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AT&T Inc.

Q42018

1/30/2019

speaker
Leah
Investor Relations Representative

Ladies and gentlemen, thank you for standing by. Welcome to the AT&T Fourth Quarter 2018 earnings call. At this time, all participants are in a listen-only mode. Later, we will conduct a question and answer session. Instructions will be given at that time. If you should require assistance during the call, please press star, then zero. I'd also like to remind you that this conference is being recorded. I would now like to turn the conference over to our host, Michael Viola, Senior Vice President of Investor Relations. Please go ahead, sir.

speaker
Michael Viola
Senior Vice President of Investor Relations

Thanks, Leah. Good morning, everyone, and welcome to the Fourth Quarter Conference Call. As Leah said, I'm Mike Viola. I'm Head of Investor Relations here at AT&T. Joining me on the call today is Randall Stevenson, AT&T's Chairman and CEO, and John Stevens, AT&T's CFO. Randall's going to provide an overall business update as well as discuss our 2019 business initiatives. John's going to cover results along with the 2019 outlook and then we'll get to a Q&A session. Before we begin, we need to call your attention to our safe harbor statement. It says that some of our comments today may be forward-looking. They're subject to risks and uncertainties and results may differ materially, and I'd tell you that additional information is available on the Investor Relations website. I also need to remind you that we're in the quiet period for the FCC spectrum, auctions 101 and 102, so we can't address any questions about that today. As always, our earnings materials are available on the Investor Relations website. It includes our news release, 8K, investor briefing, associated schedules, et cetera. And so with that, I'd like to now turn the call over to AT&T's Chairman and CEO, Randall Stevenson.

speaker
Randall Stevenson
Chairman and CEO

Okay, thanks, Mike. I'm going to start on slide four of the deck with a brief overview, and then I'm going to give some highlights for the past year. And I would characterize our results as basically doing exactly what we committed during our analyst day in November. And in fact, I would say we're ahead of schedule on each of our key priorities. And as we said, our top priority for 2019 is driving down the debt from the time-owner acquisition. And I couldn't be more pleased with how we closed the year. We generated record-free cash flow of $7.9 billion in the fourth quarter with a dividend payout of about .5% of free cash flow below 50%. Our full-year free cash flow is also an all-time record, even with near-record capital spending. For the full year, our dividend payout as a percent of free cash flow was 60%. And that allowed us to increase the dividend in December for the 35th consecutive year. So while I'm pleased with our financial results for the quarter, we also feel good about the progress we made during 2018 on all of our strategic comparatives. First, we finally closed Time Warner, and we have brought together the leaders in content and distribution. And as committed, this transaction has been accretive since day one. And as John is gonna discuss shortly, WarnerMedia had a terrific fourth quarter. We also launched Xandr, our advertising business. And then following our acquisition of AppNexus, Brian Lester and his team are integrating that platform. They're applying Xandr's customer insights to Turner's ad inventory. And with fourth quarter revenues growing at 26%, our enthusiasm around this opportunity is continuing to build. In terms of our networks, our quality and performance are on a very strong trajectory. GWS named us the best network in the most comprehensive study that's been conducted. We introduced the first standards-based mobile 5G network in parts of 12 cities last month. And our first net deployment finished the year well ahead of schedule. We also accelerated our fiber deployment, and we now reach 11 million customer locations in addition to eight million business locations. As a result, our broadband business grew by over 6% in the quarter. And it's really important to note that this fiber deployment is foundational to our 5G network. And I would highlight a couple of other items on this slide. First, strong wireless performance with growth in both revenue and EBITDA. WarnerMedia's continued strong growth in revenue and margins. And our Latin American business, which grew subscribers in Mexico and in Rio. And last, our total company pro forma EBITDA grew by .2% for the quarter. To go to the next slide, you're gonna see our key priorities for 2019. There's no surprises. It's what we discussed back in November, and our top priority is to delever the balance sheet. We have strong operational momentum coming out of 2018, and this is going to allow us to reduce our debt and continue our strong record for paying dividends. And it's important to note that we're doing all of this while investing at industry-leading levels in fiber, 5G, and first net. We expect to continue growing wireless service revenues. The entertainment group, that's obviously our heaviest lift for 2019, but we're on a path to stabilize EBITDA in 2019, and we're actually quite confident that you're gonna see significant improvement in the first quarter. The focus at WarnerMedia is delivering the merger synergies and continuing to build on our 2018 momentum. And in the back half of the year, we plan to launch a premium Espot service that's featuring content from all of our WarnerMedia brands, specifically Warner Brothers, HBO, and Turner. And then last, Xander, and it's quickly scaling its capabilities into the ad inventories of Turner, our mobility business, and all of our TV and -the-top products. So that's where we're focused on 2019. We do feel very good about our ability to deliver in each of these areas, and so with that, I'm now gonna turn it over to our CFO, John Stevens, and he'll take you through the results. So John?

