2/12/2025

speaker
Nils Hålsson
CEO

Good morning everyone and welcome to Lime Technologies Q4 update. My name is Nils Hålsson, been around at Lime since 2006 and took over as CEO in 2021 and today I also have Anders with me. Hello everyone. And if you have any questions feel free to write them in the chat and we will answer at the end of the session. So let's start with giving you a little bit of overview before we run into the more details of Q4 and full year. So what you see in front of you is that we've always been running Lime with a very long-term perspective and that has left us with a fantastic footprint as you can see. In more than 20 years now we've been growing and average 19% per year with an EBITDA margin of 25% in average per year and for me that's something that I feel really really proud about. But no matter how we looked, how many customers we had, how many markets we entered, we more or less have had the same goal since the start and that is to help customers to become really strong in sales and customer care so they can help their customers in a really good way. And I would say when we do it as our best it's when we combine our expertise and our software to solve mission critical problems and become a national part of the company's core processes. Over the years we've been scaling Lime and now we've been scaling it into seven markets and since 2020 entered Netherlands, Germany and also in 2024 we added Sportadmin and PlanPlan to be a part of the Lime group. So now we are present in seven markets, 11 offices and we have around 500 employees. Looking at some of our key success factors as I started with long-term profitable growth that has been in our DNA we have a reliable business model 65% of our revenue is recurring. We are not depending on one or two or three big customers. We have a sticky customer base with a low customer concentration and something that has really helped building Lime to what it is today is a strong corporate culture that we are running this company together. So let's look into a little bit on Q4 and the full year. So starting at this we continue to deliver a quarter with profitable growth and I would say in a still a tough market revenue growth amounts 19% EBITDA margin 26 and an ARR growth of 30%. Growth during the quarter mainly driven by the increased subscription revenues which is exactly in line with our strategy. What I'm happy to see also in the quarter is that we are improving our organic growth in the quarter an important measurement for us. Last quarter we also acquired the Dutch market leader in swimming schools PlanPlan and we added them at the end of Q4 and that's an add-on acquisition to SportAdmin and then I would say I'm really happy about this because that marks the beginning of SportAdmin's international journey. Looking at the full year of 2024 ARR growth of course 30% profitability 25 and we have the revenue growth of 19 and I would say that this shows the capacity to still generate customer value in a tougher business climate which I would say 24 really was. Our profitability for the full year remained really good and with an EBITDA margin of 25% and that's in line with our financial targets of at least 25% in the medium term. So our improved cash flow from operating activities and our overall financial position allows us to increase dividend and the board of directors therefore proposes a dividend of 4 krona per share which equals 53.2 million SEK and 60% of net profit. As I always say and I've stated that in many quarters how important it is and that's having the right mindset and that's a key to perform well in a tougher market and I think that's something I'm extra happy about in the quarter that our team has really shown this and that's resulting in a better finish up of the year. We can still do better when it comes to results even though we have as I said delivered an improved organic growth in the quarter. The same goes for the market conditions we saw a little bit shorter sales cycles in the last quarter and I would say that the market in general feels a little bit more optimistic even though it varies a bit between the different countries. Looking into our different business units and 24 has been a challenging year for more or less all our business units. At the same time we are working really focused and I would say in many areas we are moving in the right direction. Starting with LimeCRM we finished a year strong and a little bit stronger actually than the previous quarters with a good order intake, a higher ARR growth and a better result for our consultants business, the expert services that I've been talking about throughout 2024. At the same time I still think that we have done investments in our products and we've worked a lot with the proactive culture and I would say that we also have sharpened a bit more focus on our key verticals especially on the international markets and what I see is that that should bring a good starting point of 2025. Looking into LimeGo and Connect a little bit slight tougher last quarter but in LimeGo we managed to attract more companies in the right target group and that's something that we've seen throughout the whole 2024 and looking at Connect something that I'm happy about looking more into the Q4 perspective again. I think it's the increased activity in new sales and outbound. Then of course talking about SportAdmin and as many of you know in January our business area SportAdmin which makes around 8 to 10 percent of our revenue was attacked by external hackers and of course it's really unfortunate to see this kind of trend in the society where more and more companies are being attacked by these criminal