11/7/2019

speaker
Operator
Operator

Good afternoon, ladies and gentlemen, and welcome to the LiveRamp Fiscal 2020 Second Quarter Earnings Call. As a reminder, this conference call is being recorded. I would now like to turn the call over to your host, Lauren Dillard, Head of Investor Relations.

speaker
Lauren Dillard
Head of Investor Relations

Thank you, Operator. Good afternoon and welcome. Thank you for joining us to discuss our Fiscal 2020 Second Quarter results. With me today are Scott Howe, our CEO, Warren Jensen, President and CFO, and James Ara, President and Chief Commercial Officer. Today's press release in this call may contain forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ materially. For a detailed description of these risks, please read the Risk Factors section of our public filings in the press release. A copy of our press release and financial schedules, including any reconciliation to non-GAAP measures, is available at LiveRamp.com. Also, during the call today, you will be referring to the slide deck posted on our website. At this time, I'll turn the call over to Scott.

speaker
Scott Howe
Chief Executive Officer

Thank you, Lauren. Good afternoon, and thanks for joining us today. We delivered another outstanding quarter, highlighted by record bookings, accelerating top-line growth, growing ecosystem momentum, and a relentless focus on improving operational execution. For the quarter, total revenue was up Our subscription business grew 31% driven by our enterprise and agency channel, and marketplace and other was up over 80%, fueled by the continued strength of our data marketplace and acceleration of our advanced television business. From an operational standpoint, we made significant strides to scale our infrastructure and build a strong pipeline of customer-focused product innovation. During the quarter, our engineering teams completed the migration to the Google Cloud, establishing a solid foundation for durable long-term growth. In addition, our integration of data plus math is pacing ahead of plan. Customers remain incredibly excited about the combination, and our field teams are seeing early indicators that validate the large cross-sell opportunity. And finally, Thank you for joining us. and organizations are increasingly realizing that true competitive advantage lies in providing meaningful customer experiences. Experiences that are personalized, relevant and cohesive across all channels and interactions. Data is at the center of this and data-driven experiences are the key to brand differentiation and retention. In concert, Consumer expectations are at an all-time high, and data privacy and security are more important today than ever before. Identity and data connectivity play a critical role in each of these megatrends, and enterprises are increasingly turning to LiveRamp because we are the safe and secure choice to enable their omnichannel customer data strategies. We are winning in the market because of our open, I would like to spend the remainder of my time addressing two important topics, the durability of our growth and CCPA readiness. Durability of growth. Warren and I often talk about the different levers of growth at LiveRamp, including our core initiatives that will drive continued growth in the coming years and the longer-term bets we are making to sustain our growth for the next decade and beyond. At LiveRamp, we are maniacally focused on delighting and growing our customers, a mindset which directly aligns with the land and expand component of our model. I am excited to share that this was our largest ever bookings quarter, surpassing our previous record by 50%. This quarter, bookings were roughly split between new logo and upsell, and we continue to see nice growth in average deal size. We made broad additions across our enterprise customer base, adding approximately 30 new customers and bringing our direct subscription customer count to 720. We remain optimistic about the expand driver of our growth equation. We'll never be satisfied. And over the past eight years, we've always tried to be transparent about the areas where we feel live ramp can improve. Last quarter, I talked in some detail about our focus on improving our core subscription net retention, churn, and sales effectiveness. were not yet where we aspire to be, but our efforts are having an impact. Our subscription net retention was 109% in the quarter, and while we are aiming higher, we outpaced the expectations we shared several months ago. During the quarter, our marketplace and other business grew by more than 100%, excluding Facebook, fueled by the growing trend towards BYOD, or Bring Your Own Data. As brands continue to build more sophisticated third-party data strategies, they are increasingly turning to our marketplace to streamline their buying needs. And we feel well positioned to benefit from this trend heading into the holiday season this quarter. In addition, we are pleased to share that our third-party API is now live at Amazon. TV also had a standout quarter. It was up roughly 75% in Q2, and we expect elevated levels of growth in the back half of the year. As I mentioned up front, the data plus math acquisition has generated a lot of excitement across our customer base, and we are very pleased with how its pipeline is building. One metric we track inside our TV business is what percent Thank you for joining us. among existing clients, and two, how many more prospects remain for us to pursue. Let me share a representative example. One of our existing LiveRamp retail customers has been a longstanding onboarding measurement and data store account, but is also a large TV advertiser. Leveraging data plus math, they are now able to measure what matters on TV, which for them, are store visits and in-store transactions. Better still, at the same time, a major network also signed with Data Plus Math to guarantee on outcomes for this brand as well, which is an important proof point supporting our thesis that Data Plus Math has tremendous opportunity for both the buy and sell side. Everybody benefits. Of course, Measurement is only one area of the advanced TV ecosystem we serve. LiveRamp is unique in that we play across all areas of advanced TV, including addressable, data-driven linear, and CTV. Our vision for LiveRamp TV is to lead the transformation to a more personalized and data-driven TV ecosystem. We are one platform for planning, activating, measuring, and optimizing every dollar spent on television. We have included more examples in the appendix of our slides for those interested in digging a little deeper on television. James will walk through our go-to-market strategy in more detail momentarily, but our recent success gives me a lot of confidence in the durability of our growth and in our path to one billion. Next, CCPA readiness. Another key initiative this year is to establish LiveRamp as the trusted, best, and essential industry standard for connected data. Core to this effort is the work we are doing around CCPA readiness. We recently held three different customer advisory days, and in each, CCPA was a huge topic of conversation. The good news is that customers and partners are looking to us to provide guidance and set the standards for how the industry should operate. While we are working toward broad compliance with CCPA, one specific area of focus for us is assisting the many sophisticated companies to collect any form of people-based data, a roster which includes brands, publishers, and data providers. in providing the right level of notice and choice to consumers under CCPA. One benefit of being a global company is that we've done this before with GDPR and have a solid playbook to follow. We are working closely with our ecosystem to identify which changes must be made to privacy policies, notices to consumers, and our contracts with partners and customers. Our consent management platform, Factor, is also demonstrating the important role it can play in ensuring consumer preferences are captured and maintained. We also remain heavily engaged with regulators at both the state and federal level to ensure the right balance between consumer protection, continued data innovation, business outcomes, and a level playing field. In summary, customers and partners are looking for us to lead and we are building products and services that embrace privacy, transparency and, importantly, great consumer experiences. While we recognize there is still much in flux as draft regulations get finalized, we are well positioned to work through regulatory guidance as it becomes clarified. Again, we have included additional slides on this topic in the appendix for those who want to learn more. To conclude, I'd like to personally thank our exceptional customers, partners, and live rampers for their ongoing support and hard work. I am very pleased with our execution in the quarter and with the foundation we are building for durable, long-term growth. The market trends fueling our business remain intact, and we look forward to extending our recent momentum into the back half of the year. Thanks again for joining us today. I'll now turn the call over to James, who will discuss our go-to-market efforts in more detail.

