2/27/2025

speaker
Jo Russell
Head of Investor Relations

Good morning, everyone, and welcome to Haleham's four-year 2024 Q&A call. I'm Jo Russell, Head of Investor Relations, and I'm joined this morning by Brian McManara, our Chief Executive Officer, and Dawn Allen, our Chief Financial Officer. Just to remind listeners on the call that in the discussions today, the company may make certain forward-looking statements, including those referred to our estimates, plans, and expectations. Please refer to this morning's announcement and the company's UK and SEC filings in detail including factors that could lead to actual results that differ materially from those expressed in or implied by such forward-looking statements. We have posted today's presentation on the website this morning. We've prepared remarks in our video running through the results in detail, so hopefully you've all had the chance to see that ahead of this call. And with that, I'll go straight to opening the call with Q&A. Thank you, and over to Brian and Dawn.

speaker
Brian McManara
Chief Executive Officer

Okay, let's open it up for Q&A.

speaker
Conference Operator

Thank you, Brian. To ask a question, please press star followed by 1 on your telephone keypad now. If you change your mind, please press star followed by 2. When preparing to ask your question, please ensure your device is unmuted locally. We now have a question from Guillaume Dumas from UBS. Please go ahead.

speaker
Guillaume Dumas
Analyst at UBS

Thank you very much, and good morning, Brian and Don. A couple of questions for me, please. The first one is on your performance being skewed toward the second half of the year in 2025. So given the strong momentum you're currently seeing in emerging markets, I'm thinking India and China in particular, but also the strong momentum in oral health, I mean, would it be fair to assume that the soft start to the year will be predominantly attributable to mature markets, I'm thinking the U.S. here, and also mostly your OTC divisions. And then look at the second half. What underpins your confidence in some re-acceleration? I mean, is it mostly down to the current sell-in, sell-out discrepancy that will correct, or any other factors you would mention? And then my second question is on oral health. How sustainable do you think the current performance of the division is? I mean, in particular, how far do you think you are in the clinical-wide journey, as in many more opportunities of distribution expansion, geographical rollout? And maybe a tricky question for you, Brian, but do you think you have another clinical-wide in your innovation pipeline that could be launched soon? Thank you very much.

speaker
Brian McManara
Chief Executive Officer

Great. Thanks, Gil. Thanks for the two questions. Let me – Let me take those questions. I'll ask Dawn if she has any comments on top. First of all, on the performance, I think a couple things. What we saw, the dynamic towards the end of the year, is a low cold and flu season. Actually, to give perspective, in the U.S., the cold and flu category, the market was down 15%. It was also down 15% in the rest of the world. You may remember also that we're a little less exposed to the U.S. for cold and flu, which means we're obviously more exposed to the rest of the world. That's been a benefit, but both have been down 15%. So the dynamic that's created is the sell-in happened. The consumption didn't happen to the level we were expecting it to. We assume an average season, which would not have been down. So as a result, we have higher inventory levels in the trade. That probably primarily impacts respiratory health, but it also has a lesser impact on pain relief category and also emergency specifically, which is an immunity brand in the U.S., and that's where that impact is. What is the confidence on the full year? We are confident, and let me start there, with the 4% to 6% growth. I think part of it is, listen, the business underlying is performing well, 70%. 71% of the business gained and maintained share, you know, for the full year. We feel good about that. We feel good about the innovation we have. We're launching this year, you know, and we know that Q1 is off to a slow start because of that dynamic. And also in the U.S., there is a little bit of an inventory dynamic that's broader relating to some of the drug retailers, which are really struggling right now. On oral health, just to say, clinical white's been fantastic. We're going to roll it out in about 12 more markets this year. We've also launched clinical repair. So clinical is really a platform for us. We've launched that in Germany and three other markets. We'll launch it in more markets this year. We just launched in the U.S. clinical enamel repair, which launched in February in the U.S. So actually – Think about clinical as a platform for us on innovation. So I feel great about our oral health business because it's not only Sensodyne. You know, we saw Paradontax growing healthy double digits. We saw Denture Care growing healthy double digits. It's really underpinned by strong innovation.

speaker
Dawn Allen
Chief Financial Officer

Yeah, I think just maybe three things, three specifics just to build on that in terms of what gives us confidence In half two, Brian talked about innovation, and let's be clear, innovation is working really well across all categories, whether it's Otravin Navel Mist, whether it's things like Centrum Silver, you know, or the daily sachets that we've launched, or Centrum Essentials, you know, Sensodyne Kids is an example. I think innovation continues to drive category growth, and results in share gain. So I think that gives us confidence. I think the second piece is route to market. So as you know, we're investing in India in terms of our own sales force. We've also obviously done the joint venture investment in China to enhance our route to market. So building distribution is also a critical lever. And I think the third lever is And you saw this in 24. We increased A&P investment 10.2% last year, 100 basis points. And we continue to invest in expert, both expert coverage and the number of samples. So I think if you look at the fundamental drivers in terms of the strength of the business and what underpins that confidence moving forward, I would look to those three things.

