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spk08: Welcome to the Progressive Corporation's second quarter investor event. The company will not make detailed comments related to quarterly results in addition to those provided in its quarterly report on Form 10Q and the letter to shareholders, which have been posted to the company's website, and we will use this event to respond to questions. Acting as moderator for the event will be Progressive's Director of Investor Relations, Doug Constantine. At this time, I will turn the event over to Mr. Constantine.
spk02: Thank you, Jason, and good morning. Although our quarterly investor relations events typically include the presentation on a specific portion of our business, we will instead use all of the 60-minute schedule for today's event for a question and answer session with members of our leadership team. Questions can only be asked by telephone dial-in participants. The dial-in instructions may be found at .progressive.com forward slash events. As always, discussions in this event may include forward-looking statements. These statements are based on management's current expectations and are subject to many risks and uncertainties that could cause actual events and results to differ materially from those discussed during today's event. Additional information concerning those risks and uncertainties is available in our 2019 annual report on Form 10K and our first and second quarters quarterly report on Form 10Q, where you will find discussions of the risk factors affecting our business, safe harbor statements related to forward-looking statements, and other discussions of challenges we face. In particular, note that our quarterly report on Form 10Q for the first quarter includes discussions of the risks and uncertainties that we face, including specific risk factors arising directly and indirectly from the COVID-19 pandemic, and these risks are further referenced in our second quarter 10Q. Before going to our first question from the conference call line, our CEO, Tricia Griffiths, will make some introductory comments. Tricia?
spk05: Thanks, Doug. I really wanted to actually introduce you to everyone. I know this is your first IR call and it's in a weird circumstance due to COVID, but I thought, I know you talked to a couple of people over the last month or so, and I really enjoyed working with you. We have a history of this role being really additive for the person in it as well as progressive as you all know, Julia Hornack took her talents to St. Pete for Progressive Home. Patrick Brennan was a prior director of Investor Relations, who's now our treasurer, and Matt Downey is our HR controller. So we pride ourselves on movement around the company and we think this is such a good role for Doug at this time in his career. It really helps both analysts, investors, progressive and individual. So Doug, could you tell us a little bit about your career?
spk02: Sure. Well, I've had the opportunity to work throughout the organization my eight years at Progressive. Spent five years in commercial lines where I managed five different states and included stints on the steering team for two of our trucking BMCs. I've had the opportunity to work in national accounts where I work with some of our largest agency relationships and most recently I've been a progressive personal alliance PM where I managed two different states. I'm really looking forward to working with many of you on this call and I'll do my best to fill the huge shoes that Julia has left behind.
spk05: Great. Thanks, Doug. We are thrilled to be working with you and of course we do, Ms. Julia, but we're glad to have you here. Jason, we're ready to take the first question.
spk08: Certainly. To be added to the Q-question queue, please press star one on your telephone. In order to get as many questions as possible, please limit yourself to one question and one follow-up. Your first question comes from the line of Elise Greenspan from Wells Fargo. Your line is open.
spk04: Hi, thank you. Good morning. My first question, I was hoping to get a little bit of a color of how you were seeing pretty consistency and also severity trending in July. Obviously the trends in the second quarter were pretty favorable and just as individuals start going back to work and perhaps we see a rise in miles driven just due to folks driving for summer vacations, et cetera, just wondering if you can give us a sense of how the trends are if they started to stabilize in a direction towards pre-COVID levels.