speaker
James Ara
President and Chief Commercial Officer

Great. Thanks a lot, Scott, and good afternoon, everyone. As Scott said, LiveRamp had a very solid quarter. We're seeing great progress with many of the initiatives we put in place over the last few quarters, as was demonstrated by our strong performance in Q2. I'd like to spend the next few minutes accomplishing a few things. First, a quick review of our high-level go-to-market strategy we outlined. at Analyst Day one year ago. Second, I'll share with you some of the programs we've put in place to execute against this strategy. And third, I'll review a few of the key metrics we are tracking that give us confidence we are on the right path, we are executing well, and we are setting the groundwork for $1 billion revenue goal in FY24. Let's review the go-to-market strategy we outlined a year ago. As we discussed then, our high-level strategy is similar to many SaaS technology companies, land and expand. We focus our commercial efforts on engaging the right set of prospects, enabling them with our platform, and ultimately growing our committed revenue with them by activating more and more high-value use cases. But given the platform nature of our business, our go-to-market strategy has an additional lever beyond land and expand. We also have the ability to extend by enabling incremental marketplace revenue streams outside of our core subscription business. LiveRamp's unique position in the market allows us to land, expand, and extend. So how are we doing against this strategy? Let's start with the land portion. As Scott stated, Q2 was our largest booking quarter ever, beating our previous record by more than 50%. We closed our largest new logo deal in recent history, a multi-year partnership with a major marketing cloud provider. We also closed five new logo deals with annual contract value greater than $400,000 and 13 transactions with ACVs over $200,000. The recent market momentum can be attributed to a couple of primary factors. First, more and more companies are recognizing the importance of data-driven approach to the customer experience. LiveRamp's leadership position in helping companies enable this is making us become a must-have technology. Our sales team is capitalizing on this trend by building the largest new local pipeline we've ever had. We've done quite a bit of work refining our approach on new logo acquisition. Late last year, we launched a new field strategy team. This team has implemented a variety of programs devoted to this effort, and we are now beginning to see these payoffs. Through our field strategy team, we implemented an expanded product and sales training program. We rolled out more powerful new logo playbooks that leverage many of the best practices we've learned over the years. and we refined our account segmentation approach to ensure we have our best resources on our highest value prospects. Let's now look at the expand portion of our strategy. In Q2, we beat our upsell bookings target and saw nice improvement in our churn metrics. We closed six upsell deals that were larger than $600,000 in annual contract value with the largest one being a $1.7 million upsell deal with one of our agency holding company clients. We also signed a $1 million upsell deal with a major television programmer, enabling them to offer expanded advanced TV use cases to their advertisers. Our data plus math acquisition is already contributing to our account expansion strategy. For the quarter, we built a pipeline of more than $20 million and closed data plus math upsell deals with nine existing clients. Let me highlight one of these examples for you. A major insurance company that has been a LiveRamp IDL client for a few years. They are a big TV advertiser and are now leveraging the DataPlusMath technology to optimize all aspects of their linear, addressable, and OTP advertising decisions. All of this has resulted in our subscription net retention increasing to 109% for Q2. As you all know, this is a trailing metric and we are still seeing the impact of a few larger upsell comps from a year ago. Our momentum with improved upsell performance and the progress with DataPlusMath gives us confidence subscription net retention is trending in the right direction again. Warren will share more specifics on this in his section, but we're very pleased with the progress we saw in Q2. Similar to the efforts on our land portion of our go-to-market, we're seeing the benefit from a number of improvements we've made to drive greater account expansion. Early in Q2, our field strategy team rolled out a new white space and account planning tool to standardize our account planning process. Since we implemented this, our upside pipeline has grown by more than 60%. Additionally, we took steps to increase accountability within our account management function. Our customer success team is fully focused on renewals and driving engagement on existing products sold, and our commercial leads team is focused on account expansion. We are already seeing positive results here and feel there is more to come. The work our field strategy team has done on training and playbook development has also been applied to our account expansion efforts. We rolled out new upsell playbooks by use case type and have expanded our account management training. As I mentioned earlier, LiveRamp's unique position in the market gives us an additional level for growth, our ability to extend our marketplace business, leveraging our SaaS platform. Keep in mind, the revenue we generate in our marketplace business comes from the same existing subscription customers we have. As Scott mentioned earlier, Q2 was another strong quarter for our marketplace business. Data marketplace and other revenue was up 118% excluding Facebook. You will recall from our analyst day last year the concept of bring your own data. This is where brands and agencies leverage data packages to build unique audiences by combining them with their first-party data and with other second- and third-party data sets. One example of this is our consumer social offering. When Facebook shut down partner categories, the third-party data marketplace, many of our brand clients still wanted to leverage third-party data within Facebook. With our consumer social data package, they still can. Through LiveRamp's data marketplace, they're able to license data and build unique and powerful audiences that can then be targeted on many media platforms, including Facebook. We've seen very strong adoption here and had 73 clients leverage this in Q2. We continue to bring additional data packages to market and recently launched a measurement data package and a virtual CRM data package for our CPG clients. A key challenge for many CPG brands is the lack of CRM data. Through this data package, they are now able to build a virtual CRM to power their people-centric marketing. We attribute much of our marketplace success to the subject matter expert sales model we rolled out late last year. These SMEs are able to extend our existing SaaS relationships and drive marketplace growth on top of our traditional subscription business. As you know, the subscription net retention metric I mentioned earlier does not include any of our marketplace revenue. Subscription net retention is an important metric, but we don't feel it captures the whole story of LiveRamp growth. Warren will be introducing a new platform net retention metric that looks at the entirety of the growth we can drive from our existing customers. I'd like to conclude by leaving you with three points to remember. First, our land, expand, and extend model is working. We are seeing solid growth from all three of these levers. Second, our model is scaling. We've seen continuous improvement in rep productivity and will end the year with sales and marketing expense as a percent of revenue improving over FY19. And finally, LiveRamp had a great quarter. We are well positioned for a strong second half and a strong FY21. I'm really proud of what the team accomplished in Q2, and I look forward to our continued success in future quarters. Thanks for your attention. I'll now hand off to Warren.

