Fnac Darty Sa Ord

Good morning to you all. Thank you very much for being here for our financial statements. I'm with Jean-Brieuc Le Tignier, our CFO, and we're very happy to see you today, even if it's from a distance, especially as our results are excellent. One year ago, almost to the day, I presented our everyday strategic plan. Today, the remarkable performance achieved by the group in 2021 reflects the first successes of this plan. We are very proud. And above all, we are proud of the collective work accomplished thanks to the commitment of our 25,000 employees, the primary architects of this success. It's also an opportunity for me to thank our customers for their loyalty and support. We were very touched by their recognition and trust. This confirms our ambition to become the key ally for consumers in their efforts to consume responsibly and sustainably in their daily lives. I would like to start my presentation with the successes of this year, and Jean Brieux will explain in more detail the main elements of our financial performance. We started this year, as you know, with the pandemic and COVID. We have the major achievements of this year. The performance of the group took place in a very difficult period of time. We had to adapt, and thanks to the agility and responsiveness of our teams, it was possible to take up the challenge we had to adapt to periods of closure and reopening of our outlets while ensuring the health and safety of our employees and customers. We have overcome supply chain disruptions thanks to the quality of long-term and trusting relationships with our suppliers, and we've been able to shift a large part of our business Online, very quickly, thanks to the extensive digital skills and the performance of our integrated logistic solutions, we have been able to deliver our customers in the shortest possible time, even in periods of peak demand, thanks to the click and collect. And it was possible thanks to our dense network of stores, thanks to strong partnerships with delivery companies. And we strengthened the quality of work of our teams with the signature at the very beginning of the year of the first group agreement on the quality of life at work. And most importantly, not only did we successfully weather the COVID crisis, but we were able to look to the future by launching our everyday strategic plan a year ago, strengthening the role we play in terms of sustainability advice and service for all our customers. This has proved to be a winning bet and we are already seeing the first successes and they are very encouraging. 2021 is an exceptional year for our group. Our results are excellent and reflect the relevance and success of our strategy and the outstanding day-to-day work of our 25,000 employees in all our countries. Our revenue exceeds the record level of 8 billion euros, up 7.4% year on year. Thus, during the two years of crisis, the group sales grew by more than 8.2% on a pro forma basis. Our online sales represented 26% of our total sales in line with our projections and well above the level prior to the health crisis while maintaining the click and collect rate close to 50%. Our current operating results amounts to 271 million, a very strong increase compared to 2020 and already exceeds the pro forma level for 2019.

So how can we understand the evolution of activities during the period we've just been through? Firstly, Well, through the behavior of our markets. Of course, there are favorable trends directly linked to the crisis we've just gone through. People have spent more time at home and needed to equip themselves quickly to telework, to improve the quality of life in their homes, or simply to keep themselves occupied during periods of confinement. But there are also underlying trends to which the range of our products and the quality of our services respond perfectly. the need for culture with a growing appetite for comic strips, both for young people and older people, the search for authentic, durable, sustainable and repairable products, the search for a sensory experience and a collector's items, such as a return to the vinyl, a demand for more premium products, which has had an undeniable value and volume effect on certain categories. The breadth of our offer, its positioning, the quality of our sales, though, who now know how to anticipate trends and decipher our customers' expectations, give us unrivaled assets to accompany the underlying trends of our market. I will illustrate this with a few examples. For the past two years, we have outperformed the trends in our markets, and this is no accident. It is the result of our strategic and tactical choices in our purchasing policies and the depth and range of our offers. We have a long-term relationship of trust with our suppliers. This has enabled us to maintain excellent availability of our products throughout the year, despite disruptions in supply chains. To sell, you can't just promise, you have to deliver. We have exclusive offers on innovative and technological products such as Samsung microLED TV and many others throughout the year. We offer attractive cultural events in our points of sale, with meetings with more than 600 artists this year between September and December, despite the health context, but also thanks to launch of the Éclaireur digital platform that was launched in October. We are diversifying our offer with extension of the Darty cuisine offer, kitchen offer, which now has 185 points of sale, or with the development of new areas dedicated to urban mobility, games at home, a very important market for the group. Now, as you know, one of the strategic orientations our everyday plan is the development of a multi-channel approach, which combines the best in physical and digital worlds. In 2021, we again gained 5 million new active customers on the web, and digital sales represented 26% of total sales. This is 7 percentage points better than in 2019. It confirms our objective of reaching at least 30% of sales through digital channels by 2025. We owe this success to our 20 years of experience. online sales expertise in France and Europe and to an ambitious program of innovation and transformation that we've launched. For example, we recently launched our live streams service, which puts our customers in touch with our expert salespeople, and we have already conducted over 150,000 live streams. The results are extraordinary, with a conversion rate between two and three times higher and a high level of customer engagement.

I'd suggest to take a look at images of this service. Flexarty brings together the best of the two worlds, digital and proximity. In this jungle of hyper-choice and the web, what is more precious than advice and direct exchange? Thanks to Visio, our store sellers invite you to a simple and easy service.