spk05: Thanks, Elise. Good morning. I won't talk about July, but I will talk about when we think about frequency, I'll state that June was lower than the full quarter at about 24 percent. So we are seeing them stabilize. We still, it's very different depending on the state as well. So you can see vehicle miles travel go up and then immediately if things close down, they go back and forth. So we formed sort of a macroeconomic dashboard where we have a lot of data to look at that and we react to that. And of course I'll go into severity because the calendar period severity is very distorted by the drop in new features. So the mixed difference compared to last year is very distorted as you see, I'm likely with a lot of our competitors. I think I talked about this last quarter with PD. Remember we report incurred versus paid and some of our competitors report paid as well as PCI. Same story on PD incurred. The supplements drove PD up about nine points. So when you look at those payments from prior quarters that were paying supplements on, that frequency, the supplements are in the numerator and so those dollars are increased where the incurred counts are the denominator and so that's where you'll see the difference. Same thing with BI. It's age in place incurred severity about nine points this quarter. Average age of BI's are up about seven percent, a little bit higher. So we look at the action year trends being about six to seven percent. PIP incurred is really reopened on supplements from PIP. It accounts for about 25 points of frequency from, again, from prior periods when frequency was normal. Now the oddest one in this quarter is really our collision incurred trend and that is a, the severity is negative on that mainly because when you look at quarter 220 over quarter 219, the frequency is down about 36 percent. And then as we thought about our plan because we had excess capacity in claims, we redeployed many different claims individuals. I think I talked last quarter about giving Ohio a hundred members of our claims organization to adjudicate unemployment claims. We've also deployed claims people in our CRM organization as people are trying to kind of get their arms around their bills. We also redeployed about a hundred people to our subrogation units, which means that money is coming in. We have, you know, kind of full court press on collecting money when we have liability disputes with our competition. And so that money has come in this quarter because we have a hundred extra people actually doing that. So that's really how the severity trend has gone negative this quarter. So frequency in June, we saw it update a little bit to 24 percent. We'll watch it closely as things go and we'll just react accordingly. Thanks, Elise.
spk04: Okay, that's helpful. And then my second question, you know, it seems like, you know, players in the space have, you know, kind of responded differently in terms of rate changes, right? I mean, we've seen rate flowing, but obviously, you know, there's a degree of magnitude between the different players. You know, you're seeing, you know, the difference in rate taking and obviously part of that, you know, part of that is impacted by the rebates, which also depends upon the different company. But are you seeing, you know, the rating environment starting to have an impact on your new business trend? It seems like new business trends, you know, started to rise, you know, in the second quarter kind of from some of the COVID lows, you know, kind of that we saw at the start of the quarter. So I'm just wondering if the rating environment was having an impact over just more, just folks just see more shopping going on independent of that.
spk05: Yeah, we were seeing, you know, more shopping, I think specifically in the direct part of our business. And you know, how we look at rates, when we took the, when we had the credits, the billion dollar credits in April and May, that was sort of a, hey, you know, where this thing happened very quickly, COVID happened very quickly, we wanted to react. And now we're in the mode, really, you know, we're back to grow as fast as we can at our target profit margins. But we're really trying to leverage what we believe we have, and that's industry leading segmentation. So we are looking across the country, each product manager, state by state, channel by channel, product by product, and being much more surgical when we're thinking about our rates. So as an example, in quarter two, we lowered rates in states that made up about half of our auto premium. And if you want to go from the beginning of COVID, take April through August rates that are that are in play. We'll reduce, we'll have reduced rates in 35 states that make up more than three quarters of our auto premium. That's 35 states, that doesn't mean it's 35 revisions, it could be a few more because maybe we take smaller bites of the apple. I always think about, I think about segmentation and especially increasing rates, unless it's something where we need to react very quickly. I think about my predecessor, John Renwick, who always said, three ones is better than one three. And so we are very, very surgically looking at each state and trying to determine the best rate to continue our growth and make sure that we know we also have our target profit margins. Does that help, Elise?
spk04: Yeah, that is helpful. Thank you for the color.
spk08: Your next question comes from the line of Mike Zuremski from Credit Suisse. Your line is open.
spk03: Hi, good morning, thanks. Maybe first, for sure, you did mention Michigan auto reform in your letter. Maybe you can kind of give us an early preview of kind of how you see it playing out. Directionally, do you expect pricing to fall a lot or direct writers like Progressive maybe in a better position versus the agency writers, as you guys can kind of blanket target customers at certain discounts. I'm just kind of curious how we should think about that. I'd like to say that it does move the needle and it's very profitable for Progressive.
spk05: Yeah, thanks, Mike. And what I can say is, you know, it was, it's a pure Herculean effort to get ready for that event and we were ready. I will tell you, and this is really early because it went into a sexualized second, I can tell you that we are very pleased with the results in terms of growth. Again, we're going to have to watch this closely because, you know, individuals are going to choose to have, you know, PIP as it was before and not. So it's a little bit early to tell anything. We'll have a lot more data next quarter. So I can say from just looking at the early results from a growth perspective, we are pleased.
