2/16/2022

speaker
Charlie
Operator

NV 2021 Full Years Results Call. My name is Charlie and I'll be coordinating the call today. If you'd like to ask a question at the end of the presentation, you can do so by pressing star followed by one on your telephone keypads. Please limit your questions to two to allow time for every participant to ask their questions. I'll now hand over to the Heineken management team to begin. Please go ahead.

speaker
Federico
Investor Relations Host

Good afternoon, everyone. Thank you for joining us for today's live webcast of our 2021 full year results. Your hosts will be Dolph Vandenbrink, our CEO, and Harold Vandenbroek, our CFO. Following the presentation, we will be happy to take your questions. The presentation includes forward-looking statements and expectations based on management's current views and involve known and unknown risks and uncertainties, and it is possible that the actual results may differ materially. I will now turn the call over to Dolph.

speaker
Dolph Vandenbrink
CEO

Thank you, Federico, and welcome everyone. I hope you and your families are all well and safe. We're happy to be here to share our 2021 results. Now, we hoped that 2021 would be a somewhat calmer year, but it turned out to be quite challenging. Our mantra of navigate the crisis while building the future continued to guide our actions. We moved with agility to adapt to the fast-changing environment, yet took time to build the future deploying Evergreen. I am proud of how our colleagues, customers and suppliers continued to show agility and resilience, supporting one another and delivering strong results. The speed of recovery remains uncertain and we face big inflationary challenges, yet we are encouraged by the strong performance of our business and how Evergreen is taking shape. This gives me confidence we are on course to deliver superior and balanced growth to drive sustainable long-term value creation, as is our goal with Evergreen. Today we would like to share our 2021 results and the progress on Evergreen. We will cover a select number of topics and look forward to find time to share a more comprehensive overview later in the year. Details will follow on that later. So let's see some highlights. We are pleased to report strong results, a big step towards recovering to pre-pandemic levels and in part going beyond. Net revenue by year grew 12.2% organically, benefiting from strong volume growth and revenue per hectolitre growth. Revenue per hectolitre by year grew organically by 8.3%, with more assertive pricing in the second half. Beer volume grew 4.6% organically in the Heineken brand, 17.4%. with more than 60 markets growing double digits. Our operating profit growth grew 43.8%, and the margin was 15.6%, improving 331 basis points. Due to top-line growth leverage, continued cost mitigation actions, and big strides in structurally right-sizing our cost base, net profit and EPS grew even faster from the low base of last year, higher profits from our JV partners, and lower financing costs. Let's look now into the regions, starting with AME, the Africa, Middle East, Eastern Europe region. Net revenue grew organically by 25.9% and operating profit by 89%, with strong growth in the majority of our operations, especially in South Africa and Nigeria. Beer volume grew 10.4% organically and is now ahead of 2019, led by Nigeria, South Africa and the DRC. Price mix was up strongly, 12.5% on a constant geographic basis, mainly driven by decisive pricing in Nigeria and Ethiopia, and premiumization, especially in Russia, Nigeria, and Egypt. Nigeria continues to grow fast. Volume was up in the low teens ahead of 2019. Our premium portfolio grew by more than 30%, led by Tiger, Heineken, and successful launch of Desperados. We're expanding our Ama brewery in Nigeria to unlock further growth. In South Africa, volume grew by more than 40% ahead of the market. The strong growth came from all brands, particularly Heineken, Amstel, Windhoek and Strongbo. In November, we announced the intention to acquire Distel and Namibian breweries to create a regional beverage champion. I'm very happy to inform that yesterday we secured a major step, the approval of shareholders. Full completion is still pending other conditions, including regulatory approvals across various jurisdictions. Moving on to the Americas region, net revenue and operating profit grew organically by 17.9% and 19.5% respectively, mainly driven by Mexico and Brazil. Organic beer bullion grew by 8.2%, finishing in line with 2019. Price mix on a constant geographic basis grew by 10.3%, with Brazil growing in the 30s. In Mexico, beer volume grew in the high teens ahead of the market and in line with 2019. The premium portfolio grew more than 30%, led by Amstel Ultra, Bohemia and Heineken. Amstel Ultra has been a great success, more than a million hectoliters now, and we're rolling it out to other markets. Heineken 00 continued its strong momentum and strengthened its position as the number one non-alcoholic beer. our six stores accelerated their expansion, reaching close to 15,000 stores. In Brazil, we gained value share in a year, with revenue per hectolitre growing in the 30s, as we mentioned, driven by strong pricing and mixed effect as we continue to rebalance the portfolio. Premium beer volume grew close to 30%, led by Heineken and Eisenbahn. The Heineken brand is now two times its pre-pandemic volume, Our mainstream portfolio grew in the mid-20s, led by Amstel Devasa and the launches of Tiger and Amstel Ultra. Our economy portfolio declined close to 30% and the non-beer volume declined by around half. Heineken USA grew by a low single digit ahead of the market, led by continued momentum on Heineken, Dos Equis and our innovations like Ranch Water and Lime and Salt. We observed strong growth across the majority of our markets in the region, especially Panama, Peru, and Ecuador. Our joint venture partners grew strongly in Chile, Argentina, Colombia, and Costa Rica. Next up, Asia Pacific. After a strong start, the region was severely impacted by the pandemic in the second half. Beer volume declined 11.7% organically. Net revenue was down 6.1%, with price mix-up 2.1% on the constant geographic basis. Operating profit declined 13.5% organically driven by Vietnam and Cambodia, partly offset by growth from Indonesia, Malaysia, and the restructuring of our business in the Philippines. Our growth momentum in Vietnam was disrupted by the lockdowns. These were more severe in our strongholds, particularly Ho Chi Minh City. We restored our national leadership position towards the end of the year as restrictions were lifted. Despite these challenges, BAV yet grew in the high 20s as we continue to grow outside our strongholds. Heineken grew slightly, led by the success of Heineken Silver. In India, UBL grew in the 30s and outperformed the market. The integration is progressing well. And China continued with its strong momentum. The Heineken brand is today close to two times its size before the pandemic. And China is now the fourth largest market for the brand globally. Across the rest of the region the picture was mixed, volume declined in Cambodia and New Zealand due to lockdowns. We saw double digit growth in markets showing a partial recovery like Indonesia, Singapore, Myanmar and Laos. Moving to Europe, net revenue grew by 8.6% with price mix up 4.3% on a constant geographic basis due to positive channel mix effect, premiumization and pricing. Operating profit more than doubled. Beer volume grew by 15% in the fourth quarter to finish the year up 3.8%. On-trade volume grew in the high teens, mainly from Q4 when restrictions were less widespread and severe than last year. However, we are still 30% below 2019. Over the last six months, we observe a steady 80% to 85% of outlets