speaker
John Stevens
Chief Financial Officer

Thanks, Randall. Good morning, everyone, and thanks for being on the call. Let me begin with our financial summary, which is on slide seven. As we've done in previous quarters, we'll be referring to comparable results for most of our segments in the next few slides. For 2018, AT&T was required to adopt new accounting standards that deal with revenue recognition, pension costs, and install receivables. These changes impact our income statements and cash flows. At the same time, the company made a policy decision to record universal service fees and other regulatory fees on a net basis, and I'm happy to add, this should be the last quarter we'll have to open the call this way as we've rolled through a full year of these accounting changes. Let me start with earnings. Adjusted fourth quarter EPS was 86 cents, up more than 10% for the quarter, and more than 15% for the year. For the quarter, Warner Media's and Mobility's strong performance drove these results. The benefits from the adoption of revenue recognition standards was generally offset by a higher effective tax rate and foreign exchange pressures. Consolidated revenue came in at 48 billion, up 15% thanks mostly to the acquisition of Time Warner. Gains in Mobility and Warner Media were offset by declines in legacy services, the impact of the transition in our video business, and foreign exchange pressure from Latin America. On a comparable basis, fourth quarter wireless equipment revenue was down by $500 million year over year due to fewer smartphone sales. When you look on a comparative pro forma basis, revenues were down year over year due entirely to lower wireless equipment revenue and foreign exchange pressure. In fact, without those impacts, revenues were positive. Operating income showed solid growth, and adjusted consolidated operating margins continued to expand up 450 basis points with strong growth in Mobility and Warner Media margins. For the full year, adjusted operating income margins grew by 220 basis points. That growth comes even with margin pressure from the customer transition in our video business. One housekeeping item related to the Mobility preferred equity interest we contributed to our pension plan back in 2013, that preferred return, about 140 million in the fourth quarter, is now reflected in non-controlling interest on the income statement with an offset in other income. Earnings and margins showed strong growth, but perhaps the best measure of our financial success is our cash flows, where we turned in record results. Let's look at that on slide eight. Both our cash from operations and free cash flow hit record levels for the full year. This is really important. For a company that depends on strong cash flows, to meet our business goals. We need strong cash like we had this past year to invest in our business, to meet our commitments to deliver, and to continue our long and proud history of returning value to shareholders. Free cash flow was a record 22.4 billion in 2018. That's up 36%, with 7.9 billion of that coming in the fourth quarter. This does include a $1.3 billion receipt from our first net contract, and reflects our results in managing vendor payables, accounts receivable, and a variety of other working capital efforts. It also includes the impact of a nearly $500 million of voluntary contributions to our benefit plans that we made in the fourth quarter. That dropped our full year dividend payout ratio to 60% in 2018. The strong free cash flow comes with near record capital investment. Year in and year out, we're a leader in capital investment in the US. 2018 was no different, as we invested nearly $23 billion if you include the first net capital for which we were reimbursed. Equally important to us is our ability to pay a strong dividend. Investors expect one from us. Our strong free cash flows has allowed us to pay a solid dividend since we became a standalone company in 1983. And we have consistently raised that dividend for 35 years. Our ability to generate strong cash flow is also a critical part of our commitment to improve our leverage position. Let me give you an update on that on slide nine. You know the leverage commitments we made? Our goal was to get to the 2.9 range by the end of 2018. Well, we did that by paying down about nine billion since we closed the Time Warner deal. Our next goal is to drop that even lower to the 2.5 range by the end of this year. Our strong free cash flow in 2018 gives us confidence we'll achieve our 2019 free cash flows and be able to significantly deliver. We expect about 12 billion in free cash flow after dividends in 2019. We've committed to use that to pay down debt. That alone will get us to the 2.6 range by the end of the year. We've also been very thoughtful in delivering it and finding ways to monetize our large asset portfolio. We've made several moves in recent years, most recently closing the 1.1 billion sale of our data centers. And we've identified billions of dollars of other monetizable assets. We have a large amount of office buildings and raw land that we've identified for potential sale. Our Hulu investment is another opportunity. With more than $500 billion in total assets, we will continue to look for ways to monetize our asset portfolio and keep you updated on our progress. Our merger synergies will also contribute. They remain on target. 