spk03: Thanks, all. We'll talk about that in the next quarter. Moving maybe to the telematics, we're hearing industry participants talk about an increase of a take-up rate and those industry participants are typically on the agency side. Have you seen any increase in uptake in either direct or agents for your telematics programs?
spk05: Yeah, Mike, we have. We've seen it actually more on the agency side. Our direct side went up a couple points, but leveled out. And of course, we already have a high percentage of take rate on our direct side and direct side. And our agency side, yes, it did pick up and I think that makes a lot of sense because this is a great time to understand your rating, N equals one. And it's up about 12% on the agency side. So overall, about 40% on the direct side, about 12% on the agency side, and so a little bit more than 20% overall.
spk06: Mike, I would add that we have UBI in our commercial business as well. And take rate there is very strong. And we're seeing great trends around our four hire segments in terms of their take rate and their renewal rate as well. So we are broadening our UBI deployment and really pleased with what we're seeing in commercial lines.
spk03: Glenn, could you give us kind of the recent take-up rate that Krisha gave us on the personal for commercial? So
spk06: we have not provided our take rate on Smart Hall and our commercial business. But I would just tell you it's exceeded our expectations out of the gate. And the other thing I would mention is that these truckers are required to have the recording devices in their vehicles by federal law. So we don't have the barrier of getting a device into the car or getting an app downloaded. We get the information directly from third-party providers of those devices in the trucks. So it is a pretty good proposition to a trucker who can get a significant discount on a premium, which is a pretty significant premium. So again, I would point to those items without pointing to a number and saying we're pretty pleased with the take rate.
spk05: Yeah, and I would say I think John B. a few quarters ago talked about, or maybe it was the top three costs for those truckers. I think that is really important. And we've seen trucking increase based on COVID. I will also add, John talked about Smart Hall. We also have Snapshot Preview, which is available for our business auto and contractors. And although we don't have the data, it gives the same upfront savings and fleet management. But we are encouraging, we're encouraged, I should say, with the demand. And we think that'll only increase. And we have that in about 40 states in our agency channels so far.
spk08: Your next question comes from the line of David Mopen, from Evercore ISI. Your line is open.
spk01: Hi, good morning. Just a question on just the bundled business, the Robinsons. In the 10Q, it sounds like you had some pretty good growth in the Robinsons, particularly in the direct channel. But it also looks like you had some good growth in PIF in the agency channel. Just wondering where we're at in terms of the mix, what percentage of your book is now bundled policies, and where do you expect that to get to?
spk05: Yeah, so we were happy with our Robinson growth. The agency channel is up a little bit over 18%. The direct channel is up about 46%. I think our mix there is right around 10, maybe a little bit lower. Our goal is to continue to have more bundled customers. And so the goal is to have as many as we can. We want every auto customer in our book to be able to bundle when they have either a rental or a home, should that be their demographic. So we continue to push hard. You can obviously see it in our advertisements that we talk about protection and home. So our goal is to continue to increase our numbers of Robinsons because we know they're still here and give them reasons to stay based on the products and services that we're able to provide.
spk06: Great, thanks. A little bit on that percentage. So a little higher in direct. We've been at it a little longer in the direct channel. But we've been really pleased with the Robinson growth we've been able to achieve with Progressive Home. But that's behind where the direct channel is today. But if you blend them together, you come to a number a little below 10%.
spk01: Okay, great. Thank you. And then just my other question is just a higher level question on just in terms of how you guys are thinking about miles driven and accident frequency. I know there's a lot of uncertainty, but just wondering, you know, what you guys are thinking about. Will do you think that we'll ever get back to a level of miles driven and accident frequency that we were at pre-COVID? And I guess just how are you thinking you'll adjust given, you know, whatever environment you think you think we'll be in?