reopened versus 2019. So still some way to go to fully recover. On the other hand, the off-trade was broadly stable versus last year and ahead of 2019 by nearly 10% rhythm by premium. We held or gained share in two-thirds of our markets. The premium portfolio grew in the low teens from a broad range of brands including Heineken, Desperados, Moretti, Amstel, Gürser, Ignusa and El Aguila in Spain. Our focus on fewer bigger bets on local premium brands meeting the needs of younger consumers has had great results, with these brands growing in the 30s, so now close to 8% of the volume in Europe. Now, on to our refreshed BRUT better world strategy, which has three parts, as you may recall. Our path to net zero environmental impact, our path to an inclusive, fair and equitable world, and our path to moderation and no harmful use. We shared our goal to reach net zero carbon emissions in the full value chain by 2040, ten years ahead of the Paris Agreement, and published our climate action plan on how we aim to reach this goal. The Science-Based Target Initiative approved our targets to reach net zero emissions in production by 2030 and to reduce total value chain emissions by 30% by 2030, in line with the 1.5% degree pathway. We are making good progress, but our journey is going to be challenging and will require coordinated action with many suppliers and stakeholders around the world. In 2021, we raised the bar further on governance and transparent reporting. We began the year as a founding signatory to the WEF stakeholder capitalism metrics and towards the end committed to the recommendations of the task force on climate related financial disclosures. We started two sustainability responsibility committees, one at supervisory board level and one at executive management level. This will ensure that all levels of leadership are actively involved in the delivery of our commitments. We also assessed how best to align our renumeration policy with the creation of sustainable long-term value. You will see our proposal in the coming weeks as we bring it for approval to the 2022 AGM this April. Moving on to our Evergreen balanced growth algorithm, we introduced it to you last year. Today it's not our intention to give an update on all dimensions of the execution of our strategy, But we thought it important to share a few examples of how we are on track to deliver superior growth, sharper and more intentional investments behind growth, and our productivity program. I will touch upon the examples of premiumization and our eB2B. Later, Harald will share our productivity program and how we are embedding a cost-conscious mindset. In the next slide, we have the pillars of our growth strategy. These pillars focus on the renewal of our portfolio, shaping our route to consumer digitally and strengthening our footprint. I've touched earlier on the changes to our footprint with the incorporation of India and our intentions in Southern Africa, so I will now focus on our portfolio. In particular, how we are driving premiumization at scale led by Heineken. Premiumization is a key driver of our superior growth, and it has been. Premium is expected to grow two times faster than overall beer and even faster than total alcohol. 40% of our beer revenue is coming from premium, the highest versus our peers. So we are best positioned to capture this opportunity. Our intent is to further amplify this advantage under the leadership of the Heineken brand, making it the number one brand of choice for the younger generation. The brand has strong momentum, growing 70% ahead of 2019, growing in a very broad base of markets. Close to 40% are showing double-digit growth versus pre-pandemic level. And as I said earlier, 60 markets double-digit up versus last year. 00 and Silver are further supporting the growth. Heineken 00 grew in the 30s this year and is now present in more than 100 markets. Heineken Silver has been a great success in Vietnam and China, more than doubling its volume this year. We're also scaling and replicating the success of our premium international brands. Desperados, Tiger Crystal, Amstel Ultra and Bira Moretti are significantly ahead of 2019. And our local premium champions are growing fast. like these, our focus brands in Europe, showing 61% growth versus 2019. But that is looking backwards, so I want to share some examples of the bold innovations that will boost the growth further in premium. Building on its success in China and Vietnam, we will roll out Heineken Silver to 27 markets in 2022 across all regions. Building on its success in Mexico, we began the rollout of Amstel Ultra, for example, with the launch in Brazil. We will have Amstel Ultra in 18 markets in 2022. We have been rolling out Tiger Crystal in the APEC region and have plans to make it big in other regions. In Europe, we will continue to focus on our brands targeting younger generations, reaching more than 10% of the portfolio in this year. We started to roll out of Edelweiss and have plans to make it big and large in APEC. We're also testing and scaling premium non-alcoholic alternatives like Desperados Virgin Zero Zero and premium ciders with Strongbow Ultra coming to the UK soon. So moving on, now I would like to share our progress on shaping and strengthening our route to consumer to be fit for the future, our fourth pillar. We have done a steep acceleration of the rollout of our proprietary eB2B platforms globally. We now operate them in 30 markets which represent 75% of our net revenue. With these platforms we build on our strong relationships with our customers in the fragmented trade, so they can grow their business with more and better services and data insights while we can increase sales and productivity. We capture 2.8 billion in digital sales value, a growth of 130% versus last year. driven by strong growth in Mexico, Brazil, Vietnam, Nigeria, the UK and many other markets. And we are on track to 10 billion of revenue, digitally enabled revenue by 2025. The chart to the right gives you a sense of the speed of the acceleration throughout the year, starting at just 15% and finishing at 47% of our businesses online as a percentage of the total in scope, the fragmented trade in these markets. We are now connected to 370,000 active customers, more than three times the level of last year. In the next slide and my last, I would like to share a little bit more color on the world of our proprietary eB2B platforms. To further accelerate our strategy, performance, and capabilities in this area, we created a dedicated eBusiness development unit to combine the power of our business and IT teams and better leverage our skill. Under this area, we brought together close to 750 people in our organization working to develop these platforms with further support from external developers. Our teams are continuously developing digital solutions under customer-centric mindset and in close collaboration with our opcos. Let me illustrate with some examples how these create value for our customers and our business where we have measured them in their pilot phase. For example, in Mexico, Using image recognition technology and rewarding our customers for properly stocking our fridges, we were able to improve compliance by 34% and sales by 5%. Two other examples. Our loyalty program solution in Nigeria rewards customers with loyalty points for purchases in the platform and recorded the volume uplift to 7%. And our digital onboarding solution in the UK provides a rich, personalized experience for new customers and we increased the size of the first order by 14% versus clients onboarded offline. Our central unit will be focused on further improving these solutions while developing new ones, strengthening further our relationship with our customers. And with that, I would like to hand over to Harald.

