1/24/2025

speaker
Moderator
Conference Host

how attractive is the bead opportunity for you guys? Any updates you can share with us on how you're feeling about that would be great. Thank you.

speaker
Hans Vestberg
Chief Executive Officer

So on the Fios, we have been on the Fios more than 20 years. The product is resonating with our customers. As we outlined our broadband strategy at the end of last year or October or whatever, we said that we're now going to increase basically 50% in open sales, going to 650,000 in this year. That's a scaling that is pretty easy for us. And so we continue to scale. We see more opportunities. For two reasons. First of all, the economical situation in the country is better today. I mean, purchasing power. And number two, broadband is a necessity. And we also find out that we can deploy fiber cheaper. We outlined all of these in our broadband strategy. So all that is playing in that we can keep our return on investment on this increase of fires. So we feel good about the fires. On the BID, we will participate where it makes sense for us. We think that we will have a good opportunity to get a subsidy for building out in maybe rural areas, et cetera. So we're going to participate. It's so far fairly little that has been out there because the states are sort of about doing it. But we will participate wherever we think it makes sense from a return on investment.

speaker
Brad
Chief Operating Officer

Yeah, great. Thanks, Rob. Brad, ready for the next question? Okay.

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