networks. Since they attacked we've been working really hard to investigate what happened get our software back on track and also I would say staying really close communication with our customers and that was our top priority from the start helping our customers and their members so they can keep running their important activities with the kids and the youngsters. I would say I would really like to say thanks because our customers have been very understanding supportive and that's of course something that we are very very grateful for and closing the chapter about like SportAdmin right now as a software company I would say IT security has been and will be a high priority focus area for us. We always work both proactive and with standard processes to handle security incidents. So looking forward now from this kind of incident it's mostly a police matter. Looking into the recruitment and we've had a high recruitment pace full year 2024 and that's something that we also started with in the beginning of 2025. In total we hired around 95 new employees and we also had a new record with 12 000 applicants applying for job at Lime. In the beginning now of the year we just welcomed 30 new colleagues with a nice onboarding weeks in Lund and for me personally and for the whole company that's always a great way to start the year it really gives you a lot of energy. So we are ending 2024 I would say in a little bit more positive way and for us the focus going forward for 2025 is very clear. We will continue to build on the world-class international company where we combine growth and profitability and looking into our foundation I think we have a very strong foundation. We have six markets, we have four different product lines, two different revenue streams, 7 500 customers and around 500 dedicated employees that really wants to help making life easier for our customers. So let's jump into a little bit more details now and we will look into order intake, revenue, Anders will talk about the profit, we have a summary and then of course we go into Q&A and starting with the order intake and as I've communicated before our customer concentration remains very low. Top 10 customers stands for 7% of our revenue and the biggest customer stands for 1% of our revenue and I continue with this message. I think that's really really good in these kind of markets conditions that we're not depending on a few big customers. Instead we are making deals with many customers every month, every quarter and so on in different geographies and in different verticals. As I said about the market it looks a little bit better, a little bit shorter sales cycles now in Q4 and a little bit more optimistic feeling and looking at Q4 we continue to do many nice deals starting with Lime CRM within our industry verticals both in our home market but also on the international markets and I'm really glad to welcome new customers such as the Norwegian utility company YVE, the Danish football club FC Copenhagen and also a big German membership organization and so a nice amount of deals and especially focused within our verticals. Looking into some more deals on the more Swedish perspective we see that we welcome ESI, the real estate company Mundoz på Steder and also those are in the industries where we more or less know that we can help them to really solve mission critical problems and build on with our industry knowledge. Looking into Lime Go we welcome new customers such as Kopernikus, a Swedish company specializing in solar energy solutions and for Connect we have several customers of course among one which I think is really interesting is Intersport and this one is in Austria which is the leading sports retail in Austria with over 280 stores and from a sport admin perspective welcome to really classic football clubs Västerås SK, Enköping SK and those are quite big clubs with over around 1200 members. Looking into the revenue and as a product company of course it's really important to look into our growth and our subscription is growing fast and growing 34% quarter to quarter. I would say a strong result and looking at the service agreements as you can see it's a decrease of 24% and I've communicated this before in line with our strategy when we are converting the customers from old upfront agreements into new subscription agreements and in total this builds up to the strong ARR growth of 30%. So looking at our different revenue streams and we reached as you can see the last 12 months a strong growth in the subscription of 33% and we still see that we don't close any upfront deals anymore. Looking into the service agreements on a quite stable level and if we sum up those subscription revenues we see that we have 65% now recurring revenue of the total revenue which is a strong, it's a good improvement I would say from the start of 24 to the end. Looking into our expect services part we see a little bit better growth at the end of the end of Q4 and it will of course continue to grow but decrease as a part as a total going forward. Looking into the revenue here we have as you can see the net sales is up in the quarter 19% and the last 12 months it's also up 19%. If we look the split between the segments Sweden grows 22% and the rest of Europe 13%. Looking at the last 12 months we grow 21% in Sweden and 13% in rest of Europe and I'm not happy and I'm not satisfied the growth in the rest of Europe both subscriptions and expect services are low even if we see an improvement from last quarter and as I said we want to build a more international company that's our focus so strengthen our market outside now for 25 is a big focus going forward. So Anders a little bit about the profit side.