speaker
Harold Vandenbroek
CFO

Thank you, Dolf, and good day to you all. I'll first take you through the main items of our financial results, and then give some color to the third example that Dolf referred to earlier, the progress of our productivity program, before closing with the outlook for 2022. Starting with our top-line performance on slide 20, we delivered organic growth of 2.4 billion, or 12.2% from partial volume recovery and assertive pricing, reaching 21.9 billion net revenue by year. Total consolidated volume on an organic basis grew 3.6% for the full year, with the last quarter recording a total volume growth of 5.2%, as Europe observed fewer restrictions relative to last year. The growth was led by Mexico, South Africa, Nigeria, Italy, Spain and the UK, and was partially offset by the decline in Asia-Pacific, deeply impacted by the pandemic in the second half of the year. Net revenue per hectolitre was up 8.3% and the underlying price mix on a constant geographic basis was up 7.1%. This accelerated in the second half as we took pricing to tackle inflation and adverse currency impacts and saw positive mix from premiumization and improved channel mix. In the second half, Americas and Africa, Middle East, Eastern Europe recorded double-digit price mix growth on a constant geographic basis led by Brazil, Mexico and Nigeria, and Europe recorded high single-digit price mix growth benefited from the improved channel mix I just mentioned. The currency translation effect was 515 million for the full year, decreasing our net revenue by 2.6%, with main impacts from the Brazilian Real and the Nigerian Naira. The currency translation effect fully related to the first half of the year, with the second part of the year being slightly positive. Using current spot rates, revenues would benefit positively in 2022 by around 465 million. The consolidation of UBL since August this year contributed 280 million or 1.4% to revenue. Moving on to slide 21. Operating profit in 2021 reached €3.4 billion, a strong result and an important step towards recovering our profitability. First the organic growth. The €2.4 billion of organic net revenue growth on the previous slide translated to more than €1 billion operating profit organic growth for the full year, a conversion rate of 44%. Overall, revenue was the main driver of growth, further helped by structural growth savings and continued cost mitigations. The operating profit growth was very broad-based, with many of our operations contributing, most notably the UK, Mexico, France, Spain, South Africa, Brazil and Italy. In the region Asia-Pacific, operating profit declined, with Vietnam and Cambodia most affected, driven by COVID. As anticipated, our operating margin in the second half year was just below the comparative period last year due to phasing of investments and expenses and a negative regional mix from revenue decline in Asia Pacific, a region that has higher than group average margins. Let me get into a bit more detail on some of the key cost drivers. Our input cost for the full year grew by mid single digit on a per hectolitre basis, accelerating in the second half to a high single-digit increase. A main factor was transactional currency effects, mainly the Brazilian real, next to higher prices for raw and packaging materials, energy and freight. Product mix also had some negative effect in input cost in the second half. These negative effects were partially offset by the benefit of structural growth savings. And as flanked before, we expect input cost pressures to further intensify next year. Marketing and sales expenses Bayer had a small net increase of 2.6% or 53 million euros. Within that, consumer facing expenses, particularly media, were up more than 20%, more than offset by lower non-consumer facing expenses. A good example of productivity, a point that I will come back to later. Total marketing and sales expenses were furthermore held back due to continued cost mitigations where operations were impacted by the pandemic. Personnel expenses increased by 5.5%, driven by labor cost inflation and the reinstatement of variable pay, partially offset by savings from our organizational redesign. Currency translation negatively impacted operating profit by 98 million, Again a lower impact than at the half year. The Brazilian real again had the largest effect with the Surinamese dollar, the Vietnamese dong and the Ethiopian burr also playing part. The consolidation of UBL contributed 31 million euro to operating profit. Now I would like to cover other key financial metrics on slide 22. First, our share of profits from associates and joint ventures grew 70%, now ahead of 2019. Our partners had a strong performance this year, especially CCU in Chile and CRB in China, both top contributors to the Hennigan brand growth this year, next to Brazil and South Africa. Net interest expenses were 12.5% lower due to a lower average effective interest rate in 2021 at 2.7%, an improvement of 30 basis points versus last year, and lower net debt. Net profit buyer grew by 80.2% versus last year, a high relative increase against the low base in 2020. The effective tax rate buyer was lower than last year, mainly due to the substantial increase in profits, as last year the tax rate was high due to losses for which no deferred tax asset could be recognized, and higher non-deductible interest. In 2022, we expect the effective tax rate, again at buyer level, to return to the level of 2019. All in all, this resulted in 77% earnings per share growth to €3.54, a substantial step up towards recovery, yet still 19% below 2019. Finally, our net debt to EBITDA ratio improved to 2.6 times, close to our long-term target of below 2.5 times. Let us now turn to free operating cash flow on slide 23. Cash flow for the full year was 2.5 billion, an increase of 1 billion versus last year. Cash flow from operations before working capital changes improved by 978 million, including 186 million utilization of provisions related to our organizational redesign. The working capital movement was 84 million lower than last year, with improvements in payables offset by higher receivables and inventories. Included here is the negative effect from the delayed payments of value added taxes granted by governments, which were paid in 21. The total difference in cash amounts to about 154 million. You will have observed that the cash flow generated is well ahead of 2019. There are many dynamics at play, yet a major factor is the lower capital expenditure in the year, as we face delays in the execution of projects mainly COVID related. Overall capex in the year therefore came close to 7.5% of revenue, which is well below our indicated 9% longer term investment level. We therefore expect a significant step up in 22. The main investments this year were for capacity expansions of our breweries in Ponta Grossa, Brazil, Vung Tau in Vietnam, Ama in Nigeria, and Assemini in Italy. Note that also the acquisition of Strongbow in Australia is recorded as CapEx. Interest, dividends, and tax contributed in aggregate $150 million, mainly from dividends received from CCU in Chile and CRB in China. Moving on to the next slide, number 24, let me pick up the last example of our growth algorithm we wanted to share. Dolf touched upon the progress on premiumization in eB2B, and I will give an update on our productivity program, a key pillar of our evergreen strategy. I'd like to start with a reminder of why we felt an ambitious cost program was needed. You see that reflected on the left side of the slide. There were three compelling reasons. The first, margins had been under pressure before the pandemic and investment behind our brands was slipping. Second, the pandemic hit our business hard, causing volume to leverage disproportionate to others in our industry, given our own trade and geographical footprint. And third, we saw rising inflation and adverse currency effects, which were difficult to offset in full during COVID. So as the header says, the program was designed to address these headwinds, restore profitability, and deliver sustained operating leverage beyond. And as we stand here