11/25/2025

speaker
Martin
Moderator / Investor Relations

Good morning, everyone, and welcome to Sabio Holdings' third quarter 2025 earnings call. The financial statements and management discussion and analysis are available on CDAR+. Today is Tuesday, November the 25th, 2025. Joining us are Sabio's founder and chief executive officer, Aziz Ramatullah, and our chief financial officer, Sajid Premji. After management's remarks, we will open the call for questions. Analysts may raise your virtual hand and investors may submit questions in the question and answer window. Before we begin, please note that today's remarks may contain forward-looking information. These statements involve known and unknown risks and uncertainties. Please refer to our filings on CDARplus for more information. All figures are stated in US dollars unless otherwise noted. With that, I'll turn it over to Aziz.

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

Thank you, Martin, and good morning, everyone. Let me begin with an honest look at the environment we operated in during the third quarter. The overall market conditions were best described as chaotic. Many advertisers front-loaded budgets into the first and second quarters, and government spending cutbacks created a ripple effect across the advertising ecosystem. As a result, advertising revenue was pressured in the third quarter. Despite those challenges, our team stayed laser-focused on the plan we laid out early in the year, a plan built around diversification, scalability, and building a business that performs consistently even when the broader market does not. that focus delivered results. We achieved growth in the first half of approximately 34% and year-to-date growth of 10% when normalized for political spending in what is traditionally our softest quarter of a non-political year. This quarter is not about temporary macro headwinds. It's about how Sabio executed through them and how the business we built over the past 18 months is structurally stronger, more resilient, and more diversified than at any point in our history. Before we get into the details of how we transform our business as quarter in a meaningful way, I wanna take you back to who we were just a few short years ago in 2020. That year, we were a mobile display company whose ad supported streaming revenue was in the single digits. In contrast today, we are delivering more than 70% of our revenue in ad supported streaming, which is one of the fastest growing segments in advertising. While our transition into ad-supported streaming was consequential, the transformation of our company's quarter is defining. Just one year ago, Sabia relied on a single United States product for nearly 100% of our revenue. Today, we operate across three distinct product lines, each with strong momentum. Advertising supported connected television via programmatic, mobile video and performance marketing, creator television, our creator-led streaming network. All of this powered by, while simultaneously sending data to our AppScience 80 million household data graph. In parallel, we built a meaningful international presence, led by the United Kingdom, giving Savio multi-geography exposure for the first time. These shifts generated tangible acceleration. We moved from 4% growth in first quarter to 40% growth in third quarter of our emerging categories. Savio is no longer a one-product, one-market business. We are now multi-product, multi-market, multi-channel, data-driven, and built for scale. This is exactly the platform required to compete and win, and an advertising-supported streaming enters into next major growth cycle. Our product transformation is showing up clearly in the numbers. and momentum remains strong across all of our new product lines. Creator Intelligent continues to scale across major advertising-supported video-on-demand partners. We saw over 38% month-over-month growth in unique viewers across platforms such as Plex, Live TV, Sling TV, Comcast Zumo, Amazon Fire TV, and Enoki. Distribution and viewership continues to climb as more partners onboard and expand our reach. Programmatic buying is accelerating. We delivered over 57% month over month growth in programmatic sales this year. And programmatic now accounts for 20% of our total sales mix. This is where we have a key advantage in our AppScience household propriety graph and complete tech stack. When brands turn on our programmatic offering, the household graph has them coming back for more. In fact, despite this being a new offering, we're seeing 85% renewal rate. When combining that with our record number of new nameplates, we are starting to build momentum for 2026. In addition, our international strategy is performing exceptionally well. Revenue grew over 257% year over year, representing 90% of the total sales mix in third quarter. In parallel, our app science measurement capabilities continue to drive brand validation and strengthen campaign performance, while mobile performance marketing remains solid and complimentary. These new product lines have become real growth engines for Savio, expanding our revenue base, strengthening diversification, and increasing the resiliency of the business as we enter into a strong 2026 political cycle. More than 90% of all advertising supported streaming spending now occurs programmatically, including in political and advocacy. Our early investments in programmatic infrastructure, supply integrations, and data positioning via our propriety app science graph means we benefit from this trend as it accelerates. As programmatic expands within our mix, it enhances our operating leverage, improves yield efficiency, and drives more predictable quarter-to-quarter performance. Our top line performance and customer metrics demonstrate the durability of our model and the growing adoption of our expanded product suite. Top results, top line results. Advertising supported streaming revenue increased 30% year over year, excluding political and advocacy spending. International revenue increased 257% year over year, now 8% of our total sales. Recurring revenue remained strong at 85%, excluding political advertising. 182% year-to-year growth in new logos. Nearly 70% of major 2020 customers increased their spend with Savio. And then finally, continued expansion across connected television and over the top streaming environments. These metrics underline expanded demand, strengthening diversification and increasing validation of our long-term strategy. With that, I'll turn it over to our CFO, Sajid Premji. Sajid?

