Sleep Cycle AB (publ)

We have the formula to the greatest performance enhancer in the world. We'll make you stronger, faster, smarter and happier because we have the keys to healthy sleep. With a third of the population being sleep deprived, but a market potential of more than 130 billion US dollars in the US alone. We don't think sleep is a problem. We think sleep is an opportunity to reach your goals, to be a stronger, faster, smarter, and happier you. Because we are the future of sleep health. And you are welcome to join us.

Hi, everyone, and welcome to this interim report for the period April to June. I'm Erik Gilmark. I'm the CEO at SleepCycle. And with me, I have Elisabeth Hedman, our newly appointed CFO and head of investor relations. Elisabeth, I'm very happy to have you with me on this call. Please introduce yourself.

Thank you, Eric. And hi, everyone. I am very happy to be here on my first quarterly report for Sleep Cycle. I am excited about the journey that lies ahead of us and believe that there is a lot of potential for Sleep Cycle that we are setting us up to capture. A few words about my background. I have a Master of Science in Business Administration from Linköping University, and I have spent roughly 15 years of working as a finance professional for companies with digital business models. I spent around 10 years at Norion Bank in different positions, but mainly I headed up the business control function. I was also part of the team that worked on the IPO of Norion Bank, taking the company public to Nasdaq Stockholm. After Norion Bank, I joined TimeEdit, which is a SaaS company within the EdTech sector. I spent three years at TimeEdit successfully supporting the growth, which pretty much meant tripling the revenue as well as the organization. All these previous experiences are very valuable for me here at SleepCycle. I see a lot of potential, both in leveraging the core product, but also in exploring the value of more partnerships, the very impressive technology that we fully own, and the vast amounts of anonymized data that we possess. This data helps us to constantly improve our core product, but I also strongly feel that it has a value of its own. And two things that I am very impressed with here at Sleep Cycle is the high profitability and the passion about our core product. The higher profitability will allow us to invest in the future And people here at Sleep Cycle are passionate about our core products, helping people sleep better and therefore improving their health. And there is also a new commercial focus, which I believe is very valuable for us to find our way in exploring new opportunities.