today, five quarters in the program, we are pleased with the progress on what we call fund the growth. First, some numbers. We're on track to deliver our target of 2 billion gross savings by 2023, compared to the 2019 cost base. At the end of 21, we achieved 1.3 billion of gross savings over that time period. Over 80 operating companies accumulated over 7,500 initiatives, delivering results and filling a pipeline of initiatives, giving us confidence we are on track to meet that goal. The next slide demonstrates the significance of these gross savings to our results recovery in 2021. To the left of the slide, it shows the operating profit BAIA since 2019, with our operating profit BAIA at 3.4 billion, up 1 billion versus 2020, but still 15% below 2019. Now on the right hand side, at scale, we plotted main drivers impacting our profits relative to 2019. Now please note that these are approximations, as there are many moving parts, so it's not meant as an attempt to fully reconcile the operating profit between the years. At the top of the red bar, we estimate the COVID volume effect in 2021 compared to 2019 to be around minus 1.4 billion, which we predominantly took from the revenue less variable cost impact of the pandemic in APAC and the on-trade decline in Europe. In 2020, the COVID effect was larger with Mexico and South Africa, for instance, deeply impacted by full closures. To date, we estimate between 35 and 40% of the COVID volume to have recovered. The bottom of the red bar illustrates inflation and transactional currency effects, showing a two-year impact over a close to 20 billion cost base. Out of the 2.3 billion cost increase, two-thirds is related to variable cost, including raw and packaging materials, products bought in for resale and transportation. within this number the adverse transactional currency effect was in the range of 400 to 500 million the remaining one-third was inflation on other costs such as personnel and selling and marketing expenses the far right of the slide shows the agility of our business and the decisive tax steps taken to mitigate these major impacts first price mix In 2020, we reported flat price mix, including a negative channel mix and low single digit, excluding that. Given inflationary pressures, we accelerated pricing during 2021, achieving about 1.7 billion of price mix during this two year timeframe. And finally, the major significance of our 1.3 billion gross savings program towards restoring our profitability. And on top, as our business was adjusting to market realities, a half a billion of cost mitigation actions, reducing advertising in lockdown markets or suspending discretionary expenses like travel, for example. Now, when the markets reopen in full, these temporary mitigations will revert. For completeness, we added other, such as specific reinvestments, consolidation and currency translation at the bottom. To illustrate these growth savings are here to stay and increase further, the next slide shows how universal our savings program has become. We mobilized, ideated, and delivered across all markets and across all cost areas, achieving at least mid-single digit savings related to the cost base of the different regions and cost components. Close to half of the savings came from variable expenses, Our teams in supply chain and procurement, together with their partners, are unlocking sustainable value by using alternative ingredients or materials, reducing complexity and improving operating efficiencies. In Brazil, for instance, we lowered the cost of our green bottles by more than 10% by contracting higher dedicated furnace capacity with our partners, benefiting from the growth of Heineken in that market. We previously touched on our organizational redesign, an important contributor to our savings in personnel expenses. Relative to 2019, today we have close to 3,600 less employees with lower headcount from restructuring more than offsetting the addition of UBL in India and the expansion of our route to market in Brazil amongst others. We are optimizing our portfolio. Previously, we spoke about the 30% SQ rationalization in the Netherlands, driving cost efficiency and organizational focus. We talked about the rationalization of low margin soft drinks in Brazil and driving growth in the upper mainstream and premium at higher growth margins. We also restructured five value diluting businesses, including the Philippines and most recently Lebanon. And we have improved the effectiveness of our commercial spend. For example, in the AME region, a media hub is servicing multiple markets at on average 13% lower cost. We reinvest also, and in absolute euros, we spend more in media compared to 2019. We drive marketing expenses towards consumer-facing investments, and the ratio consumer versus non-consumer facing is well ahead of 2019. Last, and although obviously not counted as growth savings, there is active resource allocation within our marketing spend towards strategic growth opportunities, such as supporting premium brands targeted at younger consumers, as Dolf mentioned earlier. I hope this gives you a sense for how our business embraced the cost program, and not just low-hanging fruits. It is also about cost discipline, setting and sharing best practice, but also discovering next practices. You see some examples on this slide. Going forward, it will not surprise you that we will continue the discipline, but our efforts shift to the right. For instance, we are currently working on a significantly more networked, integrated consumer to brewery approach across Europe, but more of that to come later. We built a tool to capture all ideas deployed across Heineken. The visibility gives us confidence we are on track to deliver the 2 billion gross savings in full, with a significant chunk baked into our 22 plans. We now have people networks, experts and enthusiasts, who activate, learn, share, discover and follow a drumbeat so that projects move through the funnel, to project and financial delivery. We are also making this part of a short-term incentive. All in all, we started our journey towards a cost-conscious culture. And finally, I would like to share the outlook for 2022. We launched our evergreen strategy in February 21 to future-proof our business and deliver superior balanced growth for sustainable long-term value creation. It requires us to constantly navigate the long-term transformation with the short-term financial delivery under fast-changing external circumstances. We are encouraged by the progress made, witnessed by the strong performance of our business in 2021 and how Evergreen is taking shape. In 2022, we will continue to navigate an uncertain environment and expect COVID-19 to still have an impact on our revenues. Our plan assumes market in APAC to progressively bounce back during the year, yet full recovery of the on-trade in Europe may take longer. We also expect to be significantly impacted by inflation and supply chain resilience pressures. More specifically, we expect our input cost per hectolitre to increase in mid-teens given our hedged positions and the sharp increase in the prices of commodities, energy and freight. We will offset these input cost increases through pricing in absolute terms, euro for euro, which may lead to softer beer consumption. Reflecting our confidence in the long term, we intend to reverse the cost mitigation actions undertaken in 2021 and to further step up our investments in brand support and our digital and sustainability initiatives. This investment will be partially offset by further delivery of gross savings from our productivity program, These changes are expected to have a greater impact in the first half of the year. Overall, we expect a stable to modest sequential improvement in operating profit margin BAIA in 2022. Whilst continuing to target 17% operating margin BAIA in 2023 and operating leverage beyond, there is increased uncertainty given current and evolving economic and input cost circumstances. Therefore, we will update the 2023 guidance later in the year. With that, I would like to hand over to Dolf for a closing comment before we take your questions. Thank you.

