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Betsson AB
2/6/2025
Good morning, everyone, and welcome to Betsson's earnings presentation for the fourth quarter and full year of 2024. I'm Pontus Lindvall, the president and CEO of Betsson. With me presenting today is also our CFO, Martin Örman, who has a little bit of a cough. I'm very pleased to report yet another strong quarter for Betsson with continued high customer activity and record figures across the board. In the fourth quarter group revenue increased by 22% and operating income or EBIT increased by 23% year over year. This means new all-time high levels for group revenue and EBIT at 307 million euro and 70 million euro. The EBIT margin increased to 22.9% in the quarter. New quarterly records were also set for customer deposits and gaming turnover as well as casino and sportsbook revenue. Customer deposits increased by 14% year-over-year. Casino turnover increased by 6% year-over-year and sportsbook turnover increased by 2% year-over-year. Casino revenue was up 17% year-over-year and sportsbook revenue was up 36% year-over-year. supported by a strong sportsbook margin at 9.8% for the quarter. Growth was broad-based with continued high activity in Latin America, Western Europe, and in the SEKA region. Looking at the full year 2024, as we can see on this slide, new records were set for the group revenue and earnings, as well as cash flow. For 2024, we passed 1 billion euros in revenue for the first time and landed 17% higher than the previous year. At the same time, EBIT was up 22% year over year at 257 million euros. The EBIT margin went up to over 23% thanks to our scalable business model and continued cost control. EBITDA and operating cash flow were up 20% and 18%. year over year, respectively, also at all time high. Net income and earnings per share only increased by 6% and 2%, respectively, as the group's corporate tax rate moved up during 2024 due to the application of the Pillar 2 rules. When we sum up 2024, we can conclude that it was the best year ever for Betsson, where we continue to strengthen our position as one of the global leaders in the gaming and betting industry. The year was characterized by high growth, strength and profitability and strategic investments in line with our long-term goals and our vision to offer the best gaming experience in the industry. Our investments in the Latin America and SEACA regions continue to be a key driver of the group's growth and we have successfully built a strong position in several key markets using our expertise in online gaming and our proprietary technology platform and sportsbook. Our commitment to sports and marketing through strategic sponsorships has also played an important role in strengthening Betsson's brand and engaging our players globally. Geographic expansion, diversification and disciplined capital allocation remain key success factors for Betsson. We maintain a positive outlook going forward and see continued structural growth for the online gaming industry globally over the years to come, driven by the migration from offline to online gaming. I am proud to see that Betsson's involvement in sports continues. Football is by far the most popular sport among sports betting customers. Recently we announced that the jersey sponsorship with the iconic club Boca Juniors in Argentina will be extended through 2028. Another popular sport for betting is tennis and in October last year Betsson was one of the main sponsors of the ATP 250 Nordic Open in the Royal Tennis Hall in Stockholm which was a great event with several top 10 ranked players taking part. Betsson continues investing in product and technology. Betsson's gaming sites are mainly operated on our proprietary platform, the so-called player account management system or PAM, which makes up the core of the offering and user experience. The platform manages payments, customer information and account management, as well as the games. Our sports book is also operated on in-house technology. Geographical expansion continues to be a key theme and currently the organization is preparing for a launch on the newly regulated market in Brazil. In Italy several new suppliers of games were integrated and a new form of electronic identification was introduced during the quarter in order to create a smoother registration process for new customers. In Denmark, one of the biggest jackpots in the industry was integrated and launched during the quarter. This strengthens the casino offering for Betsson in Denmark. For the sportsbook, the BetBuilder function was further developed during the quarter as new betting and combination possibilities were added, as well as bonus functionality. BetBuilder is a feature allowing players to set up their own bets from the same match in football and another of other sports. The feature allows players to customize their bets by choosing two or more selections within the same match and combining these into one single bet with higher odds. With the latest additions, Betsson can now offer one of the most attractive bet builder tools for football on the market. Sustainability is an integrated part of Betsson's business strategy since many years. Betsson holds the AAA rating by Morgan Stanley Capital International, or MSCI ESG ratings after an upgrade in 2024. In the fourth quarter, a TV campaign was launched in Argentina together with players from Boca Juniors. The TV commercial is promoting safe, legal and secure gaming practices in Argentina. Recently some changes in the group management were announced. Two new roles operational CEO and operational CFO will form part of the group's management going forward. Jesper Svensson and Chris Saliba both have a long background in the group in these roles. And now I will hand over to Martin for a closer look at the financials in the fourth quarter. Go ahead Martin.