1.5 billion in cost and 1 billion in revenue for a 2.5 billion run rate by the end of 2021. Bottom line, our financial strength allows to achieve our leverage targets, continue to invest in our business and continue to return solid dividends to our shareholders. Let's now talk results, starting with our communication segment and information on slide 10. Communication segment, which consists of our mobility, entertainment and business wireline units. Together, this segment grew EBITDA and expanded EBITDA margins by 120 basis points, driven by great performance and mobility. Obviously, we were sharply focused on profitability last quarter and our mobility results point to our success. Service revenues grew by $400 million, or nearly 3% in the quarter. EBITDA was up more than 13% or more than $800 million. And we had our highest ever fourth quarter EBITDA service margin of 48.6. That's up 450 basis points over last year and was driven by service revenue growth, disciplined promotions, lower volumes and continued cost improvement. We were strategic with the promotions, able to turn them on and off quickly to effectively compete. We won't hesitate to compete where we see an opportunity, especially for high value customers. But even with the strong performance, we had 134,000 postpaid phone net ads in the quarter with 467,000 branded smartphones added to our base. We also started cost discipline in our prepaid business. That includes holding the line against uneconomical equipment promotions by our competitors. Even with our spending discipline, prepaid phones grew in the quarter thanks to the strength of Cricut, where we added about 240,000 subscribers, which more than offset a loss from AT&T prepaid. Prepaid revenue growth was solid. And earlier this month, Cricut passed the 10 million subscriber mark, doubling our subscriber base since we acquired the company in 2014. And momentum continues to be strong. Please note, about 60% of our Cricut net ads have characteristics that generate value similar to what we see from many of our postpaid customers. We also made significant strides in our network of evolution in the fourth quarter. Randall told you about our network leadership and 5G introduction. With the additional spectrum we're adding, carrier aggregation and other network improvements, 5G evolution is producing better speeds for our customers today when compared to standard LTE. Our first net deployment is reaching critical mass and providing a tailwind for our results. Now let's look at our attainment group results and the steps we're taking to bring EBITDA stability. Our -over-year revenue clients slowed by nearly $300 million. And EBITDA growth rates showed a sequential improvement, even in a seasonally pressured fourth quarter. This was driven primarily by a reduction in customers on a two-year promotions in the fourth quarter, as well as improvement in DTV Now profitability. We expect revenue performance to continue throughout the year, helping stabilize EBITDA in 2019. We are confident we will stabilize EBITDA this year and expect to see real improvement in -over-year EBITDA results starting in the first quarter. A more tailored, data-driven approach with promotions is making an impact. Six months ago, we had half a million customers on highly discounted direct TV Now offers. Generally offers that required the customer to pay $10 a month for the service. At the end of the year, essentially none of these customers remained on those offers. Eliminating these promotions for low value, high-turn customers clearly elevated subscriber losses in the quarter, but it had a positive impact on streaming ARPUs and lowered concept costs. In fact, DTV Now ARPU was up about $10 sequentially from the third quarter. Our fiber footprint continues to grow. We now pass more than 11 million customer locations with fiber and are on our way to hit the 14 million locations later this year. This will extend our fiber network to 22 million locations when you include business. Subscribers on our fiber network increased by more than one million last year, driving the number of total broadband customers in our fiber footprint to substantially more than three million. And the longer we have fiber in the market, the higher our penetration rates go. This performance is helping drive broadband revenue growth and other key focus in our drive to EVDOT stability. And as always, we're laser focused on costs, all costs, including content. That too will play a big role in stabilizing EVDOT. Cost efficiencies of the story of Business Wireline, strategic business services continue to grow, and it's a 12 billion plus annualized business that helps offset the continuing legacy revenue declines. Our focus on cost issues allows us to deliver margins even with the legacy revenue declines. Now let's look at WarnerMedia's fourth quarter results. That information's on slide 11. WarnerMedia revenue's grew nearly 6%, with double digit operating income in all three business units. Warner Brothers earned the spotlight this quarter. It had a great cash generation year and saw growth across both its theatrical and television business. We had a great theatrical fourth quarter on the back of a strong slate of movies, including Aquaman, A Star is Born, Fantastic