Zuora Inc

Good afternoon. My name is Rob and I will be your conference operator today. At this time, I would like to welcome everyone to the Zora fourth quarter fiscal year 2024 earnings conference call. All lines have been placed on mute to prevent any background noise. After the speaker marks, there will be a question and answer session. If you would like to ask a question during this time, simply press star followed by the number one on your telephone keypad. If you would like to withdraw your question again, press the star one. Thank you. Luana Walk, Vice President, Investor Relations. You may begin your conference.

Thank you. Good afternoon and welcome to Zora's fourth quarter fiscal 2024 earnings conference call. On the call, we have Team Zora, Zora's founder and chief executive officer, and Todd McElhaden, Zora's chief financial officer. Robbie Trauber, the president and chief revenue officer, will be joining us for the Q&A session. During today's call, we will make statements that represent our expectations and beliefs concerning future events that may be considered forward-looking under federal securities law. These statements reflect our view only as of today and should not be relied upon as representative of our views as of any subsequent date. We disclaim any obligation to update any forward-looking statements or outlook. These statements are subject to several risks and uncertainties that could cause actual results to differ materially from expectations. For further discussion on the material risks and other important factors that could affect the financial results, please refer to our filings with the SEC. And finally, unless otherwise noted, all numbers except revenue mentioned today are non-GAAP. You can find a reconciliation from GAAP to non-GAAP results for both the current and the prior year in today's press release. Our press release and a replay of today's call can be found on Zora's Investor Relations website at investor.zora.com. Now, I'll turn the call over to you, Dean.

