Mobivity Holdings Corp

Greetings and welcome to Mobivity's third quarter 2021 earnings call. At this time, all participants are in a listen-only mode. A question and answer session will follow the formal presentation. If anyone should require operator assistance during the conference, please press star zero on your telephone keypad. As a reminder, this conference is being recorded. I would now like to turn the conference over to your host, Brett Moss of Hayden IR. Please go ahead.

Thank you, operator. I'd like to welcome everyone to Mobivity's third quarter 2021 earnings call. Hosting the call today are Dennis Becker, founder, chairman and chief executive officer, and Lisa Brennan, chief financial officer. Before I turn the call over to management, I'd like to call everyone's attention to the company's safe harbor policy. Please note that certain statements made on this call will be forward-looking statements, which are subject to considerable risks and uncertainties. We caution you that such statements reflect management's best judgment based on factors currently known and that actual events or results could differ materially please refer to the documents filed by the company from time to time with the SEC, and in particular, its most recently filed annual report on the Form 10-K. These documents contain and identify important risk factors and other information that may cause actual results to differ from those contained in the forward-looking statement. Any forward-looking statements made during this call are being made as of today. If this call is replayed or reviewed after today, the information presented on this call may not contain current or accurate information. Except as required by law, the company assumes no obligation to update these forward-looking statements publicly, or to update the reasons actual results could differ materially from those anticipated in the forward-looking statements, even if the new information becomes available in the future. Today's call may contain or include non-GAAP financial measures, which require reconciliation to the most directly comparable financial measures, which are calculated and presented in accordance with GAAP and can be found in today's press release, along with our recent corporate presentation, which is also available at Mobivity.com. With all that said, I'd like to turn the call over to Dennis Becker. Dennis, the call is yours.

Thanks, Brett. and I appreciate everyone on the phone for taking the time to join us on our call today. I look forward to detailing our success in our current business and exciting new developments that we believe will drive substantial growth. Mobivity uniquely sits at the intersection of broad consumer reach at a time when digital advertising access to consumers is more and more valuable. Apple and other tech giants changed advertising and privacy rules earlier this year required developers to institute app tracking transparency, which ultimately meant more opportunities for consumers to opt out of tracking and advertising. This greatly disrupted the mobile advertising ecosystem. Companies' digital acquisition channels narrowed drastically. Mobivity has a massive set of actionable data that, through these changes, has become exponentially more valuable to advertisers in digital acquisition. We have begun building strong relationships with businesses outside of the convenience and restaurant space that rely on acquiring and retaining digital consumers. Mobivity brings extensive reach through millions of actionable consumer interactions, our world-class clientele who touch a large portion of consumers, and the ability to target and interact with each consumer uniquely. We have greatly expanded our efforts to capitalize on this shift in the digital advertising landscape. and we believe we're uniquely positioned to exploit it. The digital landscape for customer acquisition has changed and the addressable audience has grown. While restaurants are only spending around 5% of revenues on marketing in a day-to-day effort to get feet in the stores, the new verticals we are targeting spend upwards of 80% of revenues on marketing for customer acquisition and retention. Digital acquisition for restaurants and other brick and mortar businesses is currently a nice to have, while efficient and effective digital customer acquisition is the lifeblood for digital and mobile native businesses. This represents a must-have multi-billion dollar opportunity that we are perfectly positioned to address. It's clear that the digital audience arms race is on, and we're seeing increasing demand for utilizing Mobivity's unique technology and connectivity to millions of consumers. By utilizing Mobivity's technology, companies can offer a promotion while viewing streaming video or interacting in an online game that is redeemable at more than 40,000 restaurants and convenience store locations through their mobile phone. This is a natural extension of our existing platform that provides an elegant last mile from mobile app gameplay or online content viewing to a physical or online store redemption. We also connect to more than 20 million mobile consumers through billions of targeted point of sale and mobile transactions that serve as a lucrative consumer acquisition channel back to those same digital operators. Simply put, Mobivity is in the perfect position to monetize on these transactions as we are the connection between offline consumers, the online social and entertainment networks they love, and vice versa. Going forward, we will be focused on building and capitalizing on our position at the intersection of digital and brick and mortar, and expanding our recurring revenue model to exponentially grow our business. We have proven the value of these unique and discrete consumer interactions numerous times throughout the company's history in QSR and convenience. In 2021, we launched with the second largest convenience store in the world, and throughout the year, we've significantly grown our initial agreement into 7,000 of their locations in the U.S., We are now in discussions to expand into their Canadian and other worldwide markets. We continue to see success in convenience as we signed another large convenience store brand in the third quarter and are excited about growth prospects here that will support our business as we grow into digital and mobile native businesses. I will now turn the call over to Lisa for a more detailed view of our financial results, and then I will come back for a few summary comments. Lisa?