speaker
Sajid Premji
Chief Financial Officer

Thank you, Aziz. Our third quarter results align with what we typically expect in a non-political year, where our customer budgets are weighed more heavily towards the first half than in political years. Even with the seasonality and the softer market backdrop, our branded business remains solid. Gross revenue was $9.3 million U.S., or $8.8 million U.S. normalized for political and advocacy, compared with $9.8 million U.S. dollars in the same period last year when normalized for political and advocacy. The expected softness in the nonpolitical third quarter was further impacted by budget front-loading ahead of U.S. tariffs. Net revenue with 8.2 million U.S. or 7.7 million U.S. normalized for political inefficacy compared with 9.8 million U.S. last year when normalized for political inefficacy. This reflected a higher mix of programmatic transactions, which typically carries lower top line net revenues but more efficient delivery. Core advertisers supported streaming revenue increased 2% year over year, excluding political and advocacy spending, demonstrating continuing visibility in our foundational business and represented 76% of our gross sales mix for the quarter. Programmatic sales reached $1.9 million US, representing 20% of consolidated gross revenues, highlighting strong adoption of automated buying for a new offering launched just this year. International sales grew 240% year over year, driven primarily by strong traction in the UK as our investments in the region continue to deliver strong returns. Gross margin was 59% compared with 60% last year, remaining stable even as programmatic scaled within the mix. Adjusted earnings before interest, taxes, depreciation, and amortization was negative $2.2 million U.S. compared with $2 million gain in the same period last year, reflecting continued investment in new product lines and international expansion. Programmatic and international sales combined accounted for nearly 40% of our third quarter consolidated gross revenues, highlighting the rapid scaling of our new offerings and geographies. Normalized for political and advocacy spending, year-to-date consolidated gross sales remain up 10% versus last year. Turning to capitalization, Sabio ended the quarter with $2 million U.S. in cash. During the quarter, we retired $1.7 million Canadian dollars of secured and unsecured convertible notes. And subsequent to quarter end, we completed a $1.28 million Canadian listed issuer financing exemption offering. These actions structured our balance sheet while minimizing dilution and aggregate. During the quarter, our UK subsidiary entered into a receivables purchase agreement with revamped funding to complement our existing US facility with SLR. This is a common liquidity tool in the tech sector. In practice, it allows us to borrow against invoices already issued and campaigns already delivered on, giving us access to the cash sooner, much like a payday advance does for individuals. Our receivables continue to carry very low loss rates because our customers are primarily major global brands and leading advertising agencies. As those invoices are paid, the cash automatically goes towards reducing the loan balance and we can draw again for working capital needs subject to availability. As a result, our facilities are continually being repaid and recycled as collections come in. Collectively, these steps position Savio for flexibility and strength entering into 2026. Aziz, back to you.