Thank you, Luana, and thank you, everyone, for joining Zora's fourth quarter fiscal 2024 earnings call. I'd imagine there are quite a few questions based on the information we shared in our filing a few weeks ago. You all saw that our Q4 ARR growth fell short of where we were trying to land. We'll go through the details of the quarter, but the bottom line is this. In an uncertain year, we strengthened our position in the marketplace by focusing on what was in our control, namely, accelerating new logo acquisition, continuing to innovate our market-leading multi-product portfolio, investing in the success of our customers, and delivering balanced growth and profitability. For the full fiscal of 2024, subscription revenue was within the high end of guidance. at $383.4 million, up 13% year-over-year. ARR grew 10.4%, falling short of we were hoping to land. And the trailing 12-month DBRR ticked two points lower, primarily from one large term, which I'll talk about later on the call. At the same time, non-GAAP operating income improved by over $44 million year-over-year, exceeding the high range of our guidance by nearly $3 million, a big, big highlight for the year. And our adjusted free cash flow improved $72 million year-over-year, allowing us to generate over $44 million of cash in a year. In Q4, we also saw the biggest year-over-year increase in new logos that we've seen in eight quarters. And in the quarter, nearly 60% of our customers who renewed in Q4 actually increased their spend with us. To put all this in context, let's go back to the start of the fiscal year. Like many other companies, one year ago, we were seeing signs of a general slowdown in IT spending. Many expressed that the office of the CFO was an area that could be affected. And there's a general consensus that there was going to be a slowdown in the digital transformation projects that have driven technology spending over the previous few years. And so we adjusted. Specifically, we said we would do two things. First, as we've been highlighting in the last few earnings calls, we shifted to doing faster lands at a lower ACV. But of course, still focus on what we believe is the sweet spot of the markets, large enterprises and fast-growing disruptors. In other words, the leaders of today and of tomorrow. Second, we said we would strike a good balance between growth and profitability, and we committed to making progress towards the Rule of 40 framework. As it turns out, this was the right approach. As the year progressed, we did indeed see a pause in digital transformation projects. In FR24, we saw fewer seven-digit ATV new logo deals, and in Q4, we did see these deals continue to push. However, our strategy of pursuing smaller, faster lands allowed us to sign almost 30% more new logos in fiscal 24 as compared to the previous year. In fact, if you just look at Q4, we signed on over 40% new logos compared to Q4 of last year. And this is with some fantastic companies, including Sony Network Communications, who will be bringing on approximately 1.5 million subscribers. Or Infor. A global leader in business cloud software for industry-specific markets with over $3 billion in annual revenue. One of Europe's largest airlines. They selected Zora to scale their exclusive travel program with new strategic offerings. Or one of the leading brands of private member clubs and hotels with over 70 locations around the world. Or even a leading marketing SaaS platform used by 80% of the Fortune 1000. Fantastic companies all around. We also saw sales cycles shorten. In fact, when I look at new logo deals between 100K and 500K in ACV, these deals closed 25% faster as compared to FY23. Now, while this new logo strategy meant lower top-line growth, we also executed on our commitment to deliver balanced growth and profitability, and we did it by rapidly expanding our bottom line. In fact, we ended the year at 24 against the rule of 40 metric, which exceeded what we initially set out to do. When you net down the year, we executed on the strategy we set out at the start of the year. We were agile and able to quickly adapt to market conditions. We focused well on the things that were in our control, specifically profitability and free cash flow. And as such, we now enter FY25 in a stronger position. Now, what enabled the strategy, of course, is our differentiated technology and our amazing customer base. First, our products are built on a differentiated cloud architecture, one that I call loosely coupled but tightly integrated, meaning our customers can start with any of our products, but then as they add additional products and modules over time, everything just works together. So you can start with revenue or start with billing or Zephyr or payments and then expand within our portfolio. Here's just two examples from Q4. The first one is Toast, a leading restaurant technology management software company used by approximately 106,000 restaurant locations with over $3.9 billion in annual revenue. Now, Toast was a Zora revenue customer, and in Q4, I'm proud to say that they added Zora billing. Toast needed an enterprise-grade monetization platform that can keep up with their rapid growth and a flexible solution capable of managing their dynamic business models. The second example is the Globe and Mail, Canada's leading national news brand with over 6 million monthly users. After going live with Zora, building in Q4, they added Zephyr to help them accelerate the growth of their digital news description through greater pricing and bundling flexibility. Second, we put a lot of work this year into shortening our deployment times to get our customers live on our monetization technology even faster. For example, you might remember early in the year, we announced a new deal with Telus Corporation, Canada's second largest communications technology company with more than $20 billion of annual revenue. And in Q4, they went live in just around 90 days, which is pretty