speaker
Chris Pitcher
Analyst at Redburn

Thank you both.

speaker
Conference Operator

We now have a question from David Hayes from Jefferies. Please go ahead.

speaker
David Hayes
Analyst at Jefferies

Thank you. Good morning all. So a couple from me, one on FX and one on balance sheet, I guess. So just on FX, so obviously you're indicating that there's still this FX headwind coming through in 25. I think when we were talking to you and you were talking to investors, towards the end of last year, beginning of this year, it felt like it might be a tailwind, a small tailwind, both in terms of top line and margin. So just to understand what maybe changed over the last month or two, and whether there's some dynamic here that means that the visibility on the FXFX is something that's difficult for you to forecast until you're kind of right on top of you know, going into the period. And then in terms of balance sheet usage, 500 million share buyback reloaded. Does that leave you scoped for M&A? I mean, in a sense, I think with investors is that you've been looking for acquisitions the other side of these divestments to tidy up the portfolio. Is that something that you'd say you are actively prospecting is to look at deals still even within that context? And I guess to tie it into a Roxxon, you saw Futura saying, a few weeks ago that they were cutting their 2025 outlook. Can you give us your perspective on that commentary? Has it been a bit disappointing? And or in terms of M&A, is that a business that you think you could look to actually fully participate in and maybe sort of change the strategy and maybe improve that momentum? Is that something that needs to be done? Thank you so much.

speaker
Brian McManara
Chief Executive Officer

Okay. Thank you. Thank you, David. I'll start with Ross. I'll make a quick comment on balance. to answer the rest. So, you know, AnaRoxon, we did launch in October. I've always said, you know, this is a new OTC category with a new brand, with a new consumer behavior. So we always expected it to be a bit of a slow startup. There's no question that the early trial and results have been slower than we expected. So You know, we continue, we believe this is a big unmet need for consumers. We're continuing to look at it and understand what happens, but there's no question, I want to be clear, it's a bit below our expectations. Now, that said, that's all incorporated in our 4% to 6% guidance going forward, so, you know, we're still very confident on this whole year. Just one comment on M&A and balance sheet is, you know, our capital allocations are very clear, investing growth, bulk on M&A, return cash to shareholders, obviously we're quite confident in our outlook and our cash flow, hence the increase in dividend and the $500 million of stock buyback. But we still have headroom to be able to do both on M&A. And the right thing comes on and it strengthens our portfolio, we'll absolutely have the capability and ability to do that. Joan?

speaker
Dawn Allen
Chief Financial Officer

Yeah, thanks, Brian. So if I just take the currency question first, Just a few things to say on this. So I think the geographical diversification of the group represents a key strength for us and provides attractive growth opportunities. But the flip side of that is that obviously results in currency impact and fluctuations. And obviously from a currency market perspective, that's something that we don't control. And I think if you look in the year, what we have, whilst we don't guide to currency, we've tried to give our best view on the forecast. And we've taken the Bloomberg forward rate, which gives a headwind on the top line and the bottom line, minus one, minus two and a half percent. And the reason why we've included that as opposed to spot rates is because of the emerging market impact. So what you see in emerging markets is a higher level of inflation, but also then that results in a devaluation or the flip side in terms of currency. And if you just take the spot rate, the risk is you don't factor that into account. Now, if we were still forecasting on a spot rate basis, that would be 0.5 impact, negative 0.5 impact on revenue, or 1% impact on the bottom line. The other thing to say for this year, if you remember what happened in 24, we saw a large negative impact in Q3. So if I look at the weighting of the Forex impact this year, we expect a bigger drag in the first half versus the second half. Having said all of that, look, we recognize the frustration around currency. And as I said, whilst we don't control currency markets, we are looking at what are different options. So how can we reduce this? How can we mitigate this? And this is around strategic choices. So things such as supply chain footprints. supply chain optimization, investment choices in different markets, pricing strategy with inflation, and process optimization so that we can match more closely revenues and costs. So that's kind of the currency piece. Probably just one other thing to say on the balance sheet, obviously every year, every year we do an exercise where we look at what's the available capital that we have and what's the most optimal use of that capital. And actually, if you look at the track record over the last few years, we've been really good in terms of capital allocation. We obviously did that exercise this year. We thought the most optimal use of that cash was to return 500 million surplus cash to shareholders. And to Brian's point, given that we have strong free cash flow in the business and this remains a key focus for us moving forward, that enables us also, that gives us optionality should there be an opportunity in terms of bolt-on M&A.