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

Thank you, Sajid. This slide illustrates Sawbill long-term revenue growth trajectory. It compounded annual growth rate of 37% in non-elections years and the annual growth rate of 60% in election cycles. And just to remind, the call that next year is a midterm election cycle. The 2026 midterm election cycle is expected to be one of the largest streaming cycles in history. Insabio is entering this period with more products, more international reach, and significantly more programmatic scale than in 2022. We have the team in place heading into a political year, and we're well positioned to capture the uplift we expect from 2026 midterm cycle. We believe Savio is positioned to capture more of the demand than at any point in our history. Since going public in 2021, Savio has pivoted from mobile display advertising to supported streaming, going from 40% gross margins to 60% gross margins. built a multi-product ecosystem, launched creator television, expanded internationally, strengthened our data measurement advantage through app science, increased customer diversification and recurring revenue, and built a more stable and scalable revenue base. This evolution is key driver of Savya's resilience and growth potential. Our business model is now multi-product, multi-geography, data-driven, programmatic first, anchored by cross-screen household graph through app science that covers nearly 70% of the United States streaming household. This model allows us to reach, engage, and validate audiences across the entire streaming ecosystem, a major competitive advantage as the market continues to shift to a measurable, automated, ad-supported streaming. Corp, in closing, Core product remains strong despite macroeconomic headwinds. New product momentum continues to accelerate. International expansion is delivering meaningful results. Programmatic demand is strengthening scalability and margins. Our first quarter, in fact, our first quarter 2026 pipeline is up nearly 60% year over year. Advertising supported streaming is entering a significant growth cycle driven by a stronger measurement, broader adoption, and improved global guidance. We're entering 2026 with a multi-product, multi-market, programmatic-first platform, the strongest sales pipeline in our history, a political cycle that aligns directly with our strengths in connected television and mobile video, key differentiating, key differentiation leveraging our 80 million cross-screen app science data graph. We expect 2026 to reflect both structural growth in streaming and cyclical strength from our midterm election cycles. With our first quarter 2026 pipeline already up nearly 60% year over year, we believe Sabio is exceptionally well positioned for an acceleration in revenue and margin profile in the coming year. That concludes my remarks. Martin, I'm going to hand it back to you to begin the Q&A.

speaker
Martin
Moderator / Investor Relations

We will now open the line for questions. Analysts may raise your virtual hands and those questions will be addressed first, and investors may submit their questions in the question and answer window. First question comes from Gabriel Leung.

speaker
Gabriel Leung
Analyst

Good morning, and thanks for taking my questions. Just on the growth and the programmatic side of things, are you finding that is coming at the expense of your managed services side of the business, whether in the past few quarters or sort of in the pipeline going forward? Good morning, Gabe.

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

Thank you for the question. As it relates to cannibalization, programmatic cannibalization as it relates to managed service, what we're finding is programmatic is actually our growth driver relative to cannibalizing or managed. So what's happening in some instances, in a lot of instances, in fact, our managed service clients are telling us, look, there are pieces of the business that we need your help on as service for, but you're leaving money on the table unless you do programmatic. And that exactly was driven. Our move into programmatic was obviously driven by what we're seeing in the macro environment, but also specifically driven by clients telling us, listen, Savio, we want to give you more money. And if you start offering a programmatic offering, we're going to give you that opportunity to do that. And we're seeing that. So in the big scheme of things, it's actually not cannibalizing our managed service. What it's doing is it's actually allowing us to take dollars we would not have gotten in the past. But it is also the key growth driver in the sense that there are a lot of, with 90% of all ad supported streaming now being bought and sold programmatically, it's opening us up for a lot more.

speaker
Gabriel Leung
Analyst

Thanks for that. And then just in terms of the pipeline, I mean, clearly you're pretty bullish on what 2026 is going to bring, just given what the Q1 pipeline is looking like. But I'm curious whether the front end loading in terms of ad spend this year might impact seasonal trends for Q4.