amazing. Fourth, the Associated Press, an independent global news organization that reaches 4 billion people every day. In Q4, they went live on Zephyr with its new donations capability as they continue to grow their direct-to-consumer offering. Third, our product is sticky and allows our customers to grow with us. This past year, we had the best retention rate since we went public. We are at the core of what our customers do. And once we are live, we become an important part of their DNA. And we've seen that when we sign on a new customer, they become a long-term growth engine. As we look at our cohorts, even after five years and beyond, these companies continue to show consistent growth with us. And this is why we describe ourselves as a long-term, durable business. In fact, we saw it in Q4 when the leading CRM platform renewed with Zora Billing. And over time, as our customers, they have increased their billing volume by over 8x. Or after a longtime customer, Bridgestone, the world's largest tire and rubber company, acquired Azuga's fleet management platform, they expanded their work with us. In Q4, Azuga went live on Zora to power its software solutions as Bridgestone progresses towards their goal to drive 20% of their revenue from recurring services by 2025. Finally, we have a proven committed field organization, which in my biased view is the best in the industry to help ensure our customer base continues to benefit from our technology. And here's how we saw this come to life last year. Our customers with multiple products, as well as our highest ARR accounts, they have the highest level of customer satisfaction. Our customers say our platform is flexible and powerful, but still easy to use. In fact, one of our top 10 customers recently awarded us as their top innovation partner, recognizing how our innovation enabled them to introduce new licensing metrics that drove a greater impact on their business. So now let's look forward to FY25. The headline is, we remain committed to our strategy of faster, lighter lands and adding great new logos to our install base. This is the right strategy and over the long run, it makes us a stronger company. Let me highlight three areas that we are focused on of improvement and one potential area of opportunity. First, Unfortunately, there are two large churns that are affecting our revenue growth for this upcoming fiscal year. It's important to call out that we do not believe these indicate a broader trend across our business, but I believe it's important to highlight to you all. The first instance we saw in Q4 was a large customer that had experienced macro headwinds in their industry and they faced digital transformation and budget cuts. It's important to note that this customer was not yet live. That being said, as we reflect on what we could have done better, we do believe that faster go-lives will continue to reduce the likelihood of these events. And so you will see us continue to focus on this area. The second one is a change that we are going to see in Q1, and this is factored into our guide. This is a company that signed on a number of years ago, and they had a digital transformation vision that unfortunately has not yet become a reality, and their processes are still very much traditional one-off transactions. Now, these anomalies do not change the strategy we have in place, but they do highlight the continued need for us not only to close the right type of customer, but also continue to focus on reducing time to go live. Second, another area we are working on is what I'll call consumption billing. Now, we've had consumption billing since day one. But, of course, we cannot rest on our laurels. In fact, we believe as more technology companies adopt AI, artificial intelligence, they will need to shift more of their pricing model to consumption-based pricing models. And so you're going to see this is an area that we will double down on. And I'm pleased to announce that since we launched advanced consumption back in June, we've had over 40 customers purchase the product, including seven go-lives. Third, fiscal 25 you're also going to see us continue to focus on improving our go-to-market efficiency you're going to see us leaning into higher quality demand generation and efficient pipeline capabilities and we've made changes in our marketing and alliances leadership to drive this we will continue to invest in our partnerships with leading system integrators to help us down this journey the last thing is the potential opportunity and it's around the office of the cfo When you look at the horizontal application stack, almost every application area has gone into the cloud with one big exception, and that is a company's core ERP systems. Now, most people will say that at some point in the future, a trend has to kick in to move ERP into the cloud. And obviously, when that happens, we believe this is something that will benefit us. Now, we're not saying it's going to happen this year, and we're not going to fill that into our plan. What we are going to do is continue to focus on signing on some great new logos with the confidence that this will only make us stronger if and when the market for ERP projects reflect. To summarize, as I look back on fiscal year 24, the strategies we put in place at the start of the year have put us in a good position for fiscal year 25. We will continue to add new logos at a faster pace. We will continue to invest in our market-leading multi-product portfolio that has been proven over and over again to be critical for driving success with the recurring revenue models. We will continue to invest in amazing customer success, and we will continue to commit to delivering balanced growth and profitability. Finally, I want to thank all of our CEOs that contributed to our success in FY24. We would not be who we are today without your vision and your commitments. With that, I will pass the call over to Todd to review our financials.