spk05: Yeah, I'll start, David, by the caveat being, you know, we really don't know because of all the different things that go into it. So schools reopening, cases going up, cases going down, vaccines, unemployment, work from home, all those things. So I'll start with that caveat. I will say with our smart hall data, we did see signs of congestion kind of flattening, you know, more recently. And we're starting to sort of look at data with that. So we have some initial trends. And again, we're going to have to fine tune these. So these aren't perfect, but we're continuing to understand the measures of congestion both on our telematics on the commercial side as well as our UDI on the auto side. So I'll give you a quick example. And again, these are going to change, but this is kind of how we look at it. So we've got, you know, vehicle miles traveled or up, not as up as much as they were this time last year. And obviously losses haven't followed in particular. the Delta between those two. And what we have seen from a congestion perspective is that that does tell some of the Delta. So on the UDI side, on the auto side, we believe that congestion, the gap is about one point during morning rush hour and about nearly two and a half points on afternoon rush hour, which would take into account some of the differences and actually mild driven in accidents because less accidents happen when there's less congestion. Again, we're just digging into this as we have more and more and the data changes and is very influenced about what states do depending on their rise or falling cases.
spk08: Your next question.
spk05: Thanks.
spk08: Your next question comes from the line of Meyers Shields from KBW. Your line is open.
spk13: Great. Thanks. Good morning. Tristan, you talked in the past about how progressive response really quickly to frequency. And I was wondering whether there are any constraints, but obviously we're seeing frequency putting around a lot more than ever before. And from an internal perspective, are there stability considerations that would minimize the amount of re-takes that you would pursue based on frequency?
spk05: Yeah, it was a little bit hard to hear you, but I think what you were asking was how we would react to frequency from a range change perspective. I think we take all the data into account. Frequency right now is just so hard. It's always hard to predict, but it's even more difficult now with all the different inputs with COVID. Again, I'll go back to our stated goal and we're going to try to grow as fast as we can. We'll look at all the trends and try to understand surgically by channel, by product, how to continue to put our pedal on that growth while making sure we have our profit target margins. We never want to grow and not also have that profit come with it. So that's an important part. We want to make sure that we have competitive prices and growth. So the predicting frequency is going to be a real challenge for us in the near term just because of all the different inputs that are in a constant state of flux.
spk13: I was just wondering whether there is a limit to how much embedded frequency change you'll include in a rate filing just because of how rapidly it could fluctuate.
spk06: I can elaborate a little bit there. So a rate filing, depending upon the size of your state, is going to look at data sometimes going back a year, sometimes going back three years, but you're trying to project the trend going forward because you're trying to price to a point in the future. So you can look backwards, which we do, but ultimately what we're trying to do is price forward. So it's a little tricky at this juncture given the anomalies we're seeing due to COVID. So it's a great question as to how much of that we actually include on a going forward assumption basis versus exclude because we think it's a one-off that will not be in play down the road. So it really depends upon the robustness of the program we're pricing to and our look forward as to what we think we're going to be experiencing when those premiums are in effect, which can be for the next year to two.
spk13: Okay, thanks. A couple of questions on the homeowner's side. I know in the past you talked about correcting maybe the pricing for non-CAT weather and obviously where there's been pretty bad issues. Can you tell us internally how that progress has been progressing?
spk05: Yeah, I mean, you saw the results. So we need to make sure that profit is a big part of what we're thinking about in terms of property. And so as you know, we have our new product 4.0 model that we're rolling out. You know, the hail and wind that's happened from a CAT perspective has been pretty, you know, very high. What we're concentrating on right now is to continue to have segmentation. So we continue to roll our 4.0 product out. In addition, we're making changes to the products and that includes minimum deductibles and we're seeing these on routes because that's where we see especially no tailwinds in states. You know, underlying X-CATs, we feel better about our movement in property. We feel pretty good about it as well as the growth. But again, we want to make sure that we continue to roll out our segmentation. We want to continue to roll out minimum deductibles and more importantly, make it easy for people to shop. So we have property in 45 states now and 17 of those states you can buy through a tablet or a phone. So we're pretty excited about our investments in technology around that. John, do you want to add anything?
spk06: Sure, yeah. You know, unlike the vehicle programs, especially personal auto where we've been getting rates more competitive, we're taking rates up and home. So the segmentation is really important and I think we've got about 18 states out with our next generation 4.0 product. This is fantastic. We're also increasing rates. We're taking them up almost 6% year to date. And, you know, we're obviously not hitting our profitability targets. But you also recognize that if you're looking at CAT losses year to date, we changed from the aggregate stop loss agreement that we employed last year, which was essentially a CAP on loss plus LAE ratio to a retention of 375 million of hail losses. Effectively, we had wind, non-mainstorm, and we've yet to hit that retention level. So if you adjust that and if you assume that we were under the same zinc we had last year, you took a combined ratio that would be below 100 but still well above our target margins there. So we are taking the action situation out of it and we're also taking away some. Great, thank you so much.