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

We don't see it that way. And I'll let Sajid get in here as well. But our view is that traditionally Q3, Q4 are strong quarters. What was different about this year, as I mentioned in my remarks, was the fact that our clients, a lot of our clients started front loading. We saw this in automotive specifically. Automotive and telco were essentially trying to get out of the way of the tariffs. And so what ended up happening is we talked about we were up 34% the first half of the year. And that was driven, yes, our growth in programmatic, but it was also driven by front loading. And so we believe there is, and we've heard this from our clients, we're seeing this in the macro environment, that there is a normalization that's now taking place. The tariffs are having less of an impact moving forward. We're already seeing that in Q4. We're going to go back to a more traditional cycle, but that traditional cycle is going to be where A lot of spending is going to happen in Q3, Q4 next year with political and, of course, retail spending. But we're seeing great, strong momentum. In fact, what clients are telling us is that, look, Aziz, yes, we're spending in Q4, but we are now really already starting to shift our thinking to Q1. And we're seeing earlier pipeline movement because of that. So, you know, like I said, you know, our pipelines are up considerably. And we had... We had the best Q1 in company history, and we're now positioned to have beat that record in this coming Q1 based off of everything we're seeing. Now, obviously, anything can change last minute with the macro environment, but thus far, we're seeing a lot of positive momentum. Sajid, anything you want to add to that?

speaker
Sajid Premji
Chief Financial Officer

Yeah, I think that was, that was very well captured by Aziz. I think that, you know, looking at Q1, you know, a few things to keep in mind is that number one, international did $244K in Q1 of this year. We already have a million dollars in the pipeline for Q1 already, and that's being conservative. Programmatic, our new offering, as we saw in Q3, it scaled up fast to the point where it's already 20% of our gross index in Q3. I mean, that's, again, that is a new product launched just this year. For that to scale up that fast is really a testament to the demand out there. And what's good about programmatic is that you don't typically see the drop-off you do in managed service between year-end and Q1. So, and again, you know, what it's doing for us as well is it's opening up new logos for us. We saw 180% growth in new logos year over year, 54% growth in all logos who spent with us in the quarter combined. So, you know, we're a much better company today than we were in Q3 and Q4 of 2023 going into the political of 2024 year.

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

And Gabe, one other thing I'll add to that is what happened, and we knew this was going to happen, as the tariff conversation started heating up, what took place is advertisers were more reluctant to do kind of the managed service commitments early. what they were likely to do is do some quick in and out programmatic deals. And what traditionally happens in Q1, if you can imagine, we hit the holiday cycle, clients are not making commitments as fast as they usually need to. So what will happen is in Q1, you will see this uptake of programmatic last minute spending that comes in and out. And so the key here is we are now able to provide our clients the ability to use Savio in whatever platform, in whatever way they want to use it, which is conducive to growth. That is the great part. And that means that and we see this now a lot where in the past we would have the request for proposal come down. It would be the cycle would take a good couple of months back and forth. We're literally walking into meetings and the clients are saying, great, let's turn this on tomorrow. That's what we're seeing, which is great and it's exciting, but it doesn't take away from the management because that's where creative TV is coming in. Creative TV is that unique opportunity that they also want to integrate into and figure out, listen, I need to be part of the social influencer ecosystem. How do I get there? We're now giving them that opportunity and that's where the managed service component will in addition to our performance product. So I mean, we can't speak enough about what is happening in programmatic, we're seeing exciting results. And that is primarily in the US in international markets, they're still have a big preference for a lot of managed service as well.

speaker
Gabriel Leung
Analyst

That's great. No, I appreciate all the feedback. Thank you, Gabe.

speaker
Martin
Moderator / Investor Relations

And now we will take questions from Daniel Rosenberg.

speaker
Daniel Rosenberg
Analyst

Daniel. Hi, good morning, my first question just comes around the strong new load of growth at 180% figure. I was just wondering if that's been driven by the new programmatic offering or the kind of expanding of new geographies to provide some segmentation that be helpful.