Thank you, Dean, and thanks for joining our call. In Q4, we met our guidance on subscription revenue and total revenue while exceeding the high-end range for non-GAAP operating income and full-year adjusted free cash flow. In fact, our focus on efficiency yielded a significant $72 million improvement on our full year adjusted free cash flow compared to last year. At the close of the quarter, we announced the workforce reduction and our preliminary expectations for AR growth and DBRR for Q4 fiscal 2024. The revised expectations were driven by the macroeconomic pressures we talked about, as well as an unexpected customer churn we experienced. We significantly improved our bottom line and accelerated our new logo growth. and light of slower top line growth, we're focused on driving profitability as we make progress towards the rule of 30 by Q4 of fiscal 2025. Subscription revenue in Q4 was $100.2 million, growing 12% year over year in both constant currency and as reported. For the full year, subscription revenue was $383.4 million, representing 13% growth year over year as reported and 15% in constant currency. As we continue to expand our partnerships with SIs, our professional services revenue decreased by 22% year over year, ending Q4 at $10.5 million and represented 9.5% of total revenue For the full year, professional services revenue was $48.3 million, a year-over-year decline of 16%. Total revenue for Q4 was $110.7 million, up 7% year-over-year, and for the full year was $431.7 million, up 9%. Non-GAAP subscription gross margin in Q4 was 82%, an improvement of over 280 basis points year-over-year. For the full year, our non-GAAP subscription gross margin was 82%, which represented an improvement of over 230 basis points. Throughout the fiscal year, we realized continued margin performance from optimizing our hyperscalers and increasing efficiency. Non-GAAP professional services gross margin for Q4 was negative 10%, a decline of 215 basis points year over year. This was driven by our continued investment in our customers. For the full year, our non-GAAP professional services gross margin was negative 4%. Looking ahead in Q1, we expect margins to be consistent with Q4 with sequential improvements throughout fiscal 2025. Our Q4 non-GAAP blended gross margin was 74%, an increase of over 550 basis points year over year. Our full year non-GAAP blended gross margin was 72%. an increase of over 460 basis points. In Q4, non-GAAP operating income exceeded the high end of our guidance by nearly $3 million, coming in at $15.9 million compared to $2.2 million in the prior year and representing a non-GAAP operating margin of 14% for the quarter. For the full year, our non-GAAP operating income was $47.5 million, resulting in an operating margin of 11% or a 10-point improvement compared to last year. The operating margin improvements for Q4 and the full year are the result of disciplined spending as we remain committed to improving our bottom line. Despite the top-line headwinds, we have laid a path to achieve a Rule of 30 exiting fiscal 2025. As a reminder, we define the rule of 30 as the sum of year-over-year subscription revenue growth plus non-GAAP operating margin. Our fully diluted share count as of the end of the quarter was approximately 180.2 million shares using both the Treasury stock and if converted methods. Let's look into some of the metrics for the quarter and the year. As we disclosed in our SEC filing several weeks ago, dollar-based retention ended at 106%, down two percentage points, both quarter over quarter and year over year. As T noted, our DVR this quarter was impacted by an unexpected churn from a large customer that had yet to go live. In fact, this customer faced large budget cuts for the year given the impact of the macro environment on their business. This abnormal customer-specific churn created a one-point headwind in both ARR growth and EDRR. It's worth noting that this year we reached record levels of overall gross retention. We remain confident in our customer retention and product stickiness as we have a differentiated product portfolio that is mission critical for our customers. Our total RPO ended the year at $594 million, growing 19% year over year. Non-current RPO grew 31% year-over-year to $271 million. These strong RPO figures were driven by a number of large multi-year renewals in Q4. We ended the quarter with 461 customers with a contract size at or above $250,000 in average contract value. This was up eight sequentially and up 30 year-over-year. This cohort represents 84% of our business as we further expand into the enterprise space. This quarter, we closed four deals with an ACV of $500,000 or more, down from six last year. This includes one deal over $1 million, down from two last year. In the current environment, we continue to see less of large transformational deals and more of a lighter land that'll allow for future expansion. In fiscal 2024, we processed $139.9 billion of billing transactions and payment volume, a growth of 10% year-over-year. In addition, we processed $212.8 billion of revenue volume, a growth of 12% year-over-year. As a reminder, we provide these metrics on an annual basis as quarterly volumes ebb and flow. ARR landed at $403.1 million at the end of Q4 and grew 10.4%. Adjusted free cash flow was $14.6 million in the quarter, a significant improvement of nearly $32 million over Q4 of last year. Adjusted free cash flow for the full year exceeded our guidance by over $7 million at $44.3 million, representing a $72 million increase over the prior fiscal year. Turning to the balance sheet, we ended the quarter with $514.2 million in cash and cash equivalents, a sequential increase of $20 million. Total CapEx for the quarter was $3.1 million and $10 million for the full year. Before turning to guidance, I want to provide a bit more context regarding our recent organizational changes. In late January, we made the difficult decision to reduce our workforce by roughly 8% net, as we drive efficiency and optimization throughout the organization. In connection with this reduction, we incurred approximately $7 million of restructuring charges in Q4. We also expect to incur approximately $1 million in the first half of fiscal 2025. These charges, which were excluded from our non-GAAP results, consisted primarily of cash expenditures related to severance payments, healthcare costs, and job placement benefits for the impacted employees. These actions are part of our enhanced efforts in driving efficient and profitable growth. Now, turning to guidance. Enterprises continue to scrutinize their investments. We anticipate this trend will continue in the Office of the CFO throughout fiscal 2025 and, as such, are being judicious with our guidance. In addition, our professional services business will continue to be a smaller portion of our total revenue mix as we support our partners in leading customer implementations, which is consistent with the trends we've seen this past year. Now turning to guidance. I want to remind you that Q1 has two fewer days than Q4. For Q1, we currently expect subscription revenue of $98 to $99 million, professional services revenue of $9.8 to $10.8 million, total revenue of $107.8 to $109.8 million, non-GAAP operating income of $14 to $16 million, and non-GAAP net income per share of $0.06 to $0.07. assuming a weighted average shares outstanding approximately 146.9 million. For the full fiscal year 2025, we expect subscription revenue of 410 to $414 million, professional services revenue of 41 to $45 million, total revenue of 451 to $459 million, non-GAAP operating income of 79 to $81 million, and non-GAAP net income per share of 40 to 42 cents, assuming a weighted average shares outstanding of approximately 151.5 million. We also expect to be at an annual share dilution of approximately 4% for fiscal 25. For this purpose, dilution is calculated by the number of equity awards granted, net of forfeitures during the fiscal year, divided by the total shares outstanding at the end of the fiscal year. For the year, we expect DDRR of 104 to 106% and ARR growth of between eight and 10%. As team noted, these metrics reflect the headwinds we saw in Q4 and early Q1 due to churn activity by two customer specific instances. We have made tremendous progress with our bottom line. And as I stated in prior quarters, we will continue to balance growth and profitability. We remain committed to our goal of exiting fiscal 25 at a rule of 30 run rate. We expect our adjusted free cash flow to be $80 million for the full year. This represents a $35 million improvement year over year. In closing, while the macro backdrop continues to impact us in the near term, we are focused on showing disciplined bottom line leverage. We continue to focus on accelerating new logos with our strategy to land lighter and to expand alongside our customers. This will bring us runway for accelerated growth in the second half of the year. We will keep our retention rate strong while improving profitability margins and increasing free cash flow generation. With that, team Robbie and I will take your questions and I'll turn it over to the operator.