Beasts, The Crimes of Grindelwald, and The Mule. Aquaman passed the one billion mark in global box office receipts to date, and the critically acclaimed film A Star is Born has racked up eight Oscar nominations. This helped propel Warner Brothers to its best quarterly and full year operating income ever. Turner saw solid gains in subscription revenues. Subscription revenues continue to grow thanks to higher domestic affiliate rates, that's even with foreign exchange pressure at Turner's international networks. Total Turner advertising rates continue to be solid, even while ratings decline. Domestic ad revenues declined 6% due to lower delivery across various Turner networks, primarily for kids and young adults. International ad revenues were essentially flat when adjusting for the foreign exchange pressure. However, Turner's operating income was up nearly 21%, reflecting solid expense control, from solid management of programming and marketing expenses in the quarter. HBO results were impacted by a carriage dispute, but still saw double digit operating income in the quarter. Subscription revenues were down 3%, primarily due to dispute. Without that dispute, subscription revenues would have been up slightly. Content and other revenues were up 17% due to higher internationalizing revenues. HBO's operating income was up 29% due to a sharp focus on expense control and lower programming and distribution costs. Even with the ongoing carriage dispute, we expect HBO to grow revenues in 2019. As a final note, WarnerMedia companies continue to be recognized for their excellence in producing high quality entertainment. WarnerMedia received 11 Academy Award nominations, including eight for A Star is Born. This comes on top of four Golden Globe Awards earlier this month. Now let's look at Xander in Latin America. Results are on slide 12. Xander, our new advertising and analytics business, continues to execute at a high level. Total revenues were up 49% or 26% excluding AppNexus. Much of that growth can be attributed to a strong political ad season, but even without that, revenues continue to grow significantly. EBITDA grew 17% and EBITDA margins continue to be very strong. The integration of AppNexus is on track. AppNexus has best in class technology and data capabilities that strengthen our premium advertising marketplace. We're moving quickly to integrate the Xander marketplace across AT&T. Much of AT&T's programmatic spending is moving to the Xander platform, driving efficiencies on how we activate campaigns. At the same time, our digital inventory is enabled on our platform and with our data driving better yield and higher demand. We started making Xander data available for Turner's ad inventory and we're optimistic about this opportunity. Xander's advanced advertising marketplace is built to power the industry with rich data, technology, and talent. Our success across AT&T gives distributors, publishers, and buyers confidence to work with us. Already Altis and Frontier are on board and we're working to add more. We power two billion of advertising spent through our digital platform, most of which is from third parties. Moving to the international side of the business, our Latin America operations had a strong subscriber growth quarter, but we continue to deal with foreign exchange pressures. Total American revenues and EBITDA were down year over year, primarily due to foreign exchange. Without that foreign exchange impact and excluding Venezuela, revenues would have grown 2% on a comparable basis. In Mexico, we had a million new subscribers and more than 3.2 million for the full year. We now have more than 18 million customers in total. Service revenues in Mexico were down largely due to the decision we made to shut down a wholesale business that we inherited from Nextel, as well as some effects pressure. Without those impacts, service revenues were up year over year. EBITDA was impacted by higher operational expense, including a significant amount of non-recurring items. In PayTV, fourth quarter subscriber net ads were 198,000 with gains largely in the South region. Total subscribers at the end of the quarter were 13.8 million. While effects did impact our Latin America satellite operations, the business continued to be profitable and generate cash. Now let's look at our 2019 guides on slide 13. Our guides remains unchanged from what we said in our November analyst meeting. Free cash flow will be our most important financial metric. We expect free cash flow at a 26 billion range in 2019. That will keep our dividend payout ratio solid in a high 50% range. As we discussed earlier, we are tightly focused on achieving 2.5 times net debt to adjust to EBITDA range by the end of the year. We will also continue to expect to invest at high levels in our business with gross capital investment in the $23 billion range. That's before reducing that investment by the one billion of first net spending, which we expect to be reimbursed for. While we expect the year over year impact of the new revenue recognition standard to be a headwind to earnings, we still expect adjusted EPS growth in the low single digits for 2019. We expect our effective tax rate in 2019 to be approximately 23%, excluding any one-time items. That's our presentation. Now I'll turn it back to Mike for a question and answer session.