speaker
David Hayes
Analyst at Jefferies

That's great. Great, thank you.

speaker
Conference Operator

As a reminder, to ask a question, please press star, fillable 1 on your telephone keypad. We now have a question from Rashad Quran from Morgan Stanley. Please go ahead.

speaker
Rashad Quran
Analyst at Morgan Stanley

Hey, good morning, Brian and Don. Thanks for taking my questions. Just a couple for me. So first one, if I can ask about VMS, obviously high single-digit growth in 2024. How do you see the category from here? Do you feel like, you know, outside of the emergency volatility, it's back to where you expected it to be a few years ago back at your CMD? And maybe talk a little bit about the innovation pipeline that you have there. And then second question, just again on the second half weighting point, I know you flagged inventory revaluation, I think is part of the reason why maybe profit growth will be second half weighted. I mean, I don't recall that being discussed last year. So can you remind us of what that relates to and how much of a benefit it was last year and how that impacts the base this year? Thank you.

speaker
Brian McManara
Chief Executive Officer

Great. Thanks, Rashad. I'll take the DMS question. I'll pass it to Dylan on inventory reval and the phasing across the year. So, yeah, I do believe that the VMS category is back to kind of where we would have expected it to be when we initially had our capital markets day, which was, you know, three days after Russia invaded Ukraine and the entire world changed and inflation came in and obviously there was other spikes in COVID and all that kind of stuff. So I think the category is back. You're right, though, that Emergency is a brand that's performed well for us. It's a great subcategory, but it does have a bit of a seasonal element to it. And we certainly saw that with the extreme spikes in emergency during COVID and during the different variants and stuff. So outside of that piece of seasonality, we feel good about that business. And as we've always said, we have a very unique asset in Centrum being really the only global VMS brand in the world in over 68 countries. Fantastic footprint in China with Caltree and Centrum. So, you know, we feel good about that category and we feel like it's in a more stable place where we would expect it to be outside of that bit of seasonality. Dawn?

speaker
Dawn Allen
Chief Financial Officer

Yeah, so I think in terms of first half, second half weighting, two factors on that. You know, one, we've obviously talked about the seasonality impact in terms of cold and flu. That's the first impact in terms of the first half, second half on the bottom line. Second impact, as you said, is the inventory valuation. And I think what's important on this is that we are confident in delivering the full year guidance as we've laid out for this year. and any lacking impact in terms of inventory valuation is baked into that guidance. So that's the first thing to say. The reason why we're calling it out is because it impacts the phasing, because this was a benefit in the first half of last year. And just to give you some context, we haven't done inventory revaluation since the demerger. So 2024 was the first year that we did it. If you think about where inflation has come from in years 22, 23, inflation was higher. So obviously it does have an impact in the year. Moving forward, this is something that we will do annually each year. We have done in 25 and there's a minimal impact. But as I said, I think what's the most important thing is that we are confident in the guidance for this year.

speaker
Rashad Quran
Analyst at Morgan Stanley

Thank you very much.

speaker
Conference Operator

We now have a question from Chris Pitcher from Redburn. Please go ahead.

speaker
Chris Pitcher
Analyst at Redburn

Thanks very much. A general question, please. I mean, you're talking about, you know, retailer stock levels and things like cold and flu. But could you just give us a sense more broadly across the retail landscape in the U.S.? Because we're hearing from lots of HPC companies that shipments are perhaps lagging underlying demand. Is there something a bit more deep-seated in terms of your customers looking to save on cash if they become a bit more conservative on the consumer? And then a question for Dawn. There's a good performance on working capital. Now that you've been there a bit, how big an opportunity do you see in terms of working capital efficiencies to drive out. I know this is the last year of the operating efficiency program, but is there more to go for there? And if there is, could you help quantify it?

speaker
Brian McManara
Chief Executive Officer

Thanks. Great. Thanks for the questions, Chris. I'll take the first question on U.S. retail environment, and then I'll pass it over to Don. Listen, I think there are a couple retailers that are struggling in the U.S. in the drug channel openly, and we do see some more pressure on inventory levels there. They have four-year results, and at the end of February, they're managing their four-year results. So I don't think there's anything particularly deeper-seated there or a massive shift happening there. But I think we just have a couple retailers that are struggling a bit more, and they're working to manage their cash. The bigger impact for us is a seasonality impact versus that. But that is something that, you know, we're not immune to either. But ultimately, you know, it's a seasonality impact, which impacts those, you know, primarily respiratory, but there's a couple other categories that I pointed out. Don't.

