Grindr Inc.

and 28 and beyond. By the way, none of this is new. This is what we had set out to do when we talked about it in Invest Today. We're just executing on it at roughly the timeline that we had expected we'd be doing.

And George, I'll just hop in. I mean, on the longer term margin question, that's really not the primary focus for us. There's certainly a world in which we could continue to turn levers within the business to improve the EBITDA margin, whether it's more payer conversion, whether it's getting more productivity out of people, whether it's figuring out direct payments so we don't pay so much in fees to the app store. There's things that can be done, but that's not been the primary focus. Growing the revenue base overall and diversifying the revenue base in different ways is where the focus is, and we're consciously investing and taking... you know, a view to the future, you know, both this year and beyond to continue to create the growth avenues for Grindr, which is more important to us. So I would much rather see an improving growth rate as opposed to an improving margin percentage.

Thank you. Our next question comes from Andrew Marrock at Raymond James. Andrew, you may now unmute your line and ask your question. Thank you.