speaker
Michael Viola
Senior Vice President of Investor Relations

Okay, we're ready for the questions. And so Leah, if you can open up the lines and get started.

speaker
Leah
Investor Relations Representative

Certainly, ladies and gentlemen, if you would like to ask a question, please press star one on your telephone keypad. You will hear a tone indicating you have been placed in queue. You may remove yourself from this queue by pressing the pound key. Our first question is from line of John Hudlick with UBS. Please go ahead.

speaker
John Hudlick
Analyst at UBS

Great, thanks guys. Can we talk a little bit about sub trends both in the entertainment space and the wireless space? Maybe just to feed off your comments on entertainment, it sounds like with the majority of those customers coming off promotions, the now losses should really start to slow. But at the same time, you've got some price ups on the satellite side. So is it fair to say that those losses could increase some color there? Also on the broadband side with the fiber build out, what do you expect in terms of trends there as we look out in the 19? And then maybe on wireless. Just wondering if in your view, you saw some nice postpaid handset growth despite the fact that you've pulled back on advertising and promotions and you know, do you think that you can maintain this level of growth with this low level of spending? And are you starting to see any growth from the first responder community? Thanks.

speaker
Randall Stevenson
Chairman and CEO

So John, this is Randall. I'll start and John Stevens can interrupt or append as we go through this. But look, we told everybody back in November that we were gonna be laser focused on driving down debt and driving cash flow. And we pulled all the levers you would expect. And if you start with the TV business, we had come over the last couple of years getting the DirecTV Now, the streaming product into the marketplace. And we had multiple offers out in the marketplace. And you know, it's been a year, year and a half of learning what the market demand was going to be and what the market engagement, customer engagement with the product was going to be. And as we matured the product and as we came out of mid year, you know, we just looked at the customer segment and there was a customer segment at the low end, very promotional pricing, who were not engaging on the product. We don't yet have the Xander platform stood up to really monetize meaningfully on the digital side, the streaming side and advertising revenue. And we said, until we get all those pieces in place, let's pull that promotional aspect out. And so we told you in November, there were 500,000 of those customers on the promotional pricing. And we started allowing those customers to a tread out. That obviously has a significant impact on dilution. The product has been dilutive in 2018. This is one of the main drivers of the dilution. And this is also one of the primary triggers as we move into 2019 to getting us to EBIT.Stability as we begin to get the promotional subscribers out. And now we have a customer base that's left on the streaming that's growing. Remaining customer base is growing and is a highly engaged customer base and has good churn characteristics. And so we actually like where we are in terms of how we're positioning the streaming product. And as I said, it's a major driver to how we get to EBIT.Stability next year. On the traditional linear side, these trends are in line with what you should expect as we go forward. We're not going to be horribly promotional to try to drive growth in this, except where we have a good, strong broadband footprint, particularly a fiber footprint. And where we bundle this product with fiber, we have really good characteristics. We have good churn characteristics. The lifetime value of that customer segment is really, really high. We tend to over index on wireless penetration where we have the TV product with our fiber and our broadband product. So, we're going to continue down the path that you saw in the fourth quarter. Now the fiber product, we will finish the lion's share of the build by mid-year. We'll be at 14 million locations past with our fiber footprint. You're seeing now the impact as we move our customers into the fiber footprint. You're not seeing the overall broadband subscribers grow, but as people migrate to fiber, you're seeing a significant lift in ARPU. And literally we had 6% broadband growth in the fourth quarter with no overall subscriber growth. We