spk05: Yeah, those 18 states on 4.0, I think 16 of them have the mandates that I referred to in terms of men deductibles in ACV. So we feel good about where we're going. We need to continue to concentrate on that.
spk08: Your next question comes from the line of Greg Peters from Raymond James. Your line is open.
spk09: Good morning. My first question is around technology. I know you guys have been innovative with technology, but there's also been some new platforms that hit the market like Root with usage-based insurance and Lemonade and the Renters. Can you talk about your competitive position relative to some of these startup companies that are gaining a lot of attention in the marketplace?
spk05: Yeah, I feel like we're in a really nice competitive position for a couple of reasons. We've had usage-based insurance for literally decades and it's come in different forms and we've continued to evolve as technology has evolved. We have a lot of data to really understand that variable and we continue to evolve. That's the best part. It's not something that we sit still on. So we continue to evolve. You know, I will say that startups are good competition because they're doing things that the consumers want. We've always believed in the ability to rate a driver on their individual driving behavior. So I think competition in that aspect is good. I think also where we have the benefit is in acquisition costs. When you're a startup, those acquisitions costs are very expensive. We have a good base of auto customers for Renters at home, etc. and we're a known brand. So I feel like we're in a great position and we continue to add technology advances in our UBI and I don't think you'll see that abated.
spk06: I'll just add a little bit to that. The usage-based model today that we predominantly employ applies discounts in the personal space basically at the personal point. We give a participation discount upfront. Increasingly we are getting that data upfront and in commercialized we're always getting that data upfront and that's really the root model. You might recall that five years ago or so we rolled out what we called snapshot test drive which was a model similar to root where you get the driving behavior before you price the policy. We are doing that now with third parties such as OEMs, such as other app providers and we are now deploying what we call snapshot road test which is a model where you download the app, we see your driving behavior and we employ those discounts at new business similar to our commercialized model. So I think you'll gradually see a migration to employing the driving data where available upfront and we think we're very well positioned for that transition. On the property side I will point out that we have for a number of years now been the number one provider of homeowner's quotes and the number one provider of renter's quotes online. And as Tricia mentioned, Rand is a big driver in all of the insurance space and we think it is a key lever to have acquisition costs in a place that are feasible to make money over long term.
spk09: My follow up question around your comments on acquisition costs, I realize you have the snapshot product, the dongle, but then there's also a lower cost alternative of having the app on the phone. Can you talk to us about how the mix has shifted within your auto business from heavily snapshot to more blended, where we are in that cycle and where we're going to get to?
spk05: Yeah I think as we introduced the mobile device that has continued to increase, I think it's easier, I think people get it, they can see their information more readily. We still have a fair amount that were on the snapshot dongle. I think as we continue to look at the model of senior information upfront and we're very I think people, I think a couple things. One we're trusted brands that understand UBI. Two the situation with COVID, I think people are going to want to give their data more and more especially if they're not driving and they're working from home more often.
spk09: Thank you for your answers.
spk05: Thank
spk09: you.
spk08: Your next question comes from the line of Yaron Kinnair from Goldman Sachs. Your line is open.
spk12: Thank you, good morning. I think a couple more questions on telemedic. First, when you look at the dongle versus the mobile app, do you think they're equally precise to answer it?
spk06: I think you're asking about the accuracy of the data from a dongle versus the mobile app. You're breaking up a little bit. There are differences for sure. Technology as you can imagine continues to evolve in the mobile space and pretty quickly. So there are definitely differences but we are very confident that we can adequately price folks based on the mobile data. And the data that is coming directly from vehicles is growing as well and that's obviously as robust as you can get. So we're very comfortable between mobile and dongle in terms of ability to price accurately and like was just discussed, it is a lower cost option and can't afford also continuous monitoring if we so chose to do that as well. So a little different but not materially so is where I would characterize it.
