Phoenix New Media Limited

Good day and thank you for standing by. Welcome to Phoenix New Media First Quarter 2024 Earnings Call. At this time, all participants are in a listen-only mode. After the speaker's presentation, there will be a question and answer session. To ask a question during the session, you need to press star 11 on your telephone. You'll then hear an automated message advising your hand is raised. Please be advised that today's conference is being recorded. I would now like to hand the call over to Mu Zi Guo from IR department. Thank you. Please go ahead.

Thank you, operator. Welcome to Phoenix New Media's earnings conference call for the first quarter of 2024. Joining me here today are our CEO, Mr. Yu Sheng Sun, and our CFO, Mr. Edward Liu. During this call, our management team will begin by providing an overview of quarterly results followed by a Q&A session. You can find the financial results for the first quarter of 2024 as well as the webcast of this conference call on our website at ir.iphone.com. A replay of this call will also be made available on the website within the next few hours. Before we proceed, I would like to draw your attention to our Safe Harbor Statement, which can be found in our earnings press release. This statement is important as it pertains to our forward-looking statements during the call. Additionally, please note that unless otherwise specified, all figures mentioned throughout this conference call are in our... Now, I would like to pass the call to Mr. Sun, our CEO, for his opening remarks. I will provide the translation. Mr. Sun.

Hello, investors. I am very happy to report to you today about the business progress of the first quarter of the company in 2024, and to communicate with you about the issues you care about. The opening of the first quarter of 2024 was good. Although the red light environment is still full of uncertainty, but from the results of the first quarter, the team has overcome many difficulties, completed the performance goals, In terms of content, we adhere to media positioning, continue to output high-quality content, and consolidate brand value and influence. In terms of products, we actively update and update. In terms of advertising sales, we focus on industry strategy, and match the content better with the needs of industry customers. We hope to maintain a good operating style, I will provide the translation now.