added, what John, 250,000 fiber customers, roughly. Probably, yes. In the quarter. We think those trends can continue. In fact, we think those trends are very achievable. And so, this is one of those areas as we deploy fiber, we've been doing this long enough now, the penetrations that you achieve, they're a little bit mechanical. You know very much what to expect, what penetration rates to expect, what periods of time, and what ARPU lives to get. So this is another one of the key elements on how you get the entertainment group to stable EBITDA. You continue growing this fiber revenue stream and moving ARPUs up as people move to fiber. And then on the wireless side, yeah, we feel that we can sustain wireless where we are without having to step up significantly on promotional costs or advertising. But this is the approach we've taken to wireless, particularly in the situation where we are, where we're moving aggressively to drive cash flow and pay down debt, is we will surge promotions as necessary in the marketplace. And that's what we did in the fourth quarter. And then we will make sure we keep our high quality customer base in check. And that we will do what we need to to keep the customer base in check. But I like how the team is executing here. They've really rationalized their targeted marketing. They're doing a really good job in terms of focusing on the customer bases we wanna retain. I love what's happening in the prepaid base on Cricut. Cricut continues to have really strong momentum. We did, I think, 240,000 Cricut subscriber ads in the quarter. What we saw offsetting that is our AT&T branded prepaid, which we sell in our AT&T stores. We saw some loss there. And it appears that we may be losing some of that prepaid customer base to other companies' postpaid customers. And so we're seeing a little bit of migration. So we'll play with that and shore that up. But that's one of those where the market got incredibly promotional on the prepaid side during 4Q. And we remained disciplined in terms of the amount of promotion we put into handset costs, gave our customers a good value proposition and Cricut volumes, I think, showed it. You had anything? Yeah,

speaker
John Stevens
Chief Financial Officer

John, I just had a couple things. On DTV, I think the one thing to point out, we had the two-year price block. We came off that starting in April. We migrated a bunch of those customers up to market-based pricing, which has caused some churn. And that's what you're seeing in the quarter. We got about two million of those customers left. It's really important that we get those up to market pricing. But as we do that, that'll cause some churn, some pressure on that addition. So that's why we're expecting what we're expecting with regard to getting through that. But once again, that's a key piece to the profitability. Specifically on the AT&T prepaid that Randall's talking about, let me just give you one example. We have a phone that was being offered by our competitors for $100 that we know the cost was 250. So 150 subsidy just on the equipment for a prepaid customer. We decided not to do that. We knew it, we were aware of it. That caused the pressure. That was one of the reasons, but a good example of what the reasons was some of the pressure of the AT&T prepaid. By the same token, our Cricket brand continues to do really well, both on churn, and we're growing revenues in the prepaid space in total. So we feel really good about that. On your first question, the build-out's going great. We're 40% at the end of last year, at the end of 18, well ahead of schedule. We're seeing great quality for all our customers, as well as our new first responder customers. We're seeing the effects of 5G evolution be real and in customers' hands today, which is making a difference. We do have about 450,000 first-net qualified customers from about 5,000 organizations or departments that have signed up for it. A significant amount of those early adopters were migrations, so maybe close to 2 thirds or 60% or so, but we are now getting a lot of new ads, and as this build-out gets past the existing 40%, into 50, 60, and 70%, so to speak, as we continue to make that progress, I think you'll see us begin to grow that new customer share and number significantly. So we really do view that as a tailwind for the whole business, as it improves existing customer's quality, speeds, throughput, but it also gives us this ability, which we've been successful with, teams a good job with, of gaining new customers.