speaker
Dolph Vandenbrink
CEO

Yes, given the time, I will be short. I think on the slide you see a summary of our long-term objectives as we shared them last year with the kickoff of Evergreen. I won't speak to them in detail. I think in short it's fair to say the following, that although the speed of the recovery remains uncertain and we still face significant inflationary challenges, we are encouraged by the strong performance of our business and how Evergreen is taking shape. We're confident we are on course to drive sustainable long-term value creation, as is our goal. And with that, I would like to hand the call over for the Q&A.

speaker
Charlie
Operator

Of course, if you'd like to ask your question, you can do so by pressing star followed by one on your telephone keypads. Please limit your questions to two to allow time for every participant to ask their questions. If you choose to withdraw your question, please press star followed by two, and when preparing to ask your question, please ensure your phone is unmuted locally. As a reminder, that's star followed by one on your telephone keypads, and please limit your questions to two. Our first question comes from Trevor Sterling of Alliance Bernstein. Trevor, your line is now open.

speaker
Trevor Sterling
Analyst, Alliance Bernstein

Morning, Dolph and Harold. Two questions following. The first one concerning margins. I understand there's a lot of uncertainties both for 2022 and indeed 2023, but I'm just trying to work out the key moving parts there which could move things one way or another. So I suppose, Kiri, the extent to which the on-trade recovers once the COVID restrictions are lifted, that's pretty critical. I guess also the impact, the net impact of the pricing and the stickiness of that pricing. the elasticity, the volume elasticity, and then the net benefit from the evergreen savings after the reinvestments in ANP and digital capabilities. Are those four the really key ones, or is there something else you should be thinking about as well? And then the second question is, more getting into a little bit of the weeds around the BTB systems, what benefits are you seeing from those, Dolph and Harold, Is it increased sales per outlet? Is it reduced selling expenses? Improved promotional effectiveness? Maybe a little bit of color on the benefits of the BTB that that's bringing to you.

speaker
Dolph Vandenbrink
CEO

Fantastic. Thanks, Trevor. And maybe Harvold can take the first part and I will take the second part of your question.

speaker
Harold Vandenbroek
CFO

So for the sake of time, let me dive straight in. I think you've got the main components there, Trevor. in terms of what are the moving parts of the margin, I think it is good to add perhaps one more, and that is our deliberate intent to continue to invest in our business. That is a very important part and that's why we try to articulate the savings, but also what we're doing with these savings, namely to continue our brand support in order to drive the top line, but also build our digital and sustainability strategies. I think it is good to separate 22 from 23. What we know currently is the hedged positions and our outlook, including in terms of foreign exchange, for 2022. This is why we're pretty clear on the guidance that we've given. And therefore, the stable to somewhat progressing margin outlook for 2022 is very much linked to, let's call it, the pricing that we can have. we know the input cost inflation pretty certain, but therefore the variability is much more about the COVID recovery and the price elasticity, as you just said. For 2023, it is too early because it's too far out to talk for certainty about what will happen with further recovery or input cost inflation. So that is, I think, the color that I can give you there.

speaker
Dolph Vandenbrink
CEO

Very good. And then let me speak to the eB2B and the benefits on which you had a question. I think there are mainly two. There are benefits for the customers and there are benefits for Heineken. For the customers, and it's one of the key metrics we are following, is your customer satisfaction or your net promoter score for the digital touchpoints in comparison to the kind of traditional touchpoints like pre-sales order taking or the call center. And what we're seeing is that with the learning curve that is enabled by digitizing the relationship, we can actually drive MPS scores ahead of the analog touchpoints very quickly. And we believe that ultimately that will make the relationship more sticky, more loyal, with lower risk of disruption, which of course is something on our minds and everybody's mind Because we have been benefiting from these organically grown route to consumers over the decades and you want to make sure that you can't be disrupted by pure technology players, for example. So that's one side. And some of the examples I gave speak to that. And then there's also benefits for Heineken, apart from not losing your customers in the future, but there's also the possibility of productivity gains. Right now, a significant portion of our sales force is basically busy with transactional work taking orders by digitizing that you free your people up for more value enhancing activities. So those are kind of the two sides to the metal there. Thank you, Trevor. Who's next?

speaker
Charlie
Operator

Perfect, thank you. Our next question comes from Simon Hales of Citi. Simon, your line is now open.

speaker
Simon Hales
Analyst, Citi

Thank you. Hi, Dolph. Hi, Harold. Hi, Federico. A couple from me as well, please. Can I just sort of, you mentioned a couple of times in the presentation in the statement around the potential for softer volumes as we move into next year, given the elasticity pressures that we could see following the pricing you're taking. Are any particular geographies or parts of the portfolio you think are particularly vulnerable to some of that potential volume softness? So that's my first question. And then just around the sort of the gross and sort of synergy efficiency savings from here and the reinvestment levels going back in that you highlighted, Harold, it sounds like of the remaining 700 million of efficiencies that you're hoping to drive out of the Evergreen programme, a big chunk of that is going to come in 2022. How do we think about the scale of the uplift in investment into the business? Will that more than offset those potential gross savings dropping through, or is there a bit of flexibility there as we think about the outlook through H1-H2?

