time, we could neutralize the hundred basis point drag. So, you look at our, our gross margin for the remainder of the year, you know, we obviously we had a strong first quarter. There is a meaningful amount of uncertainty still left in the market. And we believe that the guidance of the rest of the year is prudent. It's responsible given the uncertainty that's out there. But, but like I said, I mean, we felt convicted and confident in our mitigation initiatives. Bottom line perspective, the impact on tariffs based upon where to stand today is negligible. Thanks for your next
question comes from a line of Alex Straton from Morgan Stanley. Your line is open.
Hi, thanks for taking the question. This is Chad. We're now on for Alex. I'd like to touch on ball and racket. My first question is on store growth of 189% in the quarter. What portion of those store openings were in China and how do you think about the sustainability of Wilson store openings beyond 2025 in the region? And then my second question is on ball and racket profitability. You saw a nice improvement in margin in one queue. What pushes margin back to the mid single digit levels or beyond that you've seen in previous years? Thank you.
Yeah, so the store growth related to ball and racket is primarily, you know, all of that is in, mostly all of that is in Asia and in greater China. So, so that's where you see the store growth. Remember that is a, that's an environment that is very receptive to the retail format. It works very well. Our team is very astute at running that and that's what your that's the store growth that you see from a profitability perspective. I think what gets us back is, you know, continuing to scale this our our investment. We are investing in our tennis 360 concept. We believe that we have the authority to play there and we will continue to drive that business. And so what's happening is once you see that reach scale, then you'll start to see the profitability and ball and racket return. So, yeah, so we're we're excited about the direction we're going to.
Great. Your next question comes from a line of Michael Benetti from Evercore. Your line is open.
Thanks for taking our question here. I'll add my congrats on a nice quarter. Maybe Stuart, just another way to ask you about the Omni comps and 19% in technical apparel. I know it's a little bit from last quarter, but you mentioned the big comparison from a year ago. You mentioned the outlet pullback. I'm wondering if you could speak to whether there was any pull forward or change in the cadence of important product launches for the winter and maybe the progression of how you see that comp evolving through the year. Including like impactful launch cadence of impactful launches for the brand for the rest of the year. And then I'm just curious on the comment that we're going to close some Arc'teryx partner stores in China to open larger format. Can you just talk about the strategy there from an ROI standpoint? Obviously, partner doors are probably capital light to run. Maybe just walk us through the opportunity or what the financial prize is for investors as you shift to larger format. Thanks.
Yeah, thanks Michael. So, yeah, I think it's a good call out on the product and how it influences just revenue broadly. And that's obviously reflected in the Omni comp. You know, we're very confident in the outlook that we've shared for the year that Andrew described. You know, we're we're we've made improvements in our in stock positions across a number of categories, but where in particular we've seen, you know, a stronger position as we entered the year. We learned a lot from last year. We were really excited to see strong footwear trends in the first quarter of footwear was at 41% on top of the launch of the three new models last Q1 with the success that we're seeing now and the norvan LD4, which is was that 163% the plan as part of the launch. That's easily our largest footwear model. Vertex speed was also very successful in the first quarter. So that will continue to be an important part of the growth story still leading our product category growth. We'll have a couple of new models launches later in the year that conceal approach shoe and the bowless trail shoe and the crack also continues to be a hot model as well. So much better position from a footwear standpoint where we've seen, you know, continued exciting demand the gamma franchise in particular. We really haven't found the edge of demand yet for the gamma. It actually moved up. It's the second largest franchise behind the beta now for us. And so that is exciting to see the momentum in the gamma. It's a great product. It's versatile. It works in many different climates. We think this has a lot of room to continue to expand and importance in our overall assortment. As I said, we're fighting out of stocks in the gamma. We see that as potential into the future. You know, and our women's business was up 38% in the in the first quarter. Second behind footwear. We're seeing great momentum there. You heard James mentioned the success that we saw in the women's pants. The car key at pant in particular was up more than double in the first quarter. We're chasing demand there as well. So success in our women's strategy. And, you know, overall that we did see some out of stocks also in the first quarter and certain hard shell jackets that we shouldn't buy enough into. So overall, I think our in stocks better this year than last year. But, you know, opportunities in the areas I just mentioned, shifting to your other question around partner doors and China that continues to be, you know, an opportunity for us to to elevate the execution in China to move to better locations that better represent the premium nature of the brand expanding the square footage when we do that. So we see this as a theme of higher quality execution and upside as we convert those from from essentially a wholesale to an owned location. You get multiple layers of benefit in terms of larger store, more productive, better execution, and then just the accounting of going from wholesale to own. So that's a theme that we'll have for the next few years actually in China.
Okay, really helpful. Thanks, Lester.
Your next question comes from a line of Jonathan Compe from Baird. Your line is open.
Yeah, good morning. Thank you, Andrew. I want to follow up on the full year outlook. When you look to the second half in the implied performance, it looks like limited profit growth and a margin decline that's embedded. So I just want to ask how you're embedding them after a pretty strong start to the year here versus a prudent approach to forecasting and some of the assumptions you made.