At this time, I would like to remind everyone in order to ask a question, press star, then the number one on your telephone keypad. Your first question comes from the line of Adam Hotchkiss from Goldman Sachs. Your line is open.

Great. Thanks for taking my questions. I guess to start on the new logo side, I know you mentioned Sony and Infor and the increase in total new logos that adds on a year-over-year basis. Just any more commentary on the types of customers you're adding besides the ones you mentioned? what, from a product perspective, a typical lighter land looks like and how we should think about landing contract values versus the eight net ads that you noted on the $250,000 plus side. Just any incremental color there would be helpful.

Yeah, absolutely. So in addition to Sony Infor, I think we noted three more customers. You can see it's a fairly diverse mix, actually. There was an airline that I mentioned, this team here, there was a – A membership club, right, with 70 locations, and there was definitely a traditional SaaS company. I would not say the mix has changed too much. I would say that we continue to focus on technology companies, right? SaaS companies continue to do well, especially as they gear up for, you know, perhaps a turn in the IPO markets, at least the private ones. And we still continue to see, you know, healthy growth in our media segments as well. In terms of the type of deals, You know, obviously it's an arbitrary number, but we thought that 100K to 500K is a good indication, but the deal is not too small, not too big. And that's really where, you know, like I said, we saw a pretty dramatic decrease in sales cycle time. So I'd say that's how to think about the business.

Okay. That's really helpful. Thanks. And then Todd, I think you mentioned previously that ARR growth for the past fiscal year would be a good indicator of growth for fiscal 25, and it looks like there's a little bit of deceleration now baked into the guidance. So, just curious, you know, how much of that is the two logo turns you mentioned versus maybe some incremental conservatism now that you're getting more of a view on the macro? Just any incremental color on the dispersion there would be useful.

Hey, thanks a lot, Adam. So, as you said, we had a one turn or one – Customer in Q4, that was a pretty significant turn. That's going to give us a point of DBR headwind. And same thing on the ARR as we move into next year. When we took a look at just some of the larger deals, those deals continue to elongate and cycle. And when we took a look at some of the things that continue to push out into the future, we've got another point there. And then the last one was there is a large customer And both of these turns that we've talked about, these are non, they're not in our core verticals. And so, you know, not standard. One was not live. The other was an old company. Actually, you know, they do porta-potties. And, you know, it was trying to make a digital transformation. Didn't happen. And so that's giving us another point. So if I take those three things together, those are the three points that we're seeing. And as we're just seeing elongated sales cycles, I think we're going to be really judicious and not assume that we're going to have some of the larger deals that we had, because that's really put a lot of headwind on us this year. So we're going to assume for all of next year that we're landing lighter. And then we have those two churns that obviously bring through the entire year from an AR growth. And that's really what we've seen from a headwind perspective.

Okay, all really helpful. Thanks, team. Thanks, Todd. Hey, thanks a lot, Adam.

Your next question comes from a line of Chad Bennett from Craig Hallam. Your line is open.

Great. Thanks for taking my questions. Just curious on kind of the map behind the narrative of our best retention rate since going public considering the churn. Is that, I guess, Is that a gross retention number? Just kind of how do we think about that considering the churn?

Chad, that absolutely is a gross retention rate. And like I said, you know, we were running well below where we thought we'd be. We actually ended up landing right on plan for the full year. We had that unexpected churn, you know, large company really facing some big macro headwinds. Maybe just give you a little bit more color. It was a company that had not gone live, not in our core vertical, right up until before it churned they were actually talking to us they were looking to expand and bring Zora revenue on and then literally on a dime it's like not only are we not going to do the revenue thing we're canceling the whole project we're canceling all of our IT projects that aren't live so that was something that was you know a surprise to us so that's really what we're driving on it and again next year you know We've got a timing issue. The linearity seems to be moved forward. When we take a look at the full year, that is what's driving it. And, again, our customers are really sticky. And once they go live, we tend to keep them, you know, for a long time. And our top 100 customers, only five customers haven't gone live yet.

