4/29/2021

speaker
Operator
Conference Call Operator

Welcome to McDonald's First Quarter 2021 Investor Conference Call. At the request of McDonald's Corporation, this conference is being recorded. Following today's presentation, there will be a question and answer session for investors. At that time, investors only may ask a question by pressing star 1 on their touchtone phone. I would now like to turn the conference over to Mr. Mike Sieplek, Investor Relations Officer for McDonald's Corporation. Mr. Sieplek, you may begin.

speaker
Mike Sieplek
Investor Relations Officer

Good morning, everyone, and thank you for joining us. With me on the call this morning are President and Chief Executive Officer Chris Kempczynski, Chief Financial Officer Kevin Ozan, and President of McDonald's USA Joe Erlinger. I want to remind everyone that the forward-looking statements in our earnings release and 8 filing also apply to our comments on the call today. Both of those documents are available on our website. as are any reconciliations of any non-GAAP financial measures mentioned on today's call with their corresponding GAAP measures. Following prepared remarks this morning, we will open a queue for your questions. I ask that you please limit yourself to one question, and if you have more than one, please ask your most pressing question first and then reenter the queue. Today's conference call is being webcast and is also being recorded for replay via our website. And now I'll turn it over to Chris.

speaker
Chris Kempczynski
President and Chief Executive Officer

Thanks, Mike, and good morning, everyone. It was a year ago this week that we had our first earnings call of the COVID-19 pandemic. We had just begun to experience the closings, openings, and constantly changing regulations that would come to define the past year. I said then that in the face of such enormous challenges, I was immensely proud of the entire McDonald's system. Franchisees, crew members, suppliers, and company employees banded together and continued to feed and foster communities amidst unprecedented change and disruption. My pride has only grown since then. Through the pandemic, we've seen the power of the McDonald's system and our franchise model at work. We are one of the world's most global corporations, but also one of the most local, serving tens of millions of customers each day across almost 40,000 local restaurants. That's our secret sauce, and it's hard to imagine how we would have adapted to the constantly changing circumstances of the past year if we were not a locally owned, locally managed system rooted in the communities where we operate. That ability to adapt enabled us to build a system playbook that tapped into our operating prowess and synthesized learnings from individual markets. We put our customers and people first and found ways to ensure their safety and security amidst a global health crisis. We leaned into our historical strengths like our core menu and drive-through to continue serving our communities, creating feel-good moments that were more welcome and needed than ever. At the same time, we kept innovating in areas like digital and delivery to offer customers new ways to safely connect with our brand and deepen our ability to meet their personalized needs. And we used our marketing muscle to keep the golden arches shining brightly reminding people of their enduring trust in our brand and our purpose to feed and foster communities. Importantly, we did it all with a commitment to transparency. Every step of the way, we gave our stakeholders a clear sense of what we were doing and why we were doing it. That communication was made easier by our refreshed values that captured the essence of the McDonald's system and how we operate. No matter where you are in the world, Our McDonald's values serve as the glue that unites us and guides our every decision. We put our people and customers first. We open our doors to everyone. We do the right thing. We're good neighbors and we get better together. Five simple statements that capture the essence of the company Ray Kroc founded over 65 years ago. Our renewed focus on these values has kicked off a virtuous cycle, energizing our workforce and attracting new leaders who embody these qualities and are inspired by our purpose. That includes Desiree Rawls Morrison, who joined the team earlier this week as our new general counsel. Turning to our business performance, despite resurgences and continued operating restrictions in many parts of the world, I'm pleased to share that in the first quarter, global comp sales and revenues have already surpassed Q1 2019 levels. Not surprisingly, we expect McDonald's to deliver strong, global comp sales and revenue growth against 2019 levels for the full year, reflecting the strength of our business and the pent-up customer demand we're seeing as markets reopen. Specifically in Q1, global comp sales for the quarter were up 7.5%, with each of our segments achieving positive comp sales. As we will hear in a moment from our U.S. segment