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

Thank you for the question, Daniel. Really, it's driven by a couple of different factors. First of which is, yes, we're seeing great expansion opportunity in a couple of, as we talked about, more than 40% of our revenue in Q3 was coming from our new product set, was the expansion. That includes international, that includes programmatic. So that is driven by that growth factor that is programmatic and, of course, is going to be assisted with international and then also creative TV is adding to that. Then separately from that, it's the election cycle that is about to take place. This midterm election cycle is on par to be one of the most hotly contested election cycles in history. And then you add to it, there's a California governor's race. There's an LA city mayor's race, which the last time there was an LA city mayor's race, a hundred million was spent. And we didn't participate at all the last election cycle in the LA city mayor's race. And so we are better positioned to go after all of those. So it's a combination of these factors and the right pieces. The other part that I like to mention, Daniel, is the fact that 60%, roughly, sorry, about 60% of our sellers have been here less than a year. And so we are literally like, we've been training them, we've been putting them in place, really they're starting to scale up. So all the pieces are really coming into play for next year and we're super excited. So there's no additional G&A added. In fact, we're going to look at cost efficiencies going into next year. And so it's going to provide us an opportunity to really deliver some tangible EBITDA and net profit next year.

speaker
Daniel Rosenberg
Analyst

Thanks. And in your prepared remarks, you used the word chaotic in terms of what you saw this quarter and also hear you speaking about a strong strengthening kind of Q1 pipeline. So I'm wondering if that implies Q4 is also seeing these trends of, you know, just challenges and kind of chaos word you used. Any detail to share there?

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

Yeah, we, you know, look, we did see, we're starting to see some normalcy return as relates to Q4. We're feeling better about that. There is some, still some short term challenges there. But overall, you know, our Q4s traditionally have been strong and this Q4 is not going to be any different. So there are definitely challenges in Q4. And in some cases, what's happening is our clients are opting to move into Q1. They're still spending in Q4. But as you're already seeing with some of the retail spending that's coming out, there is a little bit of a retail pullback happening in Q4. Having said that, we do see a lot of elements of normalcy returning back to Q4. Sajan, anything you want to add to that?

speaker
Sajid Premji
Chief Financial Officer

Yeah, I think that, you know, that was captured well. I think that, as Aziz mentioned, some of the challenges in Q3 did start to ebb a little bit into the beginning of Q4. But, you know, those conditions are dissipating. And, you know, Q4 is traditionally the highest revenue quarter of our year. And we are seeing the same trends continue on this year.

speaker
Daniel Rosenberg
Analyst

Appreciate that. And then I'm curious about the programmatic offering. So as you scale this, are you able to move the dial on the margin profile of it? And then you also mentioned some areas you're exploring to improve cost structure. Just how far or how much of an opportunity do you have to increase the profitability?

speaker
Sajid Premji
Chief Financial Officer

Yeah, I think that's a great question, Daniel. And to answer your question first on programmatic is yes, we are seeing as the year has progressed, the margins are improving on the programmatic offering. Now we expect that, you know, next year, you know, a lot of the work that we'll be doing this year to increase that margin profile will be quite evident. And even saying that, you know, we've been able to maintain 59, 60% margins this year while that's scaling up. And so that really bodes well for the picture of next year, 2026. And on the cost structure, yes, we are continually fine tuning the structure. It's worth noting that our operating expenses did decrease 2% for the prior year and on a sequential basis by 10% from the second quarter of 2025 when we normalized for sales commissions and bonuses. I would expect further targeted efficiency to be implemented in the near term with the aim of getting a deeper emergence to what we would expect of ourselves in a political year. To answer your question about specific areas, if you look between Q2 and Q3, we did see an 8% sequential decrease in sales and marketing costs. There were sort of headcount reductions and cut back on discretionary spend. But one really key area is also cloud costs. And that's an area that we really believe that we can find further efficiencies. It was a big contributor to our loss this year. Our cloud costs were up 1.5 million. or 109% for the first nine months of the year. But if you look at the trend, between Q1 and Q2, those cloud costs were down 24%. Between Q2 and Q3, those costs were down 10%. And so that is a very solid trend line. And we believe it's headed in the right direction. And we believe that we have certain measures that we can take to unlock further efficiencies.