spk05: Yeah, I agree with John. I would say when we look at the data we get from the dongle also versus the mobile device is a little bit different as well because we're able to understand hands held versus hands free and not just in addition to the time of day, miles traveled and hard braking. So we're also getting a little bit more data but a little bit of a difference but nothing that we're concerned about.
spk12: Got it. And then for the customers who do decide UBI versus hands free data, what weighting is assigned to the UBI data in the grand scheme of pricing?
spk06: We're having a lot of trouble here and you're understanding. Can you say that one again?
spk12: I'll try. I'm asking for the customers who sign up for UBI, what weighting do you assign the UBI data in the grand scheme of pricing those customers?
spk06: Sure. Some commentary there. It's a very powerful rating variable. However, today because not everyone takes the snapshot option, we solve that last in terms of our algorithm. So we solve for all the other rating variables because all the customers will be rated on those rating variables and then we solve secondarily for snapshot. So even though we see it being our most powerful rating variable, one could surmise that if we solve for it first, it would be an even more powerful rating variable. But again, because we don't require everybody to take that option, we solve it last. Does that answer your question?
spk12: It does. But can you also maybe offer, does it account for like 5%, 50%, right? How important is it?
spk06: That will vary at the customer level. So where you live and the other demographics of the household, as you can imagine for more preferred households, it's going to be different than for more non-standard households, young, old, etc., and urban and rural as well. So we'll provide an absolute percentage for you.
spk12: Got it. Thank you.
spk08: Once again, if you would like to ask a question, please press star, then the number one on your telephone keypad. Your next question comes from the line of Brian Meredith from UBS. Your line is open.
spk11: Yeah, thanks. Trish, I was hoping, could you talk a little bit about the competitive landscape right now in personal auto, and particularly as I look at your largest competitor on the direct side, they're offering discounts to kind of new and renewal customers instead of these credits. Do you anticipate that having any impact on your old ability to kind of grow new business in the near future?
spk05: Yeah, I mean, I think everybody took a decision when we went through COVID on what to do, and no one company had it perfect because the data was ever changing. It was very new. So I feel like, you know, Geico is a great competitor. They took a different stance than we did in terms of taking the two credits in April and May. I feel very comfortable in our ability to continue to grow, and especially as the end came to the second quarter. So we've increased our advertising in auto about 12% this quarter. So that kind of tells you that, you know, we're very much in play for any business. We believe times like this where there's disruption is really when we win in the marketplace. And so, you know, although we hate the fact that this is happening to our country, we believe a lot more people will shop, and our goal is to have very competitive rates and great service once you're with us.
spk11: Great. And then my second question is, with respect to the commercial lines business, you continue to have, you know, some adverse reserve development in that area. Is that related to some of the shared economy business? And kind of what is your experience on that business? Is there any changes going on?
spk05: Well, the severity and the development is really, it's been based on similar topics that we talked about before in terms of increased medical costs in the marketplace, higher attorney costs, and then we've also seen some disruptions on newer features, and then our mix of business going to for hire trucking, which is a higher severity than business auto and contractors. And when you look at the quarter two reserve development in commercial lines, about 44 million really came from about four states, those states being big states. And so when you look at our overall -to-date development overall, you can see commercial lines is the biggest part of that 116 million at 98 million. So we continue to watch that from the commercial lines perspective, you know, frequency is down as well, but we, you know, it's very much like I've talked about in prior quarters with specific states and those variables in terms of medical costs, attorney reps, and our mix of business changing.
spk11: So it's not specifically related, it's not necessarily the rideshare type businesses, it's just generally.
spk05: Yeah, I mean, you know, TNC, we talk about our TNC and we took, you know, we took our premium down by 29 million this month. So we're definitely seeing less driving, but in terms of sort of the development piece, it really is about higher, higher BI limits and our adjusters reserve going up as well, so things we talked about before.
spk11: Yeah.
spk08: Gotcha. Okay. Thank you.
spk05: Thanks, Brian.
spk08: Your next question comes from the line of Ryan Tunis from Autonomous Research. Your line is open.
spk07: Thanks. Trish, I was hoping you could share with us an actual average rate number for the quarter and also through the year so far.