speaker
Anders
CFO

Yes, adjusted EBITDA in the fourth quarter increased by 7.4 million to 47.5 million corresponding to an EBITDA margin of .8% compared to .9% for the same quarter the year before. Looking at the last 12 months figures we deliver an EBITDA margin aligning with our financial targets. Adjusted EBITDA for the 20 for 2024 amounted to .1% compared to .7% previous year. In 2024 we have continued to invest in sales, marketing and employees to strengthen our market presence and our product offerings. We have an underlying pressure in our software revenue so despite a tougher business climate we still managed to a solid profitability of 25%. Going over to our OPEX development on the left hand side we have our personal expenses. Personal expenses in the quarter increased by 19% and by 21% for the full year. Looking at the personal expenses in relation to net sales year 2024 amounted to 58% compared to 57% in year. 2023 the increase in our personal expenses for the year is partly explained by the acquisitions of sport admin in January and as well as our acquisition of plan plan in December and also due to our continuous investment in staffing and employees activities. Going over on the right hand side we have our operating expenses as you can see our operating expenses increased by 24% in the quarter and by 20% for the full year. The increase is mainly due to the acquisitions of sport admin and plan plan and also that we are investing more in future growth by marketing physical sales events and product offerings.

speaker
Nils Hålsson
CEO

Thanks for that Anders. Do a little bit summary looking into then the financial targets and as you can see we reached a growth of 19% the last 12 months compared to the target of 18 and EBITDA margin of 25 over the last 12 months in line with our target. We have a goal of net debt in relation to EBITDA should be less than 2.5 and we ended up at 0.9 and in 2024 the board has proposed an increased dividend amounting 53.2 million SEK corresponding to 60% of net profit. So let's see if we have any questions in the chat.

speaker
Anders
CFO

Yes so the first question is can you give us some more information about the different markets?

speaker
Nils Hålsson
CEO

Yeah I think if we start with the markets that is maybe a little bit still in the same condition as previously I would say that if we look from a line connect perspective we see that the German market is a little bit tougher. We have the automotive industry and so on and we don't really see a positive sign there from a line connect perspective and also if we look at another market which is more on the Finnish side we also see that that is more on this yeah from our data points at least on the same conditions as previous. If we look from the positive angle I would say that we saw a little bit shorter sales cycles in Sweden and also saw some positive notes in Norway. Then looking into Germany from a Lime CRM perspective I see that we even if maybe the market in general is a little bit tougher but I think that definitely we have good vibes in our pipeline on the German market going into 2025.

speaker
Anders
CFO

Okay next we have a few questions regarding the incident in Sport Admin. First one is how will this attack impact the result going forward?

speaker
Nils Hålsson
CEO

Okay so starting with that again Sport Admin stands for around 8 to 10 percent of our revenue and to clarify the cyber attack was only isolated to the Sport Admin platform. We have yearly contracts with our customers and in general what I can see now I don't think that it will have a big impact on the revenue going forward or on the cost side. And yeah we see that we have another related one to this which is a question about how have our customers reacted and do we see a big risk of the impact on the return. So looking into this I would say overall our customers have been very understanding, very supportive which we are of course very thankful for. They have particularly appreciated that we have continuously communicated, we have supported them with both practical matters and of course having a very transparent communication.

speaker
Anders
CFO

Okay we have another follow-up question in regards to the incident. Can you explain a little bit more how you work with security?

speaker
Nils Hålsson
CEO

Yeah and unfortunately I need to start with that. I just and of course we are living with this kind of like constant threat of cyber attack with tough criminal networks trying to attack and destroy for us. And as a software company I would say that IT security has been and always will be a very high priority focus area. And we are and we need to work more or less with both to be more proactive all the time but also that we have good processes to handle. It could be cyber attacks of course but it could also be other types of security incidents.

speaker
Anders
CFO

Okay and last question in regards to Sport Admin. Will this impact your strategy with Sport Admin going forward?

speaker
Nils Hålsson
CEO

No it will not impact our strategy going forward. We just started the internationalization with Sport Admin adding Plan Plan in the north part of Netherlands in Assen and we will continue to focus on that international journey and of course to build us even stronger on the Swedish market.

speaker
Anders
CFO

Okay we have another question. What does your M&A look like for 2025?

speaker
Nils Hålsson
CEO

We did two acquisitions now in 2024. We started the year very early with Sport Admin and then ended the year with Plan Plan and we will continue to do active prospecting and we are at the moment we are building the pipeline and I see that we will continue the internationalization of Sport Admin. So that's one track and we are looking into different opportunities. It could be both Greenfield and that's how we expanded into new markets as we've done with Lime historically but also it could be an opportunity to enter through M&A. And we also see different tech acquisitions that can be relevant to the market for us to fill up gaps in our different product portfolio.

speaker
Anders
CFO

Okay and thank you. We have another question. How does the candidate market look like and how do you see your need for 2025?

speaker
Nils Hålsson
CEO

I still see that there is a quite good candidate market out there. As I said in the call we had around like 12,000 applicants and I think still that it will be a good candidate market next year as well. We've started the year more or less with like starting to recruit in the same pace as we did in 2024. I still believe when the market is opening up a bit that we will see a higher employee churn. So I think it's important to always try to be a little bit ahead of that and then of course we need to balance our new recruits with the employee churn but that's something that I would say that we have a perfect. So that was the last question and of course if you want to discuss more don't never hesitate just reach out to me or Anders and send us an email give us a call. But otherwise we thanks a lot for you listening into this call and have a really nice day. Thank you.

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