speaker
Warren Jensen
President and Chief Financial Officer

Thanks, James, and good afternoon, everyone. We're pleased to report another great quarter, highlighted by the strength of both our subscription revenue growth and the outstanding performance of Marketplace. A few call-outs. Our business is strong, demonstrating its importance in the ecosystem and its durability. Revenue was $90 million, up 39%. Excluding the impact of Facebook, revenue was up 43%. Subscription revenue of $72 million was up 31% and represented approximately 80% of total revenue. Marketplace had a blow-away quarter. Revenue of $18 million increased by 118%. While transactional, make no mistake, this business is highly predictable, highly accretive, and a durable part of the ecosystem. Our growth has been consistent and consistently strong. Looking at the last 14 quarters, revenue has increased by more than 40% in 11 quarters and by more than 30% in 13. Even more importantly, ARR has grown by more than 30% in 13 of the last 14 quarters. Next, operationally, we continue to tighten. Our gross margin is again climbing and was 63% this quarter. Excluding transition spending of $5 million, our non-GAAP operating loss was $15 million. Our migration to the Google Cloud is now complete. DataPlus Math and Factor are fully integrated. Transition spending is behind us. We have finished any material transition service reliance on Axiom. And lastly, as you look at your estimates for Q3, you'll see we are getting close to cash flow break-even. Finally, we continue to support our shareholders. In the quarter, we repurchased 1.7 million shares for 80 million. Fiscal year to date, we have repurchased 2.1 million shares for approximately 100 million. Now, for the remainder of my remarks, I'd like to provide and talk about the four corners of LiveRamp's growth and update our guidance. Four corners of growth. Please turn to slide nine. This chart highlights four metrics which we believe frame our forward growth prospects. First, subscription net retention, previously referred to as dollar-based net retention. Next, platform net retention. Third, growth in ARR. And finally, marketplace growth. A few call-outs and explanations. Subscription net retention. The level set. Subscription net retention looks at the year-over-year growth in subscription revenue from customers which had subscription revenue in the prior year period. This lagging metric is obviously important, but it does not include growth associated with new logos, growth in subscription revenue from existing customers who may have only been a Marketplace customer in the prior year period, and, of course, growth from Marketplace. In the current quarter, subscription net retention was 109. As we look ahead to both Q3 and Q4, we now expect subscription net retention to be between 107 and 110%. The improvement in the quarter and for the year was and is being driven by stronger upsell and usage trends. Platform net retention. This metric looks at year-over-year growth in revenue from customers who were a source of any revenue in the prior year period. This is obviously a much more comprehensive metric and more reflective of our overall historical same-store sales performance. In the quarter, our platform net retention was 119%. As you look at our historical performance, you can also see the overall rate of net expansion has been highly consistent and stable. For the balance of our fiscal year, we expect this growth metric to be between 110 and 115%. Growth in ARR. This leading metric measures the year-over-year growth associated with a fixed portion of our subscription revenue. We have presented this metric both in the aggregate and excluding the impact of last year's transaction with IPG. In either case, you will see a strong performance trend. And finally, growth in Marketplace. This trailing 12-month metric, while lagging, complements the growth in ARR. Approximately 17% of our subscription customers are now using Marketplace, up from 10% a year ago. Taken together, the trends are compelling and demonstrate our strength, consistency, and durability of our performance. RPO, please turn to slide 10. RPO is a measure of contracted revenue which has not yet been recognized. It does not include any contracted revenue where a contingency exists, nor does it include any non-contracted transactional revenue. The current portion of RPO is contracted