Thanks Pontus and hello everyone. Betsson continues to deliver stable revenue growth, and we can conclude the 12th consecutive quarter with EBIT growth. The EBIT margin is stable around 23% and has been so for the past seven quarters, although the shareholder regulated revenue has increased from 36% in the beginning of 2023 to 60% in the fourth quarter in 2024. Managing to keep margins constant over time, although changing the revenue mix, is a good testimony to the scalability in the Betsson business model. The fourth quarter was yet another record quarter with growth and a lot of all-time highs. The Q4 result is supported by year-over-year growth of 14% in deposits, which is also the highest deposit levels ever for a single quarter, and also all-time high in gross turnover with year-over-year growth of 6% and growth of 11% in active customers. The gross turnover in Sportbook across all bets on gaming solution was almost 1.71 billion euros, which is all time high. Sportbook margin was 9.8%, which is higher than the 6.2% margin in the fourth quarter last year and above the two year rolling average margin of 7.8%. Sportbook revenue increased by some 36% compared to last year and amounted to 91 million. which is also a new all-time high. The casino turnover is the highest ever and increased by 6% year-on-year, and casino revenue increased by 17%, which is the highest casino revenue ever for an individual quarter. Casino revenue represented 69% of the group's total revenue in the quarter, and sport books some 30%. Reported revenue for the fourth quarter amounted to 307 million euro, the highest revenue ever in a single quarter, and an increase of 22% year-on-year and 49% organic growth. Growth is coming from both the B2C and the B2B business in the quarter, where the B2C business contributed with 224 million in revenue, while some 82 million came from the B2B operations, corresponding to some 27% of the total revenue for the group. Revenue from locally regulated markets increased by 58% compared to last year and now constitutes 60% of total revenue in the fourth quarter. Splitting revenue by region, we see growth compared to previous year in all regions except for the Nordics, which is down compared to last year, a trend we have seen for some time now. The decline in the Nordic in this quarter of 14% compared to last year is primarily driven by lower activity in the casino product. The Nordic region represented 13% of the group's total revenue in the fourth quarter. Revenue from Western Europe increased by 16% year on year or by 11 million euro and is mainly driven by increased casino revenue. Revenue from Belgium increased compared with both the corresponding period last year and the previous quarter, mainly driven by the casino product. The Italian market is also contributing to the growth in the Western Europe region, driven by strong underlying growth with new records for both deposits and turnover. The reported revenue is all-time high, and the increase compared to last year is mainly driven by the casino product. The Sportbook product reported increased activity and increased revenue, both compared with the corresponding period last year and the previous quarter, but is still comparably lower than the group's casino revenue unit. The Western Europe region represented 17% of total revenue in the quarter. Revenue from the Sika region increased by 25 million, representing an increase of 24% and reported all-time high in the quarter. Georgia, Lithuania, Croatia and Greece reported all-time high revenue in the fourth quarter, mainly driven by the casino product. Estonia reported revenue in line with the corresponding period last year. The Sportbook product reported growth, whilst the Casino product reported lower activity. Latvia reported decreased revenue compared to last year, driven by lower activity in the Casino product. The Sika region represented 43% of the group's total revenue. Revenue in Latin America region increased by 25 million euro, which is a new all-time high, representing an increase of 47% compared to last year. Peru and Argentina reported growth, both compared to the corresponding period last year and the previous quarter, mainly driven by the casino product. Colombia reported increased revenue compared to last year and also compared to previous quarter. The Latin America region represented 26% of the group's total revenue in the fourth quarter, compared to 18% in the first quarter this year. The development in operating income in this picture is broken down and explained by the different line items in the P&L. Revenue has increased by some 55 million euro and following that increased cost of services provided as well. The increase in cost of services provided is, apart from revenue growth, mainly explained by higher gaming taxes, following increased revenue from locally regulated markets. Gross profit increased by €35 million compared to the same period last year and amounts to €200 million, which corresponds to a gross profit margin of 65.3% compared to 65.6% last year. Marketing spend increased by €9 million compared to last year. Increased marketing spend is primarily explained by enhanced marketing efforts in Western Europe and Latin America. Personnel expenses increased by some €6 million in the fourth quarter compared to last year due to some 300 additional employees following geographic expansion and acquisitions, yearly salary revisions, performance-related compensation and increased investments in product and technology development. Depreciation and amortization cost is more or less flat compared to last year. Other items include other external expenses which has slightly increased, driven by sustained increased investments in technology and product development on the Sportbox side. Other items also include capitalized development costs and other operating income and expenses, which are more or less in line with the previous period last year. Operating income amounts to 70.2 million euro, which is all-time high, and an increase of 23%. The EBIT margin was 22.9% compared to 22.6% last year and 23% in the previous quarter. Operating cash flow amounts to 84.6 million euro compared to 47.6 million euro in the same period last year. Operating cash flow is driven by increased operating income and slightly positively impacted by changes in working capital by some 5 million euro. The positive effect from working capital comes from decreased accrued expenses. Cash flow from investing activities sums up to 24.5 million and relates to investments in home product and technology development and acquisition of sporting solutions and payment of gaming licenses in Brazil. Cash flow from financing activities impacted the cash flow by 90 million euro, mainly explained by paid out dividend to shareholders and by repayment of the remaining bonds in the series 2022-2025. Betsson has S end of December, a net cash position of 140 million euro and an equity ratio of 63%. Now back to you Pontus to present the suggested dividend distribution, the trading updates, and to summarize the fourth quarter and the full year 2024.