speaker
Dolph Vandenbrink
CEO

Very good. Maybe I take the first part and Harold the second part. So, on the softer volumes, I think it's anybody's guess. So far, because the pricing of 22 won't be new, we already had 11% revenue per hectare to increase in the second half. We had 8.3% last year. And actually, our volumes were quite resilient. There was part bounce back of COVID that's underlying very good performance, particularly on our premium brands. Premium volume growing at 10%, double the rate of the total beer portfolio. Brent Heineken up 17%. So, so far, even while we were taking a lot of pricing already in the second half, the volumes have been resilient. The big question is a question of duration. As we continue to take these quite assertive price increases, as we're saying, in a context of very high generic consumer inflation, energy bills, The big question is indeed whether disposable incomes will be hit to the point that it will dampen overall consumer spend and beer spend as well. We don't know. Your traditional price sensitivity studies you know, they can't model for the extreme circumstances that we are weathering right now. You know, there's simply too few data points. And that is why we are deliberately a bit cautious as we're lacking visibility on some of these dimensions. On the regions, I think historically regions that have structurally higher inflation like emerging markets. They're very used to taking pricing like we have shown in key markets in AME and South America, probably a little bit less risk. But let's see. We're deliberately cautious as there's a multitude of factors coming together. Harold, over to you.

speaker
Harold Vandenbroek
CFO

So on the growth savings versus reinvestments, indeed, the big chunk is still to come, but as I hopefully was able to demonstrate, we've got increasingly good visibility about how to deliver the path to the 2 billion. And that increased visibility is also an asset for us, because basically what we're trying to do is be very disciplined in how we drive the business going forward, but also very balanced in terms of where we take, let's call it the cost out, and where we're going to reinvest for the greater success of this business. And this, I think, is the key point. Because in the end, we really want to be known and continue to be known as a growth company. In the end, the cost discipline that we want to bring to the business is to actually start investing in the long-term business health. And we see fantastic examples of that. For example, to foster ongoing growth in Heineken, which is growing double digit in 60 markets. How to make sure that their brands have got the brand power, as we call it, to take superior pricing in the light of increasing inflation, but also on how to drive the right portfolio mix towards premiumization. How to connect ourselves digitally with more and more consumers beyond the 370,000. which is not only good for us but also good for the customer because they get better recommendations and better connectivity. And let's not forget also the sustainability and responsibility, which is another part of our green diamond, is very important for the long-term health of this business. So what we're trying to do is find the money in the pipeline but also be very disciplined in how we invest it and make sure that we balance short-term financial delivery with the long-term business building.

speaker
Dolph Vandenbrink
CEO

Maybe one add-on to what Howard says, and it was actually in what you shared during the presentation, that it's not that we are about to start. It is a continue. And yes, our overall marketing and sales expenses, we have identified a lot of productivity opportunities and therefore the overall numbers down, there's mitigation. But actually our absolute media investments behind our brands are up versus 2019, which is of course a key number. So that is maybe not visible from the kind of accounting that you see on the aggregated line.

speaker
Harold Vandenbroek
CFO

Indeed.

speaker
Dolph Vandenbrink
CEO

Thank you, Simon. Who's next?

speaker
Charlie
Operator

Thank you. Our next question comes from Olivier Nicolai of Goldman Sachs. Olivier, your line is now open.

speaker
Olivier Nicolai
Analyst, Goldman Sachs

Hi, good afternoon, Dolph Howard and Federico. So I've got two questions, please. First of all, Dolph, you used to run the U.S. business at a very different time. When you look at your operations today in the U.S., do you think the imports model for your European portfolio still makes sense considering the ESG focus, which was probably not as big at the time when you were running the business, and also the ocean freight price, well, cost increase that we've seen recently? And essentially, do you believe the strength of the Heineken brand in the U.S. relies on the fact that it's imported, or whether it's just a good beer with strong advertising? That's the first question. And then secondly, just on CAPEX, you've increased the CAPEX guidance for 2022 compared to last year. I was just keen to understand if that should be the new normal for Heineken as you multiply the greenfield project in many countries in Latam or in Africa, and you also expand capacity substantially in Brazil and perhaps in South Africa as well. Thank you very much.

speaker
Dolph Vandenbrink
CEO

Thank you, Olivier. on the US and the import model or not. And this is indeed something that we and I have given considerable thought in the past. From an ocean freight point of view, as you can imagine, the current situation is quite painful. And your ability to pass on that kind of ocean freight in the US market dynamics is low. So this is having an impact on that particular market. That's fair to say. From an ESG point of view, it is a nuanced story. One mile transported on an ocean freight has one tenth the carbon footprint of one mile in a truck. The vast majority of our volume is actually sold in coastal areas, from Boston to New York to Miami to Houston to Los Angeles to Seattle. So if we were to replace ocean transportation by domestic production, you would basically need to build a brewery on the east coast, the west coast, the north and the south to cover that. And then still you would incur massive inland transportation. So it is not as intuitive and as clear as it looks. On top of that, you would have massive capital expenditures sitting idle on the European side, and you would have to invest a lot of capital in the US. Not that obvious neither from a financial point of view nor from an ESG point of view. It's certainly something that we keep validating from a strategic and financial point of view and an ESG point of view. Harold, on CAPEX.

speaker
Harold Vandenbroek
CFO

On CAPEX. Let me just be precise first before elaborating a bit. So you saw that in 2021, our capital expenditure was about 7.5%, and our normal guidance that we have given repeatedly and want to stick to over a longer period of time is actually 9%. So indeed, the step-up is there, but it is going to normalize around 9%. I also want to say that we're not doing this blindly. What we increasingly are keeping an eye on also is the return on our net assets or return on capital employed or whatever dimension that we're using in our language. We call it return on net assets because it is important that the investments that we put in place are actually driving a return and that that return is greater not only than the weighted average cost of capital but actually is improving our return on capital employed. So that's the lens that we're looking at. Now, a factor is that in some of our key growth markets like Brazil, we do still have capacity constraints. And we really believe that in the long-term success that we want to build, where scale is also an important factor to profitability, we will continue to build that investment in.

speaker
Olivier Nicolai
Analyst, Goldman Sachs

Thank you very much.

speaker
Charlie
Operator

Thank you. Who's next? Thank you. Our next question comes from Celine Panuti of JP Morgan. Celine, your line is now open.

speaker
Celine Panuti
Analyst, JP Morgan

Good afternoon, everyone. Thank you for taking my question. First, I would like to understand in your price mix that you quoted for the second half, what is the pricing component? And while I think you mentioned that pricing in EM has been rather easier, to be assertive there. Can you talk about your visibility on pricing in developed markets and also in Western Europe, please? My second question, and I hear that it's difficult to find historical data on elasticity, but is it possible to understand whether we've seen that, for instance, in some categories, in other staple categories where we could have negative volume. Is that something that you think could be the case in some markets? And how do we think about premiumization, which is a secular trend, but do you expect this could be slowing down too in the back of high inflation? Thank you.