speaker
Randall Stevenson
Chairman and CEO

We did an interesting experiment, or demonstration, is probably the right word, on New Year's Eve, at Times Square with our first net network. We invited the first responder community to come to Times Square middle of the night when the crowds were massive at Times Square, and use the first responder network and see what kind of speeds they would get on a fully loaded network, and I will tell you, the first responder community that saw it was quite impressed, and we have some high expectations on where FirstNet goes this year and next year. Okay, thanks.

speaker
Michael Viola
Senior Vice President of Investor Relations

We will take the next question, thanks.

speaker
Leah
Investor Relations Representative

It's the line of Simon Flannery with Morgan Stanley. Please go ahead.

speaker
Simon Flannery
Analyst at Morgan Stanley

Great, thanks very much, good morning. Just continuing on FirstNet, where does the build go throughout 19 and 20? When do you think you're pretty much done with that? And related to that build out, I think you said at CES that you plan to have nationwide standards-based mobile 5G in 2020. Can you just talk a little bit more about those plans, and that'll put you in a pretty strong position, and how should we expect your ability to monetize that? Thank you.

speaker
John Stevens
Chief Financial Officer

Okay, so we have standards-based mobile 5G today with regard to 12 markets at the end of the year, and I think by the end of the first quarter, early here in the year, we'll tend to get that up. I think 19 is what we've announced, Mike. Make sure I'm correct on that. So we're working that, we're that first with that mobile standards 5G. If you will, it works hand in glove with the FirstNet build, so as we said before, as we go to a site now and put the antenna up, put the radios up, retune it for the 700, we're also doing the physical work necessary to make it ready for 5G from a software upgrade perspective. And so you're connecting the FirstNet with the 5G, and staying on the 5G evolution is really spot on, Simon. As I said, we're at 40% at the end of the year. I would suggest to you, we'll continue at a comparable pace that we were last year. For most of this year, I won't suggest to you, I won't give you a specific number. I will tell you, there will be some, they did a phenomenal job at overperforming last year, so I'm not gonna hold them up to those standards, but we are clearly on track to get this thing done well before the five year, and to get the vast, get the majority of the country covered by 2020 with that mobile standards-based mobile 5G networks available. With regard to that too, we're selling that service, providing that service today with regard to a hotspot or a puck. We expect the phone to be available, a couple of phones available this year, and one of those phones to be worked both backwards and forwards with regard to the standard LTE existing low band, low band as well as the millimeter wave. So yes, we do believe that provides us a significant advantage. The importance for me though is that as this first that build goes, as the statistical spectrum goes up, as carrier aggregation, a 256-QAM, and all the other technological improvements go into place, our existing customer base is gonna get the benefits of that in their service. We think that'll be great for attracting customers, allowing us to compete on a rational basis as well as key retaining customers. So I hope I answered your question there, but it is a evolution, it is real, it affects our customers as we roll it out because it's a better service, and it does give us that lead for 2020 as phones come out to make this widely available in the coming year.

speaker
Simon Flannery
Analyst at Morgan Stanley

Are you dedicating a portion of your WCS or AWS to the standard space 5G? How's that gonna work?

speaker
John Stevens
Chief Financial Officer

I'll let the technology guys get to that in depth, but I wouldn't say that we're gonna dedicate it. I'd say that we're gonna make it available, but I will leave my network technology guys to make sure I don't mislead in that answer.

speaker
Simon Flannery
Analyst at Morgan Stanley

Great, thanks John. Thanks, Simon.

speaker
John Stevens
Chief Financial Officer

Thank you, Simon. We're

speaker
Michael Viola
Senior Vice President of Investor Relations

gonna take the next question, please.

speaker
Leah
Investor Relations Representative

And that's the line of Brett Selman with Goldman Sachs. Please go ahead.