Thank you, Martin. strong cash flows of our business and the solid balance sheets allows us to continue paying out attractive dividends to our shareholders and at the same time invest in future growth for 2024 the board has proposed a 17 increase in the total dividend to 0.757 euros per share consisting of 0.657 euros per share as ordinary dividend and 0.10 euros per share as a special dividend. The proposed total dividend for 2024 amounts to euro 104.4 million. The dividend will be paid out in Swedish kronor in two parts in June and in October. Now let's look at how the first quarter of this year has started. The average daily revenue in the first quarter of 2025 up to until and including the 31st of January has been 19.9% higher than the average daily revenue of the entire first quarter of 2024. During the measurement period in the first quarter 2025 the sportsbook margin has been higher than the historical average. Now let's briefly summarize the highlights in the fourth quarter of 2024. The high customer activity continued during the quarter and was supported by a high sportsbook margin which led to record KPIs across the board. We delivered new quarterly all-time highs in revenue, EBIT, gaming turnover and revenue in both casino and the sportsbook. This was the 12th quarter in a row with sequential growth in EBIT. The business continues to generate strong cash flow, and we have a robust balance sheet supporting attractive shareholder cash returns and investments for future growth. We continue on new paths and act as pioneers in everything we do and look forward to continuing our growth journey in 2025. January has started well, as mentioned before. Geographic expansion and diversification remain keywords for us, and we have a full pipeline of activities to support continued growth. Thanks, everyone, for listening in to this presentation, and now it's time for Q&A. We welcome your questions.
If you wish to ask a question, please dial pound key 5 on your telephone keypad to enter the queue. If you wish to withdraw your question, please dial pound key 6 on your telephone keypad. The next question comes from Oscar Rehnquist from ABG Sundell Collier. Please go ahead.
Thank you. Good morning. Thanks for taking my questions. So I have three at the moment. Just the first one, I would like to spend a little bit of time on page 6 and page 11 in your report. So what it looks like is that you have ambitions to discontinue some of the point of supply markets you have in the B2C operations including Norway and also on page 11 you said that you stopped accepting customers in Norway in December so I just wanted to hear first I mean for the impact on potentially in December what impacted Q4 and also going forward how you sort of plan to mitigate any impacts from this and if you are able to serve this market through a B2B license instead? Thank you.
Okay. Yes. What you say is our ambition that for our B2C operations, we strive towards the markets that goes for local regulation. And there are some markets that has shown no signs to go towards local regulation, and we are planning on leaving these markets and some of them we have already left. Of course, that has a little bit of financial impact, but then we can rest very safely on our diversity of markets. And as you can see in the first quarter, it has not had a big impact on our performance.
All right, and can you share anything on Norway of approximately how much percentage of revenue has stemmed from that market? So we sort of know about the underlying business.
No, we don't share those figures. We have not done it before and we can't introduce that now. So we can't do that.
Okay. Next one, just on Brazil.
I think I can add to that one. I think we have commented over the time that not only Norway, but the Nordics as such has played a less important role to us and has had a relatively less effect on our P&L in general.