spk05: I don't have it with me, but it's pretty flat, I think, our average written premium. The rating means a rate of increase? Average rate. Correct. Oh, between 1 and 2 percent?
spk06: Minus 1, a little over minus 1. Per personal auto.
spk05: Yeah, personal auto.
spk06: Commercial up a little over 2 and property I mentioned was almost 6. Yeah. Sorry. Perfect. Thanks. And then my
spk07: follow-up is, I guess, looking through the 10-Q, in direct, you've got quotes up but conversion rates down. I'm curious how you guys are interpreting. It sounds like you guys are being proactive in terms of making your rates more competitive. How are you interpreting your lower conversion rates?
spk05: Thanks. Yeah, I mean, I think that, you know, when we look at, we also want to add in new apps and directs. Our new apps and directs are also up. In conversion, we had some increased ad spend as well. I think conversion was down about 2 percent with quotes up 6 percent. You know, the data is ever-changing because we do believe more people are shopping, but like I said, we spent more in the direct auto and we feel comfortable with our new apps being up at 4 percent on the direct side and especially increasing towards the latter part of the quarter. And
spk06: as Trisha noted, we are taking targeted rate decreases. So, we have product managers generally who are managing a state or two and they are very focused on where they sit competitively or watching conversion in their markets and they're taking targeted cuts largely at this juncture where we think we should be more competitive and have room to take the rate again on a longer term basis.
spk05: And again, I'll reiterate, for the majority of the states, the 35 states where we're taking targeted rate decreases, there are small bites of the apple to kind of see what happens. Some states needed deeper decreases, but we're really looking at, like John said, the averages between 1.5 to 2 percent decreases. We're looking at all the data that could be changing. And what we know from the past and what we've always talked about with rate changes overall is our customers want stable rates. And obviously that can't always happen when you need to get rate like we do in the homeowners product, but that's really our goal here to understand the data as it changes and just be locked up with what's needed to be competitive and grow.
spk07: Thanks for the answer.
spk08: Again, if you would like to ask a question, please press star, then the number one on your telephone keypad. Your next question comes from the line of Michael Phillips from Morgan Stanley. Your line is open.
spk10: Thanks. Hey, Tretch, I'm just curious on your thoughts on given the longer term implications of the pandemic and stay at home and online shopping, how that might change the next longer term of agency versus direct and maybe, I guess, what used to be agency customers may be more willing to become a direct customer?
spk05: Yeah, it's hard to say, Mike. I think that, you know, we're obviously seeing more now and the recovery is faster in the direct business on both personal auto and commercial auto. I think about it almost like, you know, I would have never bought groceries online before because I go to my little suburban town grocery store where I see my friends and it's comfortable. Well, now I'm doing that. I see where people, you know, one, because it is, you know, a lot of these customers, a lot of these agents, I should say, are small businesses. And so they're reacting to get themselves set up and socially distant and some people might not be as comfortable coming in. So I do think it's definitely changing now. I think it depends on how long this goes and how comfortable people are. But it does show, I think especially on the commercial side, that people are getting, and the majority of our business, by the way, and commercial has been through the agency channel, people are more comfortable buying small business insurance, et cetera, on the direct side. So we have seen, we have seen it change. I can't commit that it will be a long-term change, but I do think it could be one factor in having people be much more comfortable buying insurance across the board in the direct channel.
spk10: Okay, thanks. And then secondly on the bundled product topic that's talked about a lot by many companies, can you say if you've been approached more by other insurance companies, by online companies, have you been approached more today than in the past to partner with them to offer home or to offer auto when they don't offer auto?
spk05: Yeah, I think we're approached a lot in terms of that. And in our home quote explore and our business quote explore, we work with a lot of different companies on affiliated partnerships to sell our home to our auto customers through not just progressive home, but many different carriers and the same thing on the commercial side. So yeah, we obviously want to care about the values of those companies, the brand of those companies to make sure when we partner that we feel good about it. We always want to expand those if we think it would be better for our customers to be able to bundle their auto even if it's auto and home, even if it's not with us. So yeah, we're approached very regularly.
spk08: Okay, thanks. Again, if you would like to ask a question, please press star, then the number one on your telephone keypad. Your next question comes from the line of Yaron Kinnar from Goldman Sachs. Your line is open.