speaker
Dawn Allen
Chief Financial Officer

Yeah, I think on working capital, look, I think we made really good progress in 24. We improved working capital by 13 days, you know, and a portion of that's driven by reduction in inventory. I think, you know, I think the opportunity on working capital, there's still a large opportunity, whether it's around payment terms with suppliers, whether it's around optimising receivable days in terms of our processes, you know, around cash collection. And I'd say the biggest area is inventory. Whether it's around optimising our demand planning, our supply chain planning processes, our supply footprint, or whether it's around the number of SKUs and formulations that we have, I think there's actually... a big opportunity across the piece. And that's something, you know, that like we did in 24, we will continue to focus on to unlock that opportunity.

speaker
David Hayes
Analyst at Jefferies

Thank you.

speaker
Conference Operator

Another reminder, if you'd like to ask a question, please press star, follow by one on your telephone keypad. We now have a question from Tom Sykes from Deutsche Bank. Please go ahead.

speaker
Tom Sykes
Analyst at Deutsche Bank

Yeah, morning. Thank you. A couple of questions. One, just firstly, as you've taken over full ownership or increased ownership of the China JV, is there anything in terms of accounting or oversight or so that you would pick out as something different to when you had a lower level of ownership at all. And are any of the reval, inventory revals, can you say anything geographically? Is any of that in China, please? And then just on M&A and perhaps the innovation cycle that you have, you're obviously doing very well in oral and you're doing well in product, which is more a want rather than a need. And so, therefore, when you think about your M&A, is it going to be focused on innovation? Is it focused on sort of health, if you like, or is it focused more on more regular consumer purchases such as oral, maybe VMS, functional nutrition, et cetera?

speaker
Brian McManara
Chief Executive Officer

Okay, thanks for the question. Maybe a couple things. Let me comment on the China JV. You had a question related to China JV, I think, on inventory evaluation, if there's any impact there. And then I'll just comment on that, and then I'll comment on that, and then I'll comment on the other question. First of all, on the China JV. So we've been, just for perspective, the China JV was on 40% of our business in China, which was the OTC business. The other 60% of the business we ran. We owned completely, I should say. But we ran 100% of that business. The opportunity for us in owning that business, obviously, EPS accretive, as you've seen, financially made a lot of sense for us. But also having 100% control of the business allows us to drive a much more efficient and effective organization. Because of the JV structure, for instance, we had two sales forces that were, frankly, calling on the same customers. We needed to keep that separate because it's separate accounting and things like that. So there's efficiencies that we can really, we can drive in the business. And as you know, during these past few years, and I continue to be optimistic about China and the opportunity we have with China and our portfolio with China. Maybe just throw it to Dawn. I think, Tom, you were asking about inventory revaluation and that had a specific impact on China or not.

speaker
Dawn Allen
Chief Financial Officer

Yeah, I think maybe just a couple of things to say. I think you've is that obviously what I talked about in terms of historic impact of inflation, remember the biggest impact of inflation was in Europe. So when I think about the inventory valuation piece, I think about that benefit more weighted to Europe because that's obviously where the biggest inflation was. Clearly from a China perspective, it's not that much. The other thing probably just to build on Brian's point from a China perspective and accounting, to Brian's point, we've been running this business. So I think in terms of knowledge of the business, you know, the control environment, we've got a really strong team there. We've got a strong internal audit team. So I think, you know, those would be the factors I'd highlight.

speaker
Brian McManara
Chief Executive Officer

Yeah, great. Thanks, Dawn. Back on the... M&A question, just, Tom, a chance for me to just talk about, I know you use oral health because you use that example as a want, not a need. I mean, what we see is because these products are delivering real benefits, so we talk about clinical white and we're getting dental recommendations, it really is incredible that we've seen in consumers really leaning into these innovations and new categories, and that's why they've been so successful. Listen, I probably won't comment specifically on anything we're looking at in M&A, but obviously bolt-on is something we said we're interested in. You know, we'll evaluate things as they come. If they strategically strengthen the business and they financially make sense, we would obviously move forward. But we'll share more if there's ever a moment where there's something imminent to talk about. Okay.

speaker
Tom Sykes
Analyst at Deutsche Bank

Thank you.

speaker
Conference Operator

Is there any additional questions? Sorry. We currently have no further questions. So I will hand back to the team.

speaker
Brian McManara
Chief Executive Officer

Okay, great. Listen, thanks so much for joining us. I look forward to catching up on upcoming roadshows and meetings. And please feel free to reach out to our team with any questions. And thanks for your continued interest and support. And have a good day.

Disclaimer

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