All right, perfect. Next one, just on Brazil. So if you could share some thoughts, and I saw a little bit of an interview as well with stringent marketing, and you talked about this before, but on Brazil, so how do you see the early signs in Brazil and what your plans are on the marketing spend to maybe try to navigate in the competitive landscape, if you like?
Yeah, it's true what you say that we foresee a competitive landscape. We want to enter that market in a slow fashion and analyze and learn. We don't want to risk any part of our P&L and our profitability by going all in in that market. So we will do a slow start during the year here in Brazil.
Perfect. Thank you. The final one, maybe for Martin, but just on the cost side, you saw costs coming up quite much, especially compared to Q3. If you could just talk about any sort of non-recurring impacts as, I don't know, sales growth was exceptionally good in Q4, maybe drove some additional bonuses and so on on personnel costs. Can you talk about any sort of one-off impacts and what we should extrapolate into 2025?
I will start on that one and then leave over to Martin. We had some increased cost on the marketing side. That's an investment and we are a growth company and we want to continue to invest in growing the company. And at the same time, we invest a lot in product development by our organizations. That's why personnel cost goes up as well. But I think we can see from the quarter reported that we still have costs under control and we operate at a very attractive EBIT margin. Now, Martin, you can add on to that.
Maybe just adding, I think what you refer to, Oskar, is that we saw some additional marketing spend that is kind of driving up the cost in this quarter. And as we have commented before, when we see good opportunities, we kind of invest more in marketing as well. And in this quarter, we saw some good opportunities and took the chance to invest.
Perfect. And the personnel costs, I think, also were up six million quarter of a quarter. If there's any sort of non-recurring impact in that or is that a new sort of run rate as a good base for 2025?
I mean, as I mentioned, we have added some 300 additional employees from acquisition and expansions. So that is, of course, contributing. But it's also normally that in the fourth quarter, you do provisions for, as you said, for bonuses, et cetera, et cetera. So there might be some costs a little bit higher than what you would see in a normal quarter going forward, yes.
Perfect. Thank you very much.
The next question comes from Georg from Atling. Please go ahead.
Good morning, Ponsen. Martin, I have a couple of questions. So starting off with the Nordics, especially on the casino side, down 18% sequentially. Is this isolated to Norway, you would say, or any weakness in other Nordic markets?
I would say, of course, Norway has an impact there and it's been like that for many quarters. But in general, the Nordics, it's not our main market where we put our highest efforts because we see better growth rates and better returns in other markets. So that goes a little bit across the line, actually.
Okay. And also to clarify on the registered customers, customers which are down 5% sequentially, is this also due to stopping to accept customers in Norway or is there any other markets that you can point out that drive this decline in registered customers?
It's not only Norway, it's several markets where we which we have packaged and stopped accepting. So that has an impact on the registered customers.
And we have also communicated that we have kind of pulled out of a few markets such as Kenya and Colorado. So that is also impacting.
Yeah. Yep. With the comments about Norway now, is this marking a little bit of a pivot to more regulated markets and accelerating that shift or should we not read too much into what you're doing in Norway?
No, you shouldn't look too much at that because we stick to our long-term view we have a belief that most markets if not everybody will regulate sooner or later and there are a few outliers which doesn't go in the same way as other markets in the world and these markets doesn't fit in with our operations so it's nothing new it's just that we have decided to to move on from some markets where we don't see any path to regulation.
Okay. Just two more questions on the marketing. 18.5% of B2C revenues step up, as you mentioned in the call previously from Q3. Is 18.5% a level that we should expect going into 2025 as well? Could you just point us in the direction up or down marketing of BHC revenues?
Yeah, I think I can say that our marketing spend is a little bit like the sportsbook margin. It evens out over time. And when we have some opportunities, which we had in the fourth quarter, we tend to spend some more. But there is no shift going forward on a high level in spending more marketing. without mentioning exactly what figure we're going to stay at, because that I don't even know myself. But there is no big shift in marketing in relation to revenues going forward.
Okay. Just a final question on the trading update. Sports technology in Q4 was obviously exceptionally high. And you mentioned in the trading update it was higher than usual as well. But is it you know, at Q4 levels or just a tiny bit above the historical average on a longer horizon?
That's a good question, which I cannot answer. No, I can't answer more specific than we write in the report, obviously. So concluding from the report, it's higher than our long term rolling average. And more than that, I can't say. And in general, we believe that that the sportsbook margin in general will go back to the rolling average, and that's where we want to be. So let's see.