speaker
Brett Selman
Analyst at Goldman Sachs

Thanks for taking the question. You noted earlier the success that you have when you're able to sell a video product and a broadband product in the same footprint. You're doing a great job with fiber, but even when you're done with the fiber bill, it's only gonna be a little over 10% of the homes in the country that you can serve with fiber. But you are building a nationwide 5G network, and we've seen at least one of your competitors already leverage their early phase of 5G to launch a residential 5G product. I was hoping you could give us some updated thoughts around whether you think that's a large, addressable opportunity for AT&T to be a residential fixed wireless 5G provider. And do you think you have the resources you need to do that, or would you have to acquire more spectrum or more fiber or something along those lines? Thank you.

speaker
Randall Stevenson
Chairman and CEO

Yeah, hi Brett, this is Randall. I will say over time, three to five year time horizon, unequivocally, 5G will serve as a broadband, a fixed broadband replacement product. I am very convicted that that will be the case. We are obviously on a standards-based path. We want a standards-based path that is mobile first. But just like every other product evolution on mobility, this one will play out the same. You know, back in the 90s, everybody was saying wireless would never serve as a substitute for fixed line voice because there wasn't sufficient capacity. Well, it is a substitute for voice. We said the same thing on broadband in terms of would the wireless device serve as a broadband replacement broadly, and the iPhone and LTE really began to make that a reality. And then as we look at 5G, will you have enough capacity to have a good broadband product that serves as a streaming service for all of your DirecTV now, your Netflix, et cetera? I absolutely am convinced that we will have that capacity, particularly as we turn up millimeter wave spectrum. That's where the capacity and the performance comes from. And that's where you'll begin to see a true replacement opportunity for fixed line broadband. So I have little doubt that in the three to five year time horizon, you'll start to see substitution of wireless for fixed line broadband.

speaker
John Stevens
Chief Financial Officer

But the only thing I'd add is, you know, right now we have, as we mentioned, 10 million cricket customers, but total close to 15 million prepaid customers. And quite frankly, I think many of them may be using their phone and our broadband connections or mobile broadband connections for their service today. So I say that is that I know that's not exactly on point with your question, but it's a reality today. It's a matter of how this migrates. And it goes back to why all the spectrum we're putting up is increasing our spectral capacity by 50% through the first net efforts, by building in with an expectation to software load 5G on it. All of that is so important because we'll be the ones best positioned to take advantage of those opportunities as they play out, which we think will be, you know, over the next few years, as Randall said, three to five year timeframe.

speaker
Randall Stevenson
Chairman and CEO

Ironically, one of the top use cases, early use cases for 5G are businesses wanting to deploy 5G as effectively their LAN environment. And so think about a wireless plug and play environment. So that is truly a wireless replacing fixed line is a high speed internet solution. So yeah, this will play itself out that way, Brett.

speaker
Michael Viola
Senior Vice President of Investor Relations

Thanks. Okay, thanks. Thanks, Brett. Leah, next question, please.

speaker
Leah
Investor Relations Representative

That's the line of Philip Cusick with JP Morgan. Please go ahead.

speaker
Philip Cusick
Analyst at JP Morgan

Hi, guys. Thanks. First, following up on video, Randall, can you confirm that the regular price DirectTV Now base is growing? And are those positive EBITDA at this point? And then second, as you think about advertising this year, can you help us think about how you expect that? Should we, given your advertising efforts, can we expect this to grow substantially faster than the industry overall? Yeah, so

speaker
Randall Stevenson
Chairman and CEO

on the DirectTV Now video, if you pull the promotional customer losses out, the other customer base grew.

speaker
John Stevens
Chief Financial Officer

And Phil, the simplest way to think about that is take 500,000 out of our numbers, you know, which they're all going on, or they stepped up to the full service, full price plan. So yes, you know, our full price customers

speaker
Randall Stevenson
Chairman and CEO

grew. And the ARPU, you heard John say, ARPU in the quarter, sequentially is up $10, over $10 per line. And so I don't know that I can represent we're EBITDA positive yet. But we just haven't disclosed