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

And in addition to that, while there's a lot of folks out there that talk about AI and don't actually implement it, we, on the other hand, are actually really automating a lot of processes internally, have used AI tools out there that are allowing us to now not have as many people in certain areas of the business. So that trend is continuing. And so we haven't spent... You know, if you look at our, you know, obviously our expenses as relates to infrastructure, we haven't really spent a whole lot on AI, but that doesn't mean we're not doing it. And what we're doing is we're taking a very measured approach in efficiency and deploying it where we can to streamline and automate some functions within our company to allow us to then expand top line and figure out how to start really boosting some of those EBITDA margins, fine tuning that even more as we go into probably the best year in company history.

speaker
Daniel Rosenberg
Analyst

Last one for me. I was just curious on the the inventory pricing, any trends to speak about on securing inventory outside of the inventory you hold internal to Sabio? I'm curious on pricing trends and how much visibility you have.

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

We're seeing an overall, you know, well, you know, we were obviously impacted and a lot of our companies in our size, you know, size group were impacted by the tariffs in q3 and that actually is beneficial as relates to inventory pricing so we have seen some pretty big players draw pricing which obviously impacts our uh price capabilities but the realities are our pricing ability but the reality is it also benefits us as we're going into the cycle the key differentiation is our app science graph that 80 million household graph and while other competitors simply sell inventory. We are selling targeted inventory with insights and capabilities that other folks don't have, other companies don't have. And we are seeing this time and time again, that clients are saying to us, yes, we're willing to give you a premium Sabio, because you're able to enrich this inventory relative to what other people are able to do. And so that is our competitive advantage, and that will continue benefiting us. Even if the inventory prices, which we're seeing, have a softness, there's some challenges there in that overall macroeconomic environment, especially as it relates to retail. In Q4, we think that will benefit us. We're seeing the benefits of that. So we're going into a cycle next year where we are able to see the opportunity to really fine tune some some margins and at least hold marks. We're not going to see, you know, kind of an increase in cost going into what we believe is is a really solid election cycle.

speaker
Sajid Premji
Chief Financial Officer

Yeah, and that's an important point that Aziz mentioned. And the proof of what he said is in the numbers, right? We basically, despite seeing some top-line headwinds, we were able to maintain strong 59%, 60% gross margins. And that shows you that we wouldn't be able to maintain those margins if we didn't have the pricing power on the demand side to be able to retain our CPMs to our customers, but also being able to take advantage of what is a broader macroeconomic turmoil in advertising where we're able to take advantage of lower CPMs on the supply side. And so our ability to hold these margins, despite our programmatic business scaling up, bodes very well for next year because there are going to be more sales next year. Political is going to come back. And when you're able to maintain a strong gross margin, more of that just drops to the bottom line.

speaker
Daniel Rosenberg
Analyst

Great. Thanks for taking my questions, guys.

speaker
Martin
Moderator / Investor Relations

Thank you. Our next questions come from Nicholas Cortolucci.

speaker
Nicholas Cortolucci
Analyst

Thanks for taking my questions here and thanks for the presentation. First one here, just if you guys could explain the backlog or sorry, the pipeline comment that you had about it being up 60% because that's a bit of a new number. What's included in that? How do you calculate that?