Yeah, thanks for the question. Jonathan, first quarter was strong. And as I look through, as we look through how we're trending now, the trends continue to be strong. That being said, like I talked about, there's a meaningful amount of uncertainty out there. We believe that focusing on the things that we can control is really important. As you know, the macro uncertainties with not only the terrace, but what could go on in the environment, we're focusing on the things that we can control. We believe that we put a guide
out there
that's really responsible, that puts more things in our control than the macro. And if the macro should turn sour or some things that we are not anticipating out there, we believe that we'll be able to navigate a multiple scenarios out there. So, you know, our guide infers a slow down, a guide for the slow down the back half. And we believe that that is responsible given the amount of uncertainty that we cannot control.
Okay, understood. Thank you. And just one follow up on Solomon. The wholesale business there I know had been negative for some time and just recently turned positive. So just any further color on the visibility you see in wholesale, given the accelerating overall momentum. Thank you.
Yeah, Jonathan, the Solomon wholesale business is mainly driven by our core region, which is Europe. Okay, so it's the last region for our Solomon forewear business. And we saw a great momentum also at the beginning of the year in terms of our sales flow in the various channels in Europe, which give a very strong confidence for our retail partners. So, and the reorder also accelerate in the first quarter. So, and also our future order booking also see a very positive movement for the second half of this year. So it's a very encouraging and also that kind of a trend we believe will carry on because based on our new product offers to the market for both sports style and sports performance products, it's really resonating the market trend and also give us a good level of confidence for our partners.
Yeah, I would just double down in on that. If you think about sports style as an example, our XT Whisper sports style was always a strong franchise. Our XT Whisper was the most successful sports style launched within that franchise. Similarly, our Air Glide 3, a very, very successful launch in our performance category. So not only are the strategic relationships and the wholesale relationships getting stronger with the brand in Europe, but also the franchises are resonating extremely well with consumers and given us momentum and confidence to go forward.
Yeah, operator, we have time since we went over on the tariff commentary. Maybe time for a couple more questions. Thanks.
Certainly. Your next question comes from a line of Jay Sol from UBS. Your line is open.
Great. Thank you so much, Stuart. Maybe you elaborate a little bit on the opportunity in the women's business. James made some comments that that business was really growing nicely. Can you maybe talk about what you've learned in the last 90 days and what kind of potential you see long term for the women's business in Arc'teryx?
Yeah, it's, you know, we really see this as a strong growth driver for our business. We're under penetrated in women's as we have focused on improving our color, our fit and our choice for our female guests. We're really seeing traction and the color investment in the first quarter really paid off. You know, we saw much stronger color presentation and higher sell through this result. I mentioned the the Clarkia pant, which is has been a runaway hit for us with our women's assortment and excited to chase that. It really could be exponential growth for us as we crack into a part of the assortment. That's really a new a new ad for us. The gamma was really successful in women's as well as men's that and that's sort of right in our wheelhouse in outerwear and something that we've we've been able to find, you know, a fit and a model design that really appeals to our female guests. And something I would add is, you know, we had you heard James mentioned our mammoth Academy in California. This was a huge success and we saw 49% of the participants in that were women and over 70% of the content that we generated coming out of that was aimed at our female guests. So there's just there's a lot of momentum, not only from a product category standpoint, but also just as we're building community and engaging with our with our female guests, we see this as a huge potential to have a more balanced business. Ultimately, we see the potential to see our guests 50 50 between men's and women's. So it's something that we feel we have good momentum. As I said, 38% growth in women's in a quarter second only to footwear and we expect that to continue. Got it.
Thank you so much.
And that concludes our question and answer center. I'm sorry, we'll have our last question from the line of Paul Leshway from city. Your line is open.
Thanks guys. I'm curious if you could talk about your AORs and Solomon footwear business and just where within that assortment you're seeing the greatest strength and growth. And then second, curious if you saw any air pockets over the last several months in any of the businesses just tied to all the tariff news and if so, which segments which regions.
Thanks. Oh, you're a little coming through a little bit. Muffle. Can you repeat the first question was about Solomon AOR. In the second half.
Yeah, just where we're getting the assortment you're seeing the greatest strength and growth.
Yeah, yeah, with regard to the greatest strength and growth, I mean, we believe that both our performance category and that sports category are very strong from a growth perspective. We continue to see sports style as the biggest growth driver. Performance is more mature, but sports style is the biggest growth driver. Now, what I will say is that the even within the performance category, our gravel franchise, which both has a running and a gravel platform. We're very, very, very successful launches. So we're super excited about sports style as a category. We're super excited about gravel and running as a performance within our performance section. You talked about our. Our average units at retail and I mean, we haven't we haven't given that information, but what I will say is that our both our AOV and our and our are picking up with both of these franchises and going
in the right direction. And Paul, there was a second part to your question related to tariffs. Did I hear that right?
Yeah, just curious if you saw any air pockets over the last several months in any of your businesses just tied to the whole tariff news.
No, no, we as we as we said, we're we continue broad based strengths across the portfolio that you saw in the recent quarters and especially this most recent quarter continues so far. So I don't know that we're going to be the leading indicator on the macro, but we haven't seen any air pockets yet.
Thank you guys. Good luck.
Thank you. And that and that concludes our question and answer session. I will now turn the call back over to management for closing remarks.
Thanks everyone for joining. Look forward to reconnecting in 90 days for our second quarter results. Have a great week.
This concludes today's conference call. Thank you for your participation. You may now disconnect.