Okay. And just curious, you know, just were we recognizing subscription revenue from these two customers that didn't go live or have not went live or are not going live? And if so, for how long?

So I don't have the exact dates when they went live, but as soon as we sign a contract, we begin recognizing our revenue as anybody in the SaaS organization does, because we do stand up that environment. They need that environment as they are working in their internal processes. So I think if any SaaS company, as soon as they sign the contract, depending on how it ramps, that is part of our revenue. So that was part of our run rate, and it was in the ARR.

Yeah. The second company, just to be clear, they've been live for, over five years. And so, you know, they have big ambitions for a digital transformation project. But if you look at their internal processes, I think we mentioned on the call, it's still very much one off transactions, and they just never really, really transformed. And so the overhead of using our system, ultimately, you know, it just wasn't a good fit.

I got it. And then maybe just one last one, if I could, just on the service line and the gross profit there. we're clearly running at a negative gross profit. And, you know, I think the thought was going back a couple of years is we're going to kind of sacrifice service revenue to invest in the channel and offer them up that implementation revenue. And what we get back for that is obviously subscription revenue growth. That doesn't seem like it's transpiring. And then the other avenue is You know, we're investing in our customers direct and, you know, our service revenue is going down, you know, materially year over year. Should we be running this at a negative gross margin business at this point?

Yeah, I think for the full year, our objective is to run it slightly below where we are from a standpoint of, you know, the loss from Q4. And I just remind you, you know, Q4 is always a little bit special for us. We have in the U.S., which is a big chunk of our business, you know, 60-some percent. We have the Thanksgiving week, and then we have the end-of-the-year shutdowns that a lot of companies have. And so when you take those, we just have a lot fewer billable days, and that, you know, continues to put pressure on it. From another standpoint, you know, we do invest in customers. We're also investing in partners. Those are some of the investments. We continue to evaluate them, but at this point, we believe those are prudent, and those do help us drive top-line subscription growth that has, you know, a very positive, you know, almost 83% margin this company.

And I think, Chad, the other point to it is, yeah, we are partner-first on that. It is important, and we do see. I mean, a source pipeline is an example of one of 1.5 times year-over-year through our partners.

Got it. Thank you for taking my questions. Thanks, Chad.

Sorry. Your next question comes from the line of Patrick Schultz from Baird. Your line is open.

Hey, thanks for taking my question. Appreciate all the color you provide around guidance. Kind of curious if you could dig into some of the more recent buying patterns and deal closure rates you're seeing from customers, excluding those two large customers that churned. Have customers been incrementally more cautious with their budgets now compared to late 23? Just trying to get a better understanding of the buying environment that's embedded within guidance.

Yeah, this is Tina. I'll chime in there.

You know, if anything, you can sort of see a tale of two cities, right? There's two spectrums, if you will. What we're seeing in overall customers have remained really interested. Recurring revenue models are really important. The shift to subscriptions is really important. In the technology sector, if anything, AI is pushing more and more people to do, you know, consumption-based billing models. And so from an overall trend for what we do and the market's need for what we do, we feel really, really good. When it comes to specific deal cycles, we're seeing two ends of the spectrum, right? On the smaller deals, and let's call it, you know, less than 500K, we're actually seeing those deals close faster, and we're seeing good, good, healthy demand. I think there's just simply more scrutiny. You talk about, you know, a million, million and a half, $2 million ARR deal. Multiply that by three or five sometimes, right, because they really see it as a long-term investment. You're talking about a sizable approval. Those things just continue to have a lot of scrutiny. You know, is there something out there that says, do those start to loosen up? You know, perhaps, but it's not something that we're going to count on. We're going to build into our models.

I think one other thing, Patrick, it's also really important to note, is these aren't lost deals matter of fact when we look at our win rates they're at record levels and in fact you know some of the companies that are doing bundling and giving away their subscription billing we're seeing over 80 win rate against those so it's real important to note this is absolutely a macro phenomenon this is not where we're not being successful against competitors and in fact i think you know another interesting thing is during the year We actually took 17 deals away from our competitors, both high-end and low-end, where they said they really needed an enterprise solution at scale, and they came to Zora because what they had wasn't doing what they needed.

Yeah, I mean, that's absolutely true. If you think about all the customers that we mentioned on the call, I can think of at least three or four or five of those that are competitive win-backs where maybe they picked a competitor, you know, two, three years ago, realized it doesn't have the functionality they need, and they want them coming back to us.