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

Saj, you want to take, Nick, great to. Yeah, yeah.

speaker
Sajid Premji
Chief Financial Officer

So it's a great question. And, you know, our pipeline is based on, you know, actual conversations and actual proposals and actual IOs signed for Q1. And so our sales team basically inputs those, you know, those metrics based on those discussions, based on those negotiations. Um, you know, at this point last year, again, you know, Q1 of 2021, Q1 of 2025, we had $244K of sales from international. Uh, we already have a pipeline that's over a million dollars from international. That includes actual IOs and negotiations in the event stages. You know, what's been reassuring to is that if you look at the pipeline, kind of the lower stage ones are from international and actually the domestic business is performing quite strong. And, you know, that was a point of more weakness in Q3 because of the tariff situation. But we're seeing really the domestic business come on strong where we're seeing more IOs coming in for Q1. We're seeing more, you know, discussions at the event stages. And I think that in part of that is due to programmatic, although I would say the most of it's on the managed service side, which goes even better because You know, unlike managed service, programmatic doesn't see the same kind of drop off between Q4 and Q1. So the fact that we're being led by managed service in Q1 at this point is a very positive sign.

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

And Nick, just to add to that, this doesn't include any political efficacy. So we're seeing this in our core brand business overall. And that is before which we are in the process of having conversations about political efficacy next year. That's before that. And so we're just seeing a tremendous amount of momentum overall. And to Saja's point, that includes dollars that we have already laid in. We're seeing projections coming out and we're seeing a level of growth. And once again, as I mentioned, a vast majority of our sellers are fairly new, less than a year. And the contributions that they're bringing now are taking effect. into Q1 and you add an international. So the product sets combined with all of these factors are helping us. And that's before we're seeing in the pipeline does not represent any political or advocacy yet. So that's a pipeline that is just driven by the core brand business.

speaker
Sajid Premji
Chief Financial Officer

Yeah. And I think that, you know, to his point, you know, we have been through this really well before, right? I think in Q3 and going to 2024, we had a challenging Q3 of 23 and challenging in Q4. But, you know, 2024 was a great year when that political came back and we saw, you know, strength in the pipeline in late 2023 as well for 24. And if you were to sell our stock at that point, you would have missed out on a 230% gain. I think what's different about 23 and where we are right now is that we are way more diversified. We have made way more growth pillars. We are geographically diversified and also from a product offering perspective too. The fact, again, that we were able to scale up programmatic to the point where 20% of our sales mix in Q3 bodes very well for a political year where most political spending is done programmatically. We've been operating in a small pond this whole time in ministerial risk. Now we're in a bigger pond, and this will be the first year that we're operating in a bigger pond in a political year.

speaker
Nicholas Cortolucci
Analyst

Got it. That's a good clarification. Appreciate that. And then just my other question was, if you guys could talk a bit about the balance sheet and what are the plans for the next couple quarters?

speaker
Sajid Premji
Chief Financial Officer

Yeah, so I think that's a good question. I think that the balance sheet is in good shape. I think that, you know, we just closed a small raise. We were raising 1.3 million Canadian to shore up our working capital. And we mentioned in the transcript, we were able to secure a new AR facility on our UK sales as well. And our UK sales are scaling up quite dramatically. So, you know, going into next year, we're in good shape.

speaker
Nicholas Cortolucci
Analyst

Got it.

speaker
Sajid Premji
Chief Financial Officer

We also, by the way, ended the quarter with 2 million US of cash, right? And that equity offering that was done after quarter end was not included in that total.

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

Nick, as we mentioned, there is a recovery taking place. The tariff impact is lessening. We're seeing a level of normalcy return back into our business. I mean, it was this Q3 was, you know, it was like a, you know, there's things that, as I mentioned in my comments, you had front loading taking place. But despite that, we were actually up. Right. So there's front loading that took place this year that then that, you know, clients were trying to get out of the way of the tariffs. that now is ebbing and we're starting to see some normalcy in Q4. And then to that point of the pipeline, the Q1 is now benefiting from all these new product sets that are taking place.

speaker
Nicholas Cortolucci
Analyst

Perfect. All right. Thanks for answering my question, guys. Take care. Thank you.

speaker
Martin
Moderator / Investor Relations

That finishes the questions from the analysts. Investors may submit questions in the question and answer window now. Our first question from investors is, what is the likelihood the company can achieve the results between now and the first half of 2026 using only cash flow generated from operations, i.e. not needing any additional external debt or equity financing?