revenue we expect to recognize over the next 12 months. As we look at the strength of our ending ARR, The performance of Marketplace and the current portion of RPO, we are confident in our growth outlook. Now, on to guidance. Please turn to slide 12. Many of you have asked if we have de-risked our guidance for the potential impact of CCPA. The short answer is we have tried to do exactly that, but to be clear, we don't have perfect knowledge, and as Scott mentioned, there's still much to be finalized. Therefore, we would ask you to be conservative with your estimates. As a reminder, our guidance excludes items including stock-based compensation, purchased intangible amortization, and restructuring charges. In FY20, we now expect to report revenue of between $376 and $381 million, up between 32 and 33%. Non-gap operating loss of between $63 and $68 million. While this estimate includes $11 million of transition costs, please keep in mind transition spending is now behind us and our migration to GCP is complete. For Q3, we expect revenue of up to $101 million, gross margin to be in excess of 65%, An operating loss of approximately 9% of revenue and to be within close proximity of positive operating cash flow. For Q4, we expect our operating loss as a percentage of revenue to be in the low double digits, driven by spending for ramp up, higher variable compensation, seasonal increases in payroll taxes, and higher spending in preparation for CCPA. You can find other guidance assumptions on slide 14. With that, let me close with a few final thoughts. This was another great quarter for LiveRamp. We are building lasting solutions that embrace privacy, consent, transparency, and great customer experiences. We operate in a world that needs a neutral safe haven, and we are that company. Our trend lines are clear, our business is strong, Thank you for joining us today. Operator, we will now open the call to questions.

speaker
Operator
Operator

Thank you. At this time, if you would like to ask a question, you may do so by pressing star, then the number one on your telephone keypad. We'll pause for a moment to compile the Q&A roster. Your first question comes from the line of Dan Stallman with BMO Capital Markets.

speaker
Dan Stallman
BMO Capital Markets Analyst

Hey, good afternoon, everyone. Maybe, Warren, I could just follow up on the guidance for a moment and your comment a moment ago about de-risking for CCPA. I'd just like to understand what you mean there a little bit better because when we look at your retention ratios re-accelerating, when we look at some of the big partnerships you've signed with other players in the ecosystem lately, it seems like the opposite. It seems like your business is picking up. and people are coming to you in light of that. So when you talk about de-risking the guidance for that, is that a thought about being cautious on how much that acceleration continues or is it more around the sort of actual technical impact that it could have to the methodology for your products? And then I've just got one follow-up after that.

speaker
Warren Jensen
President and Chief Financial Officer

Great. Let me say a couple of things, Dan. One, we feel appropriately confident in our back half outlook. There are several things that we think are 100% working in our favor. An incredibly strong performance in ARR. As both James and Scott mentioned, we had an incredible bookings quarter as well. Marketplace, you know, last quarter 76% growth, 118% growth this quarter. So when we look at ARR, we look at the strength of marketplace, we look at the strength of our current portion of RPO backlog and our overall metrics, we feel appropriately confident in the back half of the year and our forward growth outlook. Now, that said, we also are cautious relative to the impact of CCPA. We don't know everything. So we've given it a lot of extra care to look at our bookings, to look at our closure rates, what's in our pipeline. Some of the technical challenges that we're working through, and as best we could, we tried to de-risk that in our guidance to ensure that we, in fact, do deliver on what we say. As I mentioned, we don't have perfect knowledge. There's still a lot to be done, but we feel we've been appropriate in taking into account both our confidence in our forward outlook along with trying to take some measure for the things that are uncertain.