Okay, thanks. That's very helpful. Appreciate the call there. And then maybe one quick follow-up too, just on the go-to-market investments. You guys mentioned that's going to be a big focus for you guys this year, improving the go-to-market efficiency. Could you maybe talk about some of the investments you're making around this motion and how you're thinking about the partner channel investments for this year? Thanks, guys.

So, hi, it's Robbie. We are making sure that as we look at go-to-market, we're keeping all of our, got to go exactly flat. We're focused very much on the marketing, the pipeline areas, in terms of how we create more demand around those areas and make that fast-moving in that sense.

Yeah, maybe I'll add a little color on that.

Think about it as how do we generate demand? And we generate demand primarily through two ways. We do it through ourselves, and we do it through our partners. We really like to partner demand. Those partners in previous calls we mentioned, You know, those deals close at a higher close rate. They tend to be bigger. Yes, you know, once you get into the seven-digit deals, our partners feel this too. There's just simply more scrutiny on those deals, but partners remain really, really important for us. And then on the pipeline side, you know, how we do demand, you know, is it through what the industry calls SDRs or BDRs? I think there's a transformation there. I think AI is going to help, and I think we're going to be able to find ways to be much, much more productive in that group.

Thanks, Patrick.

Your next question comes from a line of Joseph from Canaccord. Your line is open.

Hey, guys. Good afternoon. Thanks for the questions. Just wondering, does it sound like perhaps one of those two customers could come back at some point when those IT projects begin again? And then just kind of wanted to make sure there was really no competitive you know, influence on those deals. And then I'll have a quick follow-up.

Yeah, I mean, the company that did not go live, you know, that industry is definitely hitting headwinds, if you will. And so, absolutely. I mean, the business that we're in, in that company, its descriptions, its recurring revenue is really, really important. That's why this did take us by surprise. And so, I'm certainly optimistic that eventually, you know, we'll have another shot to work with them and make them successful.

Okay, great. And then, you know, on the workforce reduction, could you maybe drill down a little bit and, you know, was it broad-based across the company? Was there certain areas where, you know, there was a little bit more reduction? And, you know, how do you see that reduction affecting, you know, the R&D and the go-to-market?

Hey, thanks a lot, Joe. So this action was really focused on efficiency, a little smaller than what we had done last time, about 8% net. And they give us $15 million of savings for the year. And so maybe I would put it into the following buckets. First bucket is what we did in product and technology. And when we think there, as COVID started out, we did a lot of hiring, especially offshore. And when we did that, we hired a lot of generalists. And we also let people kind of be scattered throughout wherever they were. And what we found was this just wasn't really effective for us. We need especially these generalists and folks to be where they're able to collaborate and get into an office. And we just weren't seeing productivity from them. And so those were some reductions that we made the decision to make. So from a standpoint of we were able to get more efficient there, but we were seeing very little profitability. So we feel like, you know, there's not a loss of capacity there. On the go-to-market side, I think, you know, Robbie hit it as, you know, we're not divesting in capacity out in the field, but we're just getting a lot smarter on how we're generating pipeline, what we're doing through partners, what we're doing through marketing, you know, how we're spending our outbound. we've just learned there's certain things that are really productive and there's other areas that aren't and the last is we got really focused on gna there's a lot of areas we've invested in the last two years on processing technology that's just allowed us to get a lot more efficient and we're dropping those to the bottom line so overall i think we got the right structure and we still have the investment that we need to deliver you know the leading product and go-to-market organizations

Great. Thanks for that color. And then just I'm going to squeeze one more in. I know you were targeting rule of 30 and you're targeting it again here. But given kind of a couple of the moving parts on the top line and then the cost reductions, do you see yourself getting to the rule of 30 slightly differently than you were previously or the last time you provided that outlook? Thanks a lot, guys.

So we've been really disciplined. We said at the beginning of the last year that we weren't sure exactly how things were going to go. If we didn't see the ability to put dollars on the top line that we continue to put through the bottom line. I said at the beginning of last year that, you know, we would do 6% plus profit. We delivered 11. We're going to continue to do that. So obviously, if you take a look at where we've given the guidance. You know, that's going to imply that we're over a 20 percent operating margin at the end of the year. So, yeah, it'll probably be a little bit more on the bottom line, but we've certainly got, you know, opportunity to accelerate on the top line. So I feel like we've got a lot of different avenues and a lot of different function or a lot of different avenues for how we can get to that rule of 30, regardless of what the environment looks like.