speaker
Dolph Vandenbrink
CEO

Thank you, Celine. Let me give this a start and then have Harald compliment it from his perspective. I'd like to pick up where you ended on premium. And the interesting thing is that rather than seeing premium slow, we see premium actually accelerate. And also in high inflation markets like across the Africa region and southern American markets. The portfolio rebalancing in America, in Brazil, is much publicized upon. We see very similar trends across Africa. We see it in Europe now with the big focus on premiums. So we are very committed, but also very confident on premium volumes. We also do believe, and Harald shortly commented on it, that Your pricing power is not just some objective, anonymous, elasticity thing. It is also very much strengthened by your brand power, your brand health. And that's why we really are very focused on investing in our high priority brands to make sure they have the brand health, to make sure they have the pricing power in this environment. And therefore, mix, going to the first part of your question, is actually a big part of our price mix effect. It was in the second half of last year where we already had double-digit price mix effect, but we do expect it to continue and to some extent even further pick on. Let me hand over to Harald.

speaker
Harold Vandenbroek
CFO

Yeah, so two things. First, let me give you a little bit of help, but not fully what you're asking for, Celine, and that is that the price mix decomposition is somewhat skewed to price and somewhat less to mix. But that's about what I can give you, because otherwise we're going to disclose too much detail, I think, on an ongoing basis. The second one is this price elasticity point. I just want to make the obvious comment that inflation is happening around us in the world, not just in the beer industry. And therefore, one of the reasons why we're calling out this perhaps softer beer consumption is not only because of our own price elasticities, but because people also have to pay their energy bills and may be sent to school. And therefore, the whole macro environment at the moment may lead to changes in consumption that go a little bit deeper than the narrow impact that we believe is currently actually upholding quite nicely because we do see continued volume growth and we do see continued growth of premium. So at this moment in time, we believe that we're on the right track. We just want to be cautious for the prolonged effect of higher inflation.

speaker
Celine Panuti
Analyst, JP Morgan

Thank you, Celine.

speaker
Charlie
Operator

Thank you for your question, Celine. Our next question comes from Andrea Pistacci of Bank of America. Andrea, your line is now open.

speaker
Andrea Pistacci
Analyst, Bank of America

Thank you, yes. Now, I just wanted to follow up on two lines of question on pricing and then on actually the 17% margin target, please. So a couple of things on pricing. You said you intend to recover the absolute input cost headwind through price this year. Does this include mix or is this just recovering it simply through price increases? And then on price still, given the magnitude of pricing you're taking and you've been talking about looking at the double digit price mix that you delivered in the second half of 2021, How are you thinking about price mix in 2022? Could it be comparable to the level we saw in 2021? And the second question, please, is on the 17% target. You've explained the factors that could affect this 17% margin. I appreciate the environment is still very uncertain, input cost, elasticities, et cetera. If you take where we stand today, i.e. with the current spot commodity prices and for now limited impact on demand from price increases, would you be in a position to achieve, do you think, this 17% target if things stay as is?

speaker
Dolph Vandenbrink
CEO

Very good. Thanks, Andrea. Maybe I start with the second part of the question and then Harold can complement and maybe cover the first part. On the 17%, it may be important to zoom out that the goal of Evergreen is to deliver superior balance growth over time so we deliver sustainable long-term value. And a critical milestone from the vantage point of early last year in the middle of the COVID crisis was to first start by recovering profitability. And that's why we introduced at that time that in-between step of 17%. Now, of course, when we did that, We didn't have the knowledge we have today about this wave of inflation hitting us. So we are now observing this 70% target in a very changed environment. Nevertheless, we are reiterating that we continue to target the 17%. So with what we know now, we are still targeting it. We are confident on the things we control, which is the recovery of volumes as lockdowns are lifted. Pricing, which we feel pretty confident about. The growth saving program we feel confident about. But there's particular two, three dimensions where we have less visibility, which is indeed the input cost, particularly going into 2023. as well as the effect of long-term inflation on elasticity and therefore volumes. We have limited visibility and that's why we chose to be cautious and say, okay, when we know more in the course of the year, we provide an update. Because what's really important to us is we don't want to end up in a situation where we need to do things that would jeopardize our long-term, our ability to invest in the future just to hit the short-term number. That we don't want. Ultimately, we are a long-term value creation-oriented company. On that note, let me hand over to Harold.

speaker
Harold Vandenbroek
CFO

Yeah. And maybe so that you hear it from both of us, because it is an important question. I just want to echo exactly what Dolph has said. And so to your question, if we are where we stand today, look, there is a reason why we're basically saying both, that we continue to target towards the 17%. So that is basically the key message that we also want to give. But then in the revised context that Dolph has just outlined, So I hope that that does justice to the second one. It is also obvious to you all, I think on the call, that when Dolf was talking a year ago about 17% as the benchmark for recovery of the 2019, that since then there is the conversation going on between, okay, this was a relative metric as in 17%, but the absolute is another matter. And I think what we're trying to do is really to find the right balance. Full stop. That's one. Second, we are here to deliver sustainable value ongoing. And that means that 17% is not just a metric for ourselves, but that we're actually talking about how to deliver sustained superior growth and operating leverage beyond. So that's on the second point. Let me not take longer. I just think it's important that you hear it from both of us. On the first, pricing is a key point. And also there, what we're really trying to do here is to offset the input cost inflation euro for euro, or in absolute as we say it. And that is indeed a combination of price mix. you're managing a portfolio and you're also trying to drive the right portfolio for the right market. So indeed the 11% revenue per hectolitre that you saw is a combination of price mix and that's how we will also look at getting to the right revenue per hectolitre in 2022. I'm not going to give you more guidance than that, but that is really how we think about this. Last, we have been consistent, I think, for the past six, seven months, where we talk about assertive pricing in order to make sure that not only do we create the brand power and the ammunition for the brand power, because we do want to continue the investment in our business, and that's the reason why we want to call out the right balance between growth savings, pricing, but also to continue to invest in the long-term health of our business.

speaker
Dolph Vandenbrink
CEO

I don't think in our careers of 20, 30 years, we have ever spoken so much about inflation and pricing. It's a reflection of the times we are living, I guess. Hey, very good. Thanks, Andrea. And we're at the top of the hour. I think there are two questions out there that we would like to capture. So I hope you can bear with us. So who's up next?