speaker
Dan Stallman
BMO Capital Markets Analyst

Great. Now, maybe just one follow-up, thinking about going a little further down the income statement, just to margins. Without giving any guidance or anything, as you noted a moment ago, you've gotten past a lot of, I don't know, relatively temporary costs, whether that's the shift to Google Cloud, whether that's sort of lingering transaction costs, sort of grinding a little bit past the stand-up of the corporate costs for the company a year after now being independent. Warren, do you think you're back to the point sort of pre-sale of the legacy Axiom assets where LiveRamp really enjoyed a nice time within the company there where both you were investing in products but also delivering margin at the same time? It feels like you're back to that sort of position, but I'd love to hear more color on that.

speaker
Warren Jensen
President and Chief Financial Officer

Thanks. I would tell you yes. Now, Obviously, growth is never linear. Not every ratio is going to go in the right direction every single quarter. But we feel, Dan, just as you highlighted, this is really an inflection point. You know, this has been a massive year of considerable transformation and transition at LiveRamp. We stood up a public company infrastructure. We migrated in really record speed to the Google Cloud. And now we're at this inflection point where it's all behind us. As we prepared for the call, we're talking about this inflection point Thank you very much, Warren. Thank you.

speaker
Operator
Operator

Your next question is from the line of Shyam Patil with SIG.

speaker
Oliver
SIG Analyst (for Shyam Patil)

Hi, this is Oliver on for Shyam. So I just wanted to ask, what's the right way to think about net clients' ads going forward? And I also know that it's early to talk on international, but can you discuss some of your progress and adoption rates in other countries?

speaker
James Ara
President and Chief Commercial Officer

Sure. So this is James. I'll start on the net customer ad. So, you know, we've been consistent right about a net customer ad around 30 or so, between 25 and 30 per quarter. And that's the trend we expect to see moving forward. Now, there's certainly some opportunity for us to expand that, but that's really what we've built into our model at this point. And we feel pretty good about being able to hit that quarter in and quarter out.

speaker
Warren Jensen
President and Chief Financial Officer

Great. And then let me chat just for a moment about international. In terms of product adoption, I'd say there are three things that we're focused on internationally that are working extremely well and we believe have a lot of long-term promise. First thing is what we're doing in our data sharing platform. And many of you have heard us talk about the work that we've done with CAR-4. We believe this is breakthrough. The second thing is measurement. And then the third thing, while it's still very nascent, is TV. Now, in the near term, though, I want everybody to be aware that while we're seeing tremendous long-term demand from customers, there are a couple of short-term transition things that we're going through that will reduce our growth rates. Let me repeat that again, our growth rates in the near term. Specifically, as I think many of you are aware, the ICO, which is the UK regulator, issued guidance for RTB this past summer. The implementation of that guidance, which we in the industry are going through, is slowing our growth right now, in particular in the UK, but it is having an impact and will have an impact in the back part of the year. The second transition that we're going through, which we believe will benefit us in the long term, is the shift away from third-party data in Europe to more second-party data or very natural data-sharing relationships just as we're doing today and I alluded to with CAR-4. So the good news is that we're in a position to be a primary beneficiary of this shift towards second-party data and at the same time what we know is that we're seeing significant demand for our data sharing platform as well as for measurement and early positive signs in TV.

speaker
Oliver
SIG Analyst (for Shyam Patil)

Okay, thanks. Thank you.

speaker
Operator
Operator

Your next question is from the line of Stan Zelotsky with Morgan Stanley.

speaker
Stan Zelotsky
Morgan Stanley Analyst

Perfect. Thank you so much, guys. A couple of quick questions from my end. One on just putting a finer point on Dan's question earlier. When we think about CCPA and potential impact, whether positive or negative, whichever one, Is next year maybe a better year for us to be thinking about more material impacts as we set our models? And then I have a quick follow-up.

speaker
Scott Howe
Chief Executive Officer

Yeah. So, Stan, this is Scott. You know, CCPA goes into effect on Jan. 1. or potentially six months from when the final regulations are written. So any impact we would expect to see next year. That said, we've spent the better part of the last six months preparing ourselves for CCPA in terms of remediating our policies, all of our client contracts, and ensuring that privacy by design is built into all of our products. The hard part won't be, quite frankly, our readiness, but rather it's helping all of our clients and partners ensure that they're ready as well. And, again, I think we're way in front of the curve here, and GDPR has been a good blueprint for us to follow. The fact that we purchased Factor is a big thing. because it allows us to get consent management in front of all of our partners so that they can do that in a turnkey way. Our most popular sessions for attendance at our ramp ups, ramp ups on the road, have been both television and CCPA where the CCPA has been drawing standing room only. We launched a microsite and a newsletter So we can continue to communicate any changes with clients. And what we're finding is that there's a lot of demand from clients to us for one-on-one legal and counseling sessions so that they'll be ready. So all this to say is I think we're really well positioned. I think that there's a flight to quality here that we might be the beneficiaries of, but I will also at the same time say the final CCPA language still has not been written. And so I can't say with a crystal ball that there won't be any impact. But I think we've done a good job of preparing for it.