And again, if you would like to ask a question, please press star one on your telephone keypad. Your next question comes from the line of Joshua Riley from Needham. Your line is open.

Hi, everyone. This is Michael on for Josh today. Thanks for taking my question. I just have two quick ones here. First, what are you seeing in terms of invoice volume growth returning to maybe a more normalized level over time? And then could you help us understand the impact of lower invoice growth to the NRR? Thanks.

Yeah, I'll go ahead and field that. Maybe, Todd, you can jump in.

But look, I think we said invoice volume was 10%, revenue volume was 12%. If you compare that to, you know, the growth of the GDP in the large countries, you can certainly see that our customer base continues to grow and continues to have a much healthier outsized growth compared to the general economy. So we're in the right part of the market. We're in the right part of the customer. Understand, right, how does that correlate to us? I think what you've seen us do, and we've been pretty public about it over the last three, four years, is simply reduce our reliance on invoice volume growth for our own growth. And so you've heard us talk about our multiple vectors of growth, our multi-product, land and expand strategy. Today, we can grow by certainly, you know, volume and revenue schedules, revenue, growth through invoice volume, but we can also grow by additional cross-sell of products, right, billing customers that buy revenue and vice versa. You heard us talk about that on the call. Or even within each of these products, we continue to launch new innovations, say, fraud detection in the billing product, SSP in the revenue product and the like, And we can certainly sell additional modules and capabilities within a product that they already have. And so our goal is to give our sellers, right, a broad toolbox, if you will, a tool bag to bring value to our customers. And as long as we continue to do that, you're going to see us ability to grow with our customers.

Yeah, maybe, Michael, the only thing I would follow up with is, you know, we've talked in the past, maybe 30% or so of our revenue is driven by that volume metric. But you can't have, we don't have a natural correlation for the 10 to 12% growth because as our customers get larger, they get big economies of scale. And that's one of the reasons that there's not an easy correlation for that. And I think team hit it right. That's certainly a driver for us. And as we've seen, especially the SaaS market, which is more than 50% of our business, as we've seen growth rates come down, that's been a headwind for us this year. We think we'll see this year that we get to the end of that headwind. But that certainly has caused a bit of a headwind for us. And as we accelerate, that will be something that we'll be able to take advantage of. But we also have multiple other avenues where we can grow. And the fact that we have a $600 million opportunity within our install base outside of volume, we think gives us a lot of ability to also grow within our install base.

Awesome. Thanks so much. Appreciate it.

And we have time for one more question, and that comes from the line of Brent Thill from Jefferies. Your line is open.

Hello. Thanks for the question. This is Alon Liani on for Brent Thill. My first question is, most companies are telling us that the environment is improving. So other than the macro piece, is there anything structural that we should be aware of? And my second question is on the recent layoffs. how much of those cost savings from the layoff are being reinvested versus flow back through to margins? If you can help quantify that, that would be helpful. Thanks.

Yeah, let me field the first one, and I'll, Todd, field the second one. Look, we all read the news just like you all, right? Is there a general sense that maybe in the U.S., at least we dodged a recession or a soft landing? Is there a general sense that, hey, you know, maybe the Fed's, We'll start to lower interest rates. Was it going to be the start of the year? Was it going to be the end of the year? I'd say we're picking up the same level of optimism in the air that other companies are. But then, you know, I don't know if you've obviously been following some of the announcements today. You certainly see other companies be a little more muted in their expectations of what revenue growth will look like this coming year. So I think, you know, I think in this uncertain environment, it's good to be prudent. And that's why I like our strategy, right? I like our strategy of saying, look, Regardless of what's going on the macro, we can continue to sign on new logos. We might be doing it as a smaller ACV, a smaller land, but that leads to faster sales cycles, that leads to more customers. We've got a proven engine that once we get the customers and we get them live, we can grow with them. You heard the stat about 60% of our customers who were new this year actually grew their spend with us. And so we feel good about the strategy that allows us to continue to set ourselves up for, to be in a great position for long-term durable growth. regardless of what happens in the overall macro.

The only thing I'd also add to what team said is, I probably talked to 20 plus CFOs in the most recent quarter. And when I talk about to all of them, I think everyone's being very cautious in their outlook as they start thinking about this year. So I think the guidance that we've given is really prudent based on the macro from what we're seeing and hearing from our customers. On your second question, As I noted on the last call was that there was about $15 million of that savings will go to the bottom line for the year.

So appreciate the question.

This concludes today's conference call. Thank you for your participation. You may now disconnect.