speaker
Charlie
Operator

Of course. Thank you. Our next question is from Sanjit Ojla of Credit Suisse. Sanjit, your line is now open.

speaker
Sanjit Ojla
Analyst, Credit Suisse

Hey, Dolph Harald. Two from me, please. Firstly, on the 2 billion cost saving number, clearly tremendous progress in year one. You probably delivered ahead of what you were perhaps expecting this time last year. But can you just talk about confidence on potentially more savings coming through, particularly as you're a year into the project, and just maybe talk about potential upside there. And secondly, just coming back to the comments on assertive pricing, can you just reflect a little bit upon the – the competitive landscape at the moment across the markets where you've taken pricing and your confidence on pricing rationality across the industry holding up. Thanks.

speaker
Dolph Vandenbrink
CEO

Yeah, thanks, Sanjit. I will be short on the second part. It's dangerous to talk about competitive pricing. It can be seen as signaling, what have you. I think we're quite clear where we need to go. I also think it's clear to say that almost everybody's facing these input cost inflations in more or less the same way, at least on a market-by-market basis. So we're not that worried about the market share implications of pricing. We're more worried about the bear market implications of pricing over time, as we discussed before. And maybe Harald, if you can comment on the 2 billion savings.

speaker
Harold Vandenbroek
CFO

Yeah, Sanjit, I do understand the question, but I'm also going to make this brief. At this moment in time, we're not going to signal that there is upside in the 2 billion. I said before, and I will say again, that yes, it's a good start. There is still 700 million to go. That's not a small number. And we really want to, as I indicated before in this call, we really want to make sure that we have got the full pipeline, but that we can actually switch on and switch off the right, let's call it cost savings metrics in the total field of what we're trying to do with Evergreen. That is not to say that we're not slowing down, but it may be that some savings are going to be accelerated reinvestments, and therefore I don't want to give you any hope at this moment in time too soon that the 2 billion will become, I don't know, 6 billion. So that is not going to happen in a hurry.

speaker
Dolph Vandenbrink
CEO

Maybe quickly complementing that, also to give credit where credit is due, I think what the organization is doing and Harold is playing an instrumental hand, is to really drive that cost-conscious mindset. In the beginning, you have partly low-hanging fruit. You have these big restructuring programs. We are almost 7,000 FTEs left the business, partly offset by addition of UBL and what have you. That's a major intervention. God knows we are not going to repeat that. That's a one-time intervention you make. Some of the outer year savings are more complex because they're more systemic and have a slightly longer lead time. So you can't compare the type of savings of year one with the type of savings of year three. What's important that it's not just a one-time effort and then we revert back to the old culture. We are both very determined and with us the executive leadership team to make this simply part of how we do business to continuously free up productivity gains to be reinvested. Thank you, Sanjit. I think we go to the last question. Let's see if it can be a nice marketing question on Brent Heineken or something. Let's see what's happening. Who is having the last word?

speaker
Charlie
Operator

Our final questions come from Edward Mundy of Jefferies. Edward, your line is now open.

speaker
Edward Mundy
Analyst, Jefferies

Thanks for taking the question, Dolph, Harold and Federico. The first question is really around your guidance. So last year, page seven of your Outlook statement, you guided for EBIT to be below the level of 2019 levels. And I appreciate there's a huge amount of moving parts for 2022, but is it a fair assumption that the exclusion of that statement implies EBIT will not be below 2019 levels in 2022? That's the first one. And the second one, let's hit marketing. What is the thing that you're most excited about? from Evergreen so far, and what gives you confidence that you're willing to put more euros behind this from a marketing and sales perspective?

speaker
Dolph Vandenbrink
CEO

Fantastic. Thanks, Ed, and grateful for your second question. Let me first give the word to Harald on the guidance, then I will take the marketing.

speaker
Harold Vandenbroek
CFO

So we end on a high. I get it completely. So thanks, Ed, and good to speak to you again. I think the answer to your question is indeed that we are looking at multiple ways of how do we get to fast recovery beyond 2019 in a much more balanced way than just looking at operating margin. I think what you will have heard us say is that assertive pricing and a progressive recovery is something that we are finding extremely important. And if you then multiply that with the the flat to modest increase in operating margin, I think you can do the math. But it's indeed not lost on us that we have another metric beside margin, which is called evil in absolute.

speaker
Dolph Vandenbrink
CEO

Very good. And then Ed, indeed, grateful for your marketing question. What are we excited about? Let me address the question in this way. A lot of people ask, you know, what is Evergreen? Is it a cost program? Is it a digitalization program? Is it a sustainability program? Is it a cultural change program? And we would say it's all of the above, but all of those are means to an end. And the ultimate dream we have is to really be part of those that shape the future of BEAR and beyond, to really continuously reinvent, reimagine, stretch, our brand and product portfolio. What we are excited about is the continued momentum of brand Heineken, up 70% double digit in 60 countries. But then overall premium growing 10%, brand Amstel growing 20%, Tiger Crystal, Amstel Ultra. So it is not a one-trick pony, you know, just the Heineken brand. What we are seeing is momentum across a wider range of brands. We're leading a 0-0 and we believe there's still so much to do. We are leading a cider and there's still so much to do. We are low on maturity in let's say the flavored malt beverages, seltzers, something we're looking at and there's a lot of interesting experiments out there in our operating companies. So we're ultimately, we desire and aim to be a superior growth company and therefore in the end of the day it goes back to our amazing products and brands And with all the twists and turns of COVID and inflation underneath, we are confident in the power of our portfolio and how we continue to shape it. Thank you all. I think we went a bit over. Apologies for that. Thanks for hanging in there for those of you still listening. Much appreciated. And yeah, I hope to speak to you soon. Take care.

speaker
Harold Vandenbroek
CFO

Thank you. Bye-bye. Bye.

speaker
Charlie
Operator

Ladies and gentlemen, this concludes today's call. You may now disconnect your lines and have a lovely day.

Disclaimer

This conference call transcript was computer generated and almost certianly contains errors. This transcript is provided for information purposes only.EarningsCall, LLC makes no representation about the accuracy of the aforementioned transcript, and you are cautioned not to place undue reliance on the information provided by the transcript.

-

-