speaker
Stan Zelotsky
Morgan Stanley Analyst

Okay, perfect. And then a similar high-level question. A couple of announcements that you guys put out recently, the partnership with Rubicon and yesterday the partnership with MediaMath, really caught our eye, specifically the MediaMath partnership, given the uneven nature of that relationship that we've heard in the past. Maybe walk us through what those announcements mean to you guys on a going-for basis. That's it for me. Thank you.

speaker
Scott Howe
Chief Executive Officer

Yeah, Stan, first off, thanks for asking and noticing that. We are super excited about this partnership with MediaMath. It's been a long time coming. They are a great company, and I've known Joe, their CEO, for the better part of 10 years, and he's one of just the great ad tech leaders in the space. And so I like what he's doing with The Source Capability, and I'm really pleased that we can integrate IdentityLink into that. More broadly, speaking to the string of partnerships that we've announced, I think that there are two things going on. Number one is, I think it's a validation of our entire philosophy. We have long talked about being neutral and agnostic, and whatever skepticism major partners had about that, it's seems to really have melted away over the last six to 12 months. And whether it's the APIs that we announced for Amazon's DSP, the store sales measurement capabilities that we have with Google and the Trade Desk, or integrations that we have with Facebook, we are walking the walk that we aim to catalyze anyone and everyone in the industry. The second thing that I hope is not lost on anybody is I think this string of announcements is a measure of progress that we've made in our authenticated traffic solution and de-risking the entire ecosystem for a world in which third-party cookies may not always be the standard. We started talking about ATS like literally six to eight months ago, and where we stand now, we have 10 SSPs either under contract or already implemented, including Index and Rubicon. Next up will be OpenX and Pubmatic. And we have 20 DSPs, including Amobi, Criteo, and most recently MediaMath. So I think the world has taken notice. They've standardized on IdentityLink, and I think that's good for the entire ecosystem.

speaker
Stan Zelotsky
Morgan Stanley Analyst

Okay, perfect. Thank you so much.

speaker
Operator
Operator

Your next question is from the line of Kirk Maturne with Evercore ISI.

speaker
Kirk Maturne
Evercore ISI Analyst

Yeah, thanks very much. Congrats on the quarter, and thanks very much for the incremental supplemental details in the deck. I really appreciate you all and Lauren putting that together. I think it's really helpful around the forward metrics, so kudos on that. I guess maybe just to start, obviously, when you look at the ARR sort of XIPC, a nice jump this quarter, which is obviously great to see. Has anything changed in the marketplace? Was it just a matter of kind of being maybe a little bit more consistent in getting deals across the door, maybe upselling deals at a little bit more consistent clip? Can you just maybe provide a little bit more color on that front? That'd be great to start. Thanks.

speaker
James Ara
President and Chief Commercial Officer

Yeah, so I'll go ahead and take this. This is James. Yeah, I think there's a couple of things happening. First, as I mentioned in my remarks, you know, there's a number of programs we've put in place over the last few quarters, and we're starting to see the fruit from those efforts. So it is creating some really nice signals for us that, you know, we're getting better at what it is that we do. And I think that's a really good sign. You know, the second piece of that is, you You know, we're already starting to see a lot of traction develop with data plus math. And, you know, I mentioned, you know, we signed upsell deals with nine of our existing customers around that. And that's certainly contributing to our AR growth. And then finally, We had a couple of larger transactions this quarter. We mentioned one of them earlier with the marketing cloud company, and that certainly helps us as well. So really good signals. We've got great pipeline. We're really bullish on the second half of this year, and it's FY21. Some really, really good signals.

speaker
Kirk Maturne
Evercore ISI Analyst

Okay, and maybe just to follow up now, I don't know if it's James or Warren, let's take this one, but obviously Marketplace had a huge quarter well above what we were thinking last What kind of visibility do you have in that? You mentioned that you do have visibility into that, but it's obviously not a more traditional subscription model. So when we think out over the next couple quarters or the next year, how do you feel? I guess how do you get confidence in sort of those kind of growth rates are obviously pretty high. Probably not sustainable, but how do you get comfortable with sort of a more of a what kind of run rate that business can grow at maybe over a longer period? Thanks.

speaker
James Ara
President and Chief Commercial Officer

Sure. You know, I'll go ahead and start. This is James, and then I'll hand it off to Warren to add a little more color. You know, when you look at the durability of our revenue streams, you know, obviously committed revenue is most durable. But given the run rate that we have and the track record we have in our growth of Marketplace, We get a lot of predictability with it, and there's things that we can do to make us feel very, very comfortable with the outlook based on historically what we have been doing. And that's really what we apply to this. Now, as you said, we had a couple of really great quarters, and we don't expect and we aren't planning to have another 118% quarter in the second half of this year. But there is a lot of momentum happening on the marketplace side. Scott mentioned earlier the third-party data API with Amazon. That could be huge for us as well. So we're seeing some really good things happening that give us a lot of confidence in our ability to continue to grow our marketplace business faster than our core growth rates.