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

We're feeling pain about it. Oh, sorry, Sajid, I'll start off with it. I mean, based off what we're seeing, as we talked about, the normalcy of Q4 is coming back. As Sajid mentioned, there was some challenges as it relates to the first portion of Q4, but now it's getting back into its normal cycle. And you add to that the pipeline that we keep referring to in Q1. It's strong. It is the strongest pipeline we have seen in the history of this company ever. And we just had the best Q1 in company history and the best first half in company history. So you add to that an even stronger Q1 and that really should say a lot to the marketplace.

speaker
Sajid Premji
Chief Financial Officer

Yeah, I think that was well said. And I think, again, it's worth reiterating that we ended Q3 with $2 million US of cash. That was before we did our equity offering. And also, as mentioned in the transcript, we have a new AR facility in the UK as well. And that's going to be very important because in Q1, we're already seeing quite an amount of strength out of the UK right now. So we're going to be able to tap into that in Q1 this year for the first time. We didn't have this AR line in the first part of 2025. So again, yeah, I mean, we were always evaluating capital markets and balancing that off the ROI, the funds we could deploy. But that said, you know, we just raised money again, and, you know, we're not, we're not doing anything at this point.

speaker
Martin
Moderator / Investor Relations

Thank you. Is there anything that Sabio competitors are doing and Sabio is not doing yet?

speaker
Aziz Ramatullah
Founder & Chief Executive Officer

No, I think it's the other way around. I think we're doing a lot more than they're doing. And I think there's no other company out there that has a full, as complete as a tech stack. There's very few, if any, that have their own DSP, that have server-side ad insertion capabilities, that have analytics, that have their own streaming channel. There's just a few. There's one company called Roku. There's another one called Netflix. And they don't even have all this. So the reality is we're doing more than our competitors are doing. And it is benefiting us. Now, that takes investment. It takes patience. It takes execution. And we have all three. And I think what is happening is all three are going to come together. in a harmonic way in Q1. And I think the proof's in the pudding. I mean, we will start accelerating and once again, get back into market share taking. And one of the things that I think sometimes is lost on investors is we take a bigger portion of political and advocacy relative to our size. We've done this year after year. And why that is, is because of our tech stack. It's not because we're nice guys and people love us. It's because we execute. We have had political clients tell us time and time again that we actually deliver better results than our competitors, much larger competitors. So I know it's a long answer, but as you can tell, my passion, we are driven by insights. We're driven by completion. We're driven by end results. We're driven by our client needs. And because of that, we are the only channel in the space we're one of a few channels including us to be there's a couple of others that are actually have ad supported streaming uh with led by the creator economy no one can really say that outside of us and a couple of other companies out there and no one can certainly those companies can't talk about analytics they can't talk about ssci they can't talk about uh some of the things we're doing on on um unifying programmatic. So there's a lot of great tech capabilities we have that just, we're excited. And I think, you know, I'm hoping the market can understand that, but if they can't, the proof is going to be in the pudding. That's really what we've always said. Sajid, anything you want to add to that?

speaker
Sajid Premji
Chief Financial Officer

No, I think that was well captured.

speaker
Martin
Moderator / Investor Relations

Thank you. There are no further questions from the audience. This concludes Sabio Holdings' third quarter 2025 earnings call. Thank you for joining us today.

Disclaimer

This conference call transcript was computer generated and almost certianly contains errors. This transcript is provided for information purposes only.EarningsCall, LLC makes no representation about the accuracy of the aforementioned transcript, and you are cautioned not to place undue reliance on the information provided by the transcript.

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