spk12: Thank you. Just one follow up. I hope you can hear me better. I think in the June results you can say we're positively surprised by the renewal auto applications and lower policy cancellations. Can you maybe, now that you have a month of hindsight, can you maybe talk about what happened there, what led to the surprise?
spk05: Well, we're happy that we're through pension. I think obviously during the COVID period through May 15 for the most part there were more torrents on any cancellations and we had leniency going into play. We knew at some point our customers on both the commercial side and the auto side would either have a big bill coming due or need our help to really get through what could be a big hump and kind of get on course for their future payments for auto. So we had a process, a really very detailed process in both our CRM organization on the commercial side and the auto side to personalize those things when our customers called in knowing that they would have what we call kind of big bills coming up and how we could help them to get through that payment plans, forgiveness, etc. And we were really happy to say that through that plan that we started in May 15 and has wrapped up more recently on the private passenger auto side we were able to salvage over 50% of those people that might have canceled. Maybe they would have canceled because they were shopping anyway, maybe they would have canceled because of finances related to COVID, but we were just happy that we were able to personalize that process and have those individuals maintain their coverage with Progressive.
spk12: Thank you.
spk08: Your next question comes from the line of Mike Zuremski from Credit Suisse. Your line is open.
spk03: Okay, great. Just a follow up question. Kind of along the lines of thinking, starting to think about whether there's any kind of secular trends post-COVID. Anything you guys are seeing on the official C-stock, whether it's LAD or expense ratio directly that you think might be done differently, maybe consumer preference too that can lead to some kind of benefits for Progressive or just broadly the industry going forward?
spk05: Well, I think efficiency automatically go to claims, which is the big thing about our organization is really our product once it happens. You've got to balance it with accuracy. We've been testing photo estimates and video estimates from our customers for quite a long time. This really fast forwarded it because we weren't going to body shops. We have a much larger percentage of our auto claims going through what I would call photo method of inspection. Some of it is from our customers giving it themselves and they may or may not get it repaired. I would say that's about 25%. After COVID, post-COVID, it's been about 55% coming from our network body shops. Of course, you want to balance that efficiency of reps not having the windshield timer going out with accuracy. As we're starting to come through the first wave of this, we are seeing some accuracy trends that we want to be able to have our people eventually sight of car. Although it's not as efficient because they're going out, we think it's more accurate. As an example, recently a lot of our manager pair reps that go to non-network body shops to do the estimates really want to be able to get out there. When you have a really hard hit and coming, I was a claims adjuster, so you have a really hard hit, doing it from a photo or video are really tough because underneath that sheet metal there could be a lot of dammage and you can see a little bit but you can't really get there so that causes more supplements which of course is inefficient. We've just recently talked to our manager pair reps because they've been asking, can we go back out? We have given them all the materials they need to be safe whether it's masks or gloves and it's completely voluntary. If you do not feel like you want to go out that is no problem. Our first protection is our employees. They're going out to some of the non-network shops to do the estimates by the car. We think that would be a good balance of the efficiency with the accuracy. Of course we have it set up where the car is outside, no one's with them, etc. So we're really protected and if they go to a body shop and they see that people aren't wearing masks we ask them to turn around. I think we'll learn more about the efficiency of how many estimates post COVID can we do with technology and we're always testing technology and artificial intelligence to understand that we have so many years of millions and millions of photos. Could we ultimately have very simple estimates actually almost right themselves. So we've been testing that for a while. Again, I hope I'm answering the question but it really is a balance of accuracy and efficiency. We're having a lot of learnings from COVID which is you always want to take advantage of something that's not good to say. What did we learn from that and how will we come out better and more efficient. And overall we have goals for LAE and NAR during this time. There's so much noise in the data because of excess capacity at this juncture and etc. But we care deeply about efficiency and care deeply about our cost structure because we know that in order to have competitive costs we have to be very competitive on the expense side.
spk02: That appears to have been our final question. So that concludes our event. Jason, I'll hand the call back over to you for the closing scripts.
spk08: That concludes Progressive Corporation's second quarter investor event. Information about a replay of the event will be available on the investor relations section of Progressive's website for the next year. You may now disconnect.
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