speaker
Warren Jensen
President and Chief Financial Officer

And then, Kirk, I would only add to that that, you know, it's about building a history of sufficient scale that this transactional revenue does become predictable. And so we now have a really pretty good handle on seasonality. Our quarters are big enough that a lot of the noise is out of it. I mean, there's still be some noise here and there. But the business is of sufficient scale that you can actually plot the trend lines pretty clearly. Super. Thanks for taking my questions.

speaker
Kirk Maturne
Evercore ISI Analyst

Thank you.

speaker
Operator
Operator

Your next question comes from the line of Tim Nolan with Macquarie.

speaker
Tim Nolan
Macquarie Analyst

Hi, thanks very much. I'd like to come back one more time on the net retention question. And if you could just elaborate a bit more on why you think the overall platform net retention number, the 119 number, Why are you confident that the marketplace portion of that remains strong, sustainable? As you referred to, it is somewhat discretionary spending, but you seem quite confident still that you can retain those clients and continue to sell more to them. So just a bit more color on that would be great, please. And then two other quick ones. You've talked about getting toward profitability during fiscal 21. I wonder if you have any other commentary around that and timing within that. And then lastly, still have a super strong balance sheet. Any comments, please, on use of cash? Thanks.

speaker
Scott Howe
Chief Executive Officer

So in terms of The stability of that broader platform metric, and in particular, the data marketplace portion of it, we see a couple trends going on that we think have fueled demand for our data marketplace. Number one is a flight to quality. That in times of regulation, the importance of gathering consents for data Rather than a client going out and striking a number of one-off ad hoc relationships, they can access all of the ethical data providers within our marketplace, and we will have done a lot of the work for them. In addition, it's the ease of use. So, again, instead of having to go out and strike 20 different contracts We have hundreds of data suppliers available who are plugged into our grid who are all there available at turnkey notice. And so it's just an easier way to buy and it's a safer way to buy, which underscores that flight to quality.

speaker
Warren Jensen
President and Chief Financial Officer

Great. You know, a couple other things that I'd just point out in terms of our confidence and just to put some math behind the strength of the business. If you look at Slide 9 of our deck where we presented the four corners of growth. These are trailing 12-month numbers, so every period represents 12 months of growth. In Q2, 49%, 68%, 60%, 60%, 81%. So there is a trend line of very, very strong performance over multiple 12-month periods, which give us a lot of confidence. A couple of things then to the follow-up questions. First of all, we do remain committed to profitability in FY21. We would remind everyone of something that I know Scott has said and I've repeated, and that is if there is an opportunity that we feel merit's doubling down on, we would not hesitate to do that. That said, we remain committed to profitability in FY21. In terms of our use of cash, we do have and are fortunate to be in a position of having a great balance sheet. Our capital allocation priorities remain the same. First of all, fund our growth opportunities and our operating needs. Two, have acquisition flexibility. We want to continue just as we've done to be very selective but have flexibility to make acquisitions. And then just as we have in the past in that context, really support our shareholders through our share buyback. Great. Thanks a lot. Thank you.

speaker
Operator
Operator

Your next question comes from the line of Robert Kubrick with Wells Fargo Securities.

speaker
Robert Kubrick
Wells Fargo Securities Analyst

Good afternoon and congratulations on the quarter. Wanted to ask on Facebook and BYOD. I think you said you have 73 customers now bringing third-party data into Facebook to replace the partner category's functionality. Just a few questions related to that. I think a couple quarters back you said you had about 250 customers Using the FBE integration, so it seems like you would have a fair amount of runway to go there, but just please correct us if we're wrong on that. Second, are you seeing this as sort of a starting point for broader use of BYID for programmatic and other use cases? And then finally, I think part of the categories is pretty popular among CPGs and some other marketers who may have had pretty limited first-party data assets. So I'm wondering if BYOD is serving as a starting point for some new customer discussions with some of those types of marketers where you might be able to help them with other things like second-party partnerships or anything you might be able to say about that. Thank you very much.

speaker
James Ara
President and Chief Commercial Officer

Sure. Yeah, so on the Facebook, the social package that I talked about earlier, what you were referring to is the clients that we work with, we may be pushing their first-party data into Facebook. That was the number in the 200s. So yes, there's a lot more runway for us here with the third-party data. 73 is still early, but we think there's a lot of growth still to be had with that. But we're very happy with the progress we've seen over the last few quarters there. The second question you had or the second comment you had about Facebook, if you can repeat that.

speaker
Robert Kubrick
Wells Fargo Securities Analyst

Well, just are you seeing that as a starting point for broader BYOD usage and programmatic and other use cases? And then finally, is this starting to catalyze discussions with CPGs and others who might not have had really significant first-party assets to use on your platform in the past?