Yeah, just to follow up on that, on the wording in that trading update, if I recall correctly, if there is a very, very strong sportsbook margin, you would be more explicit in saying that effect. Is that right? So if it was close to 10%, the wording would have been different.
I can't answer that specifically. I think you can read that sentence over and over again and you can draw your conclusions. But for obvious reasons, I can't comment more on it here. Okay, perfect. That's all I have. Thanks. Thank you very much. Thank you.
so there is no more questions the next question comes from martin arnell from dnb markets please go ahead okay now there are questions hi martin thank you hi pontus hi martin so i want to ask you on the b2b sportsbook potential for new customers and also if you can comment if you've added customers during 2024
Yes, we have added customers during 2024. I mean, that's part of the business strategy to grow the B2B side as well as the B2C side.
Any potential customers that you can mention that you have added? Are there any big size customers, which markets, etc.? ?
There are no such big customers that we have decided to go out and comment on individual customers or regions where they operate. So no, more like many small customers.
And is that the strategy you have in B2B to look for small customers or are you going for big ones as well here?
I don't think we exclude anything actually, but the way it has turned out is that we have worked with more smaller customers.
And what is the main sort of obstacles when you go for bigger contracts? That would be interesting to hear.
Yeah, I think some of the bigger operators, they have their own sportsbook. They see no reason to to take on our sportsbook. It's rather that smaller operators that don't have the financial strength to have their own sportsbook, they want to run a professional and improved sportsbook and therefore they become customers of ours.
And the competitive pressure, how do you feel about that?
It's very competitive. and uh but of course our product is standing out well in that competitions it's a very strong offering that we have uh but uh fortunately we are you know mainly a b2c company with a b2b arm and we don't need to to rest on on the b2b side to to grow the company but but we we are
are positive and we hope we will get more clients on the sportsbook going forward and when you look at the industry trends uh here early this year i guess you you attended ice in barcelona what were your impressions there and what are you most excited about when it comes to product perspective going forward yeah what what you can say from that exhibition ice in barcelona is that
It's a very competitive industry, very innovative. There's a lot of new things going on. A lot of belief in this industry for the future. It has huge growth potential still. And that's why we see so much investment still going into this industry. And we can conclude that our sportsbook is very competitive and our offering, which we utilize on the B2C offering as well, strong but yes we are in the growing industry and that's with structural growth and that's reflected in that trade show thank you and a final question
When you look at, you had this special dividend proposal, but what's been the discussion Pontus in the board here, you have the potential for buybacks as well. And why was this a special dividend instead?
The board decided to propose this special dividend. We have a very strong cash position in the company. As you can see, we don't hand out the full cash box to our shareholders because we have the M&A part of our strategy, which we are working on, and we will definitely continue to make M&As as part of our growth going forward. But it's also a sign from a strong company in a competitive business to be able to have this good cash flow and to give that extra dividend the shareholders uh it it it feels great to do that um and it doesn't you know exclude share buybacks and things like that going forward but for the time being we decided to do this extra dividend okay thank you guys thank you the next question comes from oscar rehnquist from abg sandal collier please go ahead
Hi, thank you again. Just had one follow-up regarding the sportsbook margin, which obviously is quite high in Q4, and I believe that many others in the industry have talked about structurally increasing sportsbook margins because of higher share of best builder. which you also, you know, talk a little bit about in the report. So just trying to get a sense of, I mean, I think that you have always been a little bit lower on the sportsbook margin than at least some peers. So what's your strategy with, you know, an increasing share of bet builder? Would that be to still offer, you know, the same or sort of more competitive prices rather than go for a structurally higher sportsbook margin? Thanks.
Yes, you know, in line with our ambition to have the best customer experience, it's definitely so that we are not aiming to have a very, very high sportsbook margin because that would not be a good customer experience for the end user going forward. We want to develop our offering and make it broader and deeper. And the bet builder is one part of that. But in the long run, I'm convinced that we definitely don't strive to have a higher sportsbook margin. And the ones who would potentially do that, they will squeeze themselves out of the market through competition, I believe.
Got it. Thank you very much.
Thank you.
There are no more questions coming through the phone lines at this time. So I hand the conference back to the speakers for any written questions and closing comments. Please go ahead.
Do you have any questions? I don't think so. Okay. Thanks everybody for listening in to our quarterly report and thanks for the questions. And we look forward to see you for the next presentation. Bye.