president, Joe Erlinger, that improvement was largely driven by the U.S., with comp sales up 13.6% for the quarter. In Europe, we continue to face a tough operating environment, which is impacting recovery across some of our top markets in the IOM segment. Kevin will talk about our international performance in a minute. We remain laser focused on achieving the sustainable growth plan laid out in Accelerating the Arches. Likewise, our three growth pillars, M, C, and D, continue to serve as both a guide and an engine for our path forward. We are maximizing our marketing to stay relevant and find those connection points with customers that will pay off in a big way. We're also committing to our core menu, making the chicken, burgers, and coffee our customers love even more delicious. In a moment, Joe will talk about the successful launch of the new crispy chicken sandwich. Finally, we're doubling down on digital delivery and drive-through. We're creating a faster, easier, better customer experience. However, our customers want to interact with us, whether at the counter, through drive-through window, or on the app, dining in the restaurant, or having that meal delivered to them. We will offer experiences they love and that we believe will keep them coming back. Over the past four years, we went from just over 3,000 restaurants offering delivery to now more than 30,000 restaurants for 75% of our global footprint. We're excited about our success with multiple 3PO partners, and we continue to innovate. That includes testing self-delivery models in select markets and identifying ways to improve restaurant operations for delivery so that customer experience will get better and better. Drive-thru made McDonald's what it is today. The drive-thrus in 25,000 of our restaurants worldwide are a huge part of who we are and why we've been able to continue safely serving millions of customers each day this past year. And since the pandemic began, we've leaned into this competitive advantage by continuing to improve drive-through service times by putting more emphasis on operations and reducing menu complexity. We also see digital as an important channel to improve speed and convenience, provide customers with more personalization, and offer even better value. We have 40 million active app users in just our top six markets and millions more around the world. Our goal is to make sure that no matter how customers interact with us, they have a seamless and consistently enjoyable experience. One key lever in reaching our digital ambition is loyalty. In addition to France and a few other markets which already have loyalty, we are currently piloting our new loyalty program, My McDonald's Rewards, in the US and Germany, with plans to deploy later this year. What inspires me the most about our digital transformation is that we constantly have the opportunity and ability that become even more relevant in our customers' everyday routines. The power of our growth pillars comes to life not in isolation, but in combination. The success of our famous orders program is a great example of how the three pillars, our M, C, and D, are deeply interconnected, reinforcing and bolstering one another. In last week's announcement that we're partnering with super group BTS from South Korea to offer fans in nearly 50 countries their favorite McDonald's order, shines a powerful light on a simple truth. In every country where we operate, from every walk of life, and in almost every stage of life, you have your go-to McDonald's order. This is much more than your traditional promotional partnership. For one, it will harness the scale of McDonald's and the relevance of authentic fans like BTS. I think it's fair to say that few other brands have the cultural relevance and global appeal to pull off this kind of partnership. That's the power of brand McDonald's. Famous Orders takes that universal insight of everyone's unique go-to McDonald's order, celebrates our fans' love of the core menu, and brings it to life through digital activations. The BTS Army will soon experience the M, the C, and the D of our plan in a way that authentically taps into their love of these two global icons. And it doesn't stop there. Whether it's through successful traffic-generating promotions like digital calendars in Australia or Germany, building on the strength of core equities with line extensions like Katsu Curry Chicken McNuggets and Grand Big Mac in the UK, or piloting the My McDonald's Reward Loyalty Program, we continue to deepen our connection with customers and create a consistent and enjoyable experience. Let's turn it over to Joe to tell us what that experience is looking like in the U.S. Joe?

Disclaimer

This conference call transcript was computer generated and almost certianly contains errors. This transcript is provided for information purposes only.EarningsCall, LLC makes no representation about the accuracy of the aforementioned transcript, and you are cautioned not to place undue reliance on the information provided by the transcript.

-

-