speaker
James Ara
President and Chief Commercial Officer

Yeah, very much so. And as I mentioned earlier, this whole idea of these data packages that we can bring out to brands, that is a core part of our marketplace strategy and our growth strategy. And as you said, there are certain segments out there like CPG where they don't have a whole lot of their own data. And putting together packages such as the virtual CRM package that we put together or some of the various transactional packages that other companies have that they can leverage become really powerful. Facebook is one destination that can leverage that and these packages. There's many others that we work with and they're using them in other places. And like I said, this is a key part of our strategy. And the other part about this that's interesting is many times, even though this is marketplace revenue, many times we can get brands to commit revenue associated with it. So it creates a lot more predictability in this sort of transactional business.

speaker
Robert Kubrick
Wells Fargo Securities Analyst

Great. Thank you.

speaker
Operator
Operator

Your next question is from the line of Brett Huss with Stevens.

speaker
Joel
Stevens Analyst (for Brett Huss)

Yeah. Hey, guys. This is Joel on for Brett. Thanks for taking my questions. Congrats on a nice quarter. Great. Thanks, Joel. What is the biggest things that Ramp is looking out for that can make winning in TV harder? Thank you.

speaker
Scott Howe
Chief Executive Officer

Make winning in TV harder?

speaker
Joel
Stevens Analyst (for Brett Huss)

Like the connected TV, winning in connected TV.

speaker
Scott Howe
Chief Executive Officer

Yeah, I mean, I think the biggest obstacles to us in scaling the business is are really, first and foremost, our own capacity to scale. And what I mean by that is if you think about the person, the single person who's probably logged the most frequent flyer miles in the last quarter, it's John Hochter who runs our data plus math business. Virtually every television advertiser wants to talk to him. And so We need to duplicate his ability to evangelize the story with subject matter experts and teach our entire organization how to tell the story to clients and how to get campaigns off the ground. You know, our connected TV business was up 400% in Q2, so our issue here isn't about The obstacles to growth, it's really about how do we accelerate that growth. It's off a small base. There's a lot of excitement. You know, there hasn't really been a whole lot going on in television for 20-some years in terms of innovation. But all of a sudden, we can go in and help clients buy with much more granular data than they could with just TRPs and GRPs and on outcome-based measurements. So we think it's a big opportunity, real big opportunity for us.

speaker
Joel
Stevens Analyst (for Brett Huss)

Thank you.

speaker
Operator
Operator

This question is from the line of David Gearhart with First Analysis.

speaker
David Gearhart
First Analysis Analyst

Hi, good afternoon. Thank you for taking my questions. I just have two really quick ones. Can you give us the organic revenue growth rate year over year for the quarter? And then also, you know, just looking at the platform net retention rate, you know, I think the guide was for 110 to 115 for Q3 and Q4. It seems to be a more noticeable step down relative to the subscription net retention rate. So just wondering if something, you know, material is coming out of there or something, you know, that we should be aware of. Thank you.

speaker
Warren Jensen
President and Chief Financial Officer

No, happy to do it. We had $1 million of acquisition benefit from Data Plus Math in the quarter. And just to reiterate for everybody on the call what our guidance was, first of all, Data Plus Math is now completely integrated into our TV business, so we don't operate it as a separate subsidiary. It's integrated into our operations. That said, when we made the acquisition, we said that it would be about $5 million. We're counting on $5 million of benefit from the acquisition in this fiscal year, and about a million of that falls within the quarter we just reported, and then figure two and two for the remainder of the year. So if TV was up 75% for the quarter, it would have been up 50%, but for that million dollars. Going to the platform net retention, it's really all about the forecast growth rate for Marketplace. So just to the question, and James talked about it a little bit earlier, we're not comfortable sporting those big growth rates in Q3 and Q4. So it's just solely a reflection of a more moderate growth outlook for marketplace. Still strong, mind you, but a more moderate growth rate in Q3 and Q4.

speaker
David Gearhart
First Analysis Analyst

All right. That's it for me. Thank you. Thank you.

speaker
Operator
Operator

And this concludes our Q&A session. I will now turn the call back over to Warren Jensen for closing remarks.

speaker
Warren Jensen
President and Chief Financial Officer

Well, thank you again for joining us today. This was truly another great quarter for LiveRamp. Most importantly, we're really proud that we're part of an ecosystem where we're building really lasting solutions that embrace privacy, consent, transparency, and great customer experiences. We do believe the world needs A neutral safe haven, and we believe we are that company. Our trend lines are clear. We build products our customers want and need. This isn't a reflection point. We're now through transition spending and GCP migration. We have a path to profitability, ample liquidity, and we remain incredibly optimistic about our long-term opportunity. Again, on behalf of all my colleagues at LiveRamp and all LiveRampers, thanks again for joining us today.

speaker
Operator
Operator

This concludes today